The Light of Domestic Products: The whole world begs me to sell

Chapter 189 MQ1 polymer materials are used in automobiles.

Hearing Hu Lai's inquiry, Zhang Feiyang explained:
"Boss, this is how we think about it."

"This time, our Phoenix Motors head-to-head with Zesla and Qualcomm, successfully broke through Qualcomm's blockade, and the Internet public opinion really exploded!"

"It's not an exaggeration to say that in the Yanguo market, with the popularity of 'Qingluan' and the recent Huyue chips, our word of mouth has completely surpassed Zesla."

"Now in the hearts of Chinese people, our Phoenix is ​​a top high-tech car brand, the most intelligent car brand."

The most intelligent car brand?

A smile appeared on Hu Lai's face, he was still very satisfied with such an evaluation.

I remember that when Phoenix Motors was considering brand positioning, it carefully analyzed the advantages of Zesla compared with domestic new energy car companies.

After some comparison, although Zesla is not much ahead in terms of performance, workmanship, and battery life, and even worse than domestic new energy vehicles in some aspects, Zesla has a unique advantage.

That is the impression that Zesla brings to most consumers-leading technology, number one in the world!

What a pity!
Originally, Zesla could at least maintain his technology-leading label for a period of time if he continued to develop.

Even if Phoenix "Qingluan" has the unique "unmanned automatic driving" and "automatic charging" technology, but, after all, Phoenix Motor is a rising star, and the background is not enough. If you really want to have a huge influence in the whole society, you still have to go through a process.

And coupled with Phoenix's status as a domestically produced car, some prejudiced consumers will still subconsciously think that Phoenix is ​​not as good as Zesla.

Unexpectedly!

Hu Lai couldn't help sighing, although it's really annoying that many unscrupulous self-media on the Douyin video have fake news, but I have to say it.

The Douyin small video spreads really fast!

The magical BGM and the impressive copywriting directly made the whole network know about Phoenix breaking through the blockade and independently developing and producing the Huyue 140 chip.

Here comes.

Phoenix Motors directly fights to become a god!
Hu Lai didn't speak, Zhang Feiyang went on to say:
"Because we have the position of being the world's leading intelligent car, after careful analysis, the team believes that we can launch a super two-door sports car next!"

"Only by producing and selling a super sports car priced at millions of dollars can the positioning of Phoenix Automobile's luxury brand be truly established."

Hu Lai pondered for a while, and he understood Zhang Feiyang's consideration in an instant.

Phoenix Motors is now positioned as an intelligent car in the hearts of the public, not a real luxury car brand.

For example, traditional high-end luxury brands such as Mercedes-Benz, BMW, Audi, and even Porsche and Ferrari all have several luxury models on sale that cost millions.

It can be said that it is these expensive models that enhance the brand awareness of these brands.

Have you ever seen a luxury brand without a million-dollar model?
No, right!
And what about Phoenix Motors?

But just owning a "Qingluan" with a starting price of 30 yuan can't support the luxury brand's popularity at all.

Hu Lai thought quickly, Phoenix Motors could indeed take advantage of the current enthusiasm to produce a million-level super sports car, and directly squeeze into the million-dollar luxury car club.

With the blessing of a million-level super sports car, the luxury brand of Phoenix Motors can slowly stand up.

Zhang Feiyang continued:
"Boss, there is no car company in China that has the confidence to produce million-level super sports cars, but I think it is necessary for us to produce them."

"From a technical point of view, we don't have much difficulty."

He paused, looked at Hu and said:

"And most importantly, even if the final sales are not very good, only with a million-level super sports car on sale can Phoenix Motors truly have a solid foundation and be called a luxury brand."

Zhang Feiyang is right, a million-level supercar on sale will greatly enhance the brand awareness of Phoenix Motors.

It can even be said that not only Phoenix Motors, but also the popularity of Phoenix Group will be greatly improved.

Cars are different from watches and bags. Although watches and brand-name bags may be more expensive and more luxurious, from the audience point of view, the audience of watches and brand-name bags is definitely not as good as that of car brands.

To put it bluntly, an ordinary person may not know a watch with millions of dollars, but when they see a Mercedes-Benz, Porsche, or Land Rover, their first reaction is that this person is rich!

It is no exaggeration to say that car brands have a wider audience than any commodity brand, and the effect of pretense is better.

And now.

The label of Phoenix Motor's most intelligent car can indeed support Phoenix to manufacture a million-level luxury car!

Zesla can produce a model S that sells for millions of dollars, why can't Phoenix Motors?
After everyone has the impression that Phoenix Motors has a model with a price of one million, the aggressive style of Phoenix Motors will naturally come up.

Thinking of this, Hu Lai already had a plan in mind.

but!

He didn't agree with what Zhang Feiyang said!
Since we are spending a lot of effort, we must increase the sales volume, and we must make rich people willing to spend money to buy it!

Immediately, Hu Lai thought of two classic models, one is the Ferrari 911, an entry-level sports car of about 150 million.

One is the Porsche new energy model, the Porsche taycan, which is also a new energy sports car of about 150 million.

These two models are classic best-selling models at the entry level of one million. Although the price is high, the sales data is extremely gorgeous!

In particular, the sales volume of Porsche Taycan in 2021 last year was about 41000 units sold worldwide. Based on the price of 100 million units each, this model alone will bring in more than 400 billion in revenue!

So, how can Phoenix's supercar be so attractive?

Hu looked at Zhang Feiyang and became more interested:

"Feiyang, how are you going to build this super sports car?"

When Zhang Feiyang heard it, he quickly introduced:

"Boss, a super sports car is nothing more than appearance, performance, power, and handling."

"Now our exterior and interior team of Phoenix Motors are all top designers of the new generation, and you can also see that our design appearance is already at the top level in the world."

Hu Lai nodded involuntarily. As far as the design is concerned, the lines and headlights have the prototype of a supercar.

"In terms of power, we will use a high-horsepower dual-motor combination, combined with a low wind resistance design, we are confident that we can break through 2.5 kilometers and accelerate in [-] seconds."

"As for the handling and details, we have the chassis design plan provided by you and Du Xinxin's details are under control, so there is no big problem."

"Finally, with our intelligence, it will definitely become the most unique intelligent car in the million-dollar luxury car class."

Hu Lai thought about Zhang Feiyang's words carefully.

There is indeed no problem with Zhang Feiyang's thinking, appearance, workmanship, handling, and power.

but!

I don't know why, but Hu Lai always felt a little strange in his heart. He always felt that something was wrong, but he couldn't tell.

He took the project book in his hand and read it again and again, but he still had no clue.

After thinking about it for a while, I didn't get too entangled. Anyway, it's just the beginning of the project, and there is still a long way to go before mass production. Let's see when the time comes!

He said: "Feiyang, I don't think there is a problem with your ideas and projects. You can choose a name and start!"

Zhang Feiyang showed joy, and then Hu Lai's mind flashed, and his face suddenly became a little excited!

"Haha."

"Feiyang, you didn't mention the supercar, I almost forgot!"

"Nowadays cars are all about light weight, and carbon fiber materials are very popular in many super sports cars. We, we have something more powerful than carbon fiber materials..."

Zhang Feiyang woke up a little bit, and he realized it in the next second.

"MQ-1 polymer material?"

"The spraying materials that have been used on the frame of 'Nirvana' and 'Rainbow' series can indeed be used in the car. If the safety factor can meet the standard, weight reduction can be achieved!"

Hu said:

"Yes, we didn't have much time to test it before, and it just so happens that it can be used on the super sports car this time, which is also our unique selling point."

"I will ask Yiyi to contact the Institute of Polymer Materials and ask them to organize scientific research to study which parts of the car can be replaced. If the use of spray materials can improve the overall structural strength and help safety, then Even better!"

Zhang Feiyang's eyes lit up, and his expression became excited.

exactly!
Reduce weight of non-critical structural parts to improve battery life and performance!

And the key body structure can also increase the strength of the body!

According to his understanding of MQ-1 polymer materials, certain chassis parts, such as the trunk lid, engine cover, rear fender and other non-structural strength places, can definitely be achieved by spraying polymer materials with lighter resins. effect of weight loss.

Now it depends on which parts of the body structure can be replaced, or can improve the anti-collision strength!

Zhang Feiyang was a little excited when he thought about it, now Phoenix Automobile's active safety system technology is very complete.

For example, lane departure, pedestrian collision prevention, merging assistance and even "ghost probe" emergency avoidance already have corresponding technical reserves, but!

If passive safety is concerned, the strength and materials of the body can be used to build a car that can relatively guarantee the safety of passengers in a collision at a speed of 100KM per hour, isn't it better than Volvo?

"Boss, it's not too late. I'm going to find Yiyi first."

Hu Lai laughed loudly, looked at Zhang Feiyang's leaving figure, picked up the supercar project book and read it again.

But the feeling that I always felt that something was missing in my heart came to my mind again.

Hu Lai frowned slightly. What is the most important thing for a super sports car to make rich people pay?

……

But soon, Hu Lai had no time to think about super sports cars, and then he was thinking about Phoenix computer notebooks and all-in-one computers, and simply called Director Zhang to inquire about the situation.

Soon.

Director Zhang hurried in from the outside with half a stack of documents in his arms.

"Boss, it's not good!"

Hu Lai frowned, looking at the documents in Director Zhang's hand.

"What's going on here?"

Factory Manager Zhang put a stack of documents on the chair next to the desk and said with a smile.

"Boss, worry, these are letters of intent for cooperation and related materials from computer equipment companies at home and abroad. There are too many. Which one do you want to know first?"

mess:"???"

Director Zhang said proudly: "Boss, since we announced the recruitment of computer R&D personnel, these manufacturers have been contacting us."

"Our IT manufacturing department has not recruited enough people, and several motherboard companies have contacted us, willing to cooperate with us to jointly develop motherboards that support Huyue chips."

"Not only motherboards, but also memory companies, power supply companies, and hard disk companies. Suppliers have taken the initiative to find us, and we have become popular."

Ah!
This factory manager is still in Versailles.

Hu Lai secretly sighed in his heart, although he was quite surprised, but after thinking about it carefully, it was reasonable for these hardware manufacturers to take the initiative to contact them.

At the current Phoenix Automobile Factory, almost every day there are spare parts manufacturers hoping to enter the supply chain of Phoenix Automobile.

Even smaller manufacturers have considered setting up factories near the Phoenix Automobile Factory in order to occupy a favorable location.

It can be said that an industrial chain formed around Phoenix Motors has begun to take shape.

Although the Phoenix IT department has no products, the current Phoenix Group is no longer an obscure bicycle and motorcycle company, and its every move has attracted much attention.

Suppliers, big or small, all know that as long as they enter the supply chain of Phoenix Group, it is definitely a good deal that they can only dream of!
Cooperating with Phoenix, as long as the quality meets the requirements, the price will definitely be profitable!
The most important thing is, never delay the payment, act in accordance with the rules, and don't need any favors at all, just stuff red envelopes in private!
Such a partner is simply the perfect Party A that they dream of!

Factory Manager Zhang saw Hu Lai nodded and explained in detail:
"Because our Huyue chip is different from AMD and Inet's CPUs, all computer hardware needs to be fully tested, or even completely customized."

"So, we have selected one or two companies for almost every hardware this time, and we are already conducting contact tests."

"In addition to hardware, we are also looking for suppliers for parts such as screens and plastic frames of our laptops."

Hu Lai listened to what Director Zhang said, and he was very relieved that Director Zhang was in charge of the overall situation, and Du Xinxin was conducting project research and development.

Looks like it's going well.

but.

Just as Hu Lai was full of praise, Director Zhang paused:
"There are no problems with other parts of our computer, but there are some problems with the graphics card."

"Graphic card?"

Director Zhang nodded:

"When we contacted graphics card manufacturers, most of them indicated that they could not provide extended graphics cards."

Speaking of this, Director Zhang specifically explained:

"Currently the graphics card manufacturers in the market are divided into AMD's A card and Nvidia's N card. These two companies are engaged in the design and production of graphics chips."

"And the Asus, MSI, GALAX, and Colorful we hear on weekdays are just OEM manufacturers, and these manufacturers will also add or reduce functions to the graphics card according to the brand situation."

"The real core and technology are in the hands of AMD and Nvidia."

Hu Lai frowned slightly: "You mean, Nvidia and AMD rejected our request?"

Director Zhang waved his hand and said:
"It's not a rejection. We sent business letters to Nvidia and AMD yesterday, but they haven't responded yet."

"However, our current Huyue chip can be used, so we don't worry about the graphics card."

Hu Lai immediately understood what Director Zhang was thinking.

The Huyue chip comes with a CPU chip and a GPU chip, which means it actually has the function of a graphics card.

However, if you want to launch a notebook with stronger performance in the later stage, such as a rendering and graphics notebook that requires a higher graphics card, you need to increase the computing power of the graphics card separately.

However, the Huyue chip is a combination of CPU and GPU, which is not a good choice.

Director Zhang is planning for a rainy day!

Hu Lai thought for a moment, and this matter is really not in a hurry. First of all, AMD and Nvidia may not not provide graphics cards.

Moreover, if you really need a professional graphics card in the future, you can only exchange points for a 14nm graphics card chip.

Hu Lai felt relieved: "It's not urgent, let's see the reaction of AMD and Nvidia first."

"Let's do all the debugging work in the early stage first. By the way, we definitely need to find a factory to manufacture our laptops. Is there a suitable manufacturer?"

……

Hu Lai was here to communicate with Director Zhang, while on the other side of the ocean.

Nvidia Lao Huang convened a meeting of company executives.

The content of the meeting is whether to cooperate with Phoenix IT in the development of exclusive graphics cards.

"Everyone, we rejected the Phoenix factory once when we were in the car SOC chip. This time, we want to hear your opinions!"

……

PS: Thank you for the time to boil the rain for the 588 reward!

Thanks to the loneliness in the wind and rain for rewarding 100 coins!
Thank you Xuanyuan Tuobaye for the reward of 1200 coins!
If two chapters are agreed upon, only one more chapter will be coded, and I will make up for it!
(End of this chapter)