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Chapter 226 Germination: Lost, but not completely lost!

Chapter 226 Germination: Lost, but not completely lost!
Du Qingqing guessed right.

After throwing out the plan to form the Green Orange Group, Zhang Shuo confirmed the new positions of the two on the spot, and Pei Weiping was promoted to the president of the Green Orange Group, which was equivalent to the vice president of the Germination Group.

Report directly to Zhang Shuo.

Du Qingqing served as the vice president of Qingcheng Group and the general manager of Qingcheng Technology, and was also promoted by half a level.

Paradoxically.

When they were still retailing at Green Orange, Du Qingqing was the general manager and Pei Weiping was the deputy general manager. Now that they have been promoted to Green Orange Group, their positions have just changed.

"Okay, let's continue talking about food delivery subsidies."

After making the strategic decision, Zhang Shuo did not forget that in terms of specific tactical implementation, the troubles that the Green Orange Group will face have not yet been resolved.

Whether it is sharing bicycles or sharing charging treasures, it involves cooperation with OEMs, and it cannot be done in a day or two, and results can be seen.

short term.

Green Orange Group will still be subject to some negative impacts and needs to be dealt with in advance.

"The first is the placement of takeaway staff in Binhai City."

After Qingcheng Xiaozhu settled in Dacong Dianping, the labor service company that cooperates with Dacong Dianping will receive orders, and there will be no such thing as Qingcheng Distribution Service Co., Ltd.

before this.

In order to fully develop food delivery services in Binhai City, the delivery company has recruited hundreds of delivery guys.

These people must be properly accommodated.

If Qingcheng Technology adopted labor outsourcing at the beginning, it would be easy to deal with it, just contact the cooperation relationship directly, and the rest has nothing to do with Qingcheng Technology.

If you want to come to a labor service company, you can easily receive another job from Dacong Dianping.

But Qingcheng Technology adopts a self-operated model, and has signed employment contracts with all the delivery boys. It not only provides dormitories, but also pays social security according to regulations, and is a regular employee.

It will be troublesome to deal with.

"I've considered this too." Du Qingqing took the initiative to take over the quarrel, "The company has prepared two plans, either obey the deployment and go to a branch in another city. Or you can only resign on your own."

Qingcheng Technology has set up branches in major first- and second-tier cities, and also provides takeaway services for the local Qingcheng Xiaozhu, so there is still a shortage of people.

It can completely absorb the redundant staff in Binhai City.

"That's good."

Zhang Shuo was very satisfied. Du Qingqing had really grown up, and continued: "Next, it is about the business adjustment of the newly established Qingcheng Group. At present, Qingcheng Retail has achieved full coverage of stores in Binhai City. Only flagship stores have been set up in first- and second-tier cities. Then, in the next step, in view of the changing situation, do we need to continue to implement the previous development strategy and open new stores in other first- and second-tier cities?"

original plan.

After the success in Binhai City, it is planned to be reproduced in Beijing, Shanghai, Yangcheng and other places.

"My opinion is that the three first-tier cities, Jingshi, Modu, and Yangcheng, have extraordinary market positions. It is still necessary to occupy the market as soon as possible and continue to open branches. The expansion of second-tier cities can be postponed."

Pei Weiping proposed a compromise strategy.

"I think we can be more flexible." Du Qingqing had a different opinion.

"How flexible?" Zhang Shuo asked.

"Isn't Meituan testing the water delivery service in the capital? The green orange retail will first concentrate resources and use the online channels of Meituan to give priority to expanding the Jingshi market. Let's see which cities Meituan and Dacong Dianping will expand to in the future. We will follow wherever we go. It is not necessary to say that if we arrange in advance, we will face the same embarrassing situation as Binhai City in the future."

Du Qingqing is determined to borrow chickens to lay eggs.

"What do you think?"

Zhang Shuo looked at Pei Weiping again. After all, Pei Weiping is the president of Green Orange Group.

"I have no opinion."

Pei Weiping glanced at Du Qingqing. His proposal just now was actually reserving a little room for the development of Qingcheng Technology, and Du Qingqing's proposal was undoubtedly tantamount to ruining Qingcheng's takeaway.

Enough!

Since Du Qingqing, the general manager of Qingcheng Technology, didn't care, Pei Weiping naturally had no reason to object.

"Well, let's talk about this first today."

Zhang Shuo took advantage of the situation to end this short meeting, and he still has other things to do.

Don't say anything else.

The establishment of the Green Orange Group alone will be another major change in the organizational structure. Fortunately, Pei Weiping and Du Qingqing will take the lead in the specific implementation, and Jiang Yue, Wu Sheyuan and other senior executives will also check in on the Germination Group.

There is no need for Zhang Shuo to worry.

.........

Da Cong Dianping's actions were quick.

On June 6, Thursday, Da Cong Dianping officially launched the takeaway service in Binhai City.

Prior to this, with the cooperation of Tengda, Da Cong Dian Ping had launched an overwhelming marketing both online and offline, with the focus on promoting the "[-] million subsidy".

All new users of Da Cong Dian Ping takeaway can receive a ten-yuan voucher after registration.

Besides.

There are also various preferential activities such as "free delivery fee, 29 yuan off for orders over 3, and 39 yuan for orders over 5".

The basic principle is one, which is to allow users to enjoy the supreme experience of ordering takeaway or eating in the store at a lower price, thereby cultivating the habit of ordering takeaway.

As soon as the event came out, there were naturally a large number of responders.

Before that, there were already many users on the Green Orange app who left messages frantically, asking if Green Orange Technology would launch similar subsidy activities.

Those who can ask this question are basically Qingcheng Xiaozhu's loyal uncle Yongpump.

The answers available were disappointing.

Qingcheng Technology is not ready to take on the challenge. Not only does it have no coupons, but even the delivery fee is a lot, which makes many users blown up.

People who threatened to uninstall almost crowded the comment area.

"I'll go, Qingcheng is too arrogant, don't you really think we are made of mud?"

"That's right, it seems that we are determined."

"The green orange takeaway is so ordinary, but so confident, it's really..."

"Take it off, I feel tired and don't love it anymore!"

No matter how loyal users are, they can't resist the temptation of discounts. On the one hand, it is cheaper to order off-line products, and on the other hand, the cost is higher than offline. How to choose?

This is also human nature.

That's why capital has succeeded in cutting leeks again and again, and it has been tried and tested.

Very helpless.

"Didn't you say that Germinal's capital chain is very sufficient? Why are you so cowardly this time?"

"That's right, it's just a positive confrontation with Da Cong Dian Ping! It's not that Germination has never had sex with Tengda."

"I think Weixin got started back then by sending phone bills to newcomers. You don't need me to teach you how to do it?"

"The way I see it, before Germination was just trying to get fat. Maybe it's because I really have no money, and I can't compete with Da Cong Dianping for subsidy. Otherwise, with Germination Zhang's personality, there is no reason to just abandon him like this. Admit defeat."

"Tsk tsk, the tricks of the rich are too deep..."

Gradually.

Some users have already poured out their grievances on the Germination Group, the parent company of Qingcheng Technology.

"Brothers, stop complaining, let's quickly download Da Cong Dian Ping, isn't it good to prostitute for nothing?"

"Download +1!"

"It's true, this is a rare opportunity to cut capital and leeks, if you have the advantage, don't take advantage of the bastard!"

Complaints are complaints, and no one will make trouble with their stomachs.

for a while.

The number of downloads of Da Cong Dian Ping in Binhai City surged, and nearly [-] new users were added that day.

This data is naturally incomparable with the 3 million downloads of "Defending the Carrot" on the day it went live, but don't forget, this is only limited to Binhai City.

and.

Those who are willing to download Dacong Dianping are basically target users, and they have gone through a round of screening in advance.

The retention rate is very high.

It's no wonder that after the data came out that day, Duan Xuan, the general manager of Binhai Company, smiled so hard that his eyes narrowed, as if he had already won.

The same is true.

Compared with the scenery of Da Cong Dianping, the number of users of the Qingcheng app in Binhai City has dropped by [-].

This is also because Qingcheng had a pretty good reputation among the user community before, even if many people were not going to use it, they were not so extreme as to uninstall it directly.

I also look forward to saying that in the near future, Green Orange Technology will also implement subsidies.

However, soon someone noticed that Qingcheng Xiaozhu was found in the Da Cong Dian Ping app.

This is because.

On Friday, Da Cong Dianping specially gave Qingcheng Xiaozhu the top recommendation.

As if afraid that others would not know.

"What the hell, why did Qingcheng Xiaozhu also settle in Dacong Dianping?"

"Join if you can't beat it? This operation is ridiculous."

"I'm going, Qingcheng doesn't even want face? It's really incomprehensible that he surrendered to the enemy like this."

Many people have broken their defenses.

The tall image that Qingcheng had established in her heart before was about to collapse in an instant.

"It's okay, I've always liked to order Orange Xiaozhu, now it's better, I can receive subsidies, and I can eat my favorite dishes, isn't this the best of both worlds?"

Not everyone is glass-hearted.

"That's right, it's only Qingcheng APP that's lost anyway, so what does it have to do with us?"

"That's what I said, but Qingcheng always feels like she's discrediting Germination by doing this, and her temperament doesn't match."

"Then I guess Germination is really short of funds."

All kinds of arguments are rampant again.

It was under such circumstances that the newly formed Qingcheng Group took the initiative to issue an announcement and seriously responded to the doubts, or doubts, of netizens.

The statement states first.

The purpose of Qingcheng Xiaozhu is to provide customers with "safe, safe and affordable" fast food, which has nothing to do with which platform it is sold on.

Nor will it make an exclusive choice of "choosing one of the two" just because it is in a competitive relationship with Dacong Dianping.

It's like saving respect.

At the same time, he also explained a little bit why Qingcheng Technology did not participate in the subsidy war——

"Qingcheng Technology does not raise funds, and all business activities are for profit. The delivery fees collected are completely legitimate and reasonable expenses, and will be paid in full to the delivery guy. Qingcheng Technology itself has not drawn any profits from it. No Participating in subsidies is also ensuring the healthy and sustainable development of the industry..."

Although the announcement did not name names, it is also a large collection of commentaries with crazy connotations. Smart people should understand what it means. Simply put, it is——

Qingcheng Technology does not burn investors' money, nor will it cut leeks in the future, and only wants to operate steadily.

Just very rigid!
As soon as this passage came out, it undoubtedly challenged the sensitive nerves of many people.

(End of this chapter)

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