Sprinkle coins every day

Inside the office.

Just as Zhang Shuo signed and approved the appropriation application, Lu Qi, the rotating president, knocked on the door and came in.

"Chairman, I just received a message from Sunlight Holdings, saying that Washbasin is planning to acquire Wichat. Wichat plans to hold a board meeting. Zhao Mingchuan asked the headquarters for their opinions."

"Washbasin wants to buy it, so let's buy it. As long as the price is right, we can talk about anything."

Regarding wichat, Zhang Shuo's attitude has always been very clear, that is, from the beginning to the end, Sunlight Holdings has been seriously playing the decision-making of a financial investor.

It has never been intended to interfere, or even control overseas public opinion through wichat.

That's an egg hitting a rock.

For this reason, in July last year, at the request of the wichat board of directors, Sunshine Holdings had to transfer 10% of wichat's equity to its partner Dream Fund for a price of one billion US dollars.

Reduce its shareholding ratio to 18%.

"Taking advantage of the acquisition of Washbasin.com, it happened to completely withdraw from wichat." Zhang Shuo said.

In my impression, the original Space-Time Washbasin also bought whatsapp at a high price in early 14. Unexpectedly, in this life, Washbasin actually fell in love with wichat.

But this is also easy to understand.

Because from the very beginning, Mengya never thought of holding wichat in his own hands, and took a completely different path from the original Time and Space Tengda, which led to the development of wichat overseas far stronger than in the previous life.

The market share even exceeds whatsapp.

Didn't it arouse the interest of Washbasin.com?

In addition, at the beginning of wichat's establishment, it was dominated by beautiful national investment banks such as the Thief Group, and it was doomed from the beginning. The choice left to wichat is either to go public or to be acquired.

This time, Washbasin has taken a fancy to wichat, but it is not guaranteed, and there is a shadow of the operation of the Thief Group behind it.

"understood."

Lu Qi smiled and nodded. In fact, Zhao Mingchuan's inquiry was more symbolic than practical.

Although Sunlight Holdings has a board seat in wichat, it does not really affect the decision-making of the board of directors. No matter whether it is in favor or against, in fact, it cannot influence the acquisition.

But it's still worth asking.

"Chairman, in the past month, the taxi-hailing field has been a bit uneven. Judging from this situation, it seems that there will be another war of burning money and subsidies. Kuaidi is already in action." Lu Qi then talked about another matter .

"Then what do you think?" Zhang Shuo asked with a smile.

"According to my observations, the battle that is about to break out will ultimately be a showdown between Tick Tock and Kuaidi. To be precise, it is the supporters behind these two companies——Tengda and Ari."

"Looking at the current posture, I'm afraid it will be difficult to be kind." Lu Qi said.

"I think that the two will not fight big, at most it will be small."

Zhang Shuo has a different judgment.

The business logic of Tengda and Ali’s betting on the taxi-hailing business is not the same as betting on local life services.

Entering the local life service track, the giants mainly want to control the online traffic entrance, and the investment in taxi companies is to conduct an unprecedented enlightenment on consumers' offline payment habits.

Because at that time taxi was the most ideal offline payment scenario.

First of all, the frequency of taxi-hailing is high, especially under the boost of high subsidies.Secondly, the offline payment method for taking a taxi is very convenient. After arriving at the place, consumers can complete an offline payment in just a few seconds.

Ari used this to promote Zhifubao, and Tengda naturally paid for it only by promoting it.

That's why they are so confrontational.

The fact is also true. After the 14-year taxi-hailing war in Yuanshikong, Zhifubao and Weixin Payment began to invade offline on a large scale until most people did not need to bring cash when going out.

A mobile phone can solve all payment problems.

Therefore, some people analyzed afterwards, saying that Tick and Kuaidi had competed with each other and eventually merged. It seemed to be a handshake, but in fact Ahli lost.

Because of the ticking after the merger, users obviously use Weixin payment more frequently.

In a disguised form, Weixin Payment realized the counterattack against Zhifubao.

During the Spring Festival of 14, a classic "marketing war" took place in the original space-time, that is, Weixin instantly promoted Weixin Payment with the help of Weixin red envelopes during the Spring Festival.

A perfect sneak attack on Ahri's fortune treasure.

But in this life, the situation has changed a lot. The biggest change, of course, is that Tengda regretfully lost Weixin, and then lost Weixin Payment.

Can only rely on ICQ to continue to fry cold rice.

Secondly, under Zhang Shuo's instruction, Weixin launched Weixin red envelopes two years ago.

This trick is no longer working.

Then, under the impetus of various online payment scenarios such as Qingcheng App, Jade Bird Interactive Games, Jingdong, Pinxixi, etc., it will continue to help Weixin Pay to conquer the city.

Up to now, Weixin Payment is already on par with Zhifubao.

In contrast, Caifutong, a subsidiary of Tenda, has not been developing smoothly, and its market share has always been ranked behind Weixin Payment, only third.

Therefore, Zhifubao and Caifu have a fight, but did they take Weixinfu, the second elder brother, seriously?
The most important thing is not this.

But in the past two years, through the offline consumption of Qingcheng Xiaozhu, Weixin Payment has been consciously and subtly cultivating users' offline payment habits.

the last year.

The offline application scenario of Weixin Pay has already expanded from Qingcheng Xiaozhu to all merchants settled in Qingcheng Takeout, such as Kaifengcai and other chain catering brands.

After that, it continued to extend to supermarkets and other fields.

In other words, Weixin Payment has always been doing the "education" for consumers that Ari and Tengda want to complete, and it is done directly in one step.

There is no need to use such an application scenario as a taxi to complete it.

This also leads to say.

The battle between Ari and Tengda around taxi-hailing will appear to be "unknown".

In addition, due to the birth of the bud in this life, the pockets of the two giants, Ari and Tengda, are not so full, and they have consumed a wave of food delivery and shared bicycles before.

There is also Qingcheng Taxi, watching eagerly from the side.

It is really hard to believe that under the superimposition of various unfavorable factors, Ahri and Tengda would fight with their lives like Yuan Shikong, burning 20 billion irrationally.

"So, the upcoming car-hailing subsidy war will not have any major impact on Qingcheng taxi-hailing?" Lu Qi still trusts the big boss's judgment.

"It couldn't have been made."

Zhang Shuo still has the same point of view, "As long as Qingcheng maintains its basic position, it will not be defeated."

In the original time and space, Tick and Kuaidi, through crazy subsidies, indeed killed other competitors in a very short period of time, and dominated the world in disguise.

The issue is.

After the two subsidies ended and everything returned to the original state, the overseas Youbu entered the Chinese market again and cooperated with Qiandu, which soon posed a new threat to Tiktok and Kuaidi.

The final outcome is the merger of the three companies to complete the monopoly in the true sense.

But this life.

Regardless of whether there is a worrying step or not, Qingcheng Taxi will definitely not die, and can still live well.

How is this broken?
Therefore, fundamentally, it is simply unrealistic for Tick and Kuaidi to copy the style of the original space-time. The market will not buy it, and neither will consumers.

The more subsidies, the more bad debts you save.

"I hope that Tick and Kuaidi can fight harder, so that the pressure on the Green Orange Group will be reduced, but I think Tengda and Ari are not that stupid." Zhang Shuo smiled.

Lu Qi was thoughtful.

At the end of the conversation, Lu Qi took the initiative to say: "Chairman, after the integration of Qinghe Group is completed, I will apply to step down from the position of chairman of Qingcheng Group."

"can."

Zhang Shuo also guessed what Lu Qi was thinking at once. He just wanted to focus his energy on Qinghe Group, and said with a smile: "At that time, we can consider asking Pei Weiping to replace you as the chairman."

As for the CEO position vacated by Pei Weiping, it can be replaced by Wang Xin.

Perfect! ! !

.........

Tenda Building.

Zhang Shuo, an "outsider", is paying attention to Kuaidi's subsidy measures. As an "insider", Tengda has been paying more attention recently, and is already planning countermeasures.

"The subsidy of Kuaidi is very effective, and it is rapidly eroding the market share of Didi in the capital. If Didi does not respond to the challenge, it will have to invest and admit defeat."

Lu Jian is also very busy recently.

The internal integration of the Arnold Group is still a mess up to now, and some civil strife has been calmed down a little bit through the coin distribution, and now it is facing a duel with Ahri in the taxi-hailing field.

Can we still get along well?
Lu Jian was very dissatisfied with Ari's actions.

"Kuaidi's introduction of subsidy measures at this time is obviously out of good intentions. Ari is cooperating with us and provoking us at the same time. It's really too arrogant."

"Ahri has a heart for ticking." The second master seemed to be implying something.

This is also well known in the industry.

Because the founder of Tick is an old employee of Ahri, Tick did not accept the investment from Ahri, but instead accepted the investment from Tengda, Ahri’s deadly rival.

This obviously made Ah Li, to be precise, made the uncle very dissatisfied.

That's why Kuaidi started the subsidy war, and the first stop was chosen at Tick's headquarters, Jingshi. It was to teach Tick a profound lesson, which meant a little "crusade against rebellion".

This is also in line with the personality of the uncle.

"No matter how entangled you are, you shouldn't provoke internal fighting at this time, right?" Lu Jian was still unconvinced, "Here we are busy integrating resources to deal with the Green Orange Group."

"There's another civil war over there, wouldn't it be a waste of money for Qingcheng to take a taxi?"

Having experienced the battle of food delivery and shared taxi rides, Lu Jian has tasted a little taste. Their kind of subsidy and money-burning war simply cannot survive the Qingcheng Group.

The effect is naturally greatly reduced.

"Per se, we are not in the same boat as Ari. This time the merger of Ari Dianping and Nomi Dianping was only forced to cooperate passively once we were cornered by our common enemy, Germination."

The second master is very open-minded.

"Then, Boss, what do you mean, Tick Tock wants to fight?" Lu Jian's eyes flashed, and he obviously understood the subtext of the second master.

"Take a fight first, let's try it!"

Although the second master has a gentle temperament, he also has an unyielding character in his bones. "We can't just sit back and watch Tick Tock fail and leave the stage, so we can only clearly express our attitude to Ari."

"Unity is sought through struggle, and unity can survive!" Er Ye laughed.

What's more, there have never been eternal friends in the market, only eternal interests.

"I understand!"

Lu Jian also laughed, he was finally able to vent his grievances before.

.........

Nothing major happened in the next week, and the time soon came to January 1.

Unsurprisingly, in the face of Kuaidi's aggressiveness, Didi did not choose to sit still, and launched a subsidy promotion campaign in time, announcing——

Passengers who use Tick to take taxis will be exempted by 10 yuan for each fare, and an additional 10 yuan will be given to the driver.At the same time, it also provides [-] free orders, and the users who are drawn will be free of fares.

According to the data released after ticking, this subsidy activity was enthusiastically sought after by drivers and passengers. In just seven days, more than 1 million orders were received, and the subsidy amount exceeded 20 million.

Tick ​​immediately announced that it will continue to invest [-] million yuan and invite all Chinese people to take a taxi.

It can be described as menacing.

The subsidy war between Tick and Kuaidi has officially kicked off, which is a bit of a needle point.

It made waves on the Internet again.

"Yeah, bah, it's only been a long time since the last turmoil, and Ari and Tengda are in trouble again."

"It's a familiar script again!!!"

"Hehe, the only lesson that capital can remember is - dare to do it next time!!!"

"It doesn't matter what the script is or not, take advantage of the subsidy opportunity, why don't you hurry up and get some capital? In the past week, I took a taxi to and from get off work every day, and almost went whoring for nothing."

"Thanks to Qingcheng for taking a taxi, it makes us feel at ease whoring for nothing."

"Upstairs, shrimp and pig's heart!!!"

"Friends who envy the capital, look forward to the subsidy war will soon spread to us, and I am very excited just thinking about it."

"I really don't understand. Could it be that Ari and Tengda are not worried, and the bamboo basket fetching water is in vain again? There is clearly a lesson learned from the past, but they are still so stubborn. There is no one in this brain circuit."

"The layout upstairs is small. One or two billion is in the eyes of the giants. Sprinkle water, and it won't hurt your muscles and bones. Give it a try, what if you win? Then you can earn 20 billion, or even more." too much."

"Okay, I'm superficial..."

It can be seen that consumers have indeed been educated. When it is time to squeeze the wool, it is merciless to start, but after the wool is squeezed, it must be uninstalled and downloaded.

Really ruthless! ! !

.........

Sunday, May 1.

In Tang's small courtyard, Zhang Shuo was called by the old man to eat at home again, and his second uncle was also there.

"The recent taxi subsidies are very fierce, Qingcheng didn't participate in it?" Tang Yi took the initiative to open the conversation again.

"Second uncle, don't make fun of me." In front of Tang Yi, Zhang Shuo became more and more comfortable, and said with a smile: "You know, Germination usually doesn't participate in this kind of trick."

"It's a bit outrageous."

Tang Yi also doesn't quite agree with Ari and Tengda's mindless burning of money.

Especially when a wave of negative public opinion broke out not long ago, it can be seen from this posture that neither Ari nor Tengda have learned any lessons from the last incident at all.

Still go its own way.

From Tang Yi's point of view, he naturally disliked it a bit.

"If this quarrel continues, I'm afraid it will be difficult to end it later." Zhang Shuo added with a smile.

"Why, you are not optimistic about the taxi-hailing business? The outside world is very hyped. Sometimes it is said that it is going to kill taxis, and another moment it is said that it is a travel revolution."

Obviously, Tang Yi's words have a deep sense of testing.

Also.

The emergence of a new form of taxi-hailing is also a difficult point for the authorities to deal with.

It is necessary not to dampen the Internet economy, especially the enthusiasm for this new business model, but also to ensure that the interests of traditional industries such as taxis are not infringed. It is also necessary to consider how to upgrade the regulatory model and regulatory means.

This is definitely a new test for the relevant departments.

"It was all blown out by capital."

Zhang Shuo shook his head with a smile, "The fact is that the so-called taxi-hailing has no technological content at all. Mengya only needs to arrange five programmers to develop such a software in a week."

"Taxi-hailing software is essentially an online calling platform, connecting drivers and users at the same time."

"The simple can't be more simple."

"The reason why they suddenly become tall is not because of any great innovations made by these ride-hailing companies, but only because of the popularity of smartphones and 4G networks."

"Belonging is a matter of course after the development of communication technology to a certain stage."

"It's true when you say that."

After all, Tang Yi doesn't know much about the Internet. After listening to Zhang Shuo's explanation, he is enlightened, and he can even infer other things with one blow. "So, the value that the taxi-hailing industry can create in the future is actually very limited?"

"Of course it's limited."

Zhang Shuo answered decisively, "If there is any real contribution to Internet taxi-hailing, it may be to fully mobilize the idle transportation capacity of individual car owners in society and make better use of car resources."

"Then this is also very good, at least to a certain extent, it can solve the problem of urban congestion."

Tang Yi grasped the key to the problem.

"It's not that simple."

Zhang Shuo shook his head again, "This idea seems to be very good, but it actually ignores a key issue, that is - how to effectively supervise and supervise these individual car owners?"

Although there are many shortcomings in the taxi industry, at least the management of drivers is well done.

After all, this is in China.

But once the opening is opened, many problems will follow due to the regulatory inertia of the platform.

There were many tragedies in the original time and space.

"It is almost impossible to count on the self-discipline of the platform, especially under the manipulation of capital. Therefore, the ultimate destination of Internet taxi-hailing seems to be the only way to train full-time drivers."

"But in this way, what is the essential difference between the so-called Internet taxi-hailing and the previous taxi industry? It is nothing more than letting the Internet taxi-hailing platform replace the original vested interests."

"In the end, it is the drivers who are exploited, and it is the passengers who are harmed."

“And there is even less security in terms of regulation.”

"This……"

When Zhang Shuo said this, Tang Yi seemed to have been splashed with cold water.

"Then there is no solution? For example, the government will establish a technology company and develop a taxi-hailing software, and then all taxis and car drivers will be included in this taxi-hailing platform to implement joint supervision? Is it just Not only conform to the trend of technological development, but also ensure that supervision is not missing?"

I have to say that Tang Yi is still amazing.

To be able to think of such a layer in such a short period of time.

Such a move.

It's basically equivalent to what the original space-time netizen joked about, handing over Tick Tock to Huaxia.

But it's not without problems.

"Theoretically, it is feasible. But the question is, at the specific implementation level, how to ensure that the officially established technology company is able to develop, operate, maintain and upgrade software, including customer service such as handling complaints?" , can achieve the same level as Internet companies?" Zhang Shuo asked with a smile.

"This one……"

Tang Yi got stuck again, of course he also knew the details of the official Internet technology, let alone operating such a complicated platform, even building a simple website was enough.

As retro as you can get, as retro as you can get.

The so-called office coordination platform developed internally is also difficult to describe.

This is why.

Huaxia rarely directly intervenes in Internet business.

"So, in terms of Internet taxi-hailing, we can still only entrust third-party companies to operate it. However, relevant departments can intervene from the beginning, and they must supervise the entire process."

Zhang Shuo put forward his idea.

To tell the truth, Zhang Shuo doesn't care much about how Tick and Kuaidi fight. What he cares most is not to give birth to freaks like Tick in the original time and space.

Before the tragedy happened, let the relevant supervision intervene in advance and put it in place in advance.

Although doing so will definitely affect the taxi-hailing business of Qingcheng, as long as the industry can be regulated from the very beginning, then Zhang Shuo will only be happy.

"Your suggestion is quite right."

Tang Yi also deeply agreed, "Then let Lingnan Province set an example in China first."