Daguo Technology starts with mobile phones

Chapter 51 I caught you!

The 500 Nebula counters are only the first batch now, and the number of Nebula counters across the country will rise in a straight line once Xingyu-Mu is launched.

Liu Haiping's design, which many people complained about later, appeared in front of everyone for the first time, but it felt like it should be.

What is full screen?
This is full screen!

See if other mobile phones dare to cancel the physical buttons?Why not cancel?It's not because of the high cost, and now Android is easy to get stuck.

But what Liu Dalang didn't expect was that after Xingyu-Mu released the promotional poster, a mobile phone manufacturer also released a promotional poster for the new phone.

And their mobile phones are actually full screens, but their full screens are more like Xinghuo-chi's symmetrical full screens with equal width.

A black panel is left at the top for the front camera, earpiece, etc., and a black frame is also left at the bottom for aesthetics.

This manufacturer is not China Kulian, nor HTC, Samsung, Apple and other international big names, but the domestic king of the feature phone era: Gionee.

"Gionee S5.1, dazzling full screen!"

"Extremely thin and light, as thin as 5.15mm!"

"1+16GB large body memory!"

"..."

Sure enough, Gionee, whose chairman is very radical, likes to take the lead in trying this kind of thing, and he really made the product.

The 5.15mm Gionee S5.1 is enough to challenge the Guinness World Record. In fact, they also succeeded, but unfortunately the record was broken soon.

Gionee released a full-screen mobile phone, and then another mobile phone manufacturer who didn't know if it could be regarded as a mobile phone manufacturer released news:
"LeEco Le Max will adopt a full-screen design for the first time, and increase the screen size to 6.33 inches, with a screen-to-body ratio of up to 91.3%!"

interesting!
This is the Huaxia mobile phone market in Liu Dalang's impression. The lifelessness some time ago made him think that other manufacturers were invisible.

With Gionee and LeEco taking the lead, other mobile phone manufacturers naturally followed suit. ZTE Nubia also officially announced a full-screen mobile phone on Weibo.

Followed by Lenovo, Lenovo's mobile phone market share has declined sharply in the past six months, and they also want to find a way to break through.

Coolpad, one of the four major manufacturers, is also facing a shrinking market share, but their development strategy has always been very conservative.

Otherwise, Coolpad will not drop its market share and withdraw from the mainstream stage during the period when the major mobile phone manufacturers are separated from the operators.

The Huami ov, which Liu Dalang valued the most, didn't move much, but he didn't know that Huawei had quietly visited Leica last month.

Huawei's co-branded Leica is bound to win, and it is precisely because of Leica that Huawei stands out from domestic manufacturers in terms of imaging.

As for the full-screen design, in their opinion, it is still a dispensable thing for the time being, after all, they also have symmetrical mobile phones.

It's just that the upper and lower sides are not as narrow as what Nebula Technology does. Moreover, Huawei's main target users are business people.

In contrast, young people care more about cost performance, extreme performance and appearance design. The Honor 6 released some time ago is a good choice.

The starting price in 1999 is the strong rival of Mi 4 and Nebula Technology, because the Honor at this stage is still very cost-effective.

It's a pity that I gradually stretched the gap and played the unique skill of ov. The so-called eight-year sincerity made people can't see the slightest sincerity, only high price and low allocation.

Now the top priority of Nebula Technology is definitely not co-branding. For Liu Dalang, co-branding other brands is just icing on the cake.

Unless it's a joint Hubble telescope?

These things are not important for the time being, online and offline to create momentum for Xingyu-Mu and Xinghuo-Chi.

The location of the first batch of 500 Xingyun mobile phone counters is very interesting. They are all in the central area of ​​the city mall, and the rent is really expensive.

Generally, the only businesses that can withstand such high rents are jewelry, luxury goods, high-end skin care products, clothing and other businesses with very high premiums.

This is also the reason why there are only 500 Xingyun mobile phone counters in the first batch. If the market feedback of Xingyu-Mu is not good, the loss will not be so big.

However, Liu Dalang felt that this situation would not happen, because Xingyu-Mu's profit was very high, and he could fully afford such a high rent.

According to Liu Dalang's plan, the minimum starting price of Xingyu-Mu is 3399, which is 4 more expensive than the Meizu mx1600 with the same configuration.

As for selling it?Sell ​​it!In China, I have never been afraid that there will be no leeks to cut. I just need to pack Xingyu-Mu from beginning to end.

If there is no spokesperson in the country, then invite international stars to promote Xingyu-Mu as a customized mobile phone for the Chinese market by international manufacturers.

People rely on clothes and horses rely on saddles. Liu Dalang did not intend to sell at a low price from the beginning, so he had to work hard on the outer packaging.

Exquisite handbags, antique semi-open gift boxes, plus exquisite accessories, the jeweler next door will call him an expert.

In a word: how to look good, a mobile phone may not be worth much, but beauty and the pursuit of beauty cannot be measured by money.

There are also original accessories such as Nebula power bank, macaron mobile phone case, power adapter, earphones, tempered film, etc., which have been optimized to varying degrees.

The appearance and texture have been upgraded to a higher level, and it is also equipped with a Nebula two-color logo. As long as you get started, you can feel the difference immediately.

This trick was learned from the bulls. I think the cost and selling price of sockets were almost limited in the past, and it was the bulls who broke the rules first.

The thickness of the plastic has been raised to a higher level, and the packaging is made thicker, so that people can feel the heavy weight once they get started.

The core technologies that were advertised at the time were actually invested in research and development after earning money. How could there be such things in the early stage?

However, Liu Dalang will not be like the Meitu mobile phone, which will directly float to nowhere. If a mobile phone dares to sell for 6000 yuan, it is self-defeating.

Brand value cannot be established overnight, it has to be done step by step, so that consumers know that they are paying a high price and feel that it is worth buying.

Liu Dalang's ultimate goal is to grab users from Apple. Now that Nebula's technology is not strong enough, he doesn't need Xingyu-Mu to sell so expensive.

When Xingyu-Mu entered the stage of stocking up, Qu Xiangqun, head of Nebula Technology Design Department, couldn't help but sigh with emotion: "The packaging box alone is worth 1000 yuan."

Of course, he was feeling emotional, no matter how exquisite the packaging is, it is not a problem for Huaxia Manufacturing.

In fact, the price of common luxury packaging boxes is lower than expected, and the packaging of Xingyu-mu is much stronger than many brands.

In the last half a month or so, Nebula Technology has entered a state of full operation.

As the time for Xingyu-Mu's press conference drew closer, Fo Mingyuan, who hosted the press conference, also fell into a very anxious state.

She originally thought that Xingyu-Mu's press conference was just a recorded press conference, but she never expected that this press conference would be broadcast live on the entire network.

Even if it is live broadcasted on the whole network, why is the location of the press conference in the Grand Convention Center?Moreover, a thousand audiences from all walks of life were invited to the audience.

When she learned all this, her legs were a little weak, and there was only one thought in her mind:
"Is it too late to regret now?"

On stage, every expression, every sentence, and the emotion during the introduction need to be very well controlled, and this alone requires a long time of practice.

I want to think about it, but it’s not okay to quit the job for the first time, and compared to Xinghuo-Chi, Xingyu-Mu’s press conference is already considered good.

Xinghuo-Chi's press conference is a test of people's field control ability. Once there is a little bit of confidence on stage, it will be infinitely magnified by the camera.

In order to better promote the product, Yang Qi and Fo Mingyuan even used aliases, one being Limeng and the other being Mingyue.

Just when the two were preparing for the press conference, part of Nebula's legal department personnel who had gone out came back and brought back a big news:
"Chairman! The copycat manufacturer that made Erlang's mobile phone and copied us has been found! It really is someone from Huaqiangbei!"

"Yes, after we have collected the evidence, we are going to sue them, but their boss said that they hope to contact you!"

contact me?Liu Dalang sneered, it seemed that he was a "friend" he knew before, otherwise how could the legal department not sue so easily.

"I finally caught it. Come on, I want to see who this 'friend' is!"

As soon as the call was connected, a slightly sharp middle-aged male voice came from the phone:

"Hey, Mr. Liu! I'm Zhang Bo, your fan! Don't you forget?"

Liu Dalang:? ? ?

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(End of this chapter)