Daguo Technology starts with mobile phones
Chapter 50 Nebula Bracelet
Chapter 50 Nebula Bracelet
This wave of operation by Nebula Technology really shocked Rebs into a cold sweat, and also shocked the netizens who followed the Xiaomi 4 launch conference online:
"Fuck? Fuck! Fuck!!"
"The troublemakers are finally here!"
"Xinghuo-chi! There is 4G!"
"The processor used is Snapdragon 810!"
"Nebula Technology is about to start!"
"It looks so handsome!"
"As expected of a gaming phone!"
"I unilaterally declare that Xinghuo-Chi has won the Mi 4 in terms of appearance!"
"Mr. Liu! Make friends in 1998!"
"Xinghuo: I heard that Mi 4 is invincible?"
"1998 Random Killing!!!"
"Call with me: 1998!"
"..."
Just kidding, how could the Snapdragon 810 sell for less than 2000, the Xiaomi Note uses the Snapdragon 810, Rebus knows how high the cost is.
In the plan of Rebus, Xiaomi note is the first step for Xiaomi to enter the high-end market. The price of this mobile phone is 16 with a minimum configuration of 2299GB.
Unless Xinghuo-Chi does not make a full Netcom version, and only makes one Netcom or dual Netcom, it is possible to lower the price of Xinghuo-Chi to 1998 yuan.
According to Rebus's plan, Mi Note will have dual Netcom 1499 and full Netcom 1699 versions, but this is just a gimmick and will not be sold.
If you want to sell it, it doesn't mean you can't sell it. The premise is to see if your hands are fast and the network is good, otherwise you won't be able to grab it at that time, and Xiaomi will not blame it.
Xinghuo-Chi's press conference is scheduled for October to November. During this time period, it is not aimed at Mi 10 at all, but Mi Note next year.
In theory, Xiaomi doesn't need to worry about Xinghuo-Chi's impact on Xiaomi 4, but is this really the case?In fact, this is not the case.
Nebula Technology's online marketing ability is not bad at all. They not only occupied nearly [-] penguin colonies, but also occupied important positions such as post bars.
In addition, they are also present on major video sites, including Bilibili, Meipai, 56 Video, Kuaishou, etc.
This is the premise that Xingyun Technology only has Xinghuo-Lie. Mi 4 does have higher configuration than Xinghuo-Lie, but can it compare with Xinghuo-Zhi?
Just kidding, it's impossible. When Xinghuo-Blazing released a promotional poster, Rebs knew that this phone was definitely not low on appeal.
What they are robbing is Xiaomi's young user group. In order to rob the user group, Nebula Technology's game phone is really useful!
Xinghuo-Lie has sold more than 400 million units in a total of six months since it was put on the shelves, which is enough to say the marketing level of Xinghuo Cloud.
Mi 3 can sell 1000 million units because Xiaomi has the accumulation of three generations of mobile phones and the integration of online resources. What does Nebula Technology have?
Whenever Rebs asked himself this question, one word would pop into his mind:
technology!
Perhaps in the eyes of many people, the quality of the LCD screen produced by Nebula Technology is average, and the lithium battery is also oddly shaped, so it is very difficult to repair.
But these technologies are all Nebulas's own, and Xiaomi doesn't even have its own factory, and is very dependent on the supply chain.
"You must develop your own technology!"
"Xingyun Technology has the Xingyun Industrial Park, and Xiaomi must also have the Xiaomi Technology Industrial Park!"
Rebs made up his mind, and after the Mi 4 press conference was over, he immediately brought Xiaomi's troops to set up the Mi Technology Industrial Park.
The day before the Mi 4 launch event, the popularity was forcibly taken over by Nebula Technology, and Mi fans naturally couldn't stand it and joined the battle one after another.
As a result, I came to the official website of Xingyun Technology to see that Xingyu-Mu will be released soon, and Xinghuo-Chi has exposed the appearance rendering, and there is also a promotional copy:
"Xinghuo-Zhi!"
"Born from the fire, walk against the wind!"
"The strongest gaming phone in history!"
"Preparing the stock, reject hunger marketing!"
What is bathing fire and what is Yufeng, they still don't know much about it, but it doesn't matter, they will understand the meaning in a few months.
Xinghuo-chi is a game phone, and they know it, because there is only one game phone on the market, and it is normal to update it.
The key is to look at the parameters. Rebs brought them the parameter comparison method, and they also believe in the parameters more and more. It's just such a comparison...
Snapdragon 810, 6.5-inch large screen, symmetrical full-screen design, Nebula flash charge...
"How do you feel Xinghuo-Chi is better?"
"And this appearance..."
Although they are fans of Xiaomi, they have to admit that Xinghuo-Chi has really captured the hearts of young people in terms of appearance design.
Who can say no to a gaming phone?
Who can resist a cool mecha!
This is like, black silk and Gundam are in front of you, most boys will choose Gundam!
There is also the final rejection of hunger marketing, which is clearly aimed at Xiaomi and Rebs.
"This... it's all here, it's not good not to say a few words, no matter, MIUI is invincible in the world!"
"Yes! Nebula OS is garbage!"
"..."
As long as you want to find fault, you can always find the problem, but most of them have no right to say whether the Nebula OS is easy to use.
It’s fine for them to make troubles on Weibo, but they dared to come to Nebula Technology’s official website to make troubles, and they were cleared out by Nebula Technology’s marketing department not long after.
However, there are many people who don't care about Xinghuo-chi. The launch of Mi 4 has been preheated for so long, how can Xingyun Technology divert it?
Liu Dalang's purpose is also very simple. He doesn't require Xinghuo-Chi to influence the launch of Mi 4, he only needs to influence users' choices.
So what if Mi 4 is released?Release means listing?After a mobile phone was released, it was released two months later, which is outrageous!
The key is that users still eat this way. Hunger marketing is very effective. At least before Mi 10, Xiaomi’s reputation has been very stable.
The Xinghuo-Chi is now officially announced, and there are still at least two months in between. One is to give Nebula technology time to warm up, and the other is to give time to users.
But think clearly!Give them two months to think about whether to buy Mi 4 or wait for Xinghuo-chi.
At the same time, during this period of time, Xingyu-Mu will also be released online and offline, not only in China, but also in India.
Compared with China, Nebula Technology has much stronger influence in India. Xingyu Meteor1 also invited Padukone, a Bollywood actress, to speak for it.
As soon as the advertisement comes out, the streets will be filled with Xingyu Meteor1 posters, and there will also be Xingyun technology advertisements during Golden Seal TV’s prime time.
There are only 500 Nebula counters in China that can’t compare to this kind of arrangement. After the release of Xingyu Meteor1, there will also be Xinghuo Nebula K2.
After the mid-range models are released, we will wait another month for the Nebula7 series phones and the new Nebula ecological chain products. In a word:
For the next period of time, I will either be at the development conference or on the way to the development conference.
On the second day, as no surprise, the Mi 4 press conference once again became the focus of attention.
"An artistic journey of a steel plate!"
Sure enough, in order to fit the theme, Rebs bragged about the manufacturing process of Mi 10 for 4 minutes at the press conference, anyway, how it came out.
MIUI is powerful enough, and the skeuomorphic system is smooth enough. In 1999, it once again detonated the audience. Mi 4 is still the most cost-effective mobile phone.
After Liu Dalang watched the whole process, I have to say that Rebs' ability to control the field is quite strong.
However, he questioned Rebs' statement that 100 million units will be supplied within two months, because this batch of goods will definitely be given priority to operators.
It will not be easy for ordinary people to buy Mi 4 through online channels.
In addition, at the Mi 4 press conference, there was another product that Liu Dalang attached great importance to.
Millet bracelet!
Bracelets are a very good way to build brand awareness. Nebula Technology has long been determined to win this, but it must be slower than Xiaomi.
Without sufficient product support, even if the Nebula bracelet is produced, it is still inferior to the Xiaomi bracelet in terms of cost performance and sales.
And according to Liu Dalang's plan, the Nebula bracelet will either not be launched, or there will be three models, one for the low-end product line and two for the mid-end product line.
To further subdivide the user groups, there will be some subtle differences in functions between the Xinghuo bracelet, the Xingyu bracelet and the Dalang bracelet.
After the Mi 4 press conference, Nebula Technology released the promotional poster of Xingyu-Mu for the first time. There was no physical picture before, but this time there is one!
"Isn't Mi 4 claimed to be invincible in craftsmanship and feel? Let's see who is really invincible?"
Mi 4 and Xingyu-Mu were on the trending searches almost at the same time, and people found it interesting when they put the promotional pictures together.
If you don't look at the processor and screen, Xingyu-Mu is no worse than Mi 4 in other aspects, and it can even be said to far exceed Mi 4.
Especially in terms of fast charging, the Nebula flash charge can fully charge in 30 minutes, while the Mi 4 still uses the ancestral one Lu flash charge, which is simply incomparable.
And this time Xingyu-Mu also installed two "customized main cameras" with up to 2000 million pixels, which is very eye-catching among a crowd of 1300 million cameras.
The rear is 2000 million pixels, and the front pixel of Xingyu-Mu is also 2000 million, and there is an adaptive soft light next to it.
It can be seen that Xingyu-Mu is a mobile phone that focuses on taking pictures and looking good.
This is not the most eye-catching, the most eye-catching thing is Xingyu-Mu, behind the bright screen, has a full screen with equal width on all sides and a screen-to-body ratio of up to 87.9%.
As the first manufacturer to propose the full-screen concept, Nebula Technology has finally come up with their trump card, which shocked everyone when the promotional image was released.
Don’t look at Xingyu-Mu’s black border is quite wide, but when all mobile phones are designed symmetrically, the full screen with bangs can be remembered at a glance.
"What a ruthless Nebula technology!"
Rebus finally felt the crisis. Xiaomi tried to make a full-screen mobile phone when the special commemorative edition of Dalang appeared.
However, due to various reasons, the plan code-named mix was suspended later, and it was planned to enter the full-screen mobile phone when the time is right.
Unexpectedly, Nebula Technology has already made new explorations. Instead of using a symmetrical design that is wide up and down and narrow left and right, it uses Liu Haiping.
A promotional image alone might not be a big deal, but as soon as the image is released, there will be an overwhelming marketing promotion of Nebula Technology!
Sure enough, Nebula Technology released another big news: "At the beginning, we will open 25 Nebula counters in... 500 cities!"
Thanks to Hailong Yiming, You Xingshen, and book friends 20171112112802951 for their rewards!Thanks to You Xingshen, Ye Wuqing, and book friends 20170813142000878 for their monthly tickets!Thanks for the support! ! !
(End of this chapter)
This wave of operation by Nebula Technology really shocked Rebs into a cold sweat, and also shocked the netizens who followed the Xiaomi 4 launch conference online:
"Fuck? Fuck! Fuck!!"
"The troublemakers are finally here!"
"Xinghuo-chi! There is 4G!"
"The processor used is Snapdragon 810!"
"Nebula Technology is about to start!"
"It looks so handsome!"
"As expected of a gaming phone!"
"I unilaterally declare that Xinghuo-Chi has won the Mi 4 in terms of appearance!"
"Mr. Liu! Make friends in 1998!"
"Xinghuo: I heard that Mi 4 is invincible?"
"1998 Random Killing!!!"
"Call with me: 1998!"
"..."
Just kidding, how could the Snapdragon 810 sell for less than 2000, the Xiaomi Note uses the Snapdragon 810, Rebus knows how high the cost is.
In the plan of Rebus, Xiaomi note is the first step for Xiaomi to enter the high-end market. The price of this mobile phone is 16 with a minimum configuration of 2299GB.
Unless Xinghuo-Chi does not make a full Netcom version, and only makes one Netcom or dual Netcom, it is possible to lower the price of Xinghuo-Chi to 1998 yuan.
According to Rebus's plan, Mi Note will have dual Netcom 1499 and full Netcom 1699 versions, but this is just a gimmick and will not be sold.
If you want to sell it, it doesn't mean you can't sell it. The premise is to see if your hands are fast and the network is good, otherwise you won't be able to grab it at that time, and Xiaomi will not blame it.
Xinghuo-Chi's press conference is scheduled for October to November. During this time period, it is not aimed at Mi 10 at all, but Mi Note next year.
In theory, Xiaomi doesn't need to worry about Xinghuo-Chi's impact on Xiaomi 4, but is this really the case?In fact, this is not the case.
Nebula Technology's online marketing ability is not bad at all. They not only occupied nearly [-] penguin colonies, but also occupied important positions such as post bars.
In addition, they are also present on major video sites, including Bilibili, Meipai, 56 Video, Kuaishou, etc.
This is the premise that Xingyun Technology only has Xinghuo-Lie. Mi 4 does have higher configuration than Xinghuo-Lie, but can it compare with Xinghuo-Zhi?
Just kidding, it's impossible. When Xinghuo-Blazing released a promotional poster, Rebs knew that this phone was definitely not low on appeal.
What they are robbing is Xiaomi's young user group. In order to rob the user group, Nebula Technology's game phone is really useful!
Xinghuo-Lie has sold more than 400 million units in a total of six months since it was put on the shelves, which is enough to say the marketing level of Xinghuo Cloud.
Mi 3 can sell 1000 million units because Xiaomi has the accumulation of three generations of mobile phones and the integration of online resources. What does Nebula Technology have?
Whenever Rebs asked himself this question, one word would pop into his mind:
technology!
Perhaps in the eyes of many people, the quality of the LCD screen produced by Nebula Technology is average, and the lithium battery is also oddly shaped, so it is very difficult to repair.
But these technologies are all Nebulas's own, and Xiaomi doesn't even have its own factory, and is very dependent on the supply chain.
"You must develop your own technology!"
"Xingyun Technology has the Xingyun Industrial Park, and Xiaomi must also have the Xiaomi Technology Industrial Park!"
Rebs made up his mind, and after the Mi 4 press conference was over, he immediately brought Xiaomi's troops to set up the Mi Technology Industrial Park.
The day before the Mi 4 launch event, the popularity was forcibly taken over by Nebula Technology, and Mi fans naturally couldn't stand it and joined the battle one after another.
As a result, I came to the official website of Xingyun Technology to see that Xingyu-Mu will be released soon, and Xinghuo-Chi has exposed the appearance rendering, and there is also a promotional copy:
"Xinghuo-Zhi!"
"Born from the fire, walk against the wind!"
"The strongest gaming phone in history!"
"Preparing the stock, reject hunger marketing!"
What is bathing fire and what is Yufeng, they still don't know much about it, but it doesn't matter, they will understand the meaning in a few months.
Xinghuo-chi is a game phone, and they know it, because there is only one game phone on the market, and it is normal to update it.
The key is to look at the parameters. Rebs brought them the parameter comparison method, and they also believe in the parameters more and more. It's just such a comparison...
Snapdragon 810, 6.5-inch large screen, symmetrical full-screen design, Nebula flash charge...
"How do you feel Xinghuo-Chi is better?"
"And this appearance..."
Although they are fans of Xiaomi, they have to admit that Xinghuo-Chi has really captured the hearts of young people in terms of appearance design.
Who can say no to a gaming phone?
Who can resist a cool mecha!
This is like, black silk and Gundam are in front of you, most boys will choose Gundam!
There is also the final rejection of hunger marketing, which is clearly aimed at Xiaomi and Rebs.
"This... it's all here, it's not good not to say a few words, no matter, MIUI is invincible in the world!"
"Yes! Nebula OS is garbage!"
"..."
As long as you want to find fault, you can always find the problem, but most of them have no right to say whether the Nebula OS is easy to use.
It’s fine for them to make troubles on Weibo, but they dared to come to Nebula Technology’s official website to make troubles, and they were cleared out by Nebula Technology’s marketing department not long after.
However, there are many people who don't care about Xinghuo-chi. The launch of Mi 4 has been preheated for so long, how can Xingyun Technology divert it?
Liu Dalang's purpose is also very simple. He doesn't require Xinghuo-Chi to influence the launch of Mi 4, he only needs to influence users' choices.
So what if Mi 4 is released?Release means listing?After a mobile phone was released, it was released two months later, which is outrageous!
The key is that users still eat this way. Hunger marketing is very effective. At least before Mi 10, Xiaomi’s reputation has been very stable.
The Xinghuo-Chi is now officially announced, and there are still at least two months in between. One is to give Nebula technology time to warm up, and the other is to give time to users.
But think clearly!Give them two months to think about whether to buy Mi 4 or wait for Xinghuo-chi.
At the same time, during this period of time, Xingyu-Mu will also be released online and offline, not only in China, but also in India.
Compared with China, Nebula Technology has much stronger influence in India. Xingyu Meteor1 also invited Padukone, a Bollywood actress, to speak for it.
As soon as the advertisement comes out, the streets will be filled with Xingyu Meteor1 posters, and there will also be Xingyun technology advertisements during Golden Seal TV’s prime time.
There are only 500 Nebula counters in China that can’t compare to this kind of arrangement. After the release of Xingyu Meteor1, there will also be Xinghuo Nebula K2.
After the mid-range models are released, we will wait another month for the Nebula7 series phones and the new Nebula ecological chain products. In a word:
For the next period of time, I will either be at the development conference or on the way to the development conference.
On the second day, as no surprise, the Mi 4 press conference once again became the focus of attention.
"An artistic journey of a steel plate!"
Sure enough, in order to fit the theme, Rebs bragged about the manufacturing process of Mi 10 for 4 minutes at the press conference, anyway, how it came out.
MIUI is powerful enough, and the skeuomorphic system is smooth enough. In 1999, it once again detonated the audience. Mi 4 is still the most cost-effective mobile phone.
After Liu Dalang watched the whole process, I have to say that Rebs' ability to control the field is quite strong.
However, he questioned Rebs' statement that 100 million units will be supplied within two months, because this batch of goods will definitely be given priority to operators.
It will not be easy for ordinary people to buy Mi 4 through online channels.
In addition, at the Mi 4 press conference, there was another product that Liu Dalang attached great importance to.
Millet bracelet!
Bracelets are a very good way to build brand awareness. Nebula Technology has long been determined to win this, but it must be slower than Xiaomi.
Without sufficient product support, even if the Nebula bracelet is produced, it is still inferior to the Xiaomi bracelet in terms of cost performance and sales.
And according to Liu Dalang's plan, the Nebula bracelet will either not be launched, or there will be three models, one for the low-end product line and two for the mid-end product line.
To further subdivide the user groups, there will be some subtle differences in functions between the Xinghuo bracelet, the Xingyu bracelet and the Dalang bracelet.
After the Mi 4 press conference, Nebula Technology released the promotional poster of Xingyu-Mu for the first time. There was no physical picture before, but this time there is one!
"Isn't Mi 4 claimed to be invincible in craftsmanship and feel? Let's see who is really invincible?"
Mi 4 and Xingyu-Mu were on the trending searches almost at the same time, and people found it interesting when they put the promotional pictures together.
If you don't look at the processor and screen, Xingyu-Mu is no worse than Mi 4 in other aspects, and it can even be said to far exceed Mi 4.
Especially in terms of fast charging, the Nebula flash charge can fully charge in 30 minutes, while the Mi 4 still uses the ancestral one Lu flash charge, which is simply incomparable.
And this time Xingyu-Mu also installed two "customized main cameras" with up to 2000 million pixels, which is very eye-catching among a crowd of 1300 million cameras.
The rear is 2000 million pixels, and the front pixel of Xingyu-Mu is also 2000 million, and there is an adaptive soft light next to it.
It can be seen that Xingyu-Mu is a mobile phone that focuses on taking pictures and looking good.
This is not the most eye-catching, the most eye-catching thing is Xingyu-Mu, behind the bright screen, has a full screen with equal width on all sides and a screen-to-body ratio of up to 87.9%.
As the first manufacturer to propose the full-screen concept, Nebula Technology has finally come up with their trump card, which shocked everyone when the promotional image was released.
Don’t look at Xingyu-Mu’s black border is quite wide, but when all mobile phones are designed symmetrically, the full screen with bangs can be remembered at a glance.
"What a ruthless Nebula technology!"
Rebus finally felt the crisis. Xiaomi tried to make a full-screen mobile phone when the special commemorative edition of Dalang appeared.
However, due to various reasons, the plan code-named mix was suspended later, and it was planned to enter the full-screen mobile phone when the time is right.
Unexpectedly, Nebula Technology has already made new explorations. Instead of using a symmetrical design that is wide up and down and narrow left and right, it uses Liu Haiping.
A promotional image alone might not be a big deal, but as soon as the image is released, there will be an overwhelming marketing promotion of Nebula Technology!
Sure enough, Nebula Technology released another big news: "At the beginning, we will open 25 Nebula counters in... 500 cities!"
Thanks to Hailong Yiming, You Xingshen, and book friends 20171112112802951 for their rewards!Thanks to You Xingshen, Ye Wuqing, and book friends 20170813142000878 for their monthly tickets!Thanks for the support! ! !
(End of this chapter)
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