Media Tycoon since 1999

Chapter 7 When the water is clear, there will be no fish (please collect, ask for tickets)

"Gao Yang, can you play football?" The person who asked the question was Liu Jin, manager of the advertising department.

Liu Jin is a native of Beijing, a big man of 183 cm, likes to play football, and is also a national second-level goalkeeper.

Gao Yang replied: "I have played. I used to love playing football in school, but I haven't played much in the past two years."

Liu Jin asked again: "What position do you play?"

Gao Yang said with a smile: "You play wild football, you have played in every position except the goalkeeper."

Liu Jindao: "It's good to know how to play. I pulled a team in the newspaper office. There are 13 people. I will play at the People's Court on Saturday afternoon. Count you in."

Gao Yang nodded: "Okay, I'll definitely come when I have time, I'll be a substitute."

After smoking a cigarette, several people returned to their workstations, pretending to work hard.

Gao Yang remembered that among the 20-odd people in the national version, there were no more than five or six smoking guns, and people like Zhang Tao, Wan Hong, Sun Chengyi, and Zheng Hai were all non-smokers.

Gao Yang likes to hide in the small conference room with the smokers, smoking and chatting.

Sitting at his desk, Gao Yang began to send emails to the contacts of the marketing departments of the 8 customers and the media specialists of the public relations company, introducing himself and attaching the contact information.

At this time, it was already 10:[-] in the morning, so it was not suitable to call the contact person of the manufacturer, as it might be disturbing.Send an email first, and get to know each other later.

There is no need to be polite to PR companies, they ask the media.

Gao Yang first turned to COMPAQ's public relations company, Aomei Media, and the name on the business card was Gu Yawen.

This is obviously a girl's name. In the previous life, almost all the media specialists of the public relations company that Gao Yang knew were girls.

Gao Yang directly dialed Gu Yawen's cell phone, and someone picked it up soon.

Gu Yawen's voice was waxy and sweet, which made Gao Yang subconsciously imagine a pure and sweet youthful face.

After Gao Yang introduced that he would be in charge of contacting COMPAQ, Gu Yawen said, "Gao Yang, COMPAQ has an exclusive interview on Friday afternoon, and I'm about to contact Zhang Tao. Can you come on Friday?"

Gao Yang said: "I have no problem here."

Gu Yawen said: "Then I will send you an invitation letter later, please prepare an interview outline, just ask three or four questions."

Gao Yang said: "Okay, I will reply to your email in the afternoon."

Next, Gao Yang continued to call other PR companies to confirm that he was the latest CPI reporter to take over these clients.

No, except for COMPAQ, three of the other seven companies have press conferences this week, and two of them will be in the morning and afternoon tomorrow, but the time is staggered.

There is another one, at two o'clock in the afternoon on Friday.

The media specialist of the PR company said that an invitation letter would be sent to Gao Yang's mailbox immediately.

8 customers, just took over this first week, there are three press conferences, and one interview, this week's transportation fee is estimated to be 1500 yuan.

These are really good times for IT journalists.

Previously, Gao Yang worked as an editor at Jinyang Metropolis Daily, and worked night shifts for more than 20 days a month, but his salary was just over 800 yuan.

At this time, Gu Yawen from Aomei called again, saying that COMPAQ's interview invitation letter had been sent to Gao Yang's mailbox.

Gao Yang opened the company mailbox, and the interview with COMPAQ was scheduled on Saturday morning, and after 4 pm on Friday, he reported to the hotel at a hot spring training center in Xiaotangshan.

Gao Yang felt relieved. After attending the press conference at [-] o'clock in the afternoon on Friday, there was still time.

COMPAQ arranged an exclusive interview on Saturday. Two managers appeared on the stage, namely the channel director of the PC business and the technical director of the server business.

Gao Yang thought about it for a while, and felt that this was an opportunity, perhaps, an opportunity to invite COMPAQ, the channel director, to attend the CPI channel forum.

It's just that you have to make preparations and use the value of the channel forum to convince the other party.

Gao Yang has almost forgotten many things in the IT industry in this era.

Gao Yang found the recent newspaper of CPI National Edition and read it until noon. After lunch, he searched the Internet again, and roughly figured out the current basic situation of COMPAQ company.

From last year to this year, it was probably the peak period of COMPAQ, and it is currently the number one brand in PC sales in the world.

This PC company, which was founded in 1982, achieved the number one sales in the world in only 12 years, which is a miracle.

In 97, the thriving COMPAQ was unwilling to succeed only in the PC market, and acquired the server manufacturer Tandem. In 98, it was a shocking "snake swallowing elephant" and acquired IBM's competitor, minicomputer brand manufacturer DEC.

After reading this information, Gao Yang finally recalled that after COMPAQ acquired DEC, he suffered from indigestion, the culture, management and channel agency systems of the two companies were incompatible, the agency system fell into chaos, and internal friction was serious. Half a year has already stepped down.

In about another year, the struggling COMPAQ will be acquired by HP.

In this way, COMPAQ should already have a chaotic agency system.

After realizing this, Gao Yang pondered for a while, and finally wrote 4 paragraphs of questions as the outline of the interview, and replied to Gu Yawen's email.

As for the server interview, Gao Yang wrote 3 questions.

Gao Yang believed that if COMPAQ, the channel director, read these questions, he might notice himself.

After finishing this matter, Gao Yang went to the advertising department again and asked Liu Jin for two written invitation letters to the CPI channel forum for backup. By the way, let me know that there will be an exclusive interview with COMPAQ on Saturday, so there is no way to play football.

Gao Yang also knows that if COMPAQ can be finalized as soon as possible to attend the CPI channel forum, it will be very beneficial to invite guest speakers from other customers.

The experience of the previous life made Gao Yang understand that when these big companies participate in large-scale forum activities such as IT media, comparison and face are very important. When the media sends out invitations, the other party always asks "Which companies are sure to participate".

On October 10, Thursday, before 21:9 am, Gao Yang rushed to the office and punched his card, then went downstairs to take a taxi, went straight to Xizhimen, changed to the subway, and rushed to a five-star hotel in the East Third Ring Road to attend the A launch event for a small company.

At noon, I stayed in Dongcheng and found a noodle restaurant for lunch.At two o'clock in the afternoon, I rushed to a hotel near the East Second Ring Road to attend another press conference.

After four o'clock in the afternoon, Gao Yang returned to the office with two information bags, and there was an extra 600 yuan in his wallet for transportation expenses.

Gao Yang immediately found Zhang Tao, handed over 300 yuan for the carriage and horse fare, and signed the registration.

Seeing him, Wu Bo signaled Gao Yang to smoke a cigarette in the small meeting room.

Sitting down, Wu Bo said with a smile: "Gao Yang, you don't have to be so honest. Some reporters may pay the transportation fee two or three times for ten meetings. Like Wan Hong and Zhang Tao, it is estimated that they can pay five or six times out of ten times. Everyone is like this. Yes, they are all migrant workers, so I turn a blind eye and close my eyes."

Gao Yang nodded and smiled: "Teacher Wu, I understand."

When the water is clear, there will be no fish. Being too independent is not a good thing.

In the previous life, Gao Yang was a bit foolish, he always insisted on paying half of the car fare according to the rules, and refused to help the public relations company to publish a relationship draft.

Gao Yang decided that for tomorrow's press conference and Saturday's interview, the transportation fee will not be handed over.

After smoking a cigarette, Gao Yang returned to his work station and started to write a manuscript.

For today's two press conferences, Gao Yang planned to write small manuscripts of five or six hundred words.

Later, Lin Yuan, who was sitting next to her, came back from a running meeting. Seeing Gao Yang typing so fast, Lin Yuan was a little surprised: "Gao Yang, can you type Wubi?"

Gao Yang said with a smile: "I learned Wubi from the very beginning, and I learned it by chatting with QQ."

Lin Yuan raised her thumb: "Except for you in the national version, only Wan Hong can type Wubi."

Gao Yang smiled slightly, and continued to type, returning to his life as an IT reporter 20 years ago. Writing two small manuscripts was too easy for Gao Yang.

When other reporters wrote small press releases of this kind, most of them deleted or deleted the press releases of PR companies, or even pasted them directly.

Gao Yang converted these draft materials into his own way of expressing news, and wrote news manuscripts in a standard format. Two manuscripts were rushed out before get off work at 6:[-] p.m.

CPI makes editions every Friday and publishes them on Mondays. Gao Yang sent two manuscripts to Zhang Tao for the edition tomorrow night, so he had to ask for leave.

(End of this chapter)