Rebirth starts with small money
Chapter 383
Chapter 383
The perception of beer~Chen Li in his previous life felt that there were roughly two types at the beginning.
One is ordinary beer~ that is, the beer that ordinary people drink when they eat and have dinner.
Whether it's a family gathering~ or going to a small restaurant to rub a meal, most people drink this kind of beer.
These beers are often sold with discounted prices, nothing else to say ~ just a word cheap!
The second is high-end beer ~ that is, the beer that Chen Li thought was expensive at that time.
For example~ At that time, pure draft beer, which sold for ten yuan a bottle, had already been classified as high-end beer by Chen Li.
The reason is also very simple, because at that time, Chen Li usually only drank beer for two or three yuan, even if he went to a restaurant for dinner, he could drink seven or eight yuan at most.
Ten yuan is a threshold. In Chen Li's view, beer worth more than ten yuan is considered high-end beer.
Mainly he knew about beer at that time~ In fact, he didn't know much about beer at that time.
The reason why I don't drink beer worth more than ten yuan is because I think it's expensive!
Yes~ At that time, Chen Li really only differentiated beer by price.
Those who can afford to drink are ordinary beers, and those who cannot afford to drink are all high-end beers!
Later, because of working in the night market, Chen Li often dealt with some beer dealers, so he gradually learned what is called draft beer~cooked beer~dry beer~fresh beer~cold beer and so on!
At that time, Chen Li thought that he already knew enough about beer, but after working in the nightclub for a longer period of time, with the improvement of contacts he came into contact with, he knew a little more about beer.
For example, beer can actually be divided into two types, one is craft beer and the other is industrial beer!
Another example~ The current mainstream beer can be divided into two types: lager beer and ale beer in terms of brewing technology.
Lager beer is the most common type of beer today. Its fermentation temperature is a low temperature of 5-10 degrees. During fermentation, the yeast works under the liquid, also known as "bottom fermentation".
This brewing method is a brewing process that only appeared after industrialization. Because the brewing cycle is short and the cost is low, the flavor of the brewed beer is relatively monotonous, but the taste is relatively refreshing.
However, although it cannot be said that all lager beers are industrial beers, after all lager beer actually has craft beer ~ but industrial beer basically belongs to lager beer.
Like most domestic beers, they are basically brewed by this kind of craft, which is the so-called industrial beer.
But this does not mean that there is only industrial beer in China, but because of market reasons ~ so the development of domestic craft beer is relatively slow.
The vast majority of craft beer belongs to ale beer, because its fermentation temperature is 10-20 degrees, and the yeast works on the liquid during fermentation, which is also called "top fermentation".
Although the brewing cycle is relatively long and the brewing cost is relatively high, the brewed beer has a mellow taste and various flavors~ so it is loved by many beer lovers.
To put it simply, the production of lager beer is large~but most of the quality is average or even inferior.
The production of ale beer is small~but most of the quality is good, it is definitely the best choice for beer lovers.
But ale beer also has a limitation, that is because of its brewing process, the technical level of the brewer ~ the choice of raw materials ~ region ~ production environment and other factors will affect the quality of ale.
In addition, the shelf life of craft beer is not as long as that of lager beer, so the development of craft beer in China has been greatly restricted for a long time.
However, after 2010, there was a wave of craft beer in China, and various craft beer brands gradually opened up the market.
Although the market share of craft beer in China was still only a small part before Chen Li’s rebirth, with the improvement of people’s quality of life, the prospect of craft beer is absolutely beyond doubt.
Perhaps it was in this environment that the domestic beer industry flourished later.
And Shennong Beer~ was also produced under this environment.
According to the data given by the system Xiaomeng, Shennong Beer at its peak not only went abroad, but even once occupied 49.2% of the global beer market.
This statistic is a very exaggerated statistic if you think about it with your toes.
You need to know how big the global beer market is~ Although Chen Li doesn't know, let's take the global beer market in [-] as an example~ Chen Li actually doesn't know either.
But Chen Li is very clear that this is definitely an unimaginably huge market.
From this we can see how profitable Shennong Beer was at that time!
It is said that the complete Shennong beer has dozens of types of beer alone, and what Chen Li exchanged is just the most classic among them~ it is also the best-selling one in the German market.
After all, his purpose of exchanging this beer before~ was just to pretend to be tough in front of Lucas.
Lucas is a German, and Chen Li naturally exchanged Shennong beer for the German market.
This Shennong beer is actually not the current craft beer~ Strictly speaking, this Shennong beer should be regarded as lager beer.
After all, it belongs to the beer produced by the assembly line industry~ It’s just that the brewing process of Shennong Beer has gone beyond the boundaries of this ale and lager.
To be precise~ Shennong beer is a combination of ale and lager!
Shennong Beer lowers the technical requirements of brewers, but attaches great importance to the raw materials needed for brewing beer.
In short ~ this is a boutique beer that can be mass-produced.
Of course~ This is mainly because the one that Chen Li exchanged was originally a mid-range product in Shennong Beer.
The high-end ones Chen Li thought were a bit expensive at the time, and there was no need for that.
After all, the Shennong beer produced by the system is a craftsmanship beyond this era, even the mid-range product of Shennong beer. It can completely kill Lucas' alcohol taste buds in seconds.
This... can be seen from Lucas who is holding an oversized beer glass at the moment.
"Hey ~ Cheers!"
“Chen~ Shennong beer is really good!”
"Sure enough~ You have to drink puree for beer!"
At this time, Lucas was a little drunk~ This guy drank a lot of beer at noon, although he took a nap~ the power of alcohol still exists.
At this moment, this guy is holding a 1.5L large beer glass~ the beer in the glass has almost been drunk.
You know~ the alcohol concentration of this Shennong beer is as high as 23°!
In fact, to be honest~ For Chen Li himself, he doesn't like the taste of this beer very much.
Although he admits that this beer is indeed quite good~ but the alcohol concentration of this beer is a bit high in Chen Li's opinion.
You must know whether the beer is good or not~ the alcohol concentration is actually second, and the most important thing is the malt concentration.
Some people who don't know it can easily confuse malt concentration and alcohol concentration, but in fact the two are not the same thing at all.
The alcohol content on the beer packaging naturally refers to the alcohol concentration, but the malt content printed on it actually refers to the content of sugar that can be fermented before alcohol fermentation.
Generally speaking, the higher the malt degree, the higher the alcohol concentration, and the better the quality of beer.
Although this is not absolute~ but most of the time, the level of malt is often one of the important criteria for evaluating the quality of a beer.
And like Shennong beer~ its malt concentration has reached 28 degrees, and its alcohol content has exceeded 20 degrees!
When the aroma of alcohol and malt sugar is combined~ the taste of this Shennong beer. Naturally, there is nothing to say!
Maybe Shennong Beer can only be regarded as a mid-range beer after many years~ But in 1999, this beer can definitely be regarded as a high-end product in beer.
But fortunately, this is only a mid-range product of Shennong Beer. If Chen Li exchanged for a high-end product, let alone whether he could afford it, the price of the Shennong Beer exchanged would be a big problem.
The ex-factory price of a small bottle of Shennong Beer is 20 yuan~ Even Director Liu, who spends public money, feels distressed. It is conceivable that this price was somewhat outrageous in [-].
You must know that when Snowflake competed with competitors for territory in Sichuan Province, the price of beer they gave distributors was only a few cents a bottle.
It's also the ex-factory price~ Shennong Beer's price is as high as 20 yuan, but it's dozens of times that of others!
Even at this price, most people can’t buy Shennong Beer, only members of Shennong Foods can buy it.
And in this time and space~ there is only one VIP member of Shennong Food, and that is Chen Li!
A small bottle of beer with an ex-factory price of 20 yuan must be sold at least 30 yuan, right?
After all beer still has a transport into eh?
Thinking of this~ Chen Li was stunned suddenly, because he discovered something.
"Manager Hu~!"
Chen Li pulled the bionic manager Hu, who was actually a bionic human, but in actual contact, Chen Li couldn't sense the difference between him and normal humans at all.
It can be said that apart from Chen Li knowing that the other party is a bionic person, Chen Li still communicates with the other party as a real human being.
"Boss Chen~ What's the matter?"
Manager Hu had been accompanying Chen Li and Lucas around the beer factory for an hour or two. Seeing that Chen Li seemed to have something to say, he quickly asked with a smile.
"I want to ask~ The ex-factory price of our Shennong beer is 20 yuan, right?"
"What if~ I order in large quantities? Can there be a certain discount on the price?"
Chen Li stared at Manager Hu~ There was a hint of expectation in his eyes.
He is very clear~ If you talk to Xiaomeng, that quirky little girl, you don't have to think about it.
With that little guy's money-loving personality~ it would be impossible for her to give up the profits.
But for Manager Hu, it might be possible.
"Uh~ Boss Chen~ I'm sorry!"
"This price is set by the company~ I can't help it!"
There was a trace of embarrassment on Manager Hu's face, and that expression was very real, so real that it made Chen Li a little helpless!
"Okay~!"
Fortunately, Chen Li's purpose was not to negotiate a price with the other party~ He had already guessed that the price would probably not be lowered.
Since the price cannot go down, it can only be considered from other aspects.
"Manager Hu~ I remember placing an order at Shennong Foods. Is it responsible for the delivery?"
This time, Chen Li stared into Manager Hu's eyes.Soon~ Chen Li got the answer he wanted from Manager Hu.
"That's right~!"
"As long as the customer places an order with us, we are responsible for the delivery!"
"Boss Chen, don't worry about this!"
Manager Hu promised very sincerely, and it was precisely because of his sincerity that the smile on Chen Li's face became extremely bright.
"Then if I mean if!"
"I placed an order with you~ The destination is overseas, you should also be responsible for the delivery, right?"
Chen Li laughed happily. He felt that he had found a bug in the system.
You know~ Chen Li placed an order with Shennong Foods before, and the other party will deliver the items in no time.
But that's because Shennong Food is in Yanjing, and the address where Chen Li asked the other party to deliver is also in Yanjing.
Every time Shennong Foods delivered ideal fried chicken before, it was done with a refrigerated truck.
And sometimes, if it is a temporary allocation of supply, Manager Hu will even drive a van to deliver the ideal fried chicken.
And when the white-feathered chickens on the chicken farm are mature, Chen Li will also notify Shennong Foods to pick up the goods, and Shennong Foods will send a large truck every time.
However, whether it is a refrigerator truck, a van, or even a large truck, because they are all within the boundary of Yanjing, the transportation costs that Shennong Foods needs to bear are actually not high!
At the very least~Compared to the price Xiaomeng gave him~that transportation fee can definitely be earned back.
But ~ if Shennong Foods has to bear the cost of transporting Shennong Beer overseas in the future, it will not be a small amount of money.
Once Shennong Food can directly solve this problem, does this count as a bug in the system?
You must know that ~ in cross-border trade ~ a large part of the expenditure is spent on transportation.
If this money can be saved~ then Chen Li basically doesn't need to spend anything for the time being.
Because if we don’t build a factory, we will place an order directly from Shennong Foods, and then Shennong Foods will directly deliver the beer to Lucas in Germany, and then the other party will open the local market.
This is very NICE!
But this time~ Chen Li didn't get the answer he wanted from Manager Hu.Manager Hu shook his head directly and said:
"I'm really sorry ~ Boss Chen!"
"Our Shennong Foods only provides services for members~!"
"In other words...unless you are abroad, we will build an industrial park in your area!"
"Otherwise~ our transportation radius is only one hundred kilometers!"
"Uh!"
Chen Li was a little speechless, this guy even made out the transportation radius, which is too nonsense!
You know~ Shennong Food itself is actually a black technology. Chen Li believes that as long as the system Xiaomeng is willing, Shennong Food is fully capable of sending things to any place in the world.
But now Manager Hu told Shennong that the transportation radius of Shennong Food was only [-] kilometers. This made Chen Li's original plan come to nothing.
But at this moment, a smile suddenly appeared on Manager Hu's face, and when Chen Li was puzzled, he continued.
"However~ because you, Boss Chen, are our honored members!"
"We will do our best to satisfy your suggestion~so.!"
"I have to pay more!"
(End of this chapter)
The perception of beer~Chen Li in his previous life felt that there were roughly two types at the beginning.
One is ordinary beer~ that is, the beer that ordinary people drink when they eat and have dinner.
Whether it's a family gathering~ or going to a small restaurant to rub a meal, most people drink this kind of beer.
These beers are often sold with discounted prices, nothing else to say ~ just a word cheap!
The second is high-end beer ~ that is, the beer that Chen Li thought was expensive at that time.
For example~ At that time, pure draft beer, which sold for ten yuan a bottle, had already been classified as high-end beer by Chen Li.
The reason is also very simple, because at that time, Chen Li usually only drank beer for two or three yuan, even if he went to a restaurant for dinner, he could drink seven or eight yuan at most.
Ten yuan is a threshold. In Chen Li's view, beer worth more than ten yuan is considered high-end beer.
Mainly he knew about beer at that time~ In fact, he didn't know much about beer at that time.
The reason why I don't drink beer worth more than ten yuan is because I think it's expensive!
Yes~ At that time, Chen Li really only differentiated beer by price.
Those who can afford to drink are ordinary beers, and those who cannot afford to drink are all high-end beers!
Later, because of working in the night market, Chen Li often dealt with some beer dealers, so he gradually learned what is called draft beer~cooked beer~dry beer~fresh beer~cold beer and so on!
At that time, Chen Li thought that he already knew enough about beer, but after working in the nightclub for a longer period of time, with the improvement of contacts he came into contact with, he knew a little more about beer.
For example, beer can actually be divided into two types, one is craft beer and the other is industrial beer!
Another example~ The current mainstream beer can be divided into two types: lager beer and ale beer in terms of brewing technology.
Lager beer is the most common type of beer today. Its fermentation temperature is a low temperature of 5-10 degrees. During fermentation, the yeast works under the liquid, also known as "bottom fermentation".
This brewing method is a brewing process that only appeared after industrialization. Because the brewing cycle is short and the cost is low, the flavor of the brewed beer is relatively monotonous, but the taste is relatively refreshing.
However, although it cannot be said that all lager beers are industrial beers, after all lager beer actually has craft beer ~ but industrial beer basically belongs to lager beer.
Like most domestic beers, they are basically brewed by this kind of craft, which is the so-called industrial beer.
But this does not mean that there is only industrial beer in China, but because of market reasons ~ so the development of domestic craft beer is relatively slow.
The vast majority of craft beer belongs to ale beer, because its fermentation temperature is 10-20 degrees, and the yeast works on the liquid during fermentation, which is also called "top fermentation".
Although the brewing cycle is relatively long and the brewing cost is relatively high, the brewed beer has a mellow taste and various flavors~ so it is loved by many beer lovers.
To put it simply, the production of lager beer is large~but most of the quality is average or even inferior.
The production of ale beer is small~but most of the quality is good, it is definitely the best choice for beer lovers.
But ale beer also has a limitation, that is because of its brewing process, the technical level of the brewer ~ the choice of raw materials ~ region ~ production environment and other factors will affect the quality of ale.
In addition, the shelf life of craft beer is not as long as that of lager beer, so the development of craft beer in China has been greatly restricted for a long time.
However, after 2010, there was a wave of craft beer in China, and various craft beer brands gradually opened up the market.
Although the market share of craft beer in China was still only a small part before Chen Li’s rebirth, with the improvement of people’s quality of life, the prospect of craft beer is absolutely beyond doubt.
Perhaps it was in this environment that the domestic beer industry flourished later.
And Shennong Beer~ was also produced under this environment.
According to the data given by the system Xiaomeng, Shennong Beer at its peak not only went abroad, but even once occupied 49.2% of the global beer market.
This statistic is a very exaggerated statistic if you think about it with your toes.
You need to know how big the global beer market is~ Although Chen Li doesn't know, let's take the global beer market in [-] as an example~ Chen Li actually doesn't know either.
But Chen Li is very clear that this is definitely an unimaginably huge market.
From this we can see how profitable Shennong Beer was at that time!
It is said that the complete Shennong beer has dozens of types of beer alone, and what Chen Li exchanged is just the most classic among them~ it is also the best-selling one in the German market.
After all, his purpose of exchanging this beer before~ was just to pretend to be tough in front of Lucas.
Lucas is a German, and Chen Li naturally exchanged Shennong beer for the German market.
This Shennong beer is actually not the current craft beer~ Strictly speaking, this Shennong beer should be regarded as lager beer.
After all, it belongs to the beer produced by the assembly line industry~ It’s just that the brewing process of Shennong Beer has gone beyond the boundaries of this ale and lager.
To be precise~ Shennong beer is a combination of ale and lager!
Shennong Beer lowers the technical requirements of brewers, but attaches great importance to the raw materials needed for brewing beer.
In short ~ this is a boutique beer that can be mass-produced.
Of course~ This is mainly because the one that Chen Li exchanged was originally a mid-range product in Shennong Beer.
The high-end ones Chen Li thought were a bit expensive at the time, and there was no need for that.
After all, the Shennong beer produced by the system is a craftsmanship beyond this era, even the mid-range product of Shennong beer. It can completely kill Lucas' alcohol taste buds in seconds.
This... can be seen from Lucas who is holding an oversized beer glass at the moment.
"Hey ~ Cheers!"
“Chen~ Shennong beer is really good!”
"Sure enough~ You have to drink puree for beer!"
At this time, Lucas was a little drunk~ This guy drank a lot of beer at noon, although he took a nap~ the power of alcohol still exists.
At this moment, this guy is holding a 1.5L large beer glass~ the beer in the glass has almost been drunk.
You know~ the alcohol concentration of this Shennong beer is as high as 23°!
In fact, to be honest~ For Chen Li himself, he doesn't like the taste of this beer very much.
Although he admits that this beer is indeed quite good~ but the alcohol concentration of this beer is a bit high in Chen Li's opinion.
You must know whether the beer is good or not~ the alcohol concentration is actually second, and the most important thing is the malt concentration.
Some people who don't know it can easily confuse malt concentration and alcohol concentration, but in fact the two are not the same thing at all.
The alcohol content on the beer packaging naturally refers to the alcohol concentration, but the malt content printed on it actually refers to the content of sugar that can be fermented before alcohol fermentation.
Generally speaking, the higher the malt degree, the higher the alcohol concentration, and the better the quality of beer.
Although this is not absolute~ but most of the time, the level of malt is often one of the important criteria for evaluating the quality of a beer.
And like Shennong beer~ its malt concentration has reached 28 degrees, and its alcohol content has exceeded 20 degrees!
When the aroma of alcohol and malt sugar is combined~ the taste of this Shennong beer. Naturally, there is nothing to say!
Maybe Shennong Beer can only be regarded as a mid-range beer after many years~ But in 1999, this beer can definitely be regarded as a high-end product in beer.
But fortunately, this is only a mid-range product of Shennong Beer. If Chen Li exchanged for a high-end product, let alone whether he could afford it, the price of the Shennong Beer exchanged would be a big problem.
The ex-factory price of a small bottle of Shennong Beer is 20 yuan~ Even Director Liu, who spends public money, feels distressed. It is conceivable that this price was somewhat outrageous in [-].
You must know that when Snowflake competed with competitors for territory in Sichuan Province, the price of beer they gave distributors was only a few cents a bottle.
It's also the ex-factory price~ Shennong Beer's price is as high as 20 yuan, but it's dozens of times that of others!
Even at this price, most people can’t buy Shennong Beer, only members of Shennong Foods can buy it.
And in this time and space~ there is only one VIP member of Shennong Food, and that is Chen Li!
A small bottle of beer with an ex-factory price of 20 yuan must be sold at least 30 yuan, right?
After all beer still has a transport into eh?
Thinking of this~ Chen Li was stunned suddenly, because he discovered something.
"Manager Hu~!"
Chen Li pulled the bionic manager Hu, who was actually a bionic human, but in actual contact, Chen Li couldn't sense the difference between him and normal humans at all.
It can be said that apart from Chen Li knowing that the other party is a bionic person, Chen Li still communicates with the other party as a real human being.
"Boss Chen~ What's the matter?"
Manager Hu had been accompanying Chen Li and Lucas around the beer factory for an hour or two. Seeing that Chen Li seemed to have something to say, he quickly asked with a smile.
"I want to ask~ The ex-factory price of our Shennong beer is 20 yuan, right?"
"What if~ I order in large quantities? Can there be a certain discount on the price?"
Chen Li stared at Manager Hu~ There was a hint of expectation in his eyes.
He is very clear~ If you talk to Xiaomeng, that quirky little girl, you don't have to think about it.
With that little guy's money-loving personality~ it would be impossible for her to give up the profits.
But for Manager Hu, it might be possible.
"Uh~ Boss Chen~ I'm sorry!"
"This price is set by the company~ I can't help it!"
There was a trace of embarrassment on Manager Hu's face, and that expression was very real, so real that it made Chen Li a little helpless!
"Okay~!"
Fortunately, Chen Li's purpose was not to negotiate a price with the other party~ He had already guessed that the price would probably not be lowered.
Since the price cannot go down, it can only be considered from other aspects.
"Manager Hu~ I remember placing an order at Shennong Foods. Is it responsible for the delivery?"
This time, Chen Li stared into Manager Hu's eyes.Soon~ Chen Li got the answer he wanted from Manager Hu.
"That's right~!"
"As long as the customer places an order with us, we are responsible for the delivery!"
"Boss Chen, don't worry about this!"
Manager Hu promised very sincerely, and it was precisely because of his sincerity that the smile on Chen Li's face became extremely bright.
"Then if I mean if!"
"I placed an order with you~ The destination is overseas, you should also be responsible for the delivery, right?"
Chen Li laughed happily. He felt that he had found a bug in the system.
You know~ Chen Li placed an order with Shennong Foods before, and the other party will deliver the items in no time.
But that's because Shennong Food is in Yanjing, and the address where Chen Li asked the other party to deliver is also in Yanjing.
Every time Shennong Foods delivered ideal fried chicken before, it was done with a refrigerated truck.
And sometimes, if it is a temporary allocation of supply, Manager Hu will even drive a van to deliver the ideal fried chicken.
And when the white-feathered chickens on the chicken farm are mature, Chen Li will also notify Shennong Foods to pick up the goods, and Shennong Foods will send a large truck every time.
However, whether it is a refrigerator truck, a van, or even a large truck, because they are all within the boundary of Yanjing, the transportation costs that Shennong Foods needs to bear are actually not high!
At the very least~Compared to the price Xiaomeng gave him~that transportation fee can definitely be earned back.
But ~ if Shennong Foods has to bear the cost of transporting Shennong Beer overseas in the future, it will not be a small amount of money.
Once Shennong Food can directly solve this problem, does this count as a bug in the system?
You must know that ~ in cross-border trade ~ a large part of the expenditure is spent on transportation.
If this money can be saved~ then Chen Li basically doesn't need to spend anything for the time being.
Because if we don’t build a factory, we will place an order directly from Shennong Foods, and then Shennong Foods will directly deliver the beer to Lucas in Germany, and then the other party will open the local market.
This is very NICE!
But this time~ Chen Li didn't get the answer he wanted from Manager Hu.Manager Hu shook his head directly and said:
"I'm really sorry ~ Boss Chen!"
"Our Shennong Foods only provides services for members~!"
"In other words...unless you are abroad, we will build an industrial park in your area!"
"Otherwise~ our transportation radius is only one hundred kilometers!"
"Uh!"
Chen Li was a little speechless, this guy even made out the transportation radius, which is too nonsense!
You know~ Shennong Food itself is actually a black technology. Chen Li believes that as long as the system Xiaomeng is willing, Shennong Food is fully capable of sending things to any place in the world.
But now Manager Hu told Shennong that the transportation radius of Shennong Food was only [-] kilometers. This made Chen Li's original plan come to nothing.
But at this moment, a smile suddenly appeared on Manager Hu's face, and when Chen Li was puzzled, he continued.
"However~ because you, Boss Chen, are our honored members!"
"We will do our best to satisfy your suggestion~so.!"
"I have to pay more!"
(End of this chapter)
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