Immortal Master Invincible

Chapter 1318 Alien World (232)

The so-called delicious food, even if the taste of the food is not satisfactory, but in the face of beauty, it is considered the best condiment.

Angela Nana lit a slender mint women's cigarette, crossed her legs, and said to Pang Xiaonan: "I just want to show these men, so that you don't know your blessings in the midst of blessings."

Pang Xiaonan sat between the two of them, and immediately attracted a lot of men's eyes, most of them were jealous.

Anji Nana looked at Concubine Feng, took a puff of cigarettes, and said, "You don't know, someone watched your live broadcast all night tonight, and blamed me for not helping you win the first game."

Pang Xiaonan answered: "I don't blame you, I'm just a little worried about you. If your guild loses the second round, it will really make a joke in the industry."

Although Pang Xiaonan said this from Angela's point of view, Concubine Feng Huang was also a little moved, she thought Pang Xiaonan never watched the live broadcast.

"However, your operation in the second round was really awesome, and you didn't give the opponent a chance to counterattack at all."

Pang Xiaonan gave Angela a thumbs up. The dishes were ready, and Pang Xiaonan grabbed a salt and pepper shrimp and began to peel it.

"Is that wild brother in the first game you?"

What Concubine Feng was most curious about tonight was the passer-by who gave her a sun flower for no reason, so generous, and went away without a sound, without even sending her a message.

"It's not me." Pang Xiaonan had already peeled a Pipi shrimp and brought it to his mouth, "I'm not that desperate."

Anjinanna gave Pang Xiaonan a blank look, "What's wrong with you being so desperate once, Feifei is what you brought into the world of anchors, so you should try your best no matter what."

"Of course I can do my best, but it's not this time."

Pang Xiaonan ate the shrimp meat in one bite, and started to pick up an oyster to eat, "I have been lurking in the dark, just waiting for the opponent to make a big move, I will fight back vigorously, and catch him by surprise."

Concubine Feng actually knew that she had a high probability of winning tonight. After all, she was playing on behalf of the Phoenix Guild. The guild would not stand by and let her lose the first match. That would be a waste of the guild's resources.

It's just that she didn't expect to win so thrillingly.

Pang Xiaonan ate something to fill his stomach, and began his speech: "I think that although we won today's game, there are still some things that need to be improved."

Angelina nodded, and said, "Our operation seems too obvious. I have already told the gang in the guild to do it without leaving any traces."

Pang Xiaonan wiped his mouth, and then said: "As well as your performance, Concubine Feng, you are in a very good state today. You can see that the group of people below have been mobilized by you."

Pang Xiaonan had a mouthful of food in his mouth, and his tone was vague: "However, there are still some things that can be improved."

Concubine Feng Huang was drinking porridge, when she heard Pang Xiaonan say this, the spoon in her hand stopped in the air, and she asked, "Which areas need improvement?"

Since Concubine Feng's debut, there have been applauding voices around her. Although there are some trainings in the guild, they are all group trainings in talent and communication skills, and no one has singled out her problems.

In fact, judging from the development trend of Concubine Feng, she doesn't have too many problems. Being able to rush to the third place in the guild ranking in such a short period of time itself represents strength. Her selling point, so no one gossips about her.

But Concubine Feng knew that she was a newcomer, and she must have many shortcomings on the road of being an anchor, but she couldn't see it herself, because she was in this mountain, and she urgently needed to hear other people's real opinions.

"You recited the poem well, but after the recitation, you still have to explain the meaning and artistic conception of the poem. At the very least, you have to talk about the background of the creation, so that it can resonate with more people."

Pang Xiaonan noticed in the live broadcast room that most of the people who left messages were viewers with relatively high literary literacy.

Those with a relatively low level of education are basically because they are uneducated, and they can walk the world with a word.

This kind of interaction effect is not very good.

If you can introduce the creation background of the poems, for most audiences, it will not only popularize cultural knowledge, but also make them feel empathy, then the effect of interaction will be better.

For example, Li Bai has a poem, Thinking in a Quiet Night.

Bright moonlight in front of the bed was suspected to be frost on the ground.

Raise your head to look at the moon, and look down at your hometown.

This poem is very famous, and anyone knows what kind of mood it expresses.

But most people don't know the circumstances under which this poem was created.

Assuming you are an audience, what kind of exclamation can you make when you hear this poem?
I can’t say any exclamation, because this poem is too straightforward, at most you can sigh: I miss my parents, I miss my wife, and I miss my children.

Besides, there are no more words.

However, if Concubine Feng Huang could tell the background of Li Bai's creation of this poem, the situation would be different.

"Thinking at a Quiet Night" is an ancient five-character poem written by Li Bai, a poet of the Tang Dynasty.This poem describes the feeling of the poet looking up at the moon in the house on an autumn night.The poem uses metaphors, foils and other techniques to express the homesickness of the guest. The language is fresh and simple, and the charm is infinite, which has been widely recited throughout the history.

This brief introduction alone will lead to many topics.

For example, the keyword Tang Dynasty can arouse discussions among many people.

"The Tang Dynasty was a glorious era. How much I want to dream of going back to the Tang Dynasty."

"The Tang Dynasty was the toughest era. The army of the Tang Dynasty conquered all over the world, and now Chinatowns are blooming everywhere."

"If you want to talk about ancient poetry, it belongs to the most prosperous Tang Dynasty. Li Bai is just one of the stars, and there are Du Fu, Wang Wei, Meng Haoran..."

A key word will attract the audience to express their opinions and lead the way.

Another example is the techniques used in the poems, someone will stand up and analyze where and what techniques are used. On the one hand, it is a good way to show off your linguistics to everyone, and on the other hand, it is also to show off to the concubine Feng Huang, trying to attract the attention of the anchor. .

This is just a brief introduction of Jing Yesi.

Let me talk about the creation background of this poem. Li Bai's "Quiet Night Thoughts" was created in Yangzhou Hotel on September 26th, when Li Bai was [-] years old.At the same time, there is also a song "Journey on Autumn Evening" written in the same place.On a night with few stars, the poet looked up at the bright moon in the sky, feeling homesick, and wrote this famous poem that has been passed down through the ages and known both at home and abroad.

Once this background comes out, it will arouse heated discussions.

For example, Li Bai was able to compose such a poem that has been passed down through the ages at the age of 26.

"I was still playing in mud when I was 26."

"I was 26 and still moving bricks on the construction site."

"I was 26 years old and I was better than Li Bai. I was already the boss of Wechat Business at that time."

"When I was 26, I had a pair of sons and daughters, and now my sons are all in college."

There is another poem "Journey on Autumn Evening", this poem is very unpopular, at this time someone will definitely jump out and recite the full text, and then pretend to give some explanations and feelings, but in fact they are all searched on the Internet.

After talking about creating the background, let’s comment on the artistic conception of this poem, which will make it even more fascinating. On the one hand, it reflects the literary quality of the anchor, and on the other hand, it also sets off the increasingly outstanding temperament of Concubine Fenghuang.

The first two sentences describe the illusion that the poet had for a moment in the specific environment of being a guest in a foreign country.A person who is a guest in a foreign country will have such a feeling: the busyness during the day can dilute the sorrow of parting, and when the night is quiet, the emotion of homesickness will inevitably rise in waves in his heart.

This is especially true on moonlit nights, especially autumn nights when the moonlight is like frost.

The word "doubt" in "Suspect is frost on the ground" vividly expresses the poet's first awakening from sleep, misty and trance, mistaking the cold moonlight shining in front of the bed as thick frost on the ground. The word "Shuang" is better used, which not only describes the brightness of the moonlight, but also expresses the coldness of the season, and also expresses the poet's loneliness and desolation in a foreign country.

This kind of comment disassembles and analyzes the poems word by word, which can popularize a lot of knowledge, let those audiences with low culture learn knowledge and be influenced by culture, and can also make those audiences with high culture resonate and have a better Express your emotions.

More importantly, it can recharge time.

In the film and television industry, there is a habit that there is not enough smoke to make up the drama.In order to fill up the length of an episode, there are often many scenes of smoking and lighting cigarettes.

It's the same in the live broadcast room. You have to live broadcast for so long every night, you can't perform for a long time, and you can't always chat with the audience. You have to find a way.

Especially for poetry anchors like Concubine Feng, who finish reading a poem in just a few clicks, what do you do with the rest of the time?
Then you can only expand other knowledge points based on the content of this poem, and then use these knowledge points to interact with the audience.

When Pang Xiaonan watched the live broadcast of Concubine Feng, he had this problem. After reading a poem, he didn’t know what to do. He often fell into the dead routine of other live broadcasts. No, it directly lowered the standard of the live broadcast room by a notch.

Are you a poetry anchor?If you can have something to do with poetry, then you are an elegant person, a person who is out of vulgar taste, if you exist just like other anchors to please the audience, then what is the meaning of your existence?
Those fans who come for your elegant temperament find that you, like other anchors, only chat with the audience about trivial matters in life, so they will leave you sooner or later.

Moreover, Concubine Feng is not a character who can talk about life topics. Although her eloquence has made great progress after training and practice during this period of time, it is still far behind those big fools .

You use your own shortcomings to compare with others' strengths. No matter how hard you try and strengthen, you can't beat others.

Be sure to develop your own strengths and make a fuss around your own characteristics.

Since it is a poetry anchor, it is necessary to carry out a series of operations around poetry.

It is to let the audience who come into the live broadcast room know that you have no culture, and you are too embarrassed to say hello to the anchor.

In this way, the personality of the anchor will gradually become clear, and the atmosphere of the live broadcast room will also be finalized, attracting a specific group of people, and those with the strongest spending power.

People who like poetry, whether they are really talented or arty, are basically successful men in their 50s and [-]s. They are very likely to spend a lot of money for their beloved anchor.

For example, the wild big brother tonight, came in and gave a sunflower casually and left, doing good deeds without leaving a name or asking for anything in return, this is true love.

Although the development momentum of Feng Huangfei is good now, it is uncertain how far she can go. She can become popular because of the short-term effect of differentiated development. She makes up for the shortcomings of the poetry circle in the anchor market.

If this poetic style eventually turns to the awkward chat style, then this advantage will no longer exist.

The most important thing for Concubine Feng now is to sort out her development ideas as soon as possible, and don't make mistakes in the traditional style of broadcasting.

After Pang Xiaonan said all this, Concubine Feng's frowning brows finally relaxed, and she smiled slightly at Pang Xiaonan: "You are right, you have seen through the problems I have been troubled with at a glance."

It turns out that Concubine Feng has been very distressed during this period. Although her grades are very good, and it is not too much to call her a rookie king, she is becoming more and more unhappy, and her performance in the live broadcast room is getting worse and worse. More mechanical.

When she sold jade in the past, she still had the pleasure of selling things, but now she is asked to be a talent anchor, relying on the rewards of the audience to make money, which makes her feel uncomfortable.

It's as if someone described this kind of anchor as an Internet beggar, without any sense of accomplishment.

Selling jade is a transaction process. Others are not here for your appearance and talent. Others are here to buy things. If the proprietress is good-looking, she can sell more sales, but others pay and get real returns. As far as the anchor is concerned, there will not be that kind of feeling of laughing.

But as a talent anchor these days, Concubine Feng feels very boring. It only takes one or two minutes to finish reading a poem. It is impossible to last four or five minutes like singing. What is the extra time for?

It can only be an awkward chat with the audience, and it has completely become the same atmosphere as other live broadcast rooms.

After Pang Xiaonan's awakening, Concubine Feng began to know what she was going to do next, and finally she would no longer have the feeling of living like a year in the live broadcast room.

Angela Nana also agreed, and put an oyster into Pang Xiaonan's bowl, "This is a reward for you. I didn't expect you to be quite knowledgeable. Do you want to come to our company to be the operation director?"

In the last sentence, Anjina's winking eyes sparkled, making Pang Xiaonan get goosebumps all over his body.

"Forget it, I'm just a bystander. If I really go to work with you, maybe I won't have such a deep understanding."

Pang Xiaonan talked about Mr. Xiaoxiao again.

"That chick is pretty good. In terms of talent, I don't think she can lose to Feifei, and I went to watch her live broadcast. The number of people online is higher than that of Feifei. She is really strong."

Pang Xiaonan didn't say anything about rewarding Young Master Xiaoxiao, because it was looking for death, and he didn't reward Concubine Feng with a penny, but he generously ran to get close to her opponent. If Anjina knew, she would definitely She will be furious, and it is estimated that Concubine Feng will feel uncomfortable.

"Well, I also went to watch her live broadcast room, and the data is indeed very good. Why, what do you think?"

Anjina knew that Pang Xiaonan would not mention Mr. Xiaoxiao for no reason, so she looked at Pang Xiaonan suspiciously, waiting for his answer.

"I was thinking, can your Phoenix Guild poach her here? This will give you another powerful general."

In fact, Pang Xiaonan felt that it would be better for Mr. Xiaoxiao to stay in such a small guild than to join a big backer. A master who can play musical instruments with internal strength is too inferior to stay in a small place.

"You think it's so easy to dig?"

Angela Nana gave Pang Xiaonan a blank look, she was not from the industry and didn't know anything about it.

In fact, the anchor world, like the football world, has entered a fierce professionalization process, and the competition is quite fierce.

The guild is equivalent to a football club, and the anchor is the professional athlete in the club.If a guild wants to poach the corner of another guild, it must pay a transfer fee.

This is the first, and second, when an anchor transfers over, you naturally have to give him better treatment, which means that the guild will spend more, and you have to earn more money from him to make up for this part Extra spending.

With this skill, why should I go to recruit people, wouldn't it be better to cultivate one myself?

And the training of anchors is not like football players. You need to start from a young age. After a few years, you can see whether you are suitable for this industry and whether you can become popular. A few years, then miss a lifetime.

Moreover, if a guild has cultivated a big anchor, it will definitely not give up casually, especially for a small guild like Mr. Xiaoxiao, Blue Moon Guild, basically relying on a big anchor to support him, and let Mr. Xiaoxiao go. It also means that the guild will be finished.

Even if a guild is willing to let its anchor go, it is judged that the anchor is about to pass away and has no remaining value, so it is reluctant to part with it.

Therefore, Angelina believes that instead of spending that effort to poach corners, it is better to find a newcomer and start training from scratch, so that the loyalty of the anchor is also guaranteed.

Those job-hopping anchors, why do you think that he will follow you all the way, since she can betray her old club, she must also betray you.

Although Angela Nana has a lot of reasons, Pang Xiaonan has his own understanding, Mr. Xiaoxiao is not an ordinary anchor, and it is very likely that she does not focus on anchoring.

But Mr. Xiaoxiao's strength lies there. Although only Pang Xiaonan can understand it for the time being, Pang Xiaonan believes that in the end, as the schedule progresses, Mr. Xiaoxiao's strength will definitely amaze everyone more and more.

But it's too late to say anything now, Mr. Xiaoxiao has already lost, so don't want to win the championship this year.

However, as a large guild, it should be forward-looking. It is safe to cultivate anchors by yourself, but it is more delicious to pick up ready-made fish.

Since Anjinanna didn't intend to poach Mr. Xiaoxiao, Pang Xiaonan felt that there was no need to continue, and the three of them concentrated their firepower to destroy the things on the table.

At this time, a handsome man came over.

Pang Xiaonan looked at this man with a sidelight. He was in his 30s, wearing gold-rimmed glasses and well-dressed. He looked like a successful man.

Pang Xiaonan is not surprised by this kind of situation. The more beauties around him, the less unusual it is to encounter this kind of situation. Obviously, this man is definitely not here for him.

Holding a glass of beer, the successful man raised his hand to Pang Xiaonan and the other three, and said politely: "Hi, you three, my name is Duan Yujie, and I was just listening to you talking about the live broadcast with great interest. Without this honor, discuss a business with a few of you?"

For business?Pang Xiaonan stopped the movement of his mouth curiously, and looked straight at Duan Yujie.

Seeing that the two beauties did not speak, and Duan Yujie was still standing there, Pang Xiaonan said, "Whether you are honored or not, the beauties have the final say."

Concubine Feng Huang would definitely not talk to her, so she set her sights on Angela, after all, Angela is her boss.

"Sit down, Boss Duan."

Duan Yujie smiled slightly, pulled a stool at will and sat down, and put the beer glass on the table.

"Let me introduce myself. I am in the business of supplements. Recently, I heard that many colleagues have started to use live streaming to expand their business channels. So today I was fortunate to hear a few people talking about it just now. I was deeply inspired, so I took the liberty to come here and talk to a few people. discuss a cooperation."

Duan Yujie's smile was very warm, without the slightest cunning, this may be the attitude of a Confucian businessman.

Live broadcast delivery has long been a standard configuration for businesses from all walks of life, but whether they can play well depends on their own strengths. It doesn't mean that you can bring goods by opening a live broadcast. There are also many ways to do it.

Duan Yujie's business is inherited from his ancestors. Since his grandparents have been engaged in this kind of supplement business, the Duan family's business has been booming for high-profit supplements such as bird's nest and sea cucumber.

However, in recent years, Duan Yujie found that this business has a tendency to decline. He himself is also a person who keeps pace with the times. Naturally, he knows that it has been impacted by e-commerce and live streaming, so he also wants to change the traditional sales model. , to keep pace with the times.

But because he has never been in the industry before, and there are no familiar people engaged in this industry, he has been hesitant to join the track of live broadcast and delivery.

Grandpa once told him, don’t touch unfamiliar things, and unfamiliar people, you have to observe for a period of time before you can get in touch. This is the foundation of a long-lasting business.

Duan Yujie was sitting next to Pang Xiaonan just now, and Pang Xiaonan's insights and the operation methods of the industry that Anjina, who was next to him, gave Duan Yujie full confidence in live streaming.

And according to his judgment, Angela Nana is the core figure in the industry. If they can reach cooperation with these elites in the industry, then the Duan family's business may usher in a huge room for growth.

Duan Yujie stated his purpose, but Angela Nana said with embarrassment: "President Duan, it's not that I don't want to cooperate, but our live broadcast method may not be suitable for your business."

Whether it is the platform or the guild under Angela Nana, they are not taking the route of live broadcasting. Although they are all live broadcasting, there is a difference between live broadcasting and live broadcasting.

Concubine Feng was deeply touched by this point.

At the very beginning, what Feng Huangfei did was to bring goods to the anchor, attract fans through small videos, and then open live broadcasts to sell goods.Later, she joined the Phoenix Guild and worked as a talent and beauty anchor, entertaining people and earning gifts in the live broadcast room.

There is a fundamental difference between the two.

It is not necessary to be good-looking to bring goods, as long as the goods are good, someone will pay for it, but talent anchors are not good.

Duan Yujie nodded and said, "I have roughly understood the difference between anchors, and what you said is actually not a problem."

As a businessman who has been in the shopping mall for many years, Duan Yujie did some research and found out some knowledge points in the anchor industry. He just suffered from not having a general to appoint.

At this time, Angelina was his best choice.

Duan Yujie once considered those mature delivery companies, or well-known delivery experts, but in the end he gave up because the cost was too high.

Although the products sold by the Duan family are relatively high-profit products, after he learned about the asking prices of the live broadcasters, he found that even for such high-end products as bird's nests, there is basically no money to be made after deducting expenses.

First of all, the anchor has to charge a pit fee.

Literally understood, the pit fee refers to the fee that needs to be paid to occupy the pit.Most of the public toilets in the past had to be paid. I don’t know if the term “pit fee” was invented. Did the original source of creative inspiration come from the allusion of paying for a pit?

Most live broadcast anchors need to pay a "pit fee", that is, if they want the Internet celebrity anchor to help you bring goods, then they must pay the product listing fee, which can also be called service fee or release fee.Only after the pit fee is paid, your product is eligible to appear in the host’s live broadcast room, but the host will not promise or guarantee whether it will be sold or not, or how well your product will sell.

It's like if you go to pay the fee and buy a ticket for a public toilet, which will give you the qualification to squat in the pit, but whether you can poop or not, and how much you can poop, is your own business.

On the day of double 11, big anchor Li Qijia, the pit fee for snacks is 6 yuan; the pit fee for beauty and lifestyle products varies according to the commission rate, and the pit fee starts at 15 yuan.

In addition to the pit fee, there is also a commission, that is, a commission.

Many Internet celebrity anchors are charged pit fees and commissions.The commission is very high, usually starting at 20%. If a product does not have a high profit margin, then it is generally a loss to find an online celebrity to bring goods.

Why do so many shippers live broadcast and bring goods when they are losing money?This depends on the attitude of the boss, no matter how you say it, he lost money and advertised.

Duan Yujie didn't have such a foolish idea. When he sells things, he must be worth the price. It's okay not to make money, and it's okay to advertise in the early stage, but he can't make money at a loss.

Because there is another point, these Internet celebrities will not really contribute to you. They have so many pits in their hands, and everyone gives them the same money. Why should they give you more exposure and work harder?
Therefore, after much deliberation, Duan Yujie couldn't cooperate with those ready-made live broadcast companies, the gains outweigh the losses.

Just now, he listened to the high-level discussion of Pang Xiaonan and others, and he suddenly had an idea, why not set up a joint venture live broadcasting company with these industry insiders?

Duan Yujie has a mature supply chain, while Angelina has rich experience in the industry and a ready-made live broadcast team, which can be integrated to form a live broadcast company with goods.

"Let's get to know each other again, I'm the person in charge of Duan's enterprise."

Duan Yujie stretched out his right hand to Angela, and gently shook hands with Angela.

"Are you the successor of Duan's enterprise?"

Angela Nana was a little surprised, because Duan's status in Huaguo was in full swing, controlling almost all the high-end ingredients business, and she did not expect to meet the future head of Duan's in a small restaurant in Huahai City.

In fact, Duan Yujie has been controlling the family business on behalf of the family for many years. The reason why Angelina didn't recognize him at first is because Duan Yujie himself is a very low-key person.

Duan Yujie nodded and said: "If my guess is correct, you should be the behind-the-scenes boss of the Maoya platform, Ms. Angelina."

As a successful businessman, the desire and mastery of all kinds of information is an essential quality. When researching the live broadcast industry in the early stage, Duan Yujie already had an in-depth understanding of all the live broadcast platforms in Huaguo, and figured out the capital behind them. relationship for further contact in the future.

Angela Nana is not as low-key as Duan Yujie. There are a lot of information about her on the Internet. There is no way to do it. After all, she is involved in the entertainment industry, and the boss naturally needs to be entertained.

Ever since she knew Duan Yujie's true identity, Anjina became enthusiastic, and she took the initiative to greet Duan Yujie to eat, "Mr. Duan, it's a pleasure to meet you. You're welcome, we can't finish all the food."

Duan Yujie smiled slightly, took an oyster, "Then I'll be more polite."

(End of this chapter)