I'm not a super cop

Chapter 232 Routines (4)

"Speaking of this, you may ask, we are clearly making formal film and television investment, why do we need to 'package' this kind of operation, it feels a bit deceptive, right?"

Looking at the puzzled eyes of several newcomers, Huang Quyang explained: "First of all, we met our clients on the Internet, and the process of acquaintance is still so ingenious, so clever that people can't believe it.

Therefore, if we didn’t mention film and television in the early stage, we would boldly mention later that we have invested in film and television, or express that we have made money with investment from clients.

In this case, as long as he is not a fool, he can recall the cause and effect after careful consideration, and then conclude that we are liars: Oh, after chatting with me for so long, the fox tail finally showed, right? "

"So, in the packaging project, we mainly divide it into two steps. First, lay the groundwork at the stage of becoming friends and confidants in the early stage. Second, let customers understand what you really do in the later stage."

Huang Quyang looked down at his own notebook, raised his head and said, "Here I would like to remind you that our entire process of attracting investment, always, remember, never let the client say 'my project is very good. , or I'll give you some share too', don't ever say that.

We need to let the client become interested in our project and ask us to take him in, and we have to be more reserved. We can’t say that we agree immediately when he says something, and we just follow him here and wait for him. Same.

After all, the film and television company is not owned by 'Liang Jing', so I can't be so sure.Only by letting the customer take the initiative in this way, it is none of our business if he makes money or loses money. Otherwise, if he loses money in the future and puts the responsibility on us, it will be very difficult for our company to deal with customer complaints. "

Hearing this, Xiao Ran roughly figured out how 'Jian Min Film and Television' will deal with the loss of a client: First, use the identity of 'Liang Jing' to tell the client that you were the one who forced me to invest in you. , now not only you are losing money, but I am also losing money. I told you that investment is risky. If you don’t listen, who do you blame?

Of course, the first situation may deal with the kind of customers who are easy to deal with. In this way, they have nothing to say. Maybe some "understanding" customers may not even mention it when they find out that they have lost money. Well, there are profits and losses, and if you lose, you can only be unlucky.

The second type is the kind of customers who are more difficult to deal with. When they see that they have lost money, they turn around and put the responsibility on "Liang Jing", threatening to "lose money" or "sue you". Negotiate with the client, and finally come up with a solution that will cost you a little money.

In short, it is impossible for customers to get back the investment money, and it is a little bit to get back a little capital.

If it doesn't work, the film and television company will take out the signed contract and say something harsh, and you will be sued. Anyway, the contract is clearly written. If you don't sue, you can still get some compensation. If you sue, you won't get a penny. .

This may be the reason why "Jian Min Film and Television" has been working for so long, only one Tang Ming stood up and reported the crime.

However, those customers who suffered losses, how to deal with them afterwards, whether to swallow their anger or accept compensation, this point needs to be followed up to find out the specific parties one by one to understand in detail.

"So, how should we prepare for film and television in the early stage? Actually, there is nothing profound about it, it's very simple."

Huang Quyang continued: "During the long transition period when we become friends and confidants with our customers, we can't keep talking about ideals and sad topics with our customers, right? We want to create a complete If the image of "Liang Jing" is perfect, it must show this aspect of our life.

What kind of work does Liang Jing do in our role positioning? I started a small advertising media company with my friends, right? How did this company come about? My best friend didn’t have enough funds when I wanted to do it. Hey, Liang Jing came out With half of the money, I helped my best friend start this media company.

At that time, we can point casually, such as saying, "Although I am also one of the bosses of this company, I have not been here for a long time." Specific applications can be revealed slowly.

At this point, the customer must have doubts in his heart. You are a little girl, how can you have so much money to start a company with your best friend?You came back after the company opened for more than two years, where did you work before?
At this time, we can point it out, because Liang Jing has shown her face in several well-known film and television dramas before, then you can pretend to be mysterious and let customers watch an episode of "Apartment" and "803" , let him take a closer look at what he found.

Then the customer saw it, hey, a person in this TV series is exactly the same as Liang Jing, did Liang Jing's identity as an actor come out at this time?
Then in the subsequent chat, you will reveal that you used to work in my uncle's film and television company, and occasionally participated in the shooting of some TV dramas and movies.Gradually revealed that 'Liang Jing' has filmed a film and television drama.

Then, through topics such as doing business in the bank, or wanting to change cars, ask customers to help you refer to which car is better, through the car you drove before, and the car you want to change, click on your first car , I bought it after making a profit when I participated in the film for the first time.

I want to change the car this time because a new payment has arrived. I asked the customer if he had heard of a movie that was very popular recently, such as "Take the Earth to Wander" and so on. The cost was several hundred million , The billions of box office, how much you voted at that time, now the income has increased by four or five times, five or six times.

In this way, will the information that we participated in film and television dramas be gradually leaked to customers?Of course, what I am talking about is just the outline, and more detailed follow-up training will be required section by section. "

"However, I would like to explain one more point here. When chatting with clients, we should not keep talking about one topic. For example, when you were a media company, you were doing well in the film and television city. Why did you go back to work at home?"

Huang Quyang added: "At this time, we can say that the mother is not in good health. There is only one child in the family. After the mother gave birth to 'Liang Jing', she lost her fertility and so on. It is up to oneself and others. From time to time, the topic will naturally shift to the client's family, childhood, children, career, etc., from point to point."

"After we have laid everything down, the client will also know that 'Liang Jing' is an actress, has participated in TV dramas and made money, and my uncle has been rooted in the film and television city for decades, so he has a lot of connections. Wait."

"Okay, everything is in place with the relationship and preliminary preparations, then our project, the "Nine Seven Code" that the company is currently planning to shoot, can be gradually launched."

(End of this chapter)