Reverse Rebirth 1990

Chapter 714 728 [Unscrupulous means]

Long's company, in the president's meeting room——
The spacious and bright large meeting room is decorated with high-end luxury. The mahogany oval conference table, Italian leather sofa, and French custom-made crystal chandelier make the whole meeting room look very stylish and upscale.

At this moment, Long Jianfei was sitting on the CEO seat on the conference table, smoking a slender cigarette beside him, wearing gold-rimmed glasses, and the gentleman-looking man was Li Zekai, the second son of Li from Hong Kong.

Below them, sat the senior executives of Long's company's mobile communication department, including managers, supervisors, and grassroots leaders from the personnel department, marketing department, and planning department.

At this moment, these people looked at Li Ershao, the "uninvited guest" from outside, very strangely, and didn't understand why he was sitting in such a conspicuous seat.

Long Jianfei saw everyone's doubts, and immediately announced that from now on, Li Ershao's telecommunications company will start a long-term cooperation model with Long's mobile phone communication company. Therefore, from now on, Li Ershao will be The vice president of salary has the right to vote and make decisions on all major affairs of the company.

As soon as this remark came out, there was a lot of discussion among the people below——
"How did this happen? How did the Li family in Hong Kong get involved in the mobile phone business of Long's Company?"

"Yes, the company's business is very good, why should they join in?"

"Isn't this cheap for outsiders?"

"Our company is so large, there is no need to cooperate with outsiders."

Long Jianfei didn't expect that there would be so many people opposing the decision he made, and there were so many doubts. He couldn't help but was about to reprimand these people when Li Ershao, who was sitting next to him, leaned on the chair with his left hand Holding a slender cigarette, he took a puff, exhaled a puff, and tapped the table a few times with his knuckles in his right hand.

The sound attracted everyone, and everyone looked at him.

Li Ershao slowly crushed the cigarette in his hand into the ashtray --- he doesn't like smoking cigars very much, he thinks that kind of thing is outdated, only those who don't know how to really enjoy it like to smoke such strong cigars, on the contrary , he likes to smoke slender cigarettes, because he thinks that cigarettes, like people, have their own temperaments, and what kind of cigarettes smoke what kind of people, this is harmonious and perfect.

Seeing that Li Ershao seemed to have something to say, Long Jianfei held back what he wanted to say, and looked at Li Ershao to see what he had to say.

At first, I thought that Li Ershao would make a long speech, or else he would talk about scenes with everyone to tease his feelings, but he didn't expect that Li Ershao crushed the cigarette, raised his head, glanced at everyone, and then only said one sentence.

He said: "If you object, you can write a letter of resignation and leave immediately." His tone was cold and heartless.

Everyone: "..."

Even Long Jianfei looked at Li Ershao in disbelief—fire him directly?He even ignored himself.

However, the effect seems to be very good.

Many high-level and grassroots cadres who were still questioning and discussing, suddenly fell silent.

Long Jianfei: "..."

It feels like a dog --- is this trick so effective?Could it be that he is usually too kind to them.

Seeing Li Ershao glanced around again, his eyes were burning, and the corner of his mouth showed a hint of pride and said: "Since there is no objection, then continue the meeting!" Looking at Long Jianfei, it means that the next topic will be left to him.

Long Jianfei: "..."

For the first time, my existence felt superfluous.

……

"Okay, that's the general content of today's meeting. Now, I would like to ask what suggestions and strategies do you have for expanding the sales of Nokia and Motorola mobile phones and suppressing Ericsson's sales frenzy in the China Shipping mobile phone market." Long Jianfei Scan for a week.

At this time, the entire conference room was very quiet.

We must know that the mobile phone market is turbulent these days. Specifically, Ericsson mobile phones have done a lot of marketing strategies, especially the "Ericsson Movie" commercial shot by Andy Lau for Ericsson is very popular.Not only was it broadcast continuously during prime time on China Hai TV, but it also bought the right to broadcast advertisements during prime time on CCTV at a high price, and launched a crazy bombardment on the people of the whole country.

The effect of Ericsson's crazy advertising bombing is obvious. The sales volume has doubled in just one month. Not to mention other places, the sales volume in Zhonghai alone has reached an astonishing 1 units. Nokia and Motorola are much lower, and now the gap in sales is greatly narrowing, and there is even a trend of surpassing.

This is what Long Jianfei and Long's Communication Company are most concerned about now. After all, the main industry of Long's Company is mobile phone communication.

At this moment, seeing Long Jianfei asking for everyone's opinions, after a moment of silence, someone finally stood up, but it was the person in charge of the planning department.

The manager of the planning department gave suggestions. First, expand the promotion of mobile phone advertisements, and publish advertisements in newspapers and magazines. Recently, the TV series "Fengshen Bang" is very popular. You can invite actors who play Jiang Ziya, King Zhou, or Daji to appear on TV advertisements.

Second, engage in large-scale sales activities, mainly mobile phone promotions, which can reduce the price of mobile phones and attract ordinary customers who like to take advantage.

Third, cut revenue and reduce expenditure from the purchase channels of mobile phones, mainly to increase the purchase volume, so as to lower the purchase price of mobile phones and reduce sales costs.

After the planning manager introduced his proposal, he distributed a detailed information to everyone present, which is a very clear planning plan, with the cost and benefit ratio of each plan on it.

Long Jianfei looked at it very carefully and seriously. After all, in this era, if you want to sell your mobile phone, you have to rely on some means.

Li Ershao didn't look at the plan at hand and directly threw it aside and said: "Too weak, so weak!"

Everyone: "..."

Once again, he stared wide-eyed at Li Ershao, who was not surprised and kept dying.

Li Ershao took out a nail scissors out of nowhere and was taking care of his nails. While grinding his nails, he said, "Planning is marketing, and marketing must be ruthless if it is to be effective."

No one said a word, because everyone knew that he would continue talking.

"What stars from "Feng Shen Bang" did you invite to advertise? Are they very popular? Are they well-known throughout the country? Can they become more popular than the king of heaven, Andy Lau?"

Everyone, especially the planning manager, was speechless. After all, Andy Lau's name is much louder than those celebrities, but he still said: "This can save money. Inviting Andy Lau will cost a lot of money."

Li Ershao smiled, looked at the planning manager and smiled contemptuously, "Is Long's company short of money? Need you to save like this? What the planning wants is the effect, not for you to help save money!"

The planning manager blushed.

Li Ershao continued: "Since we want to do it, we should make it bigger. They invited Andy Lau, so we invited Chow Yun-fat! Let Chow Yun-fat shoot a more atmospheric commercial, we want the international version!"

After a pause, Li Ershao continued: "As for promotional activities, we must also make it bigger, buy the headlines of the most expensive newspaper in Zhong Hai, publish the news for three consecutive days, and tell everyone that our mobile phones are about to have an event. Those customers who are about to buy Ericsson mobile phones wait patiently, and they will definitely be pleasantly surprised, which can save them at least 1000 yuan!"

With a hiss, everyone gasped. You must know that 1000 yuan is not a small amount in this era. Is it necessary to do so much promotion?What's more, the newspapers directly slander Ericsson and ask people who buy Ericsson mobile phones to wait. Isn't this vicious competition?

Seemingly seeing what everyone was thinking, Li Ershao sneered: "A bunch of bumpkins! This is the mainland. I read the news. Your "Advertising Law" in the mainland will not be released until October this year. Now it is the best. Timing, you don’t have to bear any legal responsibility to slander your opponents in whatever way you want, so, you understand, in addition to these, you can also use many despicable means, such as buying people to say that Ericsson’s mobile phone quality is problematic, and that their company is evading taxes... "

Everyone: "..."

He stared at Li Ershao with wide eyes, is he still from Hong Kong?Aren't Hong Kong people very civilized and moral?How is this so despicable and shameless!
Li Ershao didn't care about the strange eyes of everyone, and finally said: "You just need to remember one sentence, to achieve the goal, you must use any means, this is the essence of business warfare!"

Everyone, speechless.

(End of this chapter)