Rebirth of the internet boss

Chapter 115 The logo that can defeat the penguin
Li Feng attaches more importance to Renren than all other products, just look at Renren's promotion methods.
From "Saving Ping An Fruits at Christmas", to "Sponsoring the New Year's Day Party", to "Sending Students to the Station for Free", and finally to "Promoting the Whole Network",
From "elite colleges and universities", to "key universities", to "ordinary colleges and universities", from "college students" to "all netizens",
It can be said that Li Feng has really exhausted all his thoughts on the promotion of this series of activities, just like a newborn baby, caring for every possible way,
It can even be said that all Fengrui products are for Renren.com, and Li Feng does not want Renren to have any problems.

After all the problems were dealt with, Li Feng turned around to solve Renren's problems. Li Feng didn't let everyone go, let everyone listen together, this is the company's strategic focus.

Li Feng asked Wang Xing, "Wang Xing, tell me what's going on first? What kind of competitor?"

Wang Xing saw that Li Feng had sorted out everything one by one just now. He was really able to deal with things and solve problems when he had something to do. He could do anything!

Li Feng looked at Wang Xing in a daze, and urged Wang Xing again: "Wang Xing, even if there is a big problem with other things, it is a small problem compared to Renren.
But Renren's small problems are big problems for the company. If you tell everyone about it in detail, we can all figure out a solution together! "

Only then did Wang Xing come to his senses, and said embarrassedly: "I just told you through Brother Li that Renren.com is actually not a big problem.

That is, a '5Q Campus Network' has appeared on the market. It has been online for almost a month, and currently has almost 1 million registered users.

And his boss is Chen Yizhou who just left Sohu, and he also established a 'Chinaren' alumni record website before, but was later acquired by Sohu. "

Speaking of Chen Yizhou’s bad luck, Chen Yizhou and two friends originally founded the ChinaRen website, which can be said to be an early form of a social networking site, and it also claims to “build the world’s largest Chinese virtual community”.

However, because they did not find a suitable profit model all the time, and coincided with the burst of the "Internet bubble", the last three had no choice but to sell themselves to Sohu.

And because the other two friends were not the main founders, they left Sohu soon and started their own business again.

Chen Yizhou saw that the two younger brothers were doing well in those years, and they were planning to go public on Nasdaq, so he had the idea of ​​starting a business again. "I am not a major shareholder, and I can't be the master. It's nothing interesting",
The more important reason is that Chen Yizhou had a new opportunity. When he saw Renren's operating model for the first time, Chen Yizhou suddenly realized,

In the past, ChinaRen was just a class-based community, while Renren was a social network based on users themselves, "people-oriented", this is the real community, this is my dream!
Therefore, after the end of the "industry non-competition agreement", Chen Yizhou resolutely sold all the Sohu shares obtained by selling ChinaRen at the highest point of Sohu's stock price recovery, and launched the "5Q Campus Network".

The promotion of 5Q.com is also similar to Li Feng’s promotion method of Renren.com, which is promoted through "college students". In order to promote 5Q.com in school, Chen Yizhou directly launched a "sign up to get chicken legs" activity in the university cafeteria. ,

Moreover, there are no restrictions on the scope of registration on 5Q. Anyone can register. Even, in order to quickly acquire users,
Chen Yizhou also more or less used pictures with yinhui nature to attract adult users to register, so in just one month, he also gained 1 million registered users.

But after Li Feng listened to the development history of "5Q Campus Network", he was relieved. It was definitely not Renren.com that defeated Renren.com. Besides, Renren.com now has more than 3000 million registered users.
Not to mention "5Q Campus Network", Li Feng is not afraid even if the three major portal websites launch an online community similar to "Renren".
The only thing Li Feng is afraid of is that Tencent will follow up now, everything else is "other", so there is nothing to be afraid of!

It’s just that the “5Q Campus Network” was launched two years ahead of schedule. Without Li Feng, Chen Yizhou, who is rich and powerful, would forcefully buy Wang Xing’s “Xiaonei Network” in the future, and eventually formed “Renren”.

But the current Wang Xing is not the Wang Xing of his previous life, and Feng Rui is not something Chen Yizhou can fight against!

So after Wang Xing finished speaking, Li Feng laughed, and said: "Why do I think, it turns out that we are still 'flea clown', if our Fengrui is defeated by similar products, don't say you have to take the blame and resign, all of us here will directly ' I'd rather die!
You must remember that in the Internet world, the product that defeats you is definitely not of the same type, and it is definitely not on your list, but a product that you can't see, understand, or see clearly, and it will be too late in the end. "

Then, Li Feng patted Wang Xing on the shoulder and said: "Wang Xing, our Fengrui not only have strategies, creativity, and style of play, but also must be able to face challenges head-on. 'Meeting on a narrow road, the brave wins', I believe in you, a '5Q Campus Net' is not your opponent yet, I hope you will not let me down!"

In the previous life, Wang Xing's "Xiaonei Network" could beat Chen Yizhou's "5Q Campus Network" to the ground. In this life, it should not be a problem to rely on the big tree of Fengrui.

It's just that Li Feng still doesn't understand what the "5Q" in "5Q Net" means. If you say "3Q", you can still understand "thank you". Does "5Q" mean adding two words of "thank you" .

In the Fengrui team, Li Feng values ​​Wang Xing the most. This is obvious to all, not only because he and Zhou Wei were the first to follow him, but also because Wang Xing has this potential.

Therefore, after listening to Li Feng's words, Wang Xing assured Li Feng with confidence: "Don't worry, Brother Li! As long as Renren.com has me around, no one wants to hit us!"

After hearing Wang Xing's confident assurance, Li Feng stood up and looked around, passing everyone's eyes one by one. The people who were a little downcast just now became full of confidence one by one.

What is most important, firm confidence is more important than gold!

Finally, Li Feng concluded again: "Don't rush, don't panic, talk about things when you have something to do, and solve problems when you have problems.
As long as we have confidence and determination, there are no problems to solve, and now we know how to deal with the problems, so let’s let it go. "

It's just that when everyone was leaving, Li Feng left Cheng Lan alone. Of course, Cheng Lan himself would not foolishly think that Li Feng had thoughts about him.
You must know that in the entire Fengrui Group, Li Feng is the real "Diamond King and Fifth". Not only is he rich and has a career, he is also low-key and restrained, and he is not ugly. lover".

After everyone left, Li Feng poured Cheng Lan another cup of tea and said, "Sister Cheng, I heard that you and Brother Qi are getting married soon!"

Just now it was work, called "Cheng Lan", now in private, Li Feng is called "Cheng Jie".

Cheng Lan asked a little unhappy: "Why, the company still cares about the personal affairs of employees?"

Cheng Lan knows that office romances are not allowed in general companies, especially between high-level executives, but her boyfriend is from the school, so there is no problem!

Afraid of Cheng Lan's misunderstanding, Li Feng explained: "Sister Cheng, don't misunderstand, the company will not interfere with personal privacy, and when you get married, I will give you a big red envelope!

It's a good thing I'm looking for Brother Qi!It's just that I heard that Brother Qi is from the Central Academy of Fine Arts and is good at design. If there is something like helping Brother Qi, maybe it will become Brother Qi's proud work! "

Cheng Lan asked a little puzzled: "He is an artist, what does he have to do with us?"

Li Feng didn't hold back anymore, and directly took out a few pages of straw paper from the desk drawer and put it in front of Cheng Lan, saying, "Look, how is it?"

Cheng Lan looked at the things on Li Feng's straw paper and said, "Wow! So cute, so..." Cheng Lan couldn't tell what it felt like.

Li Feng said with a smile: "Isn't it cheap and cute!"

Cheng Lan said: "Yes, it's really cheap and cute! That's the feeling, cheap, but very cute!" Then, Cheng Lan suddenly thought: "No wonder you want to design our Fengrui Building like this. This is our company's logo, you want Liu Qi to design it!"

The Fengrui Building designed by Li Feng is also based on this logo. Li Feng said with a smile, "It's YY's logo, not Fengrui's logo. How about it? Does it look much better than that penguin?"

Every company has its own unique logo, and it seems to be a tradition of Internet companies to use animal images as company logos:
Domestic ones include: Baidu’s bear, Tmall’s cat, Tencent’s penguin, JD.com’s dog, Meituan’s kangaroo, Suning’s lion, Sohu’s fox, Sina’s Cyclops, Xunlei’s hummingbird, UC’s squirrel, and Ctrip. Dolphins from Qunar, camels from Qunar, cattle from Touniu...

Of course, using animals as a logo has many advantages: first, it has a sense of intimacy, and using a cute and cute animal image can easily shorten the psychological distance with users.

The second is to enhance product recognition.The third is to use a certain characteristic of animals to invisiblely promote the company's values.

Later Internet companies had no animals to choose from, so they could only choose plants, such as watercress, potatoes, mushrooms, pea pods, nuts, peppers, melon seeds, grapefruits, oaks...

Cheng Lan took a closer look again and said with certainty: "It is indeed much better than QQ's penguin, even people my age like it, not to mention the young people nowadays, especially girls must like it,

I said boss, what do you think in your head, not only can you start such a big company, but you can also have so many ideas, I really want to dig your brain to see! "

Is this a compliment!Li Feng touched his head subconsciously, and said to Cheng Lan: "I'm not good at drawing, and I still need Brother Qi's help to improve it. When the time comes, you ask Brother Qi to come over, and I'll tell him about it.

And, sister Cheng, don't forget to register the trademark after the logo is designed! "

It's not that Cheng Lan doesn't know anything, she knows that Li Feng is giving her family a chance, and Li Feng can find any design company at will,

Finally, Cheng Lan said gratefully: "Here is helping, this is clearly you flattering him, boss, thank you, don't worry, I promise to complete the task!"

Li Feng said with a smile: "It's nothing, I don't worry about your work, so I will call you two! But hurry up,
When YY is officially launched, I will use this logo image to make a few small videos, and maybe I will make a big movie in the future! "

Cheng Lan made a phone call directly, "Boss, don't worry, I'll let him come now!"

Don't be so anxious!

　It's going to be on the shelves soon, and I haven't saved the manuscript yet, so I'm so worried!Can beat the logo of Penguin, can you imagine what the logo of YY will be?Guess the prize, only tomorrow!
　　
　
(End of this chapter)