Rebirth of the internet boss
Chapter 207 Pan-entertainment Strategy
Chapter 207 Pan-entertainment strategy (second update)
Since Wang Zhongjun gave face so much, Li Feng did not forget to politely reciprocate, "Mr. Wang, if there is any difficulty that needs to be done by my side, I will definitely do what I can!"
It's just that Li Feng didn't expect that Huayi really had a need in this regard, and Wang Zhongjun waited for Li Feng's words, and said to Li Feng politely: "President Li, I really have something to ask for your help. Both projects are Huayi's most important investments.
It can even be said that it is related to the life and death of Huayi, especially "A World Without Thieves", our company's investment accounted for the majority. Therefore, when these two films were released, we also asked Mr. Li's Fengrui to promote them when the films were released. one time. "
With the development of the Internet, many manufacturers have also begun to choose online advertisements for advertising promotion, especially the sales people of movies are basically young people. Rui's YY and Renren.
Especially after the year, the birth of "Fengrui.com" made people really see the power of "ecology" for the first time. It only needs a "mini homepage" on YY client, a "homepage link" on Renren.com, and MY123 News link on the left side of the ,
In less than a month, people have witnessed the rise of a portal website. This is the result that Xinlang, Netease, and Sohu took two or three years to achieve. In this "portal war", Fengrui With almost no effort, "Fengrui.com" became the fourth portal website,
Of course, although Fengrui's "powerful ecology" enabled "Fengrui.com" to achieve a victory in terms of traffic, the content and value of "Fengrui.com" still need to be improved. Some news content is not only slow, but many are from cooperation. directly copied from the media,
However, the influence and advertising value of "Fengrui.com" are still far behind those of the traditional three portals, and for a long time, the media value of "Fengrui.com" has not been able to match its traffic. ,
In this regard, Li Feng also asked Chen Tong to truly make "Fengrui.com" one of the top three portal websites in two or three years.
At that time, Chen Tong also asked Li Feng: "President Li, who do you think will remain in the top three after three years?"
Li Feng said with certainty: "One is Xinlang, the other must be our Fengrui, and the other one, I don't know."
However, through the birth of "Fengrui.com", people have truly seen the formation of Fengrui's super ecology. Even MIH's valuation of Fengrui was as high as 20 billion US dollars when financing Fengrui, and now they feel that they have made a lot of money. ,
Going back to this dinner again, Li Feng thought that Wang Zhongjun was here for something, and said directly: "Old Wang, don't worry, I will let Fengrui promote it for you, and there will be YY pop-ups and so on. I will forget by then, you can find Zhiping!"
Liu Zhiping next to him also nodded and said: "Old Wang, since our boss has already said it, then don't worry, you can tell me in advance when the time comes."
Wang Zhongjun was also very happy to hear that. As the person in charge of film promotion, Wang Zhongjun is very clear about the power of "YY pop-up". Maybe this "YY pop-up" can increase the box office of "A World Without Thieves" by 1000 million. .
It's just that Wang Zhongjun didn't expect that Li Feng hadn't finished talking, and there were other preferential conditions!
Li Feng continued: "And if these two film projects lack money, we Fengrui will also invest part of it!"
At this time, Wang Zhongjun held Li Feng's hand directly and said, "Mr. Li, I'm really grateful. Now the two film projects are really short of money, especially the investment of "Kung Fu" is as high as 2000 million U.S. dollars.
Of course, the big head here is Columbia head, we and Zhou Xingxing’s Xinghui invested the rest, but because of Xiaogang’s side, we really don’t have much money, if you can invest, Mr. Li, the best! "
Li Feng thought for a while, and asked lightly, "Then how much money do you still need, is 1 million RMB enough?"
Hearing Li Feng's words, and Li Feng's attitude of "you can add more if you don't have enough", made Wang Zhongjun almost "vomit blood", "I really don't take money seriously, it's also a business, why is there such a big gap, isn't it? You can make money doing this on the internet.”
Wang Zhongjun also said gratefully: "Mr. Li, thank you so much, 2000 million RMB is enough, and don't worry, we will distribute the proceeds according to the investment ratio."
At this time, Li Feng remembered that the current Chinese film is still in the darkness before dawn, and it is not the golden age of Chinese film that invested hundreds of millions at every turn, and the box office was billions or billions.In this golden age, just having a script and attracting one or two stars can raise money.
Li Feng said lightly again, "Oh, when the time comes, you should just go to Zhiping directly."
Wang Zhongjun and Wang Zhonglei nodded again. At this time, even Wang Zhonglei was impressed by his elder brother Wang Zhongjun's admiration, and the investment was so simple.
In the end, Li Feng still hadn't forgotten about Wang Xiao and Liu Bin, and said to Wang Zhongjun, "My two friends also want to enter the film and television industry. When the time comes, you can also arrange for it, Mr. Wang."
Wang Zhongjun patted his shoulder and assured him: "Since he is a friend of Mr. Li, he is also a friend of our brothers. However, Brother Wang and Brother Liu don't have such convenient experience. Why don't you take a look at the advanced crew and see which project you are suitable for?" Work, just two days later, Xiaogang's "A World Without Thieves" crew will start to be formed, and the two brothers can also help out first."
"Help me in the past." Wang Zhongjun is good at talking, and after looking at the two of them carefully, Wang Zhongjun said: "But my personal opinion is that Brother Wang is more suitable to be behind the scenes; Brother Liu, just because of his looks, he is not a star. I feel a little wronged, Dang Rang, this is just my personal opinion, and it will be up to the two brothers to make their own choices."
Although Wang Zhongjun sounded euphemistic, but let alone Li Feng, even Wang Xiao could hear what Wang Zhongjun meant, "Don't you just think I'm fat and think I'm not as handsome as Liu Bin?"
On the contrary, Li Feng laughed and said: "No, what you said is too right, let's do it like this! Then you don't have to look at my face, just let me drill the two of them hard."
In the end, Li Feng didn't forget to dig a kang for Fatty Wang. Of course, this was also good for Wang Xiao.
The characters you want are also obtained, the things that need to be done are also done, and those who want to invest are also attracted to invest. Everyone draws on their strengths, and the subsequent dinner party is also very enjoyable. Even Li Feng, he was a little drunk in the end.
The reason why Li Feng entertained the Wang brothers was, on the one hand, for Yang Xiao and Wang Xiao, his wife and brother, and on the other hand, it was also for Fengrui's next strategic plan - "pan-entertainment strategy".
Li Feng's mission to Fengrui Technology is: to connect everything!And positioning is "connection + content",
"Connection" relies on its own YY and Renren.com, but "content" has always been Fengrui's shortcoming, including the newly launched "Fengrui.com", which has no traffic and has not yet generated value.
The Internet "content" industry is basically the cultural entertainment industry, so for the "content", Li Feng took the lead in proposing the concept of "pan-entertainment".
Its core is to produce a variety of entertainment content such as literature, film and television, games, animation, music, drama, etc. around IP cross-border. Under the guidance of this strategy, it has created a leading "pan-entertainment".
I didn't expect it to be so late, I can only make two changes today, and I will make it up tomorrow!Finally, thanks to Bao Gu's father and Yi Zhan Yuxiang for their rewards!Especially Bao Gu's father's support all the time!
(End of this chapter)
Since Wang Zhongjun gave face so much, Li Feng did not forget to politely reciprocate, "Mr. Wang, if there is any difficulty that needs to be done by my side, I will definitely do what I can!"
It's just that Li Feng didn't expect that Huayi really had a need in this regard, and Wang Zhongjun waited for Li Feng's words, and said to Li Feng politely: "President Li, I really have something to ask for your help. Both projects are Huayi's most important investments.
It can even be said that it is related to the life and death of Huayi, especially "A World Without Thieves", our company's investment accounted for the majority. Therefore, when these two films were released, we also asked Mr. Li's Fengrui to promote them when the films were released. one time. "
With the development of the Internet, many manufacturers have also begun to choose online advertisements for advertising promotion, especially the sales people of movies are basically young people. Rui's YY and Renren.
Especially after the year, the birth of "Fengrui.com" made people really see the power of "ecology" for the first time. It only needs a "mini homepage" on YY client, a "homepage link" on Renren.com, and MY123 News link on the left side of the ,
In less than a month, people have witnessed the rise of a portal website. This is the result that Xinlang, Netease, and Sohu took two or three years to achieve. In this "portal war", Fengrui With almost no effort, "Fengrui.com" became the fourth portal website,
Of course, although Fengrui's "powerful ecology" enabled "Fengrui.com" to achieve a victory in terms of traffic, the content and value of "Fengrui.com" still need to be improved. Some news content is not only slow, but many are from cooperation. directly copied from the media,
However, the influence and advertising value of "Fengrui.com" are still far behind those of the traditional three portals, and for a long time, the media value of "Fengrui.com" has not been able to match its traffic. ,
In this regard, Li Feng also asked Chen Tong to truly make "Fengrui.com" one of the top three portal websites in two or three years.
At that time, Chen Tong also asked Li Feng: "President Li, who do you think will remain in the top three after three years?"
Li Feng said with certainty: "One is Xinlang, the other must be our Fengrui, and the other one, I don't know."
However, through the birth of "Fengrui.com", people have truly seen the formation of Fengrui's super ecology. Even MIH's valuation of Fengrui was as high as 20 billion US dollars when financing Fengrui, and now they feel that they have made a lot of money. ,
Going back to this dinner again, Li Feng thought that Wang Zhongjun was here for something, and said directly: "Old Wang, don't worry, I will let Fengrui promote it for you, and there will be YY pop-ups and so on. I will forget by then, you can find Zhiping!"
Liu Zhiping next to him also nodded and said: "Old Wang, since our boss has already said it, then don't worry, you can tell me in advance when the time comes."
Wang Zhongjun was also very happy to hear that. As the person in charge of film promotion, Wang Zhongjun is very clear about the power of "YY pop-up". Maybe this "YY pop-up" can increase the box office of "A World Without Thieves" by 1000 million. .
It's just that Wang Zhongjun didn't expect that Li Feng hadn't finished talking, and there were other preferential conditions!
Li Feng continued: "And if these two film projects lack money, we Fengrui will also invest part of it!"
At this time, Wang Zhongjun held Li Feng's hand directly and said, "Mr. Li, I'm really grateful. Now the two film projects are really short of money, especially the investment of "Kung Fu" is as high as 2000 million U.S. dollars.
Of course, the big head here is Columbia head, we and Zhou Xingxing’s Xinghui invested the rest, but because of Xiaogang’s side, we really don’t have much money, if you can invest, Mr. Li, the best! "
Li Feng thought for a while, and asked lightly, "Then how much money do you still need, is 1 million RMB enough?"
Hearing Li Feng's words, and Li Feng's attitude of "you can add more if you don't have enough", made Wang Zhongjun almost "vomit blood", "I really don't take money seriously, it's also a business, why is there such a big gap, isn't it? You can make money doing this on the internet.”
Wang Zhongjun also said gratefully: "Mr. Li, thank you so much, 2000 million RMB is enough, and don't worry, we will distribute the proceeds according to the investment ratio."
At this time, Li Feng remembered that the current Chinese film is still in the darkness before dawn, and it is not the golden age of Chinese film that invested hundreds of millions at every turn, and the box office was billions or billions.In this golden age, just having a script and attracting one or two stars can raise money.
Li Feng said lightly again, "Oh, when the time comes, you should just go to Zhiping directly."
Wang Zhongjun and Wang Zhonglei nodded again. At this time, even Wang Zhonglei was impressed by his elder brother Wang Zhongjun's admiration, and the investment was so simple.
In the end, Li Feng still hadn't forgotten about Wang Xiao and Liu Bin, and said to Wang Zhongjun, "My two friends also want to enter the film and television industry. When the time comes, you can also arrange for it, Mr. Wang."
Wang Zhongjun patted his shoulder and assured him: "Since he is a friend of Mr. Li, he is also a friend of our brothers. However, Brother Wang and Brother Liu don't have such convenient experience. Why don't you take a look at the advanced crew and see which project you are suitable for?" Work, just two days later, Xiaogang's "A World Without Thieves" crew will start to be formed, and the two brothers can also help out first."
"Help me in the past." Wang Zhongjun is good at talking, and after looking at the two of them carefully, Wang Zhongjun said: "But my personal opinion is that Brother Wang is more suitable to be behind the scenes; Brother Liu, just because of his looks, he is not a star. I feel a little wronged, Dang Rang, this is just my personal opinion, and it will be up to the two brothers to make their own choices."
Although Wang Zhongjun sounded euphemistic, but let alone Li Feng, even Wang Xiao could hear what Wang Zhongjun meant, "Don't you just think I'm fat and think I'm not as handsome as Liu Bin?"
On the contrary, Li Feng laughed and said: "No, what you said is too right, let's do it like this! Then you don't have to look at my face, just let me drill the two of them hard."
In the end, Li Feng didn't forget to dig a kang for Fatty Wang. Of course, this was also good for Wang Xiao.
The characters you want are also obtained, the things that need to be done are also done, and those who want to invest are also attracted to invest. Everyone draws on their strengths, and the subsequent dinner party is also very enjoyable. Even Li Feng, he was a little drunk in the end.
The reason why Li Feng entertained the Wang brothers was, on the one hand, for Yang Xiao and Wang Xiao, his wife and brother, and on the other hand, it was also for Fengrui's next strategic plan - "pan-entertainment strategy".
Li Feng's mission to Fengrui Technology is: to connect everything!And positioning is "connection + content",
"Connection" relies on its own YY and Renren.com, but "content" has always been Fengrui's shortcoming, including the newly launched "Fengrui.com", which has no traffic and has not yet generated value.
The Internet "content" industry is basically the cultural entertainment industry, so for the "content", Li Feng took the lead in proposing the concept of "pan-entertainment".
Its core is to produce a variety of entertainment content such as literature, film and television, games, animation, music, drama, etc. around IP cross-border. Under the guidance of this strategy, it has created a leading "pan-entertainment".
I didn't expect it to be so late, I can only make two changes today, and I will make it up tomorrow!Finally, thanks to Bao Gu's father and Yi Zhan Yuxiang for their rewards!Especially Bao Gu's father's support all the time!
(End of this chapter)
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