Rebirth of the internet boss

Chapter 357 JD.com's Strategy for the Next 20 Years

Chapter 357 JD.com's Strategy for the Next 20 Years
What problems can Jingdong solve? !
Liu Qiangdong has never thought about this question, yes, what can JD.com do?How to stand out from such a highly competitive e-commerce company?

It’s just that Li Feng didn’t give Liu Qiangdong this opportunity, and continued to ask: “Or I’ll put it another way, how will JD.com face the competition from Taobao in the future?

What is available on JD.com is available on Taobao, and there are more types; what JD.com does not have, Taobao also has. More importantly, Taobao has more users, better user physical examinations, and Ali behind it is richer... So, what is the future of JD.com What about the competition from Taobao? "

Liu Qiangdong was once again deceived by Li Feng. How could JD.com be Ali’s opponent?
However, Liu Qiangdong also suddenly thought of something, and said with a smile: "Mr. Li, of course JD.com is not the opponent of Taobao.
But you may be mistaken. In fact, there is no direct competition between JD.com and Taobao. JD.com is B2C, and Taobao is C2C. Moreover, JD.com is a self-operated business, while Taobao is a platform. The two can be said Well water does not violate river water,
Therefore, Taobao is not an opponent, or even a friend. Today’s e-commerce companies should be grateful to Taobao. It is precisely because of the emergence of Taobao that so many people are willing to shop online, which also provides opportunities for us e-commerce companies. It is not an exaggeration to say 'thank you' to Taobao! "

Seeing that Liu Qiangdong was still speaking for Ma Yun, Li Feng was still a little surprised. You must know that these two past lives have been torn apart a lot, but Li Feng also smiled and sneered: "Really? If you run a business like you Think, it's not too early to finish!"

Li Feng's words were a bit too much, but Liu Qiangdong didn't react, instead he thought about what he said wrong?What's wrong!
At this time, I saw Li Feng also said in a "Mr. Ma" tone: "Lao Liu, China's online shopping is now divided according to the business model. Taobao and ebay eBay's C2C are now the absolute bosses, accounting for 90% of the entire online shopping market. above market share,
But I remember the first lesson of politics in middle school: everything in the world is constantly changing and developing, which requires us to look at problems from the perspective of development. The only thing that remains constant is change!
Therefore, everything should be viewed from a long-term perspective, and I will ask you another question. Who do you think will become the real mainstream among B2C and C2C in the share of domestic e-commerce online shopping in the future? "

B2C (business-to-person), C2C (person-to-person), who will be the real mainstream? !

Liu Qiangdong was deceived again, he had thought so much about it!Now even Liu Qiangdong doubts his IQ a bit, why is he acting like a primary school student who knows nothing in front of Li Feng!

Seeing Liu Qiangdong's appearance, Li Feng also knew that Liu Qiangdong didn't know anything now. The current Liu Qiangdong had just emerged, and he was not the domineering president of his previous life. Li Feng gave his own answer directly:

"With the gradual improvement of online shopping platforms, the scale of online transactions has grown rapidly, coupled with consumers' yearning for a better life, within ten years, B2C will definitely surpass C2C and become the mainstream of the entire e-commerce, and eventually The ratio may also be 2-80%, and B[-]C occupies [-]% of the entire e-commerce market.”

Li Feng is right. These things have been verified in previous lives. B2C surpassed C2014C in 2 and became the mainstream of the entire e-commerce. It is even possible to divide the development and evolution of China’s e-commerce and its logistics into three stages:
In the first stage (1999-2008), the C2C market represented by Taobao and eBay rose rapidly, mainly relying on third-party logistics;
In the second stage (2008-2014), the B2C market represented by Tmall and JD.com rose rapidly and gradually surpassed C2C. In terms of logistics, the three-party logistics alliance of Cainiao and JD.com’s self-operated logistics were the main models;
In the third stage (2014 to now), with the strengthening of e-commerce data collection and analysis capabilities, the personalized customization C2B market has gradually emerged, and self-operated logistics e-commerce has inherent advantages in logistics quality control and supply chain management. Quickly meet changes in consumer demand.

After Li Feng gave Liu Qiangdong the "class", he didn't stop, and then asked: "So, do you think Ali will give up the B2C market in the future?
He has C2C Taobao as the foundation and a huge user base, so he will naturally enter into B2C, and maybe he will set up some Taobao mall in the future (later changed to Tmall, it happens that Jingdong is a dog, cats and dogs fight!) and the like B2C website,
So, do you think Taobao will still be friends in the end?Will JD.com still be Taobao's rival at that time?Or where is the advantage of Jingdong? "

Liu Qiangdong really did not expect that Li Feng could see so far. Just now he used data analysis to demonstrate that e-commerce has great potential in the future, and now he has demonstrated that B2C will be the mainstream of the market in the future.
Liu Qiangdong once again experienced Li Feng's unimaginable foresight ability, this is simply a god-like existence!It's terrible, even the development and changes in the next 20 years will be given to you, so what are you afraid of!

But after Li Feng finished his analysis, Liu Qiangdong hesitated a little when faced with Li Feng's question again. He said uncertainly, "Logistics? You mean to do logistics in the future!"

Now Liu Qiangdong is a primary school student "in class" by Li Feng, even if he gives you the answer, you don't dare to confirm it.

Li Feng nodded, and said directly: "That's for sure, didn't I already said it just now! But that's just one aspect of it, I'll give you a detailed explanation of why we need logistics..."

Then Li Feng took a sip of tea, and after Song Jia finished filling up the hot water, he said slowly: "It's still the problem I just mentioned. Taobao solves the problem of people's online shopping, and Alipay solves the problem of payment. What about Jingdong! After Jingdong If you want to compete with Taobao, you must have a place that can create social value?"

Although Li Feng asked this question just now, Liu Qiangdong did not answer it, but Li Feng continued: "Old Liu, what do you think is the biggest problem of Taobao now? Or what is the biggest opportunity Taobao left for Jingdong?"

Taobao is so awesome now, is there any problem? !Also the biggest problem!Why didn't I see it!Liu Qiangdong felt that he was in a daze again, and even Liu Qiangdong didn't know how many times he was in a daze today.

And Li Feng also raised his head to check the time, so he didn't give Liu Qiangdong time to think, he asked himself and answered, "Don't you think there are too many fakes on Taobao!
Moreover, this problem cannot be solved even if Taobao wants to solve it. As long as Taobao is still C2C, under the condition of the existing national quality, the quality is definitely out of control, and this is the biggest opportunity for JD.com!
And Jingdong is a B2C, or a self-operated platform, and quality control is not the biggest advantage of Jingdong!
Now Taobao is the leader, but with the development of society, people pursue a better life, and quality may become people's first choice!It’s just that when people want to buy genuine products, the first thing they think of is JD.com, and JD.com will win! "

After Li Feng finished speaking, Liu Qiangdong could no longer describe Li Feng's awesomeness in words. He could only say that Li Feng was too awesome.It's just why Li Feng can see so clearly and far away, while he can't see anything.

Just like an exam, when you see the answer, you realize it's so simple, but when you do it yourself, you don't know anything!Liu Qiangdong could only silently give Li Feng a thumbs up in his heart, do you know that you are so awesome!
Not to mention Liu Qiangdong, even Song Jia, who has been standing behind Li Feng, has benefited a lot. Although Song Jia knows nothing about e-commerce, it is the first time that Song Jia feels that e-commerce is just that!
What Liu Qiangdong was speechless was that Li Feng's performance was not over yet. Li Feng directly concluded: "Old Liu, have you seen it! Strict quality control, coupled with the logistics I just mentioned, this is the success of JD.com in the future." biggest chance,

JD will just solve two propositions in the future, one is the problem of 'fake' and the other is the problem of 'slow', that is to say, 'true' and 'fast' This is the strategy of JD in the next 20 years, as long as JD can If you do this, you can challenge Ali! "

(End of this chapter)

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