Return to the countryside to engage in industry

Chapter 225 Win-win Cooperation
Yang Zhenyu had a smile on his face throughout the meal, but he was very clear about Qian Xuexue's intention for inviting him to this meal. The county would not build Yangjiawan Village as a key village, but Qian Wenxue personally valued Yang The development of Jiawan Village comforts and encourages Yang Zhenyu spiritually.

To put it bluntly, it is the difference between a real son and a godson.

The future development of Longsheng Village has policy support, and it is estimated that it will be smooth sailing. However, Yangjiawan Village has to go forward desperately.

Yang Zhenyu must be dissatisfied in his heart, but what's the use of dissatisfaction?In addition to sighing, we have to accept this reality. At present, we only hope that what Qian Xuexue said at the dinner table will count, and give Yangjiawan Village preferential policies in terms of loans and taxes.

After dinner, Yang Zhenyu went back to Wang Chunyan's place to sleep. He lay on the bed and thought about it. He thought it was good. He didn't deny that the support from the county would bring great advantages, but he would also be bound by various restrictions, even constraints. I'm afraid The Yangjiawan village he planned in his mind no longer exists.

Thinking about it this way, it was a lot of freedom.

Yang Zhenyu thought to himself: Let's wait and see, Longsheng Village may not develop better than Yangjiawan Village in the end.

……

When Yang Zhenyu went to Jiafeng Supermarket to deliver goods yesterday, he asked Manager Zhou to put the old cadre liquor in the middle. This was discovered by Long Si, the distributor of Pepsi Cola who was delivering goods today.

Long Si was not much older than Yang Zhenyu and had a big temper. He was very dissatisfied with Jiafeng Supermarket's approach, so he went directly to Hu Jiafeng, the owner of Jiafeng Supermarket.

Hu Jiafeng didn't like to hear Long Si muttering there, so he responded directly: "You can discuss with Manager Zhou about the booth."

Long Si said relentlessly: "Boss Hu, in the past few years, that position was mine. Why did you suddenly change this year?"

Young people, when excited, are prone to say the wrong thing.

Hu Jiafeng corrected: "I need to remind you that it is Jiafeng Supermarket. The booth is rented to you, not yours. As I said, if you are not satisfied, you can go to Manager Zhou for negotiation."

Of course Hu Jiafeng knew who Manager Zhou had given that position to, and the waxed pig's feet that Yang Zhenyu sent yesterday played a role.

Hu Jiafeng actually doesn't value customers like Long Si that much, because the supermarket itself also deals in beverages, and the attitude of this Long Si's speech now makes him uncomfortable. In contrast, he thinks that Yang Zhenyu will come to trouble more .

Long Si was rejected, so he had no choice but to go back to find Manager Zhou.

Supermarket Management Office.

Long Si complained: "Manager Zhou, it's too rude of you to do this. I agreed to rent the location to me, and my goods have been on display for a few days. You suddenly changed the location, and changed all four stores. No, without notifying me in advance."

Manager Zhou smiled and said, "Boss Long, please control your emotions first. This is a normal change in the supermarket stalls. I'll just put them back for you next week."

Manager Zhou's position is different from that of Hu Jiafeng. Hu Jiafeng is the boss, and what he says is one. Manager Zhou not only needs to stabilize the supermarket's customers and ensure the supermarket's interests, but also has to consider Hu Jiafeng's ideas. After all, Yang Zhenyu went to find him directly before he came. Hu Jiafeng's.

The boss has made a statement, and he has to follow through.

Now the only way to stabilize Long Si is for Yang Zhenyu and Long Si to rent the booth for a week.

But this requires Yang Zhenyu's consent.

Manager Zhou called Yang Zhenyu, told him about the matter, and asked him to come to the office to discuss.

When Yang Zhenyu was setting up the goods yesterday, he heard a mention from the supermarket staff, and guessed that Pepsi's distributors might come to him.

Get up, wash up and drive over.

In the office, Long Si had been waiting for more than half an hour, and said angrily, "Manager Zhou, is he coming or not? If he doesn't come, I'll go and put my goods back."

"It's coming, it's already here." Manager Zhou said with a smile.

"Brother, calm down, it's winter, why are you so angry?" Yang Zhenyu walked into the office with a smile, glanced at Long Si, and then at Manager Zhou, "I'm sorry, Manager Zhou, the traffic jam on the road came late. "

Long Si said: "Since the person is here, let's talk about business.

I have been renting the middle position all the time. Manager Zhou, your supermarket moved my goods without telling me. You have to give me an explanation. "

Manager Zhou said: "Mr. Yang, I just talked with Boss Long. You can see if this works. Each of the four stores has two middle booths, and they will change according to the number of weeks."

Yang Zhenyu smiled and said, "Manager Zhou, is this Boss Hu's suggestion?"

Manager Zhou smiled awkwardly: "It's my suggestion."

Yang Zhenyu turned his head to look at Long Si again, and said with a smile, "Boss Long, if it was normal, I could share the middle booth with you according to Manager Zhou's suggestion, but I can't do it now, the Chinese New Year is coming soon, I value the old one very much." market."

Long Si became even more excited, and said to Yang Zhenyu, "Boss Yang, you don't do things like this, so you want to grab it openly?
Why don't you just buy Jiafeng Supermarket? "

Yang Zhenyu smiled and said: "I can't afford it. If Boss Long is worried about the sales of drinks, I think we can talk about cooperation."

"Can't cooperate with someone like you?" Long Si waved his hands.

Yang Zhenyu got up and smiled, "Since Boss Long has no intention of cooperating, I'll go back first. I still have a lot of things to deal with."

Turn around and say to Manager Zhou: "Manager Zhou, if Boss Hu asks me to move, please let me know and I will come right away."

The attitude has been shown.

In the market years ago, everyone wanted to grab it. It was either a win-win cooperation or a relationship.

Manager Zhou gave Long Si a look, and Long Si knew in his heart that it was precisely because Jiafeng Supermarket self-operated Pepsi beverages that Hu Jiafeng showed a nonchalant attitude.

He also didn't know what the relationship between Yang Zhenyu and Hu Jiafeng was?
But judging from the current situation, this manager Zhou has to give Yang Zhenyu three points. If he talks with Yang Zhenyu with a tough attitude, there will be no ideal results.

Long Si put away his temper for the time being, set out for his own interests, and stopped Yang Zhenyu who was walking to the door, "Boss Yang, don't rush away, since you want to cooperate, you have to talk about the cooperation method first?"

Yang Zhenyu smiled slightly, he was indeed a young man, and this aggressive method was effective once.

Yang Zhenyu sat back and said: "First of all, the location cannot be changed, except during the period before the year, I would not ask you to grab the middle booth.

Second, I can help you sell drinks! "

"Help me sell?" Long Si grinned and said, "Boss Yang, you sell liquor, I sell drinks, how can you help me sell?"

Yang Zhenyu said: "We do activities, buy white wine and get free drinks, and drink on the New Year's dinner table are all necessities, so we can work hard on this."

Long Si agrees with Yang Zhenyu's words, not only during festivals, but also in any form of celebration, wine and drinks are must-haves.

"Boss Yang, you can go into more detail." Hearing this, Long Si lost his temper a lot, and became interested in the discount activity proposed by Yang Zhenyu.

Yang Zhenyu said: "The old cadre baijiu is very popular in the liquor market in Qingjiang County. I believe that for the mass consumers, the old cadre baijiu is definitely their first choice. This means that the sales of the old cadre baijiu The situation will be very optimistic.

But Pepsi’s beverages are not necessarily the same. After all, in the market, there are old competitors such as Coca-Cola, as well as domestic brands such as Wahaha and Nonghu Spring. So from a certain point of view, during the peak period of the Chinese New Year, it is not only your Pepsi that sells. Well, other beverage brands are still selling well, and the entire beverage market is climbing. "

Longsi acknowledged Yang Zhenyu's point of view that Chinese New Year is indeed the peak season for beverage sales, but for the entire beverage market, in terms of brands alone, sometimes the sales of domestic beverages during the Chinese New Year actually exceed Pepsi by a fraction.

"Go ahead, Boss Yang." Long Si said.

Yang Zhenyu continued: "Use the reputation of veteran cadre liquor in Qingjiang County to drive Pepsi's sales.

I can do activities, and anyone who buys veteran cadre liquor over 2 yuan can receive a [-]L bottle of Pepsi drink for free.

I will count the money for you in private for the drinks that are sent out.

In this way, not only is your sales likely to increase, but at the same time, the drinks I gave away will not be included in your overall sales, and the 20% rebate to be paid to the supermarket will also be avoided. "

Yang Zhenyu did this, on the surface, to help Pepsi, but in fact, it was also a promotion method for veteran cadres' liquor. The main products sold in the supermarket were Luzhou-flavored liquor and sauce-flavored liquor, and the retail prices were 59 and 69 respectively. If customers want to get it for free, then For a bottle of drink, at least two bottles of liquor are required. Customers only need to spend more than 100 yuan to get two bottles of wine and a bottle of 2l drinks, which fully meets the drinking needs of a normal family.

This sales method has also increased the sales of liquor, and in fact, it has finalized the mentality of consumers who like to take advantage.

The retail price of a 2L bottle of Pepsi or Mirinda is generally seven or eight yuan. If two bottles are packaged and sold, it is usually a little more than six yuan. Their wholesale price is only two yuan. It is a third-level or fourth-level dealer, and the wholesale price he sells is only between three and five yuan.

This price can be said to be negligible compared to the profit of the two bottles of old cadre baijiu sold at one time.

After hearing this, Long Si was a little bit moved. The main reason was that Yang Zhenyu sent out these drinks during the event, and they settled the accounts in private, so they didn't need to rebate to the supermarket.

But such a good thing, Long Si felt that it was not in line with Yang Zhenyu, a businessman who was openly grabbing the central booth, and smiled, "Boss Yang, do you have any additional conditions?"

Yang Zhenyu smiled and said: "Boss Long is a smart man, I won't hide it anymore, you have to pay me the wholesale price for the drink."

"Of course there is no problem." Long Si did not hesitate, because he had already earned the dealer's channel profit if he gave it to Yang Zhenyu at the wholesale price. If he sold it at the retail price, the profit would be similar, excluding the rebates from the supermarket. What he cares about is sales.

(End of this chapter)