Return to the countryside to engage in industry

Chapter 7 Brand Effect (ask for tickets and collect)

Niu Jiancheng asked someone to come and sell Li Qingqing on Saturday morning, and he also praised the "good face" sales method mentioned by Yang Zhenyu. The weekend happened to be the time for the students to rest in the unit, and there were not a few young men and women who went out for shopping.

Sure enough, the No. [-] store in Qingjiang County has already placed crisp plums from Yang Zhenyu's family.

Niu Jiancheng also specifically asked the clerk to put it together with the plums from Fengjia Village.

Let customers compare in their own minds.

Although it is said that by doing so, the plums in Fengjia Village may sell poorly, but if the sales of Yang Zhenyu's plums are opened up, the profit may be doubled.

Today's weather is beautiful, cloudy, although it is a bit hot, but there is no sun, and there are many people going out.

A young man and woman passed by a fruit shop.

The girl locked on the crisp Li in the fruit basket at a glance, and walked up.

The clerk greeted warmly: "Beauty, do you want to buy plums? This is the best crisp plum in Qingjiang County this year. Look, this one is much bigger than the one here. You can try it!"

A few days ago, she greeted Yang Zhenyu with the same words. At that time, the plums in Fengjia Village were the best in her eyes.

The girl picked it back and forth with her small hands, then turned her head and said to the man standing next to her, "When I was young, my grandma planted two crispy plums at home, and the taste was super delicious!"

Even a straight man of steel knows what to do now, and this is a great opportunity to show off.

"Bring a bag, please!" the man said to the clerk.

The clerk nodded: "Okay!"

The bag was delivered right away.

The girl was still a little embarrassed, "Is 20 yuan too expensive?"

The clerk enthusiastically said: "Beauty, you get what you pay for. If you don't believe me, try this 11 yuan plum."

The girls all paid for it.

When he returned to Li Zi in Fengjia Village, his facial expression was completely out of control, and he even shrunk his neck.

The man laughs while picking plums.

"Enough is enough!"

"I know your appetite!"

"You are so annoying, I hate you to death!"

Flirting, the clerk stood by and laughed.

After picking and checking out, it costs 100 yuan for five catties.

On the way back, the girl didn't even have time to wash it, so she ate it directly. The man looked back at her, and she said embarrassedly: "Hahaha, it's a habit, don't you mind?"

"I think you look pretty shy!" the man praised.

The girl blushed with excitement, and the two began to fight.

People passing by looked curiously at the plums in the girl's hands.

"Hey, this plum is so big!"

"Beauty, where did you buy it?"

"It's rare to see such a big plum this year!"

The girl was also very generous, and introduced: "Auntie, I really bought more. The local crispy plums are very sweet and crisp, with only a little sour taste!"

In this way, one pass ten, ten pass a hundred...

Three Guoduuo fruit shops in Qingjiang County sold out hundreds of catties of plums they hauled from Yang Zhenyu in a day and a half.

It's such a strange thing to eat.

It's such a face to eat.

Of course, there are rare flavors this year.

After Niu Jiancheng heard the good news from the store manager, he was very happy. As Yang Zhenyu expected, the retail price of 20 yuan was sold.

The next day I called Yang Zhenyu again and learned that Yang Zhenyu had entered the city, so I hurriedly asked him to drink tea at the Sanshe Tea House opened by an old friend.

In the private room on the second floor, the waiter brewed two glasses of Xinyang Maojian.

"Xiao Yang, try this tea, my favorite green tea!" Niu Jiancheng spread his hands.

"Thank you, Mr. Niu!" Yang Zhenyu took a sip.

Niu Jiancheng smiled and said, "Xiao Yang, the hundreds of catties of crisp plums that I dragged from you on Saturday morning are all sold out!"

"All sold out?"

Even though he is very confident in the quality of his own plums, Yang Zhenyu is still a little surprised. As far as he knows, this is the first time Qingshan County's crispy plums have been sold for 20 yuan.

Niu Jiancheng nodded, "To be honest, it was a bit beyond my expectation, but since the market is good, we will continue to sell.

How many plums can you harvest this year? "

Yang Zhenyu said: "The guarantee is [-] catties, and [-] catties is also possible!"

If there is no fruit and vegetable spiritual solution provided by the system to rescue, this year's harvest will reach 1 catties.

"So many!" Niu Jiancheng thought, "Xiao Yang, it really is a retail fruit store after all, and I can't compare with those fruit buyers. Originally, I wanted to ask you to order about five thousand catties. Now I will add two more. Qianjin, thirteen chain stores in the surrounding districts and counties can help you sell [-] jin, it should be no problem!"

"That's great, brother!" Yang Zhenyu raised his teacup excitedly, "Brother, I toast you!"

Niu Jiancheng looked at Yang Zhenyu's actions and said with a smile, "After you sell all the plums, buy me a drink!"

"That's a must!"

This is his first time doing business. Yang Zhenyu is more sincere and modest. He didn't try to calculate those small profits with the businessman. At present, finding customers as much as possible is the most important thing.

The two hit it off immediately, and Niu Jiancheng's purchase price was 15 yuan, which was exactly double the profit compared with the plums in Fengjia Village.

Yang Zhenyu didn't feel that he had suffered a big loss. Compared with the price offered by the two Hunan bosses, 15 yuan was already a lot of money.

Seeing that Yang Zhenyu is a straightforward person, Niu Jiancheng chatted a few more words and suggested, "Xiao Yang, you can make a brand of your own and sell the remaining [-] catties of plums!"

"Brand?" Yang Zhenyu was stunned for a moment, the word was more or less unfamiliar.

Niu Jiancheng explained: "Look, Qingjiao Li is a business card of Qingjiang County. The government has spent a lot of effort to promote it in the past few years. It is quite famous in the southwestern region. When outsiders mention Qingjiang Li You will think of our Qingjiang County, and you can make your plums the most famous product in Qingjiang County. When others mention Qingjiang County’s crisp plums, they will immediately think of your Yang’s plums, and worry about not being able to sell them. ?"

Enlightened, Yang Zhenyu nodded, "Thank you Brother Niu for your advice!"

Very polite.

"Sure enough, before opening the store, my market positioning is high-quality fruit. There are hundreds of large and small fruit shops and door stalls in Qingjiang County, but when it comes to fruit shops, at least nine out of ten customers know that sure enough. This is the brand effect." Niu Jiancheng shared.

Yang Zhenyu listened carefully.

This year, the quality of crisp plums from his family is the best in the whole county, and it is indeed the best promotional opportunity.

Niu Jiancheng asked, "Do you play Douyin?"

Yang Zhenyu nodded.

"Do you know that internet celebrity in Qingjiang County? That chef!" Niu Jiancheng asked.

"Brother Niu is talking about Cai Guangming?" Yang Zhenyu responded.

Niu Jiancheng nodded: "I watched his live broadcast, and last time he did a live broadcast with the government to help farmers, and sold a lot of agricultural products.

You can go to him and ask him to help sell it live, a few thousand catties should be sold, and there are not many left! "

Yang Zhenyu felt that Niu Jiancheng's proposal was very good. He used the Internet celebrity effect to sell his plums to other places.

"Okay, Brother Niu, I'll go to his studio and ask!"

"Don't forget to buy me a drink!" Niu Jiancheng reminded with a smile.

"It must be, then I will go to work first, Brother Niu, you play first!" Yang Zhenyu left Sanshe Teahouse with a smile.

(End of this chapter)