Rebirth of Rural Literary Life

Chapter 712 One Enterprise, One City
After staying in Taizhou for a few days, He Ping had in-depth discussions with Li Shufu on technology research and development, product promotion and other aspects.

Li Shufu's admiration for He Ping has also increased a lot. The eldest brother said that he wants to enter the automobile industry.

After He Ping left, Li Shufu contacted Lin Yanan.

As soon as he heard that the boss sent him to contact, Lin Yanan enthusiastically helped Li Shufu Zhang Luo, and invited Chow Yun-fat, who had previously cooperated with New Era, to shoot an advertisement for Geely.

Because of the relationship between New Era and Lin Yanan, Chow Yun-fat agreed to shoot an advertisement for Geely motorcycles, and also charged a friendly price of 200 million RMB.

The distressed Li Shufu trembled.

These Xiangjiang stars are really too dark, and suddenly asked for one-twentieth of Geely's assets.

Lin Yanan persuaded him, "You have to think about this matter, he is a big star in Xiangjiang. Let me ask you a question, have you seen his movies?"

"I've seen "The True Colors of a Hero" and "God of Gamblers" are both good-looking."

"If he takes an advertisement for a product, what do you think of this product?"

"Okay, reliable, can the things promoted by big stars be worse?"

"Isn't that the end? It's worth the money."

Li Shufu nodded, "I understand. Hua, not only do I want to invite big stars, but I also want to advertise on national television."

He did what he said, and one month later, Geely motorcycles officially landed on the national TV station and presented them to audiences across the country.

On the TV screen, Chow Yun-fat combed his shiny back hair, wearing a black windbreaker and sunglasses, full of coolness.

I saw him stepping on his long legs, stepping on the motorcycle, bang on the accelerator and gallop away.

Then came the scene of the motorcycle speeding on the road, and a few seconds later, the motorcycle stopped.

Chow Yun-fat shook his head handsomely, leaned on the handlebars, and said, "Geely Motorcycle, travel all over the world!"

He Ping shook his head, this slogan is really ordinary, it might as well say "Auspicious, auspicious, follow my heart".

But in this day and age, the slogan is not important, what matters is the star, the aura, and the budget.

The Xiangjiang film industry in the 90s was the Hollywood of the East before the giants of Hollywood traveled across the ocean to conquer the Eastern market.

And Chow Yun-fat is the top Asian superstar of this era, and the pony brother will always be in the hearts of countless Asian movie fans.

To be able to invite Chow Yun Fat to Xiangjiang, and to advertise on national television, this motorcycle factory is extraordinary!
Geely's reputation became famous with the broadcast of motorcycle advertisements!

In just half a month, Geely's telephones were flooded with order calls, and the factory had already sold out more than 5000 motorcycles from the start of operation to now, and there were orders for more than 9000 motorcycles.

Li Shufu was in pain and joy.

Happiness, of course, is due to the surge in sales of motorcycles.

The pain is because of the engine, and the factory's production capacity is limited. He regrets that he delayed the development of the engine at the beginning, and now he has to spend a high price to purchase the engine. Every expense he spends makes him feel bad. It's all pure net profit!
When he and He Ping called to announce the good news, they said indignantly, "The Jialing factory took all of our profits. They sold us an engine that was [-]% higher than that sold to a state-owned enterprise. No bargaining is allowed, damn it!"

Li Shufu was really fired by the piss of these state-owned factories. He spent money on things and bought a uncle.

He Ping smiled at this, "If you fall behind, you will be beaten. Grandpa Mao told us this truth decades ago. Don't worry, take it step by step. When the engine is developed, they will naturally not be able to hold our necks."

Geely's smooth start puts He Ping in a good mood, and the initial success in the automotive business has proved that his investment can be rewarded.

In addition to the good news of the best-selling Geely motorcycles, the art village invested by New Era Group with an investment of tens of millions also officially opened.

It is different from the operation mode of the Writers’ Village. Basically, the employees here are recruited by the New Times Group. As long as you sign a contract with the New Times Group, you can live in the Art Village for free. The Art Village covers an area of ​​more than 20 square meters. The scale is several times that of the Writers Village.

In terms of function and configuration, it is also much higher than that of the Writer's Village. Many people from the Writer's Village went there to visit, and when they came back, they looked envious.

But if you really let him go there, they will immediately shake their heads and refuse to go even if they are beaten to death.

you ask why?
Everyone over there has to sign a contract with New Era. Although the requirements are not particularly strict, there is no writer's village.

Write when you want to write, play when you want to play, no one is restrained.

It has to be said that He Ping's loose policy has whetted the appetite of these people.

In fact, the requirements of the art village are really not strict. Take the composer talents entering the writer's village as an example.

First of all, the material life must be fully satisfied, and there is still a guaranteed salary every month.The corresponding requirement is that more than ten complete works need to be delivered to the company every year, and each time a finished product that passes the acceptance inspection is created, there is also a creative incentive to get.

The copyright of the work belongs to the person, but the copyright is operated by the company, and the income obtained will be settled in the form of royalties on a semi-annual cycle.

Various contracted talents are divided according to level, trainee, professional, senior, expert, several simple division methods also represent different treatment.

But even the trainee level with the lowest salary among them, the salary received after signing the contract is higher than most of the working class.

If according to what the New Era Group advertises, a talent who creates blockbuster works will surpass 99% of people in this society and become the top earner.

New Times also took Hui Xiaotang as an example. The work "Qianmen Tavern" written by this writer who came out of the writer's village sold 350 million copies of the novel alone, with a publishing income of 28 yuan.16 copies of cassettes adapted from audio works were sold, and 6 were sold.The cost of TV series adaptation is 4 yuan, and the TV series profit dividend is 15 yuan.

Within two years, Hui Xiaotang earned 77.4 yuan based on the book "Qianmen Tavern" alone.

And now this number is not the end, as long as "Qianmen Tavern" is still generating profits in the future, then returning to Xiaotang can still make money from it.

A work that made the little-known Hui Xiaotang a rising star in the literary world.

Not only that, this work alone has created a huge reward for him that can last half of his life, and may even last for a lifetime in the future.

It's hard not to be moved by examples like this.

And this is not the only example, another example is the three swordsmen of Beijing University who have been dismantled.

Compared with "Heroes" co-authored by the three, Hui Xiaotang's "Qianmen Tavern" can only be regarded as pediatrics.

After all, the audience of popular literature such as martial arts novels is not comparable to that of traditional serious literature. The royalties obtained by these three people from the publishing house alone have exceeded 400 million, not to mention other adaptation income.

Only works like "Heroes" can truly make a work that can be eaten for a lifetime.

Each of these cases promoted by New Era Group makes people excited!

Thanks to the group's generous investment, the talent in the art village has been enriched very quickly. Some of them are creative personnel who originally belonged to the New Era Group, and some are newcomers who came for the treatment of the New Era Group.

For example, the animators of the former Shanghai Animation Film Studio, a film studio with a glorious history, inevitably went downhill in the face of economic reform and marketization in the 90s.

Facing the poaching by New Era Group, the animators of the studio threw themselves into the embrace of New Era almost without any resistance.

The biggest reason for these animation film talents to come to the Art Village is naturally to make money. Even though the employees of New Era Group described the life in the Art Village colorfully, they still did not have much hope for the working and living environment.

For them, the decline of Meiying Studio not only made their life difficult, but also made them lose hope for the future.

The reason is simple, there are too few jobs that they can find in China.

It is difficult for them to refuse the olive branch extended by New Times Group, even if they know that they may have to leave their hometown and work thousands of miles away.

But after arriving here, they discovered that the environment of the art village is really as described by the staff, it is a nearly perfect community, and they can hardly find any faults.

In the eyes of these proud Shanghainese, the living environment in European and American countries is nothing more than that.

What surprised them even more was not only the environment of the art village, but even outside the art village, the environment of the entire Hongqi town surprised them.

The environment in the town is certainly not comparable to that in Shanghai, but in the perception of these people, everything in front of them is not something that a small county can have.

Wide asphalt roads, street lamps, lush greenery, various high and low buildings...

It has formed a modern small town full of beauty.

After some inquiries, it turned out that what they saw was almost all the changes brought about by Goodfarmer Group.

Roads, greening, buildings, almost all the changes in Hongqi Town were brought about by the arrival of the headquarters of Goodfarmer Group.

Some people who like to walk around went to the Writer Village next door. It was built a few years earlier than the Art Village. The environment is similar, but it has more life atmosphere and is very popular. People come and go from time to time in front of the magnificent Book City. .

According to other people's instructions, they walked west along the main road of Hongqi Town, and they saw the building of Good Farm Group.

The family buildings and office buildings of the Agricultural Research Institute are connected together. They are all multi-storey buildings. They are not imposing, but their shapes are very artistic, reminiscent of the Nordic landscapes seen in pictorials.

"What a big piece!"

"I heard from them that this is the Agricultural Research Institute of the Good Farm Group, which invests hundreds of millions every year. They also said that last year they invested more than one billion at once, tsk tsk tsk..."

"No wonder it's so big, there's a hospital!"

A few people walked along the building group while talking, but the building seemed to have no end. They walked for more than half an hour before they saw a big turntable.

The Big Turntable is a central garden, surrounded by flowers and shrubs, with a huge sculpture in the middle.

If these people have seen the LOGO of Good Farm Group, they should know that this is the LOGO enlarged tens of thousands of times.

With the big turntable as the center is a crossroad with a length and width of hundreds of meters.

"Why is this intersection so wide!"

Someone asked this question, and he was answered by several large trucks roaring past.

Everyone probably understands the reason why this intersection is so large. If you don't do this, you won't be able to drive!

Several people hesitated at the intersection, and decided to cross the intersection and continue westward.

"This is the headquarters of the Good Farm Group that the person said. Look at the sign."

"This is the headquarters of Good Farm Group?"

Several people looked at the sign hanging in front of the office building curiously. Several six-story office buildings can be seen everywhere in Shanghai. Compared with the scale of the Agricultural Research Institute, this place is ordinary.

As the first Chinese company to be listed in America, Goodfarmer is well-known in the country, and the headquarters is so simple, so few people did not expect it.

Across the road, several people found a construction site.

They crossed the road curiously and came to the gate of the construction site, and saw the information on the construction drawing board at the gate.

"There is a high school here, and it's called Good Farm High School? Does that mean there's Good Farm Primary School and Good Farm Middle School?"

"Did you listen to the publicity of the employees of the group? If we come here with a family, they will arrange a school for the children, and they will study in Jianong School. Another option is that Han Tun is The Fuxing School built here is a 12-year consistent school, not far from here."

"You listened quite carefully."

"Nonsense, you don't have children, but I do!"

A few people looked around for a while while holding onto the fence of the school.

"It looks like the conditions are better than some of our schools in Shanghai!"

The establishment of the Good Farm School is for the children of the scientific research personnel of the Agricultural Research Institute of the group to study. Later, this scope was gradually expanded to the employees of the group, which can be regarded as a group welfare.

However, with the expansion of the group's employees, the scale of Goodfarmer's schools continues to expand. Elementary schools, junior high schools, and high schools are not only being upgraded, but the number of students has also become saturated.

The group has been thinking about it for a while, and after the Fuxing School in Hantun is completed, some of the students will be diverted there.

Good Farmer School is next to the Daling River. The whole school is strip-shaped and is located on the south bank of the Daling River.

The school covers an area of ​​15 square meters, and the north side of the road from the turntable to the west is almost completely occupied by Good Farm School.

A few people recalled the journey along the way, except that the east side of the big turntable and the north of the road are ordinary houses, and the rest are the sites of Goodfarmer Group.

Agricultural research institutes, living quarters, hospitals, group headquarters, schools...

The western part of Hongqi Town is almost completely occupied by Good Farmer Group.

Seeing the Goodfarmer Group's label standing in front of it, some people still want to go west.

"Go see it again when you have time, I'm tired from walking this way, let's go back!"

A few people walked back, and when they reached the big turntable, they suddenly found something that they hadn't noticed just now.

"So there's a map here."

Several people looked over carefully, and there is a large area to the south of the big turntable that belongs to the Good Farm Group, which is the experimental land of the Agricultural Research Institute.The west side they didn't go to just now is the breeding base of Good Farm Group, and there is even the east side they didn't go to.

It's a pity that what they saw was not the whole picture of this area.

At this time, a bus from Hantun to Xinping District passed by, and several people looked at each other.

Why don't you take the bus next time you go shopping!
(End of this chapter)