The rise of a small town in shoe country

Chapter 157 Seller's Market
The so-called degumming means that after the upper and the sole are bonded with glue, the glue loses its effect and the upper and sole crack.

Hand-made shoes, degumming phenomenon is very normal, there are one, two or three pairs for every one hundred pairs, which is within the allowable range.

The shoes that have been glued off are not defective products, but only with glue added, they are still a pair of finished shoes.

But the phenomenon of degumming above 20.00% is a big problem.

After calming down, Jin Yunfei asked the workers to leave work, not to repair the glue immediately, and stay to find out the reason by himself.

Make a phone call first, call the Footwear Technology Research Institute over there in Fujian.The engineers of the research institute said that the glue and technology are not the problem, but the problem should appear in the production process. He suggested that Jin Yunfei should first observe the shoes that do not come off the glue, that is, first summarize the reasons for the success.

Jin Yunfei was greatly inspired.

Fifty helpers participated in the trial production on the first day, and more than 90.00% of the degumming occurred on [-] of them.

As for the other 33 helpers, the degumming rate of the cowhide shoes they made was only [-]% on average, and the most was only [-]%.

Jin Yunfei knew it well.

Every helper has a number, and they all have their own shoe racks. The shoe racks have corresponding numbers, and the shoes are placed on the shoe racks. Whoever made the shoes can know it at a glance.

On the second day of the trial production, these fifty helpers were still divided into three rows in the help workshop. The middle row was composed of seventeen helpers who produced a large number of degummed shoes yesterday. The two rows on both sides were the 33 workers who performed well yesterday. Famous helper.

Jin Yunfei asked someone to go to the shoe sole workshop and brought over the high tripod for loading materials, which was more than two meters high. He sat on it and observed the work of the helpers.

Jin Yunfei also specially asked everyone to keep doing what they did yesterday and how to do it today, without deliberately correcting their own production details.

It was another day of trial production, and the degumming rate dropped to [-]%, but the degumming phenomenon was mainly concentrated on the [-] workers.

Jin Yunfei has already found out the reasons for the degumming. First, the glue is applied unevenly. Second, the drying time is too long. Third, the force is not enough when bonding. Fourth, the cooling time is not enough.

On the third day of trial production, Jin Yunfei continued to go into battle in person, first holding a meeting for the helpers.

The scale of this meeting is not small, nearly [-] helpers participated in it all.

Jin Yunfei pointed out the main reason for the degumming phenomenon and emphasized the solution. He announced the detailed operating procedures and strictly required all the helpers to do so.

On the third day, the fourth day and the fifth day, the degumming rate continued to decrease until it was below 5.00%.

In order to ensure the quality, Jin Yunfei has taken two important measures.

On the one hand, quality supervisors are temporarily added, with an average of 25 catching helpers for one, random inspections are made at any time, and corrections are made at any time.

On the other hand, the newly launched reward and punishment system for the gang-grabbing workshop has increased the intensity of rewards and punishments.

The quality issue was finally resolved.

In the shoe market, cowhide fashion shoes are a new breed, and the price issue needs to be resolved in advance.

Among all kinds of footwear on the market, warm shoes sold exclusively in the northern market are the most expensive, as high as 20 yuan per pair.The most popular and relatively expensive ones are sneakers and sports shoes, priced at 15 yuan and 14 yuan per pair respectively.

How should leather shoes be priced?

In terms of cost, six additional processes are required to make leather shoes, and new glue and paint are also additional expenses.

After consideration, Jin Yunfei decided that the three types of leather fashion shoes for boys and girls will be priced at 18 yuan, 16 yuan and 14 yuan per pair respectively.

After one month of trial production, 10,000+ pairs of leather shoes have been stored in the warehouse, and it should be time for trial sales.

Yunfei Company is familiar with this set of trial sales and publicity, and it is fully launched with an order.

Compared with previous years, there is only one difference. In the past, the trial sale of autumn shoes was at the end of July and the beginning of August. This year, it was a full three weeks earlier.

The reason for this is to deal with the border trade market in Xinjiang.

The sale of autumn shoes starts from the Xinjiang border trade market. Because of the long distance, the shoes sold there to several countries in the former Soviet Union have to be placed one month in advance.

The old customer in Xinjiang is still that Hong Xingyun, a native of Luoqiao, and a fellow villager of Yu Kefei, the boss of Jiuding Company.

Hong Xingyun's business is very big, and now he simply established a trading company, and directly sent people to set up offices in Russia and Kazakhstan.

This time when he came to Yunfei Company, Hong Xingyun had another purpose besides placing an order.

Therefore, Hong Xingyun brought Yu Kefei with him.

Seeing Yu Kefei coming together, Jin Yunfei was slightly taken aback. He most tabooed having a colleague standing by when he was negotiating business with a client.

Knowing Jin Yunfei's temper, Yu Kefei smiled before sitting down and said: Yunfei, it's none of my business, it was Lao Hong who dragged me here.He said that there are two things, besides buying your shoes, there is another more important thing, which has something to do with you and me.

Jin Yunfei snorted: "Then you can be at ease now that you are here."

The two of Yu Hong sat down, and Jin Yunfei asked: Lao Hong, are you here to buy Mike shoes or leather shoes?

Jin Yunfei mainly produces cowhide shoes in the second half of the year, but Mike shoes will also continue to be produced. This is his famous work, and he will not give up easily.

Hong Xingyun smiled and said: I want both fish and bear's paw.

Ok, how about my new collection of leather fashion shoes and mikes?Give some comments.

evaluate?forget it.Hong Xingyun said: I'm used to going the old way. Anyway, I tasted the sweetness from you, so I came here consciously or unconsciously.

Jin Yunfei nodded and said, "What about the price?"What does the price say?
Expensive enough, Yunfei, you are getting higher and higher, and your heart is getting darker and darker. 18 yuan, 16 yuan, 14 yuan, you are not selling shoes, you are simply stealing money.

Hehe, someone is willing to stretch their necks for me to chop, so why not do it.

Yu Kefei said: "Old Hong, Yunfei is right. I support the high price of his shoes, the higher the better."

Hong Xingyun said: "Old Yu, you are colleagues, you are in the same boat."

No, Lao Hong, listen to me.Yu Kefei said: Yunfei's shoes are already national famous brand products, and Yunfei brand is also a national famous brand trademark.The price of his shoes is high, and my shoes can rise with the tide.If you think about it, if his shoes only cost 12 yuan or [-] yuan, what price do you ask me to sell my shoes, I'm afraid I won't be able to survive.

This principle convinced Hong Xingyun. In fact, he was just joking. Good shoes have a good price. This is a seller's market, and he, the buyer, has no pricing power.

Yunfei, I still follow the old rules, no inner packaging, three styles for boys and girls, fifty pairs, sixty pairs, seventy pairs in each box.No matter the size, the price is reduced by [-] cents per pair.

Refreshing to refreshing, Jin Yunfei nodded and said "deal".

In Jin Yunfei's warehouse, there are 10,000+ pairs of leather shoes and more than 8 pairs of Mike shoes, all of which were bought by Hong Xingyun.

The checkout method is still paying with one hand and delivering the goods with one hand.

Should have gone to the bank right away and settled the bill on the spot through both bank accounts.

But Hong Xingyun has something to say.

(End of this chapter)