The rise of a small town in shoe country

Chapter 183 Cooperation and win-win
The fifth item is the method and time of payment. Jin Yunfei asked to pay off the second year's fee at the end of each year. Jiang Zongyao had money, so this item was passed happily.

Article 5.00, price increase.After a war of words, you come and go, the two sides reached a consensus, the price increase is set at 15.00% to 5.00%, including 15.00% and [-]%.And it is agreed that price increase negotiations will be carried out within three months before the expiration.

Entering the seventh negotiation, Jin Yunfei said: "Lao Jiang, if you want to do overseas business, you must register the Yunfei brand trademark overseas. You will be responsible for the manpower, material and financial resources of this process. And when registering, you must Footwear is included, and at the same time, it does not affect the overseas sales of our company's footwear. That is, when registering, it must be indicated that I am the owner of the Yunfei brand trademark."

Su Yuru smiled and said, "Yunfei, you are very thoughtful. Don't worry, a gentleman does not take away people's love. We have the spirit of contract."

"I'm sorry, in business talk business, I'm a villain before a gentleman."

Jiang Zongyao made a final decision: "Yunfei, I agree with your seventh clause."

As the negotiation continued, Jin Yunfei said: "Lao Jiang, let's talk about the eighth point. When you promote your clothing, you must try to highlight the Yunfei brand trademark. If possible, it is best to let my shoes be exposed. If I want to participate, I will pay the fee, you can't refuse."

Jiang Zongyao asked: "Can you be more specific?"

"With the scale of your company and your western style, you must have an advertisement. I think there should be a place for me in your advertisement."

Jiang Zongyao pondered.

Su Yuru smiled and said, "Yunfei, the fee is very expensive."

Jin Yunfei laughed and said, "I'm a small business, and the cost is too high, so I'd rather not do it."

"Haha, why don't you just say that you don't get rid of a hair." Jiang Zongyao laughed.

"Hehe, I don't object if you want to post me back."

The atmosphere became more and more harmonious, and the following terms did not involve conflicts of interest, and a consensus was quickly reached.

There was a tacit understanding between the two parties. After the agreement was passed, they immediately took it to print as if they were afraid that the night would be full of dreams.

It took only half the morning for the two companies to formally reach a comprehensive cooperation agreement.

The four girls went to the bank together. There is still half a year left in this year, and Peacock Company has to pay Yunfei Company 100 million. This half year is not included in the time limit specified in the agreement.

Jin Yunfei accompanied Jiang Zongyao to the office and brought a bottle of imported red wine to congratulate the two parties on reaching a cooperation agreement.

Looking at this bottle of red wine, Jiang Zongyao smiled, he dared to give this bottle of red wine to Jin Yunfei.

"Yunfei, you have taken advantage of it." Jiang Zongyao said while drinking.

"Hey, I said Lao Jiang, it's no fun to be an afterthought."

"Haha... But, you kid missed one, and you will definitely regret it in the future."

"Oh, which one? Which one?"

Jiang Zongyao played tricks and didn't say it right away.

Jin Yunfei thought about it carefully, but he didn't think of anything missing in the agreement, so he had to wait for Jiang Zongyao to tell him.

"If you have an order from an overseas market, you will be in trouble, because your company does not have foreign trade rights, you need to find a company with foreign trade rights to help, and you have to pay a lot of money. My company is foreign-funded nature, I already have the right to self-operate foreign trade when I settle down, and my products can be directly exported to overseas markets. But unfortunately, there is no such clause in the agreement, and I have no obligation to help you unless you pay me a large sum of money."

Jin Yunfei was stunned.After all the calculations, I still missed this one.

Jiang Zongyao looked at Jin Yunfei with a proud smile.

Jin Yunfei took out the file bag, took out five "records, books, and discussions", and read them carefully.

"Yunfei, when it comes to business, it's what I said. The villain first, the gentleman second, you said that. From now on, the agreement between the two of us shall prevail, and no one is allowed to play tricks."

However, Jin Yunfei smiled.

"Lao Jiang, in our cooperation strategy book, the fifth paragraph of the third part is written like this, I will read it to you. Based on the concept of helping each other, jointly developing, and achieving a win-win situation, the two parties unconditionally support the entry of each other's products Overseas market. As a whole, shoes, clothing and hats cannot be divided into a certain market. If one party fails to abide by this agreement, the other party can be regarded as the other party’s violation of the agreement.”

After Jin Yunfei finished reading, he looked up at Jiang Zongyao.

Jiang Zongyao grabbed the cooperation strategy book and read it twice.

Now, it was Jiang Zongyao's turn to be stunned.

"Also, I want to remind you, Lao Jiang. Article No. 18 of the cooperation agreement, for matters not covered in this agreement, you can refer to the consensus reached in the other four texts. Article No. 19 of the cooperation agreement, the terms of this agreement and the other four texts When there is a content conflict, the two parties can resolve it through temporary negotiation. Lao Jiang, what else do you have to say?"

"Okay, okay, I take back what I just said."

"I didn't hear it."

"I mean, the company will help your product enter the overseas market for free."

Jin Yunfei laughed out loud, both a smirk and a triumphant laugh.

Jiang Zongyao didn't think he was disobedient, on the contrary, he admired Jin Yunfei more and more. As a senior businessman, a successful person, a rich man in Hong Kong, Macao and Taiwan, and ordinary people, he couldn't arouse his interest at all, let alone respect him. .

"Yunfei, this weekend, I will invite more than a dozen domestic and foreign media to hold an autumn clothing show and shoot a 10-minute commercial at the same time. Are you interested in participating?"

Jin Yunfei's two lights suddenly lit up, "What are you talking about? Can I participate? Can I participate?"

"Nonsense, what are you asking after you hear it clearly?"

"Of course I'd like to. But the problem is..."

Jiang Zongyao waved his hands and said: "Stingy, don't worry, you don't need to spend money, as long as you and your new shoes participate."

What a great thing, Jin Yunfei said: "Lao Jiang, I mean is it too late? My autumn shoes are still being prepared."

"Haha, I don't care about that. If you come to participate, we will simply plan a media meeting together to announce the strong alliance between you and me. I believe that this news will definitely cause a strong sensation in the shoe and apparel industry."

"Okay, that's it. Old Jiang, please let me know one day in advance, and my shoes and I promise to be there on time."

Generally speaking, Jin Yunfei took advantage of the cooperation between Jin Yunfei and Jiang Zongyao.

Jin Yunfei took it for granted, Jiang Zongyao is rich and powerful, it is said that his assets are several hundred million, and he does not take advantage of his advantages.

Jiang Zongyao did not suffer either. He urgently needs the domestic market. Although the Yunfei brand trademark was not created by him, the current cooperation is equivalent to his creation.

In fact, the Yunfei brand trademark has already been deeply rooted in the hearts of the people, with unlimited value and broad prospects, but Jin Yunfei doesn't understand it.

If money must be used to measure the value of the Yunfei brand trademark, Jiang Zongyao estimates that it is worth at least 3000 million yuan. If he is asked to buy it out, he will take out 3000 million yuan without hesitation.

The media promotion meeting at the weekend was very successful. Jiang Zongyao even invested 120 million yuan to shoot a commercial, which was broadcast on the Economic Channel of CCTV.

The ad was only 3 minutes long, and it only played for one month during the non-prime time period. Later, Jiang Zongyao added 120 million, and the ad was compressed to 1 minute, but it was broadcast during the prime time period, and it was extended to half a year.

The ad was a huge success.

No, it was two companies that were wildly successful.

Jin Yunfei gets something for nothing, autumn shoes are hot and sales are booming.

(End of this chapter)