The Situation of Merchant Killing

Chapter 155 Franchising
There are generally two types of miracles, one is natural miracles, such as Mount Everest, and the other is man-made miracles, not as good as the Terracotta Warriors and Horses of the Qin Mausoleum.

Xue Ting wanted to stand out from the encirclement, so he couldn't wait for a natural miracle.

He figured out another way to turn around money quickly.

Inside Zhan Dao Capital...

Qian En is reporting to Long Mingyi about the deployment of new agriculture.Mi Ming walked in, and he said to Long Mingyi: "Xue Ting is really a genius."

"What did he do again?"

"Store transfer." Mi Ming said: "All store managers have the priority to obtain the contracting rights of the store, and even if these store managers want, they can directly buy this store. Of course, anyone in the market can buy the store. These stores only offer products."

Long Mingyi was really surprised. "Franchise?"

"McDang dumplings." Mi Ming shrugged helplessly.

As soon as Long Ming stood up, he waved his hands unconsciously.He blinked, and said with a little disappointment: "Then the Emperor of Dumplings will return a large sum of money."

"Yes." Mi Ming said: "There are more than 100 stores, even if it is only a part of the store, think about the funds returned..."

Long Mingyi said: "The fillings of Dumpling Emperor are from Lu Qian's factory, the flour and so on are supplied by the manufacturer, and the labor expenses are from the store. Dumpling Emperor has no output at all, just a brand."

"Then sit at home and count the money with peace of mind." Mi Ming said, "It's great."

Qian En raised a question, "At this time, Dumpling Emperor, will anyone want a bun shop?"

"You have to take a good look at the report." Mi Ming said: "According to the data, during the turbulent period of Dumpling Emperor, the operation of the store did not have much impact, and it was still very stable. Even if Xue Ting wanted to change the product, the people who ate dumplings in the store still ate dumplings." dumpling."

Mi Ming added the finishing touch: "This is a time-honored brand. It has a large number of fans. These people are 'inflexible' to everything about Jiaohuang. The conditions of Jiaohuang can be changed at will. As long as it still tastes the same, they will eat it. "

Long Mingyi said: "The store is the chicken that 'lays eggs'. These front-line store managers know how much the store of Jiaohuang can earn. It must be very conservative to 'pocket' hundreds of thousands a year."

Mi Ming said: "It's not even advisable to run out of stock now."

"That will become a conflict between Lu Qian and all the store managers who want to be contracted." Long Ming shook his head, "Lu Qian is not so cruel. He is a kind person. At this time, if Xue Ting calls on all the franchised or contracted store managers to request Even if Lu Qian increased production, Lu Qian couldn't bear it. Under everyone's request, he will compromise, and he will increase production."

Long Ming slapped his hands heavily on the table, "The Dumpling Emperor is the blood-sucking worm that sticks to both sides."

Xue Ting did make a brilliant move.

"What if they get rid of Dumpling Emperor? Lu Qian and the store manager are in contact with each other." Qian En said: "Although it is a big process that is almost impossible to achieve."

"Which store have you ever seen succeed in bypassing the head office of a food chain?" Long Mingyi said, "That would only result in three losses."

Long Mingyi said: "Xue Ting is really a great opponent."

Long Mingyi contacted Lu Qian on the phone. After Lu Qian heard the news, although he didn't want to understand the joint, he raised a hidden danger.

"When my father was alive, someone proposed this kind of rapid expansion plan. But at that time, there was a lesson learned from that cake, so I didn't do it. Dumpling Emperor has always opened a family, and it must satisfy customers."

In the past few years, there was indeed a kind of cake that was all the rage.But in the end, some franchisees did not carry out strict management in operation.Once there is a problem with the franchisee, the negative effect will affect all stores and even the entire brand.

Apart from the good taste, the success of Dumpling Emperor is also due to the fact that the head office strictly manages each store, and any problems are handled by people.

"Xue Ting may not be able to really control these store managers." Lu Qian said.

"I was deeply impressed by what my father said." Lu Qian said honestly: "He said that rapid expansion will make the whole company restless, and they will only stare at the numbers on the report every day, thinking that success is in sight. In fact , This is the beginning of burying hidden dangers. When food companies do not pay attention to whether the food itself is good or not, but stare at reports and returns every day, it is dangerous.”

"Your father is the 'Matsushita Konosuke' in the dumpling world." Long Mingyi said with admiration: "You are actually experienced in catering management. Other people's tricks are 'smart'. Your father and your business methods are the best. It is called 'wisdom', which is the idea of ​​truly building a century-old store."

"I always listen to what my father said." Lu Qian said modestly.

"You have a good father, he can guide you." Long Mingyi's tone revealed sadness.In his life, he has never participated in the role of father. "Your father has given the business philosophy to you two brothers."

"What is it?" Lu Qian asked.

"It's 'modest'." Long Mingyi said.

In addition to the original meaning, humility has another meaning: the word "modesty" means to reflect on yourself from time to time and in everything, not to be arrogant and complacent, not to be domineering, to be modest and prudent, and to have good conduct.

The word "Rang" means to be courteous in case of trouble, and it also means to give benefit.Don't use up everything, don't keep everything to yourself.

Mr. Lu gave away a lot of shares to those who fought together, and now these people or their children are still working in Dumpling Emperor.Part of the store's profits should be rewarded to the outstanding people in the store, not necessarily the store manager, whoever does the best can get more.

Lu Qian said: "Long is always more transparent than our brothers."

"If there is a chance," Long Mingyi said sincerely, "I would like to hear from you about your father. Whether it is a matter or a theory."

"Of course." Lu Qian said, "There is time now, and the dumplings are ready for you."

"I'll go."

Long Ming stood up and told Mi Ming to be optimistic about the situation, and to call him if there was something urgent.He picked up his phone and went out the door.

When Shen Yiren and Shen Yixin arrived at Zhandao Capital, Long Mingyi had already left.

Seeing them coming, Mi Ming quickly stood up to greet them, "Boss just went out."

"We're looking for Xu Chen." Shen Yiren said, "Is she not busy?"

Mi Ming reached out to ask.

Shen Yiren and Shen Yixin came to Xu Chen's office with bags on their backs.

Seeing them coming, Xu Chen felt a little strange, "Why didn't you say hello?"

"It's nearby, I just came over by the way." Shen Yiren sat on the sofa naturally and said, "I need your help with something."

"We don't need to be so serious between us?" Xu Chen felt that Shen Yiren was too serious today.

"Okay." Shen Yiren said, "I wanted to talk about it seriously."

Shen Yiren threw the bag aside and said angrily: "A student has become popular."

Xu Chen rested his chin and looked at Shen Yiren, "Are you showing off your ability to make stars?"

Shen Yixin said: "She is popular, we should be happy for her. But she is using us to become popular."

Shen Yiren said: "She used her mobile phone to broadcast Yanyan and Zeng Yang's dance teaching live."

"This can be regarded as free publicity. After all, the traffic is coming." Xu Chen didn't know what Shen Yiren was unhappy about.

"The audience who originally watched our live broadcast was shunted by her. The swiping of gifts went to her." Shen Yiren said: "Yiyang has his own live broadcast, and Yanyan and Zeng Yang live live in time-sharing. This student is now robbing us flow."

"It's okay, isn't it? There are so many people online, they can't all be your audience." Xu Chen said, "If she broadcasts her own class live, it's justified."

"She uses us to make money and doesn't give it to us." Shen Yixin said: "If all the students do this, they hold up their mobile phones in class and just live broadcast without dancing, what should we do?"

"So I need your help." Shen Yiren took Xu Chen's hand and said, "We are also sisters."

Xu Chen said: "Your family is really determined for me. I am a 'brother' with Long Mingyi, and a 'sister' with you. I have begun to doubt my gender."

Xu Chen thought for a while and said, "Let me see. If most of her live broadcasts are Yanyan, then maybe it's okay to go for copyright infringement."

"Take the infringement?"

"After all, your course is a paid course." Xu Chen said: "She should not have the right to live broadcast. She will go crazy for how much compensation is required for a class."

"Please eat." Shen Yiren nodded in satisfaction.

"Then I have to slaughter it hard." Xu Chen said, "There are expensive Japanese food nearby."

"Please." Shen Yiren pulled Xu Chen, and the two went out chatting happily.

(End of this chapter)