Fengcheng old events
Chapter 486 Going to Guangzhou
Chapter 486 Going to Guangzhou
"If I had the money for advertising, I wouldn't make wine."
Mr. Yang laughed: "Now the advertisement makes them feel too high, dare you think? That move is hundreds of millions."
Zhang Xinglong nodded, and it is indeed the case. CCTV's top bid for several years in a row has raised the advertising costs of this industry to the sky. People feel that the wine maker has money and can cut it at will.
Those who make wine are indeed rich, and selling water is a big profit, but that is only after the sale and the market.
"Let me think about it. I haven't had much contact with the wine industry before."
"In the middle, you can take a look around and take a stroll, it's not too urgent."
In the winter, there is no place to go outside. The heavy snow covers everything, and the scenery is gone. This is the characteristic of winter in the north.
It turned out that Zhang Xinglong thought that there would not be such a heavy snowfall in Henan. He thought that just like Zhengzhou, a little snowflake would disappear when it fell on the ground. He didn't expect that there was a lot of snow in Shangqiu.
Logically speaking, Shangqiu is also south of the Yellow River, why?Can't figure it out.
In the past few years, Zhang Xinglong has done several planning projects, BJ's medical equipment, Jiangxi's bedding and bedding, as well as Guangzhou's clothing and cosmetics.
But Baijiu is really the first time, I can't figure it out.
It just went on like this for three days, Mr. Yang didn't urge him, and followed him with delicious food and drink every day, Zhang Xinglong himself was embarrassed, and felt a bit out of place.
"Well, Mr. Yang, I'm going to the city to stay for a few days, so you don't have to worry about me. If you have any ideas, I'll contact you. I'm sorry for cheating on you every day."
"It's okay, just eat a few meals, just entertain friends as if you don't care about anything. You don't have to worry about it. There is no place to go to the city. It's inconvenient."
"Let me find a place to live by myself, and change the environment. The city is more lively, and I will go shopping and think about it. No matter what, I have to give you an explanation."
"Medium." Mr. Yang agreed with a smile, and arranged for a car to take Zhang Xinglong into the city, to the train station.
Zhang Xinglong found a hotel to live in.
cold.
Fortunately, the urban area of SQ has had heating since 04. Although it is not as large as the Northeast, it still has heating. It doesn't have to be as stiff as in Zhengzhou and Wuzhi.
The small hotel is facing the train station square, and there is a commercial block below. The surrounding area of the triangle is quite lively, and there is not much snow in the city, only some snow flakes can be seen in the corners and crevices.
The wind in the city is also much less than outside.
Lived here for two days, and walked around Shenhuo Avenue below. Zhang Xinglong deliberately went to supermarkets, tobacco, liquor stores and other places to have a look, and chatted with the sales staff inside.
I really don't know much about this industry.
In the end, a set of sales plans was formulated, and after writing, I called Mr. Yang.
Zhang Xinglong felt that since he didn't have the money to advertise on TV, and directly inviting distributors from all over the country was not feasible, he could only start from below.
He analyzed to Mr. Yang the distribution of well-known domestic sprinkling factories, sales models, liquor industry agents in various regions, and the business models of tobacco and alcohol stores, and finally proposed to go for zero supply.
It is to directly do restaurant and terminal sales, supply goods at factory prices, and directly give up the largest profit to front-line sales, so as to grab a piece of the market.
After you have achieved sales results in a certain area, you can go back to find a consignment agent and then fix the distributor. The advantage of this is that you save advertising costs, but the disadvantage is that you have to spread the goods everywhere and run around, so the effect is not so fast.
"That's all I can think of. I have worked in restaurants. For restaurants, it doesn't matter what kind of wine the guests want to drink. As long as the profit is enough, the restaurant can launch it.
Although the effect will be slower, it will be stable. If you build a place, you can occupy a place and have sales, that's for sure.
In addition, I feel that Mr. Yang, you should think about it, think about weddings or student gatherings, if there is a reminder in the packaging or something, there is a concept of blessing in it, it should work. "
Zhang Xinglong handed over the written plan, let's call it a plan, to Mr. Yang, feeling a little embarrassed.
"Come on, don't worry, I'll take a look."
"That's okay, I can do it for this sake, I'm really sorry. Then you are busy, I will leave tomorrow and go home."
"Come on, play for a few days."
"No, I haven't been home for more than half a year, and my child is young, so go back and have a look."
"Middle, then I won't keep you." Mr. Yang gave Zhang Xinglong 3000 yuan: "It's just a thought to buy something for the child, don't be too little."
"No, no, I didn't help much, I can't take your money, really, you take it back."
"Don't argue, take it, I, as an uncle, give the child some meaning, that's all, ah, don't think so."
Pushing back and forth a few times, Zhang Xinglong saw that Mr. Yang was quite persistent, so he accepted the money.
"Where is your home?"
"Chongqing, I got married there."
"It's not too far away. I thought you were going back to the Northeast. Chongqing is a good place. It's not cold."
"It's okay, there are few times when it's below zero."
"Then you will return to BJ after the Chinese New Year?"
"No, it's not interesting here. There are some things I don't want to do, and I don't have the opportunity to do what I want to do. I plan to go to Guangzhou to have a look. If it doesn't work, I will find something in Chongqing. The child is too young and his body is weak."
"That's right, it's better to stay at home."
In fact, there is not much difference between Zhengzhou and Chongqing and Shenyang, both are more than 1000 kilometers, but I feel that Chongqing is much closer.
After bidding farewell to Mr. Yang, Zhang Xinglong returned to Zhengzhou and took the train back to Chongqing, but failed to buy a ticket and had to transit through Xi'an.
It was already four days after he returned to his home in Yongchuan, Chongqing.
Coming from Henan, I immediately felt that Chongqing is so warm and full of flowers and willows, the mood is quite different.
The child was already talking nonsense, and started to move, crawling quickly on the ground, with a rich expression of babbling.
The family of three rarely got together and lived a stable life.
Gao Yonghong still played cards everywhere every day, and never thought of going out to find some work. Zhang Xinglong didn't say anything, thankfully he could still earn some money, which was enough for the time being.
The end of the year is coming soon.
Gao Yonghong's younger brother found an acquaintance and got Gao Yonghong a place to sell firecrackers.
The stall is on the side of Xuanhua Road, at the head of Building No. [-], facing the stadium square.
Gao Yonghong's mother and younger brother all came to help, and the business was good. There were quite a few people buying guns, and the competition was very small. There were only a dozen or twenty places in one district.
On New Year's Eve, the whole family went to the Second Financial School to have a joint meal, and then stayed at the firecracker stand every day, selling until the fifteenth night of the first lunar month.
This business is considered to be a partnership between Gao Yonghong and her younger brother, and Zhang Xinglong didn't even ask how the two will be divided.
In early May, he bid farewell to Gao Yonghong and took the train to Guangzhou with his luggage.
Gao Yonghong actually didn't want him to leave, and wanted him to stay with his family in Yongchuan, but he really didn't know what to do, and he still couldn't understand what the locals were saying.
And the wages here are extremely low, and if you work part-time, you can't earn much money at all.
(End of this chapter)
"If I had the money for advertising, I wouldn't make wine."
Mr. Yang laughed: "Now the advertisement makes them feel too high, dare you think? That move is hundreds of millions."
Zhang Xinglong nodded, and it is indeed the case. CCTV's top bid for several years in a row has raised the advertising costs of this industry to the sky. People feel that the wine maker has money and can cut it at will.
Those who make wine are indeed rich, and selling water is a big profit, but that is only after the sale and the market.
"Let me think about it. I haven't had much contact with the wine industry before."
"In the middle, you can take a look around and take a stroll, it's not too urgent."
In the winter, there is no place to go outside. The heavy snow covers everything, and the scenery is gone. This is the characteristic of winter in the north.
It turned out that Zhang Xinglong thought that there would not be such a heavy snowfall in Henan. He thought that just like Zhengzhou, a little snowflake would disappear when it fell on the ground. He didn't expect that there was a lot of snow in Shangqiu.
Logically speaking, Shangqiu is also south of the Yellow River, why?Can't figure it out.
In the past few years, Zhang Xinglong has done several planning projects, BJ's medical equipment, Jiangxi's bedding and bedding, as well as Guangzhou's clothing and cosmetics.
But Baijiu is really the first time, I can't figure it out.
It just went on like this for three days, Mr. Yang didn't urge him, and followed him with delicious food and drink every day, Zhang Xinglong himself was embarrassed, and felt a bit out of place.
"Well, Mr. Yang, I'm going to the city to stay for a few days, so you don't have to worry about me. If you have any ideas, I'll contact you. I'm sorry for cheating on you every day."
"It's okay, just eat a few meals, just entertain friends as if you don't care about anything. You don't have to worry about it. There is no place to go to the city. It's inconvenient."
"Let me find a place to live by myself, and change the environment. The city is more lively, and I will go shopping and think about it. No matter what, I have to give you an explanation."
"Medium." Mr. Yang agreed with a smile, and arranged for a car to take Zhang Xinglong into the city, to the train station.
Zhang Xinglong found a hotel to live in.
cold.
Fortunately, the urban area of SQ has had heating since 04. Although it is not as large as the Northeast, it still has heating. It doesn't have to be as stiff as in Zhengzhou and Wuzhi.
The small hotel is facing the train station square, and there is a commercial block below. The surrounding area of the triangle is quite lively, and there is not much snow in the city, only some snow flakes can be seen in the corners and crevices.
The wind in the city is also much less than outside.
Lived here for two days, and walked around Shenhuo Avenue below. Zhang Xinglong deliberately went to supermarkets, tobacco, liquor stores and other places to have a look, and chatted with the sales staff inside.
I really don't know much about this industry.
In the end, a set of sales plans was formulated, and after writing, I called Mr. Yang.
Zhang Xinglong felt that since he didn't have the money to advertise on TV, and directly inviting distributors from all over the country was not feasible, he could only start from below.
He analyzed to Mr. Yang the distribution of well-known domestic sprinkling factories, sales models, liquor industry agents in various regions, and the business models of tobacco and alcohol stores, and finally proposed to go for zero supply.
It is to directly do restaurant and terminal sales, supply goods at factory prices, and directly give up the largest profit to front-line sales, so as to grab a piece of the market.
After you have achieved sales results in a certain area, you can go back to find a consignment agent and then fix the distributor. The advantage of this is that you save advertising costs, but the disadvantage is that you have to spread the goods everywhere and run around, so the effect is not so fast.
"That's all I can think of. I have worked in restaurants. For restaurants, it doesn't matter what kind of wine the guests want to drink. As long as the profit is enough, the restaurant can launch it.
Although the effect will be slower, it will be stable. If you build a place, you can occupy a place and have sales, that's for sure.
In addition, I feel that Mr. Yang, you should think about it, think about weddings or student gatherings, if there is a reminder in the packaging or something, there is a concept of blessing in it, it should work. "
Zhang Xinglong handed over the written plan, let's call it a plan, to Mr. Yang, feeling a little embarrassed.
"Come on, don't worry, I'll take a look."
"That's okay, I can do it for this sake, I'm really sorry. Then you are busy, I will leave tomorrow and go home."
"Come on, play for a few days."
"No, I haven't been home for more than half a year, and my child is young, so go back and have a look."
"Middle, then I won't keep you." Mr. Yang gave Zhang Xinglong 3000 yuan: "It's just a thought to buy something for the child, don't be too little."
"No, no, I didn't help much, I can't take your money, really, you take it back."
"Don't argue, take it, I, as an uncle, give the child some meaning, that's all, ah, don't think so."
Pushing back and forth a few times, Zhang Xinglong saw that Mr. Yang was quite persistent, so he accepted the money.
"Where is your home?"
"Chongqing, I got married there."
"It's not too far away. I thought you were going back to the Northeast. Chongqing is a good place. It's not cold."
"It's okay, there are few times when it's below zero."
"Then you will return to BJ after the Chinese New Year?"
"No, it's not interesting here. There are some things I don't want to do, and I don't have the opportunity to do what I want to do. I plan to go to Guangzhou to have a look. If it doesn't work, I will find something in Chongqing. The child is too young and his body is weak."
"That's right, it's better to stay at home."
In fact, there is not much difference between Zhengzhou and Chongqing and Shenyang, both are more than 1000 kilometers, but I feel that Chongqing is much closer.
After bidding farewell to Mr. Yang, Zhang Xinglong returned to Zhengzhou and took the train back to Chongqing, but failed to buy a ticket and had to transit through Xi'an.
It was already four days after he returned to his home in Yongchuan, Chongqing.
Coming from Henan, I immediately felt that Chongqing is so warm and full of flowers and willows, the mood is quite different.
The child was already talking nonsense, and started to move, crawling quickly on the ground, with a rich expression of babbling.
The family of three rarely got together and lived a stable life.
Gao Yonghong still played cards everywhere every day, and never thought of going out to find some work. Zhang Xinglong didn't say anything, thankfully he could still earn some money, which was enough for the time being.
The end of the year is coming soon.
Gao Yonghong's younger brother found an acquaintance and got Gao Yonghong a place to sell firecrackers.
The stall is on the side of Xuanhua Road, at the head of Building No. [-], facing the stadium square.
Gao Yonghong's mother and younger brother all came to help, and the business was good. There were quite a few people buying guns, and the competition was very small. There were only a dozen or twenty places in one district.
On New Year's Eve, the whole family went to the Second Financial School to have a joint meal, and then stayed at the firecracker stand every day, selling until the fifteenth night of the first lunar month.
This business is considered to be a partnership between Gao Yonghong and her younger brother, and Zhang Xinglong didn't even ask how the two will be divided.
In early May, he bid farewell to Gao Yonghong and took the train to Guangzhou with his luggage.
Gao Yonghong actually didn't want him to leave, and wanted him to stay with his family in Yongchuan, but he really didn't know what to do, and he still couldn't understand what the locals were saying.
And the wages here are extremely low, and if you work part-time, you can't earn much money at all.
(End of this chapter)
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