Rebirth of the courtyard, the start is 80s

Chapter 558 Because I have nothing to ask for, so it doesn't matter

"Nani? Don't participate in the promotional activities?" Mr. Tomioka looked surprised, apparently he didn't expect such a request.

"That's right." Cao Zhiqiang nodded, "Not participating."

"Why?" Section Chief Tomioka frowned, "Cao Sang, it's a good thing for all singers to participate in promotional activities. This is not only a promotional song itself, but also an excellent opportunity to promote yourself."

Indeed, in Japan in the 80s, the idol economy was already very developed, and the singer industry, unless it had reached a certain level, such as the level of Hibari Misora, otherwise, for some young newcomers, they were basically viewed as idol singers .

Since you are an idol singer, you can't just promote the song itself, but bind the song with the singer. In other words, promoting the singer is the most important thing, and the song is just a means to add value to the singer.

To put it bluntly, in Japan in the 80s, whether it was a singer or an actor, no matter how you entered the entertainment circle, your label was an idol, a commodity.

Since it is a commodity, it must be well packaged before it can be sold at a good price.

Therefore, for the idol itself, publicity is very important, after all, the smell of wine is also afraid of deep alleys.

In the Japanese entertainment industry in the 80s, young idols emerged in endlessly every year, with serious introversion, and the severity was no worse than that of Korean trainees in the 21st century. It’s just that this is the internal situation in Japan, and Chinese people don’t know much about it.

Therefore, the female idols who can emerge from the entertainment industry in the 80s are basically those who are truly capable, otherwise, they would have given up early.

For example, Yoshiko Nakano, who played "Manhunt", was once very popular in China, but her status in Japan is actually the same. I can't say that she is tepid, but the difference is not too big.

Of course, strictly speaking, "Manhunt", a popular movie in China, is more due to the relationship of the times.

Because before that, due to issues such as Sino-Japanese relations, China did not import Japanese films for a long time. After opening up in seven or eight years, hunting was the first batch of Japanese films introduced into the country. Eye-opening feeling.

But in fact, in Japan, although "Hunting" cannot be regarded as a bad movie, it is definitely not a big hit. It can only be regarded as an excellent movie above the standard. Even the director himself said that the release of this movie It's just that I just paid back my capital and made a little money.

However, the male protagonists in it, such as Takakura Ken, were already well-known actors in Japan before "Manhunt", but Yoshiko Nakano was not.

Although Yoshiko Nakano filmed "Proof of the Wild" and "Winter Blossoms" with Takakura Ken after "Hunting", she still didn't really become popular.

If Yoshiko Nakano is really popular in Japan, she will not have the time to participate in various international cultural exchange activities all day long.

Although participating in international cultural exchange activities is Yoshiko Nakano's own choice, it is also related to the fact that she has always been tepid in Japan.

To put it bluntly, the professionalism of acting was hit hard, so I went to change my way of life.

In the Japanese entertainment industry in the 80s, idols like Yoshiko Nakano abound, both men and women.

Yoshiko Nakano is considered relatively good. After all, she was born with a wealthy family, beautiful looks, and outstanding temperament. Compared with many of her peers, she has more resources, but even such a person will be quickly screened out by the big waves. This shows how cruel the competition in the Japanese entertainment industry in the 80s was.

This was a time when the Japanese economy was relatively good, so it was so inward-looking. One can imagine what the Japanese entertainment industry will be like once the economic bubble bursts. It is no wonder that Japanese movies began to slump after the 90s.

In other words, for newcomers who debuted, they cherish any opportunity to show their faces, especially the opportunities given by the company.

Going on the radio and TV are good opportunities to promote themselves, and many people even have to spend their own money to promote themselves.

Fortunately, Warner Company is willing to publicize Cao Zhiqiang at public expense, but Cao Zhiqiang himself pushes it out and does not want to participate in the event, which makes Section Chief Nobuo Tomioka very puzzled.

To be honest, if Cao Zhiqiang hadn't been the person whom the president personally paid attention to, with Cao Zhiqiang's attitude, Nobuo Tomioka would have started to reprimand him a lesson.

But he really doesn't dare now, after all, Cao Zhiqiang is indeed the president's favorite person, which means he has a backer.

Not to mention, Nobuo Tomioka is really optimistic about Cao Zhiqiang's singing ability.

Not to mention the song "As long as you are there" itself is good, but Cao Zhiqiang's singing skills are rare in Japan.

Nobuo Tomioka told the president in private that Cao Zhiqiang’s voice is very penetrating and contagious, especially suitable for singing lyrical songs. It is a voice that can make people feel numb and like an electric shock. Take it down.

It is precisely because of Tomioka Nobuo's assertion that President Yamamoto gave Cao Zhiqiang considerable support for a newcomer.

After taking a deep breath, Nobuo Tomioka smiled again: "Cao Sang, you are Chinese, and you may not know much about the situation here in Japan. On our side, before we officially start selling records, we have to do the packaging first. With publicity.

Among them, the promotion of the song itself only accounts for one-third of the promotional content, and the remaining two-thirds are the promotion and packaging of the singer himself.

If you only promote the song and not the singer himself, then the effect of the promotion will be greatly reduced. "

Cao Zhiqiang spread his hands: "It doesn't matter, the publicity effect is not good, so I won't promote it, just release the record directly, and the results are up to God. Anyway, I'm just a singer, I just sell songs, and I don't need to show my face."

Hearing Cao Zhiqiang's answer, Nobuo Tomioka frowned again: "Cao Sang, as I said, the national conditions are different, and this place is different from your China.

I know that the penetration rate of TV in China is still very low, and people use radios and tape recorders more, so they are very sensitive to sound, as long as the songs are good.

But Japan is different.

The penetration rate of TV in our area is very high, not to mention that every household has it, it is almost the same.

Coupled with the fact that there are karaoke halls everywhere, everyone is no longer satisfied with simply listening to songs, but wants comprehensive development.

In other words, the song naturally needs to be promoted, but the singer also needs to be promoted.

Only when people know that you sang this song and have a basic impression of you, can they buy your next song.

Otherwise, it is very likely that they will buy one song of yours, but not the next song, because they have no impression of you as a singer, so naturally they will not be sticky. Can you understand me when I say this? "

"Understood, of course I understand." Cao Zhiqiang chuckled, "It's like when we write a book, if we use a pseudonym to write a famous work, it's better to continue to use this pseudonym to write another book.

Because the famous works will be famous together with the pen name, with a popular pen name, and then use this pen name to write the next book, then even if the reader has not read the content of the next book, because of the impression of the author's previous book, they will also Buy it first and see, is this the truth? "

"Yoshi!" Tomioka nodded with a convincing smile, "That's it!"

Immediately afterwards, Nobuo Tomioka thought about his words and said: "Cao Sang, I don't mean anything else, I don't mean to belittle your country, but, the pop song industry here is quite developed, and new singers follow almost every day New songs appear.

So, in our place, most of the time, whether a singer's performance is good or bad depends on the publicity.

In the same way, no matter how good a song is, if it doesn’t get the corresponding publicity, many people will not buy it. After all, there are too many good songs every day, not only Japanese songs, but also European and American pop music, and even your Hong Kong songs. song.

With so many options, why would anyone buy your song, right?

So this requires publicity, especially the singer himself to participate in the publicity.

If the singer not only sings well, but also looks good and conforms to the public's aesthetics, then he will get a bonus, and it will be easier for everyone to remember you, and then gradually like you, and gradually become your fans.

Once you have fans, it is equivalent to having relatively fixed supporters, and the more these fixed supporters, the more popular you will be, because fans will automatically help you promote.

So Cao Sang, even for yourself, please follow our arrangement and participate in the promotional activities we arrange for you.

It is only one step to be on the radio and participate in talk shows. If the effect is good, it will be on TV, street performances and so on.

Anyway..."

"Anyway, I won't participate." Cao Zhiqiang interrupted him, "I said, I'm a singer, I only sell songs, not laughs."

Nobuo Tomioka lowered his face, his expression a little unhappy: "Cao Sang, are you really going your own way?"

Cao Zhiqiang suddenly smiled: "Mr. Tomioka, have you ever thought that a song that has become popular, but the singer has never appeared and kept a sense of mystery, is it a gimmick in itself?"

"Mystery? Gimmick?" Tomioka Nobuo frowned.

Cao Zhiqiang nodded, and said with a serious face: "Section Chief Tomioka, I understand your kind intentions and the purpose of your doing so. In fact, the propaganda policy you formulated is very beneficial to me. If I just If you want to be an idol singer."

Speaking of this, Cao Zhiqiang smiled slightly, and then continued to be serious: "But the problem is, I am not someone who wants to be an idol singer.

Let's put it this way, I am the president of several state-owned clubs and a private club. Running clubs and investing is my main business.

As for writing and singing, this is just one of my many hobbies. I never thought about becoming an idol singer, let alone becoming an idol singer in Japan.

You may not know that I am already a hot singer in our country. In my country, I did not show my face, did not participate in promotional activities, and just sold songs and records, and achieved 400 million records. Achievements, and will soon exceed 500 million copies.

Although China and Japan have different national conditions, talent knows no borders.

You may think that I am arrogant, but what I want to say is that the songs I personally wrote and sang, even if I don’t show my face, don’t promote them, and just quietly release them in Japan, they can also resonate with the public with their unparalleled quality , and then became a hit song.

If you don’t believe me, you can ask my friend Masashi Sada, the song he sang before, that is, the single that entered the Oricon weekly chart some time ago, was written for him by me.

Masashi Sada knew my talent, so he invited me to come to Japan to develop, and then met Mito Endo by chance, and was once again praised and recommended by Senior Endo, which is why I came to Warner Pioneer . "

After a slight pause, Cao Zhiqiang slowed down his tone and smiled and said, "Master Tomioka, I don't mean anything else. Although you may feel a little crazy when I say this, I still want to say that I am not an ordinary person, so please don't Compare me to ordinary people.

Don't say anything else, let's just say that in our country, there is no singer whose Japanese is worse than mine. Maybe there are some Japanese who are better than me, but their singing is not as good as mine.

I can not only sing, but also write songs, play guitar, harmonica, and accordion, and I am very confident.

As a singer, no matter how penetrating and appealing my voice is, few people can match me, not to mention that I am not only talented, but also outstanding in other abilities. short board.

At the same time, I was a writer, good at writing poetry and fiction.

To tell you the truth, I've been writing a Japanese novel recently, it's almost finished, and I'm planning to find a Japanese publishing house to publish it.

Of course, even if these things fail, it doesn’t matter. Anyway, my main purpose of coming to Japan this time is not to sing and publish a book.

To tell you the truth, the main purpose of my visit to Japan this time is to discuss business.

I plan to discuss cooperation with JVC and Pioneer, and use the white money to introduce the tape production line and recorder production line here, so as to produce tapes and recorders in our country.

I even plan to introduce an instant noodle production line to produce instant noodle food in our country.

Entrepreneurship is my main business. Singing and writing books are my personal hobbies.

Because there is nothing to ask for, it doesn't matter.

To use the idiom of our country, this is called austerity without desire.

I say so, you understand? "

Seeing that Nobuo Tomioka was sullen and silent, Cao Zhiqiang smiled lightly again: "Ah, by the way, I almost forgot, I don't have a mandatory contract with you, so you can only use this method of persuasion to persuade me to cooperate, you can't Force me to do something, right?"

Nobuo Tomioka took a deep breath, then forced a smile on his face and said, "Cao Sang, I understand what you mean, but I'm really doing it for your own good.

In any case, you must participate in the promotional activities, right?

Even if you don't participate in all of them, you must participate once, right?

Otherwise, I can't explain it. "

After a short pause, Nobuo Tomioka continued to lower his attitude and said: "Cao Sang, to be honest, the president values ​​you very much and thinks you have the potential to become a big hit, so for you, our project team specially recruited many newcomers.

If you give up now, this project will be axed.

At that time, I will go back to the Propaganda Department to continue my old job, but those newly recruited young people will probably lose their jobs. Do you have the heart to watch them come to work full of longing, but soon face the dilemma of unemployment? "

(End of this chapter)