The richest man

Chapter 234 A Fatal Blow to Japanese Manufacturers

In the next period of time, Zhang Jun began to inspect the previous investment projects, mainly to see the progress of the Legend Plaza.In addition, there are not only Legend Plaza in the capital, but also BJ Oriental Plaza, Sanlitun, and the large projects of Zhongguancun Science and Technology Park.In Shanghai, the speed of Lujiazui's large-scale development is also extremely astonishing.

Many projects are nearing the finishing touches.

Zhang Jun was extremely satisfied.

However, during his investigation, he deliberately passed through many villages and found that China is still relatively poor.

As the saying goes, "Frozen three feet is not a day's cold!"

Although his birth has brought great changes to China in this life.However, the phenomenon of poverty and weakness in China still cannot be changed in a short period of time, and there are still many children who cannot afford to read books.

Zhang Jun once went to a small mountain village in Guizhou. The children in the mountain wanted to study, and they had to walk more than ten miles of mountain roads every day.Zhang Jun even saw a seven or eight-year-old girl in the hot sun, her head was covered with sweat, her skin was tanned, her lips were cracked, and her feet were blistered. It really made people cry.

Zhang Jun asked, "Why do you have to travel so far to go to school?"

The girl said, "There is no school in the village, so I can only go so far to the town to study. I like reading. My father said that knowledge can change my destiny. He hopes that I can get out of the poor and backward small mountain village and become the first college student in the village." !"

If you have not seen it yourself, you may not be able to feel the hardship and helplessness.

Zhang Jun secretly felt ashamed.

The ancients often said that "if you are poor, you will be good for yourself, and if you are rich, you will benefit the world." Zhang Jun has always done relatively little charity, and he can't help but feel a little ashamed.

At the end of 1996, Zhang Jun returned to Hangzhou, and at the same time brought his family to live in Hangzhou. After that, he established the "Zhang Jun Charity Fund", and his wife Zhu Mingyue was fully responsible for the work of the charity fund on behalf of him.In addition, Zhang Jun also bought about 3 square meters of land around "Hangzhou Guozhuang" and expanded it. Although the original manor was quite large, Zhang Jun felt that it was still a bit small to live in.

"My wife, from now on you will represent me in doing charity work in China. The first charity project is education. The 'Hope Primary School' project was established to donate money to build primary schools in impoverished areas across the country, and provide free textbooks and lunches to children, etc. Appropriately give a subsidy to rural teachers! Good deeds will bring good fortune, and heaven will bless them with good thoughts.” Zhang Jun confessed to his wife, paused, and then said, “People’s hearts are made of flesh. When the children grow up, they may think of us, support us and the company, and build a century-old foundation."

"Husband, don't worry, I will do a good job in this charity, and I also like doing charity very much. I feel that my life is meaningful only if I can do charity and help others!" Zhu Mingyue said seriously.

"Well, you are right, so we have to do more meaningful things!" Zhang Jun praised, "I plan to spend 100 billion yuan to build the 'Hope Primary School' first, and I will add more when I run out of money. Although this A little money is a drop in the bucket, but I hope to use this opportunity to promote charity culture to the outside world, pass on the positive energy of public welfare, and attract more capable people to do charity..."

100 billion yuan is only a drop in the bucket for Zhang Jun now.

But it is also a large number. The country was stunned when it learned that the funds of the Zhang Jun Charity Fund were as high as 100 billion yuan.

Major newspapers praised Zhang Jun as the number one philanthropist in China.

Countless volunteers have signed up to join the Zhang Jun Charity Fund. At the same time, many people voluntarily donate to the Zhang Jun Charity Fund. In a short period of time, they have received a large amount of donations from all over the world, Hong Kong, Macao, Taiwan and overseas Chinese compatriots, totaling 15 billion yuan.

In the past, many people wanted to do charity, but they had no connections, or they were afraid of being cheated.

There are also many charities that cheat money, and you can often see this kind of news.

At this moment, Zhang Jun raised the banner, and everyone trusted him very much. The world's richest man would not look down on him for his little money, and it was impossible for him to be greedy for his donation.

Since January 1997, the Zhang Jun Charity Foundation has been running in a hurry. Tens of thousands of staff and volunteers went to various impoverished villages in China to investigate and donate money to build primary schools.

Zhang Jun's reputation skyrocketed accordingly.

A good reputation can bring amazing benefits to one's own business.

"Zhang Jun is really a good person. He donated so much money to build the school. Although we didn't donate any money, we still have to support Zhang Jun. From now on, we will go to the company under Zhang Jun's name to buy things!"

"That's right, that's right, I think so too. Let's do our best to let Zhang Jun make some money. Only when Zhang Jun makes money can he continue to do charity!"

"I heard someone say that Zhang Jun's charity is too high-profile and grandstanding. I am so angry. Charity has to be high-profile, so as to create a charitable atmosphere for the whole people and promote the high-quality development of charity. Wei Wei sings in "Dedication of Love" Isn’t there a lyric saying, “As long as everyone gives a little love, the world will become a beautiful world”, so I support Zhang Jun’s high-profile charity! May the world become a better place!”

"..."

For a while, the sales of the enterprises under Zhang Jun's name suddenly increased explosively, making competitors unable to hold their heads up.

Especially those foreign competitors, such as Wal-Mart Supermarket, have seen their revenue drop sharply recently.

"Every product you buy is contributing to the education of children in poor rural areas of the motherland!"

Recently, such a sentence has been printed on the outside of the packaging of many products in ParknShop Supermarket and Kanghui Supermarket.

This kind of charity marketing model is very rare. In conjunction with Zhang Jun Charity Fund, which has been in the limelight recently, people all over the country have a sudden increase in their favorability for ParknShop Supermarket and Kanghui Supermarket, and they have opened memberships and shopped in these two companies.

Seeing this, other companies were stunned!

"Damn, you can still market in the name of charity! Why didn't I expect it! The effect is so obvious, I have to learn!"

Charity is true charity.

But it also gave many companies an epiphany.

Zhang Jun's business can increase sales through the name of charity, and he can do it too. Compared with the income, the money for charity is nothing at all.

Immediately afterwards, many large companies announced their own charity plans, such as Changhong TV Company. In the current extremely competitive color TV industry, Changhong TV hopes to defeat Japanese color TV manufacturers in the name of charity and protecting state-owned national brands.

In late February 1997, Changhong TV announced, "Every time a Changhong color TV is sold, 2 RMB will be donated to the Zhang Jun Charity Fund, and I will contribute my meager strength to the education of children."

After Changhong TV's marketing method was publicized, the response was enthusiastic.

Changhong TV has been praised by countless people as "the pride of a national brand, with a sense of responsibility".

The sales of Changhong TV skyrocketed for a while.

However, the Japanese manufacturers did not sit still, and also donated money to charity in a fake manner. At the same time, the price of color TVs was further reduced, trying to kill Changhong TV.

China's color TV industry is involuntarily involuntary, and the price war is almost at bayonet time.

At this moment, a 46-inch LCD large color TV was placed in front of Zhang Jun's TV cabinet.

This LCD color TV is manufactured by Legend Technology Company. It has very high resolution and definition, is thin and portable, has low power consumption, is green and environmentally friendly, and has very little radiation.In addition to the largest size of 46 inches, there are 42 inches, 32 inches, and 28 inches.

At this time, Qiu Yangyu, the general manager of the color TV department of Legend Technology Company, personally brought technicians to install the color TV for Zhang Jun, and introduced it to Zhang Jun.

“传奇彩电主打高端市场，一台28寸的液晶彩电零售价高达5000人民币，传奇32寸彩电6000元，传奇42寸彩电8000元，传奇46寸彩电1万元！”

"The production cost is below 2500 yuan, and the profit is very impressive!!!"

Zhang Jun couldn't help but nodded secretly, and said, "The profit of color TV is really high!"

Qiu Yangyu said with a smile at this time: "This is the domestic price, which is relatively cheap. The domestic color TV industry is very competitive. Chinese and Japanese manufacturers have set off price wars several times. Our color TV prices should not be too high, otherwise we will not be able to sell them. In 92 Back then, all imported 29-inch products cost more than [-] yuan. Putting them abroad will make even higher profits!"

"It's good if the profit is high!!!" Zhang Jun looked at the high-definition picture on the LCD screen, which was clearer than the best plasma TV at the moment, but it didn't get hot and black like a plasma TV. The advantage was obvious.And the size is much stronger than plasma TV.

At present, the size of plasma TVs is generally only [-] inches.

There are very few [-]-inch plasma color TVs, the price is very expensive, and it is easy to heat up and black out the screen, and the technology is unstable.

Qiu Yangyu said: "Actually, the foreign color TV market is bigger than domestic ones, so the majority of color TV profits are still in Europe and the United States. We are confident that we can beat any competitor in the color TV business!"

Hearing this, Zhang Jun has no doubts. Under his leadership, Legendary Technology has been unremittingly focusing on the research and development of LCD screens.These outside companies often hold meetings to discuss who is better between plasma and LCD.There was no discussion at Legend Technology Company, so they studded directly and bet all on the LCD screen.

Therefore, Legend Technology Company is the only one in the world in LCD screen technology, far ahead of other companies.

Now is the time to bare your fangs and get down on all those businesses that are in the plasma lineup.

Even Sony and other companies with the same lineup of LCDs will be affected if they think about it.

April 1997, 4, April Fool's Day.

Legend Technology held a grand product conference and officially announced the Legend LCD TV to the outside world.

It has to be said that the influence of the legendary technology company is great.

Every time a press conference is held, it can attract the attention of countless media and consumers around the world.

The shocking release of the legendary LCD TV immediately moved the hearts of countless people.

When Qiu Yangyu introduced it on stage, the audience in the audience and in front of the TV couldn't help but marvel many times.

Not to mention the resolution and clarity, they are no worse than plasma TVs, or even worse.

The most important thing is that the legendary LCD TV is very large in size and thin in size, giving people an extraordinary experience.

Even after the 21st century, people believe that the bigger the TV, the better and the more shocking it is.

Moreover, for the same size, the production cost of LCD is lower than that of plasma.

As soon as the press conference was over, the Legendary Color TV went viral.

Just imagine, if Apple released a color TV product, would consumers rush to buy it?
At this time, Legendary Technology Company can be compared to Apple, and its influence is very large. Legendary TV has been snapped up like crazy!

If other color TV manufacturers around the world were struck by lightning, they all exclaimed "Wolf is coming".

"Oh my God, the Legendary store is full of people, everyone is rushing to buy Legendary TVs, it's crazy! As far as I know, there is a shopping mall nearby that mainly sells Japanese color TVs, but today it's empty." A newspaper reporter was dumbfounded.

In the nearby electrical appliance store, the color TV salesperson wanted to yawn out of boredom.

Since Legendary color TVs went on the market, no one cares about these European, American and Japanese color TVs.

"The size of the color TV is not as big as others, it consumes power and is prone to black screen, and the price is expensive. Moreover, plasma TVs have ultraviolet radiation, but LCD TVs do not. How can they compete with Legendary LCD TVs? Moreover, this is a color TV produced by Legend Technology. , Buying home not only guarantees the quality, but also has a special face!" A salesperson whispered, feeling that the plasma TV was going to be cold.

Although plasma TVs still have some advantages, but for the time being, the advantages of LCD TVs released by Legendary Technology Company are even better.

In two months, a total of 425 million Legendary LCD TVs were sold, with a profit exceeding US$[-] billion.

At the same time, Legend Technology can provide LCD panels to major color TV manufacturers and computer manufacturers, earning more than one billion US dollars!

A large number of color TV manufacturers such as Changhong TV are full of joy.

Changhong TV factory director, senior factory officials and others couldn't help cheering after receiving the people from Legend Technology.

"This is really relieved!! We used to buy plasma panels, but we have been ruthlessly slaughtered by Japanese manufacturers! Now we are no longer oppressed by them. Legendary Technology has provided us with better LCD panels, and The price is also very affordable. In this way, the production cost of our color TV will be greatly reduced. How can Japanese manufacturers compete with us!" said the factory manager Zhan Xiujie loudly, with an excited expression on his face.

The senior factory official smiled bitterly: "Yes, if it weren't for the cheap wages of Chinese workers, we would not be able to compete with Japanese manufacturers on price at all!"

Factory director Zhan Xiujie laughed loudly at this moment and said: "Nowadays, the production cost of our color TV has been reduced. If we fight a price war with Japanese manufacturers, isn't it crushing? In my opinion, this war between us and Japanese manufacturers will soon be over. We can tell the winner!"

"En!" The senior factory official heard the words and couldn't help but nodded in agreement.

……

"Eight ga pressure lu, Legendary Technology Company is killing us. The LCD panel is so much better than our plasma panel. Our plasma panel is going to die!"

"Oh, our Panasonic color TVs are seriously slow in sales in Europe and the United States~"

"Our Hitachi color TVs are also unsalable!"

"We can't sit still. Let's take action together to spread the benefits of plasma color TVs and let more consumers recognize plasma instead of LCD!"

"That's right, plasma color TV is the best color TV. 'A layman looks at LCD, an expert looks at plasma'. Plasma has high color reproduction, high dynamic definition, fast response, wide viewing angle, visual comfort and high contrast. Features. Can LCD TVs be compared? Not at all!"

"..."

……

Japanese color TV manufacturers are full of complaints and are unwilling to fail, and it is impossible for them to replace plasma panels with LCD panels in a short period of time, because most of them are manufacturers of plasma panels.

Legend Technology has just set foot in color TVs, and its production capacity is limited. For the time being, it will focus on Europe and the United States, and the profits in the European and American markets are much higher than those in China.Therefore, the Chinese market will be handed over to domestic color TV manufacturers for the time being, and let them be the first to take the lead and go to Japanese manufacturers first.In the future, when I have free hands, I will enter the domestic market. At that time, because Legend Technology Company controls the LCD market, I can sit down and discuss with everyone. Don't be too introverted, just keep the competition normal~
(End of this chapter)