tearjerker director

Chapter 423 How does a movie blatantly sell advertisements? (Fifth change, asking for a monthly pass)

"Artificial Intelligence" received a box office of [-] million in its first weekend in North America.

In China, "Artificial Intelligence" also broke through [-] million at the box office for three consecutive days.

As Huaguo's first "watchable" sci-fi movie, movie fans will not be stingy with a movie ticket.

"Artificial Intelligence" won a box office of 3.8 million domestically in three days, plus the box office in North America. In total, it won a box office of more than [-] million Chinese dollars in three days.

In the same period, the film "Special Warfare Assault" was affected by negative public opinion, and the box office directly went up and down.

The daily box office is less than [-] million.

Another magical blockbuster "Burning Blood Totem" was even more bleak. On the second day of its release, the box office fell directly to the bottom, and it could not pose any threat to "Artificial Intelligence".

It can even be said that it also assisted "Artificial Intelligence"!
After all, compared to the 3.8 points of "Burning Blood Totem", even if "Artificial Intelligence" has flaws, it will absolutely beat the opponent.

"Artificial Intelligence" broke out, and it also made the follow-up two upcoming movies, Alexander.

But it is difficult for them to treat "Artificial Intelligence" like they treat "Special Warfare Assault" or "Burning Blood Totem".

Because the leading actor of "Artificial Intelligence" is a child, although he is a foreign child, can they use the child to make a fuss?

As for domestic actors, Chen Wen doesn't need to say much.

For an actor at Chen Wen's level, unless there is solid evidence, otherwise, it's useless to be hacked!
So is Wen Qing!

Of course, there is another point, that is, the loss outweighs the gain.

If he couldn't deal a fatal blow to "Artificial Intelligence", doing so would at most disgust Li Yi and the others.

But in this case, when the time comes, the feng shui will take turns, and the other party can also discredit him.

If the word-of-mouth of "Burning Blood Totem" is okay, then Kyushu Film and Television may not mind adding obstacles to "Artificial Intelligence", but now, they are too busy to take care of themselves.

Even targeting "artificial intelligence" is nothing more than making wedding dresses for others, harming others and benefiting oneself.

Not only is it not good for oneself, but the key point is that discrediting opponents also requires costs.

By August [-]th, "Artificial Intelligence" had been in theaters for five days, and the domestic box office totaled close to [-] million.

On the other hand, Hong Kong Star Entertainment jointly produced Feitian Entertainment, and the martial arts masterpiece "Nine Swords" directed by internationally renowned director Qiu Feng was officially released on this day.

Qiu Feng is a veteran director in Hong Kong Island. He has been in Hollywood and achieved good results.

At the premiere of "Nine Swords", the other party also sent an invitation letter to Li Yi.

However.
After watching the movie, Li Yi and Mu Qing looked at each other in blank dismay.

It's true that "Nine Swords" is a martial arts movie, but Li Yi couldn't understand what Feitian Entertainment and Hong Kong Star Entertainment thought, or what Qiu Feng thought.

This martial arts movie actually placed a lot of advertisements!
Li Yi was completely dumbfounded.

In fact, not only Li Yi was dumbfounded, but many fans who attended the premiere were also dumbfounded.

Martial arts movies are inseparable from wine, which is fine, but the problem is, who the hell has ever seen a knight in a martial arts movie drink "brand wine"?

That's fine.

Then, in the movie, there is a character who is good at using hidden weapons. As a result, the other party actually uses nuts as hidden weapons. This is understandable, but the nuts are also branded.

And he even broadcast commercials!
Anyway, the plot was pretty good, but with these additions, it's hard for people not to think about the play!
Do you think this is over?
And even more outrageous, clothing ads!
This made Li Yi even a little skeptical. Did this movie have an advertisement first and then write the script?

Otherwise, why is the ready-to-wear store of the No. [-] family in Jianghu actually a real clothing brand.

Then "Nine Swords" became popular.

It's just that it's not movies that are popular, but advertisements.

"Did you watch a lonely, costumed commercial movie?"

"Weird things happen every year, especially this year. Previously, there was an advertisement in "Special War Assault", which caused the movie to go up and down. This "Nine Swords" is even more awesome, and it directly customizes the movie for the advertising company. The key is, what is it? It's a martial arts movie!"

"As expected of an internationally famous director, his business vision is so sky-high, so here comes the question, why the hell do I have to spend money to buy tickets to watch commercials?"

"Three squirrel nuts can actually be used as hidden weapons? Got it, got it!"

"Movies should have subtitles next to them: Do not imitate!"

"God's "Shenzhou Daqu" is strong enough! Kneel to the famous international director!"

"I can say that my attention was completely absorbed by the commercials, and I can't even remember what the movie was about."

What's more interesting, however, is that the first-day box office of "Nine Swords" was not bad!
However, the film review area is full of complaints, and the ratings are only 10 points at the highest and 2 points at the lowest!

Movie-embedded advertisements are not new, and there are many cases of successfully placing advertisements without affecting the quality of the movie and the viewing experience of the audience.

However, martial arts movies like "Nine Swords" have a large-scale placement of advertisements, which is really unique, and there is no semicolon!
In fact, the more famous the director is, the more manufacturers are willing to spend a lot of money to place advertisements.

For example, Li Yi's "Artificial Intelligence" actually has many brand owners who want to place advertisements, but in the end only a very small part of the advertisements are placed.

Therefore, Li Yi estimates that the reason why "Nine Swords" has so many advertisements is probably because the other party gave too much.

Don't think it seems that the box office of "Nine Swords" has gone up and down, and its reputation is not good, and it has been complained about in various ways.

But these manufacturers who placed advertisements are actually not at a loss.

Because the publicity effect is indeed there!

Both "Nine Swords" and "Special War Assault" were greatly affected by the placement of advertisements.

This also made Mu Qing feel sorry for her.

Because the "Wrong Car" she is filming also has placement ads.

"It's normal to place advertisements, especially in real-world movies. Sometimes advertisements will make the movie appear more real, such as elevator advertisements, building posters, food, drink, clothing, and wear. Ads can be placed, but there must be a certain degree." Li Yi has no intention of rejecting the placement of advertisements in movies.

Of course, it is definitely impossible to directly let the advertisement take away the main role like "Nine Swords".

However, this reminded Li Yi of a movie that advertised blatantly!

Li Yi couldn't help laughing, if this movie were to be made, the revenue from the placement of advertisements would be enough to make the movie double the profit before the filming started.

Moreover, unlike "Nine Swords", if that movie is made, those placement advertisements will definitely not overwhelm the audience, because that is part of the movie's content!
Still a very important part.

Really interesting.

PS: Everyone should know which movie it is, right?

(End of this chapter)