tearjerker director

Chapter 445 The core of this movie is advertising

"Director Dog is awesome!"

"This ten seconds of silence is amazing to my brother!"

"Does this count as a million per second?"

"I look forward to the next one."

"It feels like the whole movie, Director Qiu Feng is just a tool man, the biggest highlight is still made by Director Dog!"

Silence is King's ad creative, which made many movie fans who attended the premiere nod secretly.

Silence is Gold is different from other video ads, this is a real ad that simply relies on creativity to win.

And this excellent idea, the incredible idea, also makes the plot of the movie appear convincing.

After all, what reason is there not to favor a male lead who can come up with such an advertisement?

Many directors present secretly scolded Qiu Feng for being shameless. After the movie was released, they could guarantee that most of the audience would say that this movie was credited to Li Yi.

And Qiu Feng is a famous director after all, it's really shameless to lick Li Yi.

Of course, it's not known if they thought in their hearts, hated, being preempted.

Closer to home.

The plot of "The King of Advertisements" can be guessed by basic movie fans, because the routine is the usual routine.

The story of being suppressed, giving up on oneself, then regaining confidence for some reason, and finally counterattacking.

Shuangwen routine.

Tried and tested!

"The King of Advertising" just brings in the elements of advertising.

Soon, the film develops as the audience guesses.

Of course, these are still not the point.

Although "The King of Advertising" is said to focus on advertising creative duels, the plot is still a little bit, at least, as a commercial film, in fact, "The King of Advertising" does not have any fancy things, just follow the old-fashioned plot flow all the way Let's go, it's already a relatively qualified movie.

In fact, it is quite difficult to understand.

Hollywood commercial popcorn blockbusters, if you look carefully, most of them are carved out of the same mold, adding other different elements to a routine, old wine in new bottles.

As a result, people killed the Quartet, because this kind of routine has long been proven, and the audience likes to eat it.

But many domestic directors, don't they understand?
But in the end, he just played it in a flashy way, thinking that he should have something of his own, and then, he couldn't even tell the most basic story clearly.

From this point of view, "The King of Advertising" is indeed at least a movie above the passing line.

At least the audience in the theater at this moment can still watch it.

In fact, this is already a good response for a popcorn commercial film.

Soon, the plot of the movie came to the final stage.

Although the leading actor was qualified for the competition, he was even more besieged because of his partner who stabbed him in the back.

No brand owner is willing to support him, and even the Minsheng Bank chose to give up the leading actor.

Everyone knows this, but I have to say that even if you see this, you can understand what the director is going to do, but it still doesn't prevent everyone from looking forward to the follow-up, how the protagonist counterattacks, and how to succeed in such a predicament break out.

Because of the abandonment of the brand owner, the male protagonist was unable to make an advertisement for the brand owner, but there were many representatives of the brand side that jointly organized the competition among the judges.

In other words, it is almost impossible for the male lead to win the game.

Unless his creativity is truly invincible, unless his creativity can shock the audience.

The plot began to enter the stage of creative advertising competition.

It can be said that Qiu Feng is indeed kind in these advertisement cases. At least, he chose the advertisements customized by the advertising companies found by the advertising brand.

Therefore, in terms of quality and creativity, it is still very guaranteed.

High-quality creative advertisements were released one after another, the judges scored higher and higher, and the voices of the audience became more and more enthusiastic.

When the actor's former company showed their creative advertisement, it was the work of Mo Jun, the chief creative officer of the future advertising company.

This work is still very good, and even the audience who watched the movie were quite surprised by this advertisement.

Coupled with the promotion of advertisements in the movie, the atmosphere immediately rose.

Create a situation where the hero is besieged on all sides.

So how should he break the situation?

Many people who used to smile at him now looked at him with disdainful and sarcastic smiles.

"Fuck, this is a bit difficult!"

"That creative ad just now is really top notch!"

"One thing to say, although it is a movie that makes us watch a lot of commercials, those commercials are indeed quite good."

"Especially the idea of ​​the future advertising company in the back, all of which got close to full marks. How can this break the game?"

"And the point is, if the brand side doesn't support him, how can he win this game?"

For a while, the audience below was also discussing.

From this point of view, "The King of Advertising" does have its merits, at least, the last climax did not break down.

Whether it is from the plot atmosphere of the movie, or from the quality of those creative advertisements, it is indeed hard work.

And the audience can talk a lot, which also shows that they have been substituted into the movie.

Of course, the contrast of this extreme atmosphere is also a double-edged sword.

The spring is pressed to the most extreme position, and then it can bounce back, so the natural effect will reach its peak all at once.

But if the quality of the spring is not good, it will be very embarrassing.

Just like many novels, those that pave the way for the main character with many chapters are constantly abusing, suppressing, suppressing, just waiting to explode.

But in the end, if the outbreak is done hastily, it will be counterproductive.

Because the audience's expectations have been raised infinitely, so what kind of advertisement can satisfy the audience?

What kind of advertisement can convince the audience!

At the same time, what kind of classic creativity can make those brand manufacturers in the movie abandon their own brand advertisements and choose his works?

It must be creative that shocks the audience!
Even the previous idea of ​​"silence is golden" is not satisfactory at this time.

Mo Jun looked at the big screen expectantly.

The audience in the theater also watched the big screen with great anticipation.

At this moment, Li Yi's last creative advertisement successfully became the key to determine the level of the movie.

If the ad is awesome, then the movie is awesome, if the ad is bad, then the movie is also stupid.

Qiu Feng was also a little nervous. Although the creative advertisement did make his scalp tingle, he was still a little nervous at this moment.

Because, this scene is related to the prospect of the whole movie.

At this moment, finally, the final trump card is about to debut!
On the big screen, it's the actor's turn to display the creative advertisement!
(End of this chapter)