tearjerker director
Chapter 77 Still the original recipe, still the original taste
Chapter 77 Still the original recipe, still the original taste
There was no pre-publicity for "The Gift of Room No. [-]" back then!
Oh, no, and it cannot be said that there is no such thing. At least it is indeed a way of propaganda.
But now, Li Yi is no longer the original Li Yi, and Fanhai Film and Television is not the original Fanhai Film and Television.
At least in terms of distribution, Mu Nanxing and Oceanwide Film and Television have much wider channels than before.
Although it still can't compare with those big distribution companies, it is enough for a movie like "Mom Loves Me Again"!
Mu Nanxing and the executives of Fanhai Film and Television had a smooth conversation with the theater representatives.
The film schedule of the first week of "Mom Loves Me Again" may still not be comparable to that of Wu Junming and veteran director Huang Zhenyi on Hong Kong Island, but it is not bad. The treatment in terms of film scheduling will not be worse than that of several other films of the same schedule.
On the other side, after Cong Shanshan went back, she contacted Wu Ting's manager on her social account immediately.
"Shanshan, are you back? How about that movie?" Lin Mei said that she valued Li Yi's movie, but actually she did.
Although the public opinion of what happened at the beginning has long since cooled down, the impact on Wu Ting is only temporarily dormant. It is conceivable that after Wu Ting's new film and Li Yi's movie are released, the original matter will definitely remain. Will be re-fried.
So, when Cong Shanshan volunteered to ask for information and get first-hand information, Lin Mei agreed without saying a word.
"How about the movie? Anyway, the plot is quite old-fashioned, but it's quite sensational." Cong Shanshan organized her words and said.
Lin Mei couldn't help but breathe a sigh of relief when she saw the message from Cong Shanshan.
In fact, because Wu Ting had auditioned for the male lead before, and it was almost a certainty, so Wu Ting got the script, although it was not the complete version, but the same can also be seen some clues!
Cong Shanshan thought about it for a while and sent another message: "But this movie, although the plot is old-fashioned, is very touching, and I cried watching it too! My old uncle's black-faced god cried watching it."
Lin Mei frowned immediately, and couldn't help asking: "Is the movie sensational? So sensational that the theater representatives also cried?"
"Yes, Sister Mei, I can't say much about this movie, but my uncle is quite optimistic about it." Cong Shanshan replied.
"Okay, I see. Thank you, Shanshan. When Wu Ting goes to the mainland to do promotion, I will let him find time to treat you to dinner." Lin Mei replied.
Cong Shanshan originally thought that she would be very happy, but for some reason, she was not as happy as she imagined when she saw this message.
On the other side, Lin Mei frowned. Seeing her manager frown, Wu Ting asked with a rather ugly expression, "Was that movie well shot?"
Lin Mei nodded, then shook her head again and said, "Cong Shanshan went to the screening meeting for theater representatives, and the response was very good. Although the plot is old-fashioned, this Li Yi, I have to say, seems to be sensational. Really good at it.”
"Then what should I do?" Wu Ting was the one who least expected the movie to succeed.
Because if the movie hits the market, it would be a failure if Li Yi abandoned him and chose an unknown actor, and if the movie is successful, Wu Ting will become a laughing stock, and may even follow him For a long time, as long as Li Yi succeeds, he will be pulled out as negative material every time.
"We can only place our hopes on "The Legend of the Walled Heroes". This film company attaches great importance to it, and the cast is bigger than that movie. The director Huang Zhenyi is also more famous. The key is that "The Legend of the Walled Heroes" will be as good as his The movie will be released at the same time, our distribution scale and the resources we can use are not comparable to Oceanwide Film and Television, don't worry, the movie will definitely be a hit if it is shot well." Lin Mei glanced at Wu Ting and said indifferently .
Upon hearing this, Wu Ting looked at Lin Mei with hope.
"You just need to cooperate with Director Huang to do a good job in the promotion of "The Legend of the Walled Heroes", and the company and I will naturally worry about other things." Lin Mei already had a draft in mind.
When the movie is released, the competition for the same schedule has always been all-consuming. If anyone is more reluctant to see Li Yi's new movie sell well, He Tiancheng is definitely one of them.
After all, when He Tiancheng opened his mouth aloud, Li Yi swept away his face, and later Wu Ting was replaced. Although it seemed that Wu Ting was not good at Mandarin, in He Tiancheng's eyes, this was Li Yi His face hit the ground, and he stomped hard again.
Otherwise, why would "The Legend of the Walled City" be released at the same time as "Mom Loves Me Again"?
Not to mention that Wu Ting and the others were preparing to give Li Yi a hard time, but on the other side.
After the release of "Mom Loves Me Again" was finalized in theaters, the publicity officially kicked off.
The short film "Deal" earlier gave Penguin Video a lot of sweetness. Yan Wenwei promised some resources, and Yan Wenwei was still eager to wait for the second micro-film competition next year to invite Li Yi Make a movie, so Penguin Video has given a lot of promotional resources.
Because Li Yi's previous "Gift in Room No. [-]" and "Deal" were both very well-received films, so when "Mom Loves Me Again" started to be promoted, it also attracted a lot of attention.
With the promotion, the movie also revealed more information.
For example, "Mom Loves Me Again" takes the tear-jerking and touching route.
For example, Wen Qing, the heroine of "Mom Loves Me Again", has made huge changes before and after in order to perform well in this play.
Another example is when watching the movie "Mom Loves Me Again", the whole audience burst into tears and so on.
such as……
Of course, spoilers are impossible. After all, large-scale spoilers are tantamount to driving away the audience for this kind of drama!
If everyone wants to know it, more publicity is needed, and the cost of a movie like "Mom Loves Me Again" is too high, so whether it is Fanhai Film and Television or Li Yi, although this time Compared with the previous "Gift of Room No. [-]", the publicity budget is much higher, but it is impossible to really spend money and publicity like other popcorn blockbusters.
However, in terms of promotional copywriting, it was ingenious, and even Li Yi himself went into battle to write a promotional copywriting.
Instead, the main focus of the promotion is Li Yi himself, the director himself.This is also a helpless thing. After all, although Wen Qing has some fame in this movie, she has never been in the mainstream Huadan group. It can't be compared with those mainstream florets.
Not to mention the other main actors.On the contrary, it was Li Yi, because of his earlier experience, coupled with his later driving low and high going high, a "Gift in Room No. [-]" was popular and well received, and a "Deal" was even hailed as the best movie of the year. A touching short film with over [-] million views.
Therefore, Li Yi concocted a promotional copy for himself: "It's still the original formula, and it's still the original taste. Director Li Yi continued the tear-jerking film after the year's most tear-jerking movie "Gift in Room No. [-]" and the year's most touching short film "Deal" The third part of the trilogy "Mom Loves Me Again" is moving again, are you ready to cry again? April [-]th, the moving will continue!"
(End of this chapter)
There was no pre-publicity for "The Gift of Room No. [-]" back then!
Oh, no, and it cannot be said that there is no such thing. At least it is indeed a way of propaganda.
But now, Li Yi is no longer the original Li Yi, and Fanhai Film and Television is not the original Fanhai Film and Television.
At least in terms of distribution, Mu Nanxing and Oceanwide Film and Television have much wider channels than before.
Although it still can't compare with those big distribution companies, it is enough for a movie like "Mom Loves Me Again"!
Mu Nanxing and the executives of Fanhai Film and Television had a smooth conversation with the theater representatives.
The film schedule of the first week of "Mom Loves Me Again" may still not be comparable to that of Wu Junming and veteran director Huang Zhenyi on Hong Kong Island, but it is not bad. The treatment in terms of film scheduling will not be worse than that of several other films of the same schedule.
On the other side, after Cong Shanshan went back, she contacted Wu Ting's manager on her social account immediately.
"Shanshan, are you back? How about that movie?" Lin Mei said that she valued Li Yi's movie, but actually she did.
Although the public opinion of what happened at the beginning has long since cooled down, the impact on Wu Ting is only temporarily dormant. It is conceivable that after Wu Ting's new film and Li Yi's movie are released, the original matter will definitely remain. Will be re-fried.
So, when Cong Shanshan volunteered to ask for information and get first-hand information, Lin Mei agreed without saying a word.
"How about the movie? Anyway, the plot is quite old-fashioned, but it's quite sensational." Cong Shanshan organized her words and said.
Lin Mei couldn't help but breathe a sigh of relief when she saw the message from Cong Shanshan.
In fact, because Wu Ting had auditioned for the male lead before, and it was almost a certainty, so Wu Ting got the script, although it was not the complete version, but the same can also be seen some clues!
Cong Shanshan thought about it for a while and sent another message: "But this movie, although the plot is old-fashioned, is very touching, and I cried watching it too! My old uncle's black-faced god cried watching it."
Lin Mei frowned immediately, and couldn't help asking: "Is the movie sensational? So sensational that the theater representatives also cried?"
"Yes, Sister Mei, I can't say much about this movie, but my uncle is quite optimistic about it." Cong Shanshan replied.
"Okay, I see. Thank you, Shanshan. When Wu Ting goes to the mainland to do promotion, I will let him find time to treat you to dinner." Lin Mei replied.
Cong Shanshan originally thought that she would be very happy, but for some reason, she was not as happy as she imagined when she saw this message.
On the other side, Lin Mei frowned. Seeing her manager frown, Wu Ting asked with a rather ugly expression, "Was that movie well shot?"
Lin Mei nodded, then shook her head again and said, "Cong Shanshan went to the screening meeting for theater representatives, and the response was very good. Although the plot is old-fashioned, this Li Yi, I have to say, seems to be sensational. Really good at it.”
"Then what should I do?" Wu Ting was the one who least expected the movie to succeed.
Because if the movie hits the market, it would be a failure if Li Yi abandoned him and chose an unknown actor, and if the movie is successful, Wu Ting will become a laughing stock, and may even follow him For a long time, as long as Li Yi succeeds, he will be pulled out as negative material every time.
"We can only place our hopes on "The Legend of the Walled Heroes". This film company attaches great importance to it, and the cast is bigger than that movie. The director Huang Zhenyi is also more famous. The key is that "The Legend of the Walled Heroes" will be as good as his The movie will be released at the same time, our distribution scale and the resources we can use are not comparable to Oceanwide Film and Television, don't worry, the movie will definitely be a hit if it is shot well." Lin Mei glanced at Wu Ting and said indifferently .
Upon hearing this, Wu Ting looked at Lin Mei with hope.
"You just need to cooperate with Director Huang to do a good job in the promotion of "The Legend of the Walled Heroes", and the company and I will naturally worry about other things." Lin Mei already had a draft in mind.
When the movie is released, the competition for the same schedule has always been all-consuming. If anyone is more reluctant to see Li Yi's new movie sell well, He Tiancheng is definitely one of them.
After all, when He Tiancheng opened his mouth aloud, Li Yi swept away his face, and later Wu Ting was replaced. Although it seemed that Wu Ting was not good at Mandarin, in He Tiancheng's eyes, this was Li Yi His face hit the ground, and he stomped hard again.
Otherwise, why would "The Legend of the Walled City" be released at the same time as "Mom Loves Me Again"?
Not to mention that Wu Ting and the others were preparing to give Li Yi a hard time, but on the other side.
After the release of "Mom Loves Me Again" was finalized in theaters, the publicity officially kicked off.
The short film "Deal" earlier gave Penguin Video a lot of sweetness. Yan Wenwei promised some resources, and Yan Wenwei was still eager to wait for the second micro-film competition next year to invite Li Yi Make a movie, so Penguin Video has given a lot of promotional resources.
Because Li Yi's previous "Gift in Room No. [-]" and "Deal" were both very well-received films, so when "Mom Loves Me Again" started to be promoted, it also attracted a lot of attention.
With the promotion, the movie also revealed more information.
For example, "Mom Loves Me Again" takes the tear-jerking and touching route.
For example, Wen Qing, the heroine of "Mom Loves Me Again", has made huge changes before and after in order to perform well in this play.
Another example is when watching the movie "Mom Loves Me Again", the whole audience burst into tears and so on.
such as……
Of course, spoilers are impossible. After all, large-scale spoilers are tantamount to driving away the audience for this kind of drama!
If everyone wants to know it, more publicity is needed, and the cost of a movie like "Mom Loves Me Again" is too high, so whether it is Fanhai Film and Television or Li Yi, although this time Compared with the previous "Gift of Room No. [-]", the publicity budget is much higher, but it is impossible to really spend money and publicity like other popcorn blockbusters.
However, in terms of promotional copywriting, it was ingenious, and even Li Yi himself went into battle to write a promotional copywriting.
Instead, the main focus of the promotion is Li Yi himself, the director himself.This is also a helpless thing. After all, although Wen Qing has some fame in this movie, she has never been in the mainstream Huadan group. It can't be compared with those mainstream florets.
Not to mention the other main actors.On the contrary, it was Li Yi, because of his earlier experience, coupled with his later driving low and high going high, a "Gift in Room No. [-]" was popular and well received, and a "Deal" was even hailed as the best movie of the year. A touching short film with over [-] million views.
Therefore, Li Yi concocted a promotional copy for himself: "It's still the original formula, and it's still the original taste. Director Li Yi continued the tear-jerking film after the year's most tear-jerking movie "Gift in Room No. [-]" and the year's most touching short film "Deal" The third part of the trilogy "Mom Loves Me Again" is moving again, are you ready to cry again? April [-]th, the moving will continue!"
(End of this chapter)
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