The King of Huayu Science Fiction

Chapter 466 National Day File Monopolists and Foreboding

"The meat is in the pot. Whoever wants to eat it can eat it. Watching the audience vote with their feet, the box office of "I'm Not the God of Medicine" is so high. Compared with the production cost, I am envious. Besides, I heard that "Eight Hundred Enlightenments" "Record" has finished filming? This theme is very suitable for the National Day file, if it is released on the National Day file, it might become a box office bomb."

Chen Jingxing said with an innocent face: "If Mr. Fu, you now say that "Eight Hundred Revelations" will be released on National Day, I will immediately withdraw "Inception" and won't argue with you, how about it?"

DreamWorks started in 14, and participated in the National Day file for three years for four years, but did not participate in the exhibition for only 15 years, and "Signal" in 14 years, "Matrix" in 16 years, and "The Martian" in 17 are all big names in the National Day file. The winner, this year announced the finalization of "Inception". It is not too much to say that DreamWorks has achieved a monopoly on the National Day file.

Although Chen Jingxing has his own logic, he believes that the existence of DreamWorks has made the movie market bigger and everyone has benefited, but other film and television companies don't think so. Although the market size has increased greatly every year, DreamWorks has a large appetite, and They still eat meat during the hot season.

Although the production of DreamWorks movies is very low, almost all of them are high-quality products, and the amount of meat eaten is quite considerable. In the eyes of other companies, it is a glutton, which is really disgusting.

The dissatisfaction of the major studios towards DreamWorks has been accumulated for a long time, and Chen Jingxing did not want to be tough, so he was prepared to retreat.

Hearing that Chen Jingxing was so afraid of "The Eight Hundred Revelations", Fu Sheng's face also flashed with color, and he waved his hands: "I also want to be on the National Day file, but unfortunately the post-production has just been finished and it was submitted for review a few days ago. Wait until next year."

The prototype story of "Eight Hundred Apocalypse" is the defense of the Four Lines Warehouse, which Fu Sheng wanted to make a long time ago. When Feng Xiaogang was filming "Assembly", Fu Sheng suggested that he choose the theme of the defense of the Four Lines Warehouse. .

It’s just that the evaluation at the time believed that the review was risky, and it was not as safe as "Assembly". After all, the defense of the Sixing Warehouse involved the KMT army, and "Assembly" was about our own team.

Although "Assembly Number" is also like pink and black, and it portrays the revolutionary team as an army that fools the troops to die, this is not a high-level black, it is just a little bit higher than the low-level black.

But how to put it, it's okay to fool the reviewers of the Film Bureau.

Coupled with the huge loss of "Assembly", the film cost more than 8000 million yuan, and the final cumulative box office was less than [-] million yuan, so Fu Sheng felt that the Huaguo film market was far from being able to carry blockbuster military action movies.

The story of the four-line warehouse defense battle was pushed to the bottom of the box.

Until DreamWorks and China National Film Co-produced "The Mekong River" and became a dark horse that shocked the entire film market. After the unprecedented box office of 25 billion during the Spring Festival, not only other companies saw the main theme of military movies. Taking this story out, it cost [-] million to gather many stars to start filming.

It was launched at the beginning of 17, and it was launched in October due to accidents, and finally finished in April this year, basically ending filming at the same time as "Inception".

It's just that "Inception" has already obtained the Dragon Label of the public release license, and it is short of the digital film technology certificate. Usually, there is basically no problem at this point, so after getting the Dragon Label, DreamWorks officially announced the decision. File National Day file.

Wu Zhaoxian, CEO of Tianrun Pictures, shook his head: "Next year's National Day will be a gift, and the main theme will definitely get together. Are you willing?"

"Then the summer file." Mr. Fu seemed very confident in "Apocalypse Eight Hundred", looked at Chen Jingxing with a provocative smile and said, "Otherwise, we will have a big fight next year in the summer file?"

Now that "Eight Hundred Revelations" has been submitted for review, Fu Sheng has naturally seen the finished film, and in his mind, it is not inferior to Dreamworks' "Spike II" or "Operation Red Sea".

Who in the industry is not envious of the box office miracle of "Spike II"?
Fu Sheng's confidence in "Apocalypse Eight Hundred" is not so strong. In the past few years, I am tired of seeing DreamWorks in the limelight and throwing box office bombs wildly.

"Boss Fu said so, then I can only back away from it. After all, "Matrix III" is still very important to DreamWorks as the final chapter of this series, and it cannot be lost."

Chen Jingxing's humble answer made Fu Sheng choke.

Dude, how did you forget about Matrix III? "Matrix III" is the final work of the series, and it also has great influence abroad. In order to take into account the domestic and foreign schedules, it is necessary to choose the summer schedule.

The popularity of "Matrix II" around the world is seen by domestic filmmakers, and they are both jealous and envious.

Although "Tang Detective" has already let domestic filmmakers know the power of the series, "Matrix II" can be regarded as another lesson for them.

If this kind of series of movies does not pull the hips in the middle, it will be like a snowball, getting bigger and bigger, and it can be called a monster at the box office.

Did "Matrix II" stretch your hips?
of course not.

Even if his "Eight Hundred Apocalypse" is the second "Spike II", he can't help but be afraid of going head-to-head with the final chapter of "Matrix".

Mr. Wu of Tianrun smoothed things over: "Mr. Fu was just joking, two heavyweight blockbusters must be avoided, the summer vacation is more than two months away, can't there be room for two blockbusters?"

This is true, this year's summer file has accommodated three box office bombs of more than 25 billion.

Chen Jingxing laughed it off, and led a few bosses who actually hated him and walked towards the hall.

In fact, he didn't pay much attention to Fu Sheng's words. If "Eight Hundred Revelation" wants to be released in the summer file next year, let's go through the review first.

"Eight Hundred", which also tells about the defense of the Four Lines Warehouse in the previous world, also won the dragon mark in the first trial, but it got stuck on the digital film technology certificate in the final trial.

If the public screening license, commonly known as the dragon mark, is the "birth permit", then the digital film technology certificate is the official household registration.

It's just that for the vast majority of normal movies, it is not a problem to get the Dragon Label and the digital movie technology certificate.

Although in this world, the domestic review standards are looser than those in the previous world, the looseness is technically looser, and the specific image scale is looser.

It doesn't mean that in terms of ideology, he will be more relaxed than in Chen Jingxing's previous life in terms of right and wrong.

The defense of the four-line warehouse can be filmed in the direction of the buttocks.

But in the hands of the company that made "Assembly", he couldn't make anything real.

In terms of crooked buttocks, there is no comparison between "Eight Hundred" and "Assembly". "Assembly" was filmed directly as the revolutionary team as an army of KMT. question.

"Eight Hundred" can only be regarded as beautifying the KMT army, which is not actually a matter of principle.

"Assembly Number" can pass the review. If "Eight Hundred Revelations" can't pass the review, Chen Jingxing will feel strange. At most, it will be stuck for a while. With the strength of Jingying and the level of reviewers, this is not something that can't be solved question.

It's just that whether Jingying's "Eight Hundred Revelations" will be stuck and how long it will be stuck, Chen Jingxing can't say for sure.

Even if "Apocalypse Eight Hundred" can be released in the summer of next year, Chen Jingxing doesn't think it is a big threat, and it will have little impact on DreamWorks' film plans for next year.

"Are you... "The Return of the Great Sage" and "Kung Fu Panda"?"

The hall of the DreamWorks headquarters is divided into two huge spaces that are almost exhibition halls. One space is to display the live-action movies and TV series produced by DreamWorks.

The other space is mainly animation, including animated dramas from "Star God", "Universal Super Battleship", "Evolutionary 46 Billion Ensemble", "Skyhawk Warrior" to "Special Mobile Team", and "Ni My Name", "The Return of the Great Sage", "Kung Fu Panda", and hand-painted art posters, dolls, models and paintings of an unknown animation film.

This is actually the normal arrangement of most film companies, especially Hollywood film companies. Showing the film works and historical background owned by a company can be regarded as a "famous scenic spot".

Usually when tourists or outsiders come to the company headquarters, they will be shocked by the artistic poster display of the work.

After all, all major Hollywood factories have a long history, and there are many century-old shops with countless classic works.

And the exhibition hall of DreamWorks really shocked everyone who just came in.

The main reason here is that people can concretely see that DreamWorks has produced so many works in just a few years since its establishment.

And they are all excellent works that can be called out in one mouthful.

This is also part of the brand image management of DreamWorks. Externally, people have a more concrete impression of the DreamWorks brand, and internally, it improves employees' corporate identity.

Chen Jingxing feels that a good corporate culture identity is not instilled through annual meetings, nor through team building during holidays.

For a content company like DreamWorks, the best corporate culture is the work.

It can not only make employees feel proud, but also subtly implant the company's goals and culture.

Dreamworks produces works of this level, such as "Matrix", "Gravity", "The Walking Dead", "Kung Fu Panda", and "Aquila Warrior". It is DreamWorks who make such works mission.

Everyone can realize that the film and television dramas or animations they participate in should stand side by side with the above classics in the exhibition hall. This is an invisible responsibility education and self-identity. My work is not only important, but also useful. meaningful.

"Is this Dreamworks' animation for next year's Spring Festival? What's it called? "Wall-E"?"

After everyone glanced around, Mr. Wu of Tianrun Pictures asked the strange-looking yellow robot with big eyes that seemed to be composed of two cameras.

"Yes, it is an animated movie that will be scheduled for next year's Spring Festival."

"Tsk tsk, is this on display?"

Mr. Jingying Fu's tone was a bit complicated. Just now, he was secretly delighted by Chen Jingxing's fear of "Eight Hundred Revelation" in his words and deeds, as if he had been poured a basin of cold water at this moment.

As the head of a traditional film and television company, his past experience and experience make him always easy to ignore animation.

Animated movies can no longer be ignored.

It's not just the box office that can't be ignored, but the benefits of peripheral development are even more unacceptable for a while.

Although DreamWorks did not disclose it, Jingying has always paid attention to it. As far as Fu Sheng knows, the sales of genuine peripheral products of "Kung Fu Panda" alone have exceeded 4.5 million so far. This is only in China, and there is a problem of piracy. .

In foreign countries, especially in the European and American markets, because there are fewer piracy and the peripheral development industry is more mature, it is said that DreamWorks’ revenue from peripheral product licensing alone exceeds 2 million US dollars. Every time it sells a Kung Fu Panda doll, or other Key chains, mugs and other commodities, DreamWorks can get benefits.

Not to mention that "Kung Fu Panda" is preparing to produce a second part. If DreamWorks can make it a long-lived animation IP that is popular at home and abroad, these potential benefits cannot be measured by the box office at all.

It is said that the parent company of Universal Pictures is considering including "Kung Fu Panda" and "Matrix" in the second phase of Universal Studios in Beijing, which is under construction.

In contrast, the box office of a film of 30 billion yuan is too dwarfed by these.

""Robot Wall-E"..." President Wu of Tianrun Films fell silent after reading the name of "Robot Wall-E".

Since "Your Name", he has been keenly aware of the box office potential of animated films. He bought an animation company early last year and produced an animated film "Dinosaur Adventure" based on CCTV's popular children's animation series. "Record" is also planning to take a share of the next year's Spring Festival stalls.

As a competitor of the same type, although he was afraid of "Wall-E", he did not have the confidence to eat the soup. After all, it is not an IP of Journey to the West, nor is it a panda, and he has no kung fu. The production level is as high as ever, and I am afraid that the dominance will not be very high.

After all, it is recognized that even Chen Jingxing admitted in an interview that the reason why "The Great Sage" and "Panda" can create box office miracles and even become popular overseas has a lot to do with the subject matter, and original animation films still have risks.

The animated series of "Dinosaur Adventure" is currently the most popular sub-supply animation among children, so even if the animated film with its own popularity and audience can't compare with "WALL-E", it should still grab a lot of soup.

But now that Chen Jingxing is so confident in putting out the posters, doll models, and huge paintings of "Wall-E", the elements and proportion are more conspicuous than "Kung Fu Panda" and "The Return of the Great Sage".

An ominous premonition gradually grew in Wu Zhaoxian's heart.

(End of this chapter)