Huayu Zhihao

Chapter 1025 "Iron Man 3" Domineering Reaching the Top

"To Youth" opened strongly with a box office of 1.42 million yuan in the first week of its release, beating Hollywood blockbuster "Special Forces 2: Total Counterattack" with a box office of 7956 million yuan in the second week of its release, and won the weekly box office champion.

其中在2013年4月30日单日获得了5200万人民币票房，成功刷新了内地2D电影单日票房纪录。

This first week's box office was a bit unexpectedly high, especially when the Hollywood blockbuster "Special Forces 2" was released in the second week at the same time, it was able to win 2 million box office. "To Youth" can be said to be a dark horse at the box office. .

The production cost of "To Youth" is 4500 million RMB, plus 1500 million publicity and distribution, the total cost is only 6000 million. Although it is considered a big production among youth films, it is generally considered a small and medium cost film.

And its first week won a box office of 1.42 million yuan, which is more than twice the total production cost, which is indeed a bit surprising.

And the high box office of "To Youth" has also made many people compare it with the previous box office dark horse "The Imperial Capital Meets Seattle".

The production cost of "Emperor Capital Meets Seattle" is lower, and the total investment in publicity and distribution is only 3000 million yuan. Last week, it ranked No. 4 in the weekly box office rankings.

Its total box office has exceeded RMB 5 million, and it is currently second only to "Journey to the West: Conquering the Demons" in the 2012 Mainland annual box office rankings.

Of course, this gap is a bit big. The final box office of "Journey to the West: Conquering the Demons" was as high as 12.46 billion yuan, ranking fourth in the box office rankings of mainland film history!
The two films, one romantic comedy and one youthful nostalgia, are not the types of movies with high box office in the past in the mainland, but this year both broke out.

This has made countless companies in the industry envy and hate. There is one Chen Hao who has a high return on investment and earns a lot of dollars.

Affected by the box office hits of the two films "Emperor Meets Seattle" and "To Youth", the market value of Haotian Films has also continued to rise, and the current market value has exceeded 350 billion yuan!

Experts predict that when Chen Hao's "Interstellar" is released, as long as the box office explodes, the market value of Haotian Films this year is likely to exceed the 400 billion RMB mark!

At this time, as the biggest competitor of Haotian Films, the market value of Huayi just exceeded 100 billion yuan last year, and the current market value is 127 billion yuan, which is less than half of Haotian Films!

As for Wanda, LeTV, Guangxian and Bernard, they are not even as good as Huayi. No wonder the industry calls the six major private film companies one super and many strong!
However, there is bad news for "To Youth", that is, in the next week, the Marvel superhero blockbuster "Iron Man 3" will land in major theaters in mainland China on May 5 during the National Day holiday.

In North America, it will be released on Friday, May 5, which means that the mainland will be released 3 days earlier than North America!
……

After attending the premiere of "To Youth", Chen Hao devoted himself to the editing of "Interstellar", and then finished the first cut of the film before the end of April.

Chang Hongsong reported that the special effects part of "Interstellar" will probably be completed in mid-July when Haotian Special Effects has mobilized 3 teams to rush to work at the same time.

Chen Hao can complete the final cut of "Interstellar" at the end of July, which will not affect the film's official release in early August!

Time passed quickly, and May 2013 officially arrived.

Haotian Music released this year's first album on the first day of Labor Day, Zhang Hanyun's "Love God Always Knocks on the Wrong Door"!
"The God of Eros Always Knocks on the Wrong Door" will only sell digital albums. In the future, Haotian Music's albums will only focus on digital albums, and physical albums will be completely abandoned.

Even if a physical album is produced, it will only be customized for fan benefits and collections.

The current Haotian Music is a bit damaged, three fast girls and one fast boy have left Haotian Music one after another, and now there are only three singers left: Zhang Hanyun, Xue Qianqian and Xu Song.

Especially Li Yuchun and Zhang Jingying who left, one is a super popular singer and the other is a powerful singer. Their departure is indeed a huge loss for Haotian Music.

However, Huo Shaowen did not find a suitable singer to sign a contract in "The Voice of China", and now his goal is to turn to some famous singers.

We are still looking for contacts, so this year's Haotian Music should only release 2 albums.

Zhang Hanyun's "The God of Love Always Knocks on the Wrong Door" has caused quite a stir once it was released on Kugou. In just one week, the number of paid downloads has reached 70.

Compared with the final 105 million paid downloads of its last album "First Love", it is not much different. According to this momentum, it should be very promising to finally break the 200 million downloads.

At the same time, it is also expected to break the record of 200 million paid downloads set by Li Yuchun's "Li Yuchun"!

Speaking of which, Zhang Hanyun's popularity is still two grades behind Li Yuchun's, but now digital albums are becoming more and more popular among fans.

Especially for its cheap price, it is indeed the best choice for the cash-strapped student party, which is why such sales can explode.

……

At the same time, in the first week of May, the Marvel superhero blockbuster "Iron Man 5" was also officially released on a large scale around the world, officially kicking off the North American summer season!
Lord Tony Stark came to North America as a god, and smashed the record of the "swan song" of the glasses wizard with a wave of his hand!
The opening record of more than 1.75 million U.S. dollars ranks second in film history, second only to "The Avengers", which is a "group battle".

North American weekend box office list (2013.5.3-2013.5.5):
No. 1, "Iron Man 3", with a weekend box office of 17500 million U.S. dollars, Tianchi Pictures, with a cumulative box office of 17500 million U.S. dollars, 4253 theaters, and an investment cost of 2 million U.S. dollars;
No. 2, "Athletic Men and Money Robbers", with a weekend box office of US$760 million, Paramount, with a cumulative box office of US$3391 million and 3287 theaters, a decrease of 62.5% year-on-year, and an investment cost of US$2600 million;
No. 3, "Legend No. 42", with a weekend box office of US$621 million, Warner Bros., a cumulative box office of US$7833 million, and the number of theaters showing 3345 theaters, a year-on-year decrease of 41.7%, and an investment cost of US$4000 million;
……

This week, the North American film market officially entered the summer season. Driven by a lot of money-burning "Super Bowl" commercials and "World Tour", although the temperature has just "beginning of summer", the eyes of movie fans all over the world have long been caught by "Iron Man" captured!

In the grand spectacle of fireworks flying all over the sky, the North American stock market made its grand debut this week with a shocking sum of US$2.12 million!

This is also the second time in North American history that the first week of May has exceeded the sum of 2 million US dollars!The first place is naturally 2.49 million when all members of the "Avengers" arrived last year!
As a strong contender for the North American and global box office titles in 2013, Haotian Entertainment North America opened up a huge screening scale of 3 theaters for "Iron Man 4253".

And Iron Man, one of the giants of the Avengers, did not disappoint everyone, raking in money with an astonishing score of more than 4 US dollars in a single hall!

Counting the box office revenue of the midnight show on Thursday, as of this weekend, the total box office of "Iron Man 3" exceeded 1.75 million US dollars, rewriting a series of box office records.

First of all, the scale of releases in 4253 theaters ranks 14th in film history, second only to "The Twilight Saga: Eclipse", two "Batman" (second and third), three "Harry Potter" Special" (fifth, sixth, seventh).

《钢铁侠2》、《加勒比海盗3》、《史莱克4》、《复仇者联盟》、《超凡蜘蛛侠》、《夺宝奇兵4》和《马达加斯加3》。

Secondly, this Friday (May 5) has a single-day income of 3 million US dollars, ranking seventh in the film history's Friday single-day income list.

After "Harry Potter 7", "The Avengers", "The Dark Knight Rises", "New Moon", "Dawn" and "Dawn".

Third, it also ranks eighth in the single-day income list on the opening day of film history, second to the six films mentioned above + "Eclipse";
And the ninth place in the single-day income list of film history, second to the aforementioned seven films and "Avengers" (May 2012, 5);

Fourth, on Saturday (May 5), the single-day income was 4 million US dollars, ranking second in the film history's Saturday single-day income list, second only to the 6223 million US dollars of "The Avengers";
Fifth, on Sunday (May 5), the single-day income was 5 million US dollars, ranking second in the film history's Sunday single-day income list, second only to the 4475 million US dollars of "The Avengers";
Sixth, the box office of the first three days of release exceeded 1.75 million U.S. dollars, ranking No. 13 in the May opening list of film history, the summer opening list, the PG-2 film opening list, the total opening list, and the three-day box office list , second to the $[-] million of "The Avengers";
Seventh, the average single-house income of US$41218 ranks third in the single-house income list of Wide-level films in film history, second only to the US$47698 of "The Avengers" and the US$45561 of "Hannah Montana Concert";

Eighth, it took less than 2 days to break through the 1 million US dollar mark, ranking the third fastest in film history, second only to "The Avengers" and "Harry Potter 7";
Ninth, it took less than 3 days to break through 1.5 million, ranking second in film history to break 1.5 million!2 Days of First Speed ​​for The Avengers;
Tenth, North America's first week of 1.75 million + overseas regions' first week of 1.98 million = 3.73 million US dollars, ranking sixth in the global opening list of film history.

次于《哈利波特7》（4.83亿）、《哈利波特与混血王子》（3.94亿）、《复仇者联盟》（3.92亿）、《变形金刚3》（3.82亿）与《蜘蛛侠3》（3.81亿）。

No.11. At the same time, due to the huge difference in the box office between the top two this week (a difference of 1.67 million US dollars), it ranks second in the list of "#1-#2" box office difference in film history. The first is the premiere of "Women's Federation" Zhou, a $1.99 million difference from the runner-up (“Think Like a Man”).

同时《钢铁侠3》的票房收入占到当周总收入比重的82.6%，位列影史第三位，仅次于《蜘蛛侠3》公映周（83.3%）和《复仇者联盟》公映周（83.1%）。

No.12, under the leadership of "Iron Man 3", the total revenue of the market in a single week reached 2.12 million US dollars, ranking ninth in film history!

……

It can be seen from the above many film history second stories that Iron Man is now in a tough state that is invincible except for the Avengers. I am afraid that any other "Avenger" flying solo will not be able to achieve such a sensational effect!

In the DC camp, I am afraid that only Batman can compete with it, so it is not an exaggeration to say that Stark is "the spokesperson of Superhero in the new century".

Looking at the unique comic hero culture in the United States, although there are many characters in the development of hundreds of years, there is always one leader in different eras!
Under the interpretation of Christopher River in the last century, Superman has become the endorsement of comic heroes with the label of "perfect". He is handsome, tall, strong, and invincible. He is shy and gentle after taking off his cloak. They are all interpreting perfection!

In the stage of world promotion of American comic culture, such an image is undoubtedly the best "American endorsement"-a firm appearance and a refined and civilized connotation.

After entering the new century, people's definition of perfection began to gradually shift.

The 21st century is an era of rottenness and cuteness. Apart from the "masculinity" selling point of rottenness, the yuppie men's style, which is full of cuteness, is beginning to be popular.

Coupled with the "perfect personality" in psychology (men and women will gradually integrate the personality characteristics of the opposite sex to achieve "perfection" when people reach middle age.

Therefore, middle-aged uncles have both the fortitude and bravery of men, and the delicacy and warmth of women, and vice versa for women, so little loli loves uncles. )’s recognition, all created the conditions for the popularity of “Iron Man”.

Looking back on the sudden rise of "Iron Man 2008" in 1, many people were confused, and this is actually the reason.

And it's not just Robert Downey Jr., but Brad Pitt and even Johnny Depp who benefit from this trend.

In this comparison, it can be understood that the act of "Batman" willing to soar in the darkness is tragic, but more awe-inspiring.

In addition to being yuppie and cute, Tony Stark also has high IQ, rich money, and the "infatuated" trump card of "being loyal after being promiscuous before". How can he prevent a large number of female fans from being overwhelmed by it?
In addition, another magic weapon of "Iron Man" is "firmly moving closer to the organization".

From the second part of the series, "Iron Man" has devoted himself to the formation of the "Avengers Alliance", leading the S.H.I.E.L.D. Bureau, holding out the Black Widow, and running errands for the "organization" at the end of the "Hulk" egg. .

Under the premise that other superheroes "do nothing", the hard work of "Iron Man" makes the audience naturally connect the two series.

Subsequent facts also proved that although the group activities in the "organization" were a group of people fighting monsters and upgrading, the final last hit of the boss was exclusive to "Iron Man", and Stark's popularity gradually surpassed others (God) above.

Although the interval between "Iron Man 3" and the second part of the series is as long as 3 years, due to the existence of the "organization", the popularity of "Iron Man" has not lost at all, which laid the foundation for the eruption of the film's box office.

At the same time, the successful operation of "Iron Man 3" is undoubtedly a good start for Marvel's second phase, and the industry analyzes that its influence is far more than that, and its fluctuation effect will even affect the third phase!

According to the current box office trend, it should not be a big problem for "Iron Man 3" to exceed 4 million in North America. If it can withstand the impact of "Star Trek 2", it is very likely to enter the five-star club.

Finally, returning to the film itself, the whole film has been in an exciting dynamic rhythm, but there is no oppressive feeling of "the adrenal glands are constantly secreting", thanks to the natural and smooth connection between the various action scenes.

There is also the control of the characters, except for the old faces of the series (Stark, Pepper, War Machine), this time a considerable number of supporting characters have been added.

Such as Dr. Killian, Mandarin, botanist, security guard, President of the United States, little boy and even the handsome guy who has confronted Tony several times and so on.

The full number of people will naturally bring strong plot pressure, but under the command of the director, these characters still interact and promote the plot within the limit of 2 hours and 10 minutes, and it is really not easy to shape their respective characters more completely.

"Iron Man 3" scored 62 points in the comprehensive media review, 79% freshness in Rotten Tomatoes, 179 people voted for Fresh Tomatoes, 49 voted for Rotten Tomatoes, most of the mainstream media issued favorable comments, and the performance of Robert Downey Jr. was even more favorable. It's a compliment.

""Iron Man 3" is a desperate but exciting work under the heavy gloom!"

"Whether it's Tony dexterously avoiding the villain's army, or the cuteness with the child in the snowy night, thanks to Robert Downey Jr. for using his genius performance to ensure the quality of "Iron Man 3"!"

"A self-aware action movie with wild creativity and dark humor, and of course plenty of muscle to call on!"

"Robert Downey Jr. is still an upstanding, lovable, smart idiot, just like his character in "The Little Thief", even Tony's traumatic stress disorder can be used by him rightfully. !"

"The perfect blend of on-the-fly humor and well-placed emotiveness sublimated into a heavy metal thrill, with a lot of dark humor in it of course!"

"Fun, twisted and creepy, this is 'The Tin Woodman''s most satisfying solo run to date! And the frontrunner for a string of three summer movies!"

"Shane Black once again showed the world his exquisite forging technology, the scene design and plot control full of intelligent inspiration, all of which have become the precision weapon to shape this swaggering super genius!"

……

"Iron Man 3" domineeringly topped the weekend box office in North America. At the same time, under the praise, the industry predicted that the box office in North America will break 4 million, and it is expected to be 5 million.

While the box office in North America is booming, "Iron Man 3" is also doing very well in the world.

In the Mainland, "Iron Man 3" had a box office of RMB 5 million in its first five days from May 1st to May 5th, making it the highest-grossing imported film this year and breaking new ground for "approved films" in the Mainland Market box office record.

At the same time, the film's first-week box office surpassed that of "Transformers 4.01", which was 3 million in its first week, and became the second highest-grossing film in mainland film history, after "Titanic 4.673D" with 3 million in its first week.

In South Korea, after the release of "Iron Man 3", it continuously broke the record of breaking through the 400 million and 500 million movie viewing mark in the South Korean film industry this year.

As of last Sunday, more than 587 million viewers have been mobilized to watch the film in South Korea, which is much higher than the most popular imported film "Avatar" in South Korea. The second film to reach more than 7 million viewers.

In addition, the overseas box office of "Iron Man 5" has also exceeded the US$6 million mark, and the cumulative global box office is US$8000 million.

Therefore, "Iron Man 3" is expected to surpass "Avatar" and "Avengers" to become the "fastest billion-breaking" movie in the world.

The crazy box office journey of "Iron Man 3" made Haotian Entertainment North America very happy, because according to the agreement, all the proceeds of "Iron Man 3" within 5 years belong to Haotian Entertainment North America.

Obviously, it is a foregone conclusion that the global box office of "Iron Man 3" will exceed 10 billion, and Haotian Entertainment North America can make a fortune again.

As for Marvel Entertainment, and the other shareholders of several major Hollywood giants, although they are greedy, they are also happy. After all, the box office of "Iron Man 3" is booming, which can be said to be a good start for the second phase of the Marvel Universe.

Several giants are already fantasizing about the box office hits of several films in the second phase of Marvel, and then year-end dividends!

……

"Wait, don't make trouble!" Xiaoying smiled and pushed Chen Hao's big hand away.

However, Chen Hao directly picked up Xiaoying and put it on his lap, wrapped Xiaoying's earlobe in his mouth and said, "Don't you miss me?"

Xiaoying is really a workaholic. Ever since Chen Hao arranged a TV series and 1 movies for her, Xiaoying has been busy filming, and even the emperor seldom returns.

Except for the meeting a few years ago, Chen Hao hasn't seen Xiaoying for a while.

But besides Chen Hao's arrangements, this girl also asked Li Wanli to accept other film and television dramas for her. As long as the script and the behind-the-scenes team are acceptable, she will accept them.

After all, although there is not yet a masterpiece of the big hit, Xiaoying has made guest appearances in many popular works, so she has gained some fame, and some scripts can still be received.

Then Xiaoying stayed in the crew all the time, turning into a workaholic.

If it wasn't for her first major female lead drama "Legend of Lu Zhen" which will be aired on Shonan Satellite TV's Golden Eagle Solo Theater today, she would have returned to the imperial capital for publicity.

Then he called Chen Hao to share with her the joy of his first heroine. Chen Hao really didn't know when he would see her.

"Oh, today is the first time that a female lead drama is broadcast, why don't you watch it with me first!" Xiaoying said coquettishly while avoiding Chen Hao's harassment.

Hearing this, Chen Hao had no choice but to stop his movements, then hugged Xiaoying in his arms and said, "Then let me kiss first, and I will watch it with you."

After hearing this, Xiaoying turned her head happily, and then was given a French wet kiss by Chen Hao.

After 2 minutes, the two separated, breathing heavily, but Xiaoying still suppressed her affection because of the importance she attached to the first female lead drama.

Holding Chen Hao's big hand with both hands, wrapping around his waist, and then watched "Legend of Lu Zhen" together!
(End of this chapter)