Huayu Zhihao

Chapter 319 Two Versions
Everyone should be familiar with Kugou Music. Even before Chen Hao traveled, it was still one of the largest music portals in the mainland, and its official launch was in 2004!
Kugou Music is a digital music interactive service provider with a strong gene of technological innovation in China. It is the first to do so by synchronizing lyrics to word-for-word playback, providing online audition functions, and so on.

The predecessor of Kugou was called Soubao Music Network, which was developed by Xie Zhenyu in 2000, but in 2001, it encountered the cold winter of the Internet.

At that time, it was difficult for large-scale Internet sites to make profits, and it was naturally even more difficult for small and medium-sized sites, so life was suffering.

When the time came to 2004 this year, with the rise of Internet SP, Xie Zhenyu also started to get involved in the SP business, and gained a good income with many SP peers.

So, he and his entrepreneurial team registered a company for Souzao Music and started commercial operation.

Soubao.com is the earliest professional music search engine in China, and it has quickly won the support of a large number of netizens. It is not an exaggeration to say that it is the most famous music search engine in the industry.

Not only because Soubao.com is professional enough to focus on music search, but also because Qiandu MP3 has not been launched yet, and the major portal websites do not provide music services.

As for Qianqianjingting, Kuwo Music Box, etc., they have not yet come out, and there are basically no decent competitors.

Therefore, Soubao.com quickly spread among young netizens, and its reputation is getting bigger and bigger.

At the same time, Xie Zhenyu also developed a download software similar to Thunder, Tutu.

Because after you search for the music you like, the next thing to do is undoubtedly to download it, which is completely complementary.

Tutu is more like Xie Zhenyu's "Xunlei" in a strategic sense, but if it competes with Xunlei, it is tantamount to jumping into the Red Sea. Xie Zhenyu is more focused on the music client.

Therefore, Xie Zhenyu officially developed Kugou in 2003, and officially released it in 2004.

In less than a month since Kugou Music was launched, the number of online users has exceeded 1, and it is still growing rapidly.

In the field of music clients, Kugou Music has taken the lead and is gaining momentum.

And it was not Chen Hao himself who mentioned Kugou first, but Huo Shaowen!
Huo Shaowen has always been committed to the promotion of Chinese music. After entering the new century, the sales of Chinese music albums have been declining. The future of Chinese music has always been a problem that plagues all musicians.

At this point, Huo Shaowen has a long-term vision enough, and the sales of physical albums are deteriorating, so he focused his attention on digital music.

So I also pay attention to various music websites on the Internet, so I naturally know the existence of Kugou.

When Kugou had already shown a rapid momentum, Huo Shaowen naturally didn't want to miss it, so he made this request with Chen Hao.

It was also through Huo Shaowen that Chen Hao knew that Kugou had been established, so of course he couldn't let it go, spending some money now would be blood money in the future!

The key is that Huo Shaowen has a big enough reputation and status in the Chinese music industry. It should be easier for him to take over Kugou with his own money.

……

After reading the news of "2004 Haotian Produces Happy Girls", Chen Hao spent some time to temporarily process all the files.

Then, I invested in the post-editing of "The Man Without a Surname".

Before editing, Chen Hao naturally reviewed the original version of "The Man Without a Surname". After reading it, Chen Hao frowned.

The original version of "The Man Without a Surname" lasted for two and a half hours, interspersed with explanations of many scientific concepts, more like the director's self-talk, and the editing problem may not be very friendly to the audience.

The original version of "The Man Without a Surname" is more like the director's self-expression. To put it simply, it is similar to the "director's version". This version is completely pursuing the director's self-explanation and expressing everything the director wants to say.

If you encounter a Hollywood giant, it is likely to be cut, because the film has a stronger philosophical meaning, more like a philosophical film or a literary film.

Correspondingly, the entertainment is reduced, and the box office may not be ideal.

Moreover, the world view of this film is indeed a bit complicated, involving the butterfly effect, strings, parallel universes, entropy, etc., plus memories and flashbacks, so the audience may seem to be struggling.

Especially for the current mainland audience, who have not experienced the era of the information explosion, nor have they been baptized by Hollywood blockbusters in this regard many times, so they may not understand it.

It's too complicated, and it's likely to be like "Creed". After watching it, the audience feels that they may be a fool.

The end result is that everyone has no interest in the film and no longer buys it, even if you are a world-class film master.

This is actually related to the director's ability to tell stories. In fact, everyone may not have fully understood "Inception" when they watched it for the first time, but it does not affect everyone's love and pursuit of it.

This means that the director has superb storytelling ability, and at the same time is entertaining enough, so that everyone can experience the most intuitive visual experience of watching movies.

At the same time, if there is a little more brain-burning, which makes you not aware of it, or it is right for the taste of brain-burning chip lovers, then the word-of-mouth and box office will naturally explode.

Therefore, the original version of "The Man Without a Surname" is indeed a time-space-collapsed classic, more philosophical and literary, and was shortlisted for the Golden Lion Award at the Venice Film Festival, winning numerous awards.

But its box office performance is much worse.

There are three roads in front of Chen Hao. Edit it according to the original version, then he may gain a lot in terms of trophies, but the box office is estimated to be a bit hanging.

Or re-edit, break the story rhythm of the original movie, and come up with a "No Surname 2.0" version.

Of course, there is a third way, which is to edit two versions, that is, a so-called "director's version" and a "public release version"!
The "director's version" can remove some entertainment scenes and express them more literary and philosophical, and use them to participate in film festivals to compete for trophies.

The "public version" can delete certain scientific concepts, highlight love and special effects, one is the theme that human beings can never avoid, and the other is the most intuitive visual enjoyment.

With the increase in the ratio of the two, the audience will not seem to be too strenuous, and can feel the fun of watching movies, and the box office will naturally be better.

After all, it is very difficult to perfectly combine literary and commercial aspects. Although there are many, they are a minority after all. Many world-class directors dare not say that every movie can do it.

Therefore, Chen Hao thinks it is best to choose the third option, editing two versions.

　Thanks for the 500 rewards from "Sweet Mi Tang Poetry"!

　　
　
(End of this chapter)