Huayu Zhihao

Chapter 823 Create a Film History Champion
When the outside world was buzzing about the finalization of "Inception", Chen Hao was still busy with the post-editing of the film.

However, although it is only March at this time, and the movie will not be released until more than three months later, the promotion of "Inception" has already begun.

In order for this mega-production with an investment of 1.6 million US dollars to recover as much as possible and create a higher box office, Haotian Films directly used 1 million US dollars for film promotion.

Fortunately, Haotian Films has just been listed and received a large amount of financing, so it is relatively easy to spend 1 million.

Although the box office of "Avatar" seems unattainable, Chen Hao and Haotian Films are going to play big, and the goal is to regain the box office champion of the Chinese film history in the name of euphemism!

A more realistic statement is to try to get back the cost as much as possible. After all, the investment of 1.6 million US dollars is too high for the current mainland film market!

Although it was difficult, Chen Hao felt that he could give it a try.

After all, as far as movies are concerned, "Inception" has obvious advantages and disadvantages compared with "Avatar".

Of course, in terms of visual effects, "Avatar" is definitely better than "Inception".

But this time "Inception" is different from the previous life, it was made into a 3D movie by Chen Hao, and the viewing effect is much better than the original version.

Moreover, many scenes in the film are also full of whimsy, such as levitation fights, snow battles, city folding and so on.

Of course, it is impossible to win against "Avatar" only by the movie itself, and there must be some other methods.

Chen Hao already has a complete plan in mind, but he still has to wait until the movie is edited.

……

At the same time, on March 2010, 3, Haotian Music released the first album of this year, which is also Li Yuchun's third personal album "Youth Huaxia".

"Youth Huaxia" is the first concept album independently planned by Li Yuchun, which focuses on the Huaxia style.

Once the album was released, it was well received by corn fans. The album's title song "Youth Huaxia" won the highest sales volume of this year's wireless debut with 2028549 downloads in a single month.

Many singles such as "Youth Huaxia", "Poor Students", "Xiucai Hutong", "Flower Face", "I Am Your XX", "N+1", "Know From the Beginning" won major music awards respectively. Leaderboard champion.

In addition to the pre-sale of the entire album in the first month, physical sales reached 25 copies, while digital sales reached an astonishing 80 downloads.

The 80 downloads also broke the domestic digital album sales record!
"Youth Huaxia" can be said to have made a good start for Haotian Music in 2010.

……

The time came to the fourth week of March 2010. Chen Hao finally completed the first cut of "Inception" after half a month with his golden fingers.

Next, before waiting for Haotian Special Effects and Digital Domain to complete the special effects production, Chen Hao sent "Inception" to Liang Tianchi Films, asking Hans Zimmer to complete the soundtrack and do a good job in English dubbing.

Because the investment in "Inception" is too large, it is impossible to rely on the box office in the mainland to make up for it. Chen Hao has set his sights on the European and American film markets.

This is why Chen Hao invited European and American stars such as Leonardo and Joseph Gordon-Levitt.

At the same time, this time Chen Hao plans to have a global simultaneous release.

Of course, it is not released on the same day all over the world. The mainland is scheduled to be on Thursday, July 7, one day earlier than North America.

At the same time, "Avatar", which has created ten consecutive weekly box office titles in the mainland, has finally fallen from the throne.

Last week, directed by Liu Zhenwei and starring Sun Li, Zheng Zhongji and Zhu Yin, the romantic comedy "Yue Guang Treasure Box" successfully topped the box office with 5600 million yuan, finally preventing "Avatar" from winning the eleventh consecutive weekly box office!

The industry can finally take a breather, but looking at the astonishing box office of "Avatar" of 12.85 billion yuan, it is still Alexander.

"Avatar" box office breaking 13 billion is unstoppable!
It's just that the film history box office champion that was just regained has been trampled on by rampage. As an industry insider and movie fan, I feel somewhat disheartened.

Chen Hao looked at the box office of "Avatar" and kept shaking his head. It is really difficult to surpass the box office of "Avatar".

However, Chen Hao still wants to give it a try, not only for himself and the company, but also to stimulate the confidence of domestic filmmakers. The box office champion in film history must fight for it no matter what.

Therefore, Chen Hao, who had just finished the first cut of the movie, went directly to Huaying and found Han Sanpin.

He is the key figure for "Inception" to overtake "Avatar" at the box office.

"Senior, didn't I bother you?" Chen Hao walked into Han Sanpin's office and asked with a smile.

Hearing the words, Han Sanpin looked up at Chen Hao and said, "Sit down, why did you think of coming to me as a primary school boy? I don't see you usually, so you must go to the Three Treasures Hall for nothing!"

Chen Hao laughed and said, "Isn't it because I'm afraid of disturbing your work, senior? How about I come to see you often in the future?"

"You!" Han Sanpin pointed at Chen Hao and smiled, "It's better to make your movies well and make more contributions to the company and the industry!"

"I think so too." Chen Hao smiled.

"Okay, just tell me if you have something to say." Han Sanpin looked at Chen Hao and said.

"I'm worried about you, senior!" Chen Hao laughed.

"Worried about me?" Han Sanpin was taken aback when he heard the words, and then he smiled, "Then tell me, what do I have to worry about."

"The box office of "Avatar" is really too high, Huaying has made a lot of money!" Chen Hao said.

Han Sanpin heard the words and said, "You Haotian Cinemas are not making less money, but you have just modified the 3D projection equipment, I'm afraid you make the most money."

Chen Hao smiled when he heard the words, "No matter how much money my theater chain makes, it can't compare to the three of Huaying's. What I'm worried about is that the box office of "Avatar" is so high. I'm afraid that this year's domestic movies won't be able to beat the imported ones. It's box office."

Han Sanpin raised his brows when he heard the words. In fact, this is also the reason why he has been in pain and happiness recently. The high box office of "Avatar" is beyond everyone's expectations.

Because of the mainland's unique imported film system, Huaying has made a lot of money by taking advantage of it.

But also because Huaying eats this piece of fat alone, it was sued by many companies before the release of "Avatar", so "Avatar" was postponed for 2 days to be released in the mainland.

Although the trouble was quickly resolved by Han Sanpin, but seeing how profitable "Avatar" was, I'm afraid that the jealous guy might make trouble again.

At the same time, Huaying also has a political task, which is to ensure that the box office of domestic films suppresses the box office of imported films.

For this reason, Huaying has proposed a number of policies to support domestic films, and the domestic protection month is one of the most well-known measures.

But using last year's box office as a reference, a single "Avatar" may overwhelm all domestic blockbusters at the box office, and the remaining low- and medium-budget domestic films are not even close to Hollywood blockbusters.

This year's task, I'm afraid it will be very difficult to complete.

Han Sanpin has also considered this issue. The box office of "Avatar" is unstoppable, so it can only rely on domestic films themselves. At present, Han Sanpin has only two hopes.

One Chen Hao, one Feng Dapao.

In fact, it can be said to be one, Han Sanpin hopes that Chen Hao + Feng Dapao can be greater than or equal to "Avatar".

Now that Chen Hao took the initiative to come to the door, he must have come for "Inception".

Therefore, Han Sanpin looked at Chen Hao calmly and said, "So?"

"So, how about we join hands to create a film history champion?" Chen Hao laughed.

"Are you so confident in "Inception"?" Han Sanpin asked out of question.

Seeing Chen Hao coming, Han Sanpin knew it in his heart. After all, he was very clear about the rights in his hands, and he probably had a measure of how much he could help a movie.

But he has the means, but it also depends on the quality of your film itself, otherwise, no matter how many means are used on mud, it will be useless.

What's more, their opponent is "Avatar"!
"Let's put it this way, in terms of storytelling, "Inception" is far better than "Avatar"." Chen Hao said confidently, "In terms of special effects, although it is not close, but as the first 3D movie in China, and even Asia, it is very popular among audiences. The shadow effect is definitely not bad.

The special effects with little difference, coupled with a more complete and in-depth storyline, I think "Inception" is no worse than "Avatar".

We can also take advantage of the characteristics of domestic films to play the slogan of regaining our own box office championship in film history to attract movie fans into the cinema. "

Han Sanpin nodded slightly when he heard the words. He still trusts Chen Hao's ability and character. After all, Chen Hao has made his debut for so many years, and his films have never failed.

Therefore, Han Sanpin didn't have much doubt about the quality of "Inception". Even if it wasn't as good as Chen Hao said, it shouldn't be a bad movie.

After all, the investment is as high as 1.6 million US dollars, Chen Hao will definitely do his best to shoot.

The only thing that makes Han Sanpin doubtful now is that according to Chen Hao's words, it seems that he wants "Inception" to surpass "Avatar" and create a new box office record in film history!
If he didn't know Chen Hao's character, Han Sanpin would have kicked him out directly.

After all, that was 13 billion at the box office!

The previous box office record holder for domestic films, "Edge of Tomorrow", is only 4.51 million yuan.

This is a nearly double box office gap. Can Chen Hao's "Inception" really do it?
"Are you sure you have confidence?" Han Sanpin confirmed again.

Hearing this, Chen Hao knew Han Sanpin's doubts, and said with a smile, "Did you think that "Avatar" could have such a box office result? If "Avatar" hadn't been released before, and I said that I could win this year's championship, you would still be so skeptical." ?"

Han Sanpin nodded upon hearing this.

"As I said before, the quality of the film is not bad. At the same time, I have not only looked for you, I have also looked for theaters such as Bernard, Wanda, CGV and so on." Chen Hao said, "Haotian Films will also come up with one billion for movie promotion.

Of course, your support is the most important, without your support nothing would be possible. "

"Okay, don't put a high hat on me." Han Sanpin also made up his mind after hearing this.

For so many years, Chen Hao's movies have always had Huaying's investment, and they have made a lot of money for Huaying. For Huaying and Han Sanpin, Chen Hao has no credit but hard work.

Moreover, for so many years, Chen Hao rarely came to ask him to do things.

Besides, Chen Hao is also Han Sanpin who has always been optimistic and has been taking care of him. He is an absolute confidant and love general.

It is rare to ask him once now, and it is not an exaggeration to agree.

And this is also a good thing, whether it is a positive and brave attempt for Huaying's mission or for the entire industry.

If it is successful, it is not a small political achievement.

Han Sanpin thought for a while and said, "Well, I will coordinate with the major theater chains and production companies to reserve the entire July and August schedule for "Inception", ensuring that only "Inception" will be released in these two months. A blockbuster movie was released.

In addition, I will give you half a year to postpone the secret key. In the end, I will try my best to arrange a private room for you. "

Chen Hao couldn't help raising his brows when he heard the words. This condition is better than what he thought. He really didn't expect that Han Sanpin would give him such a big support.

It's too damn good to have "Inception" exclusively for 2 months.

Extension key This is required.

What's more important is to book the show. This is how "Life and Death" became the first domestic film with a box office of over [-] million.

In addition, the reason why films such as "Assembly" and "The Founding of the People's Republic of China" have such high box office is also due to the booking.

There is also the later "Monster Hunt", which can become the first domestic film to break 20 billion, and even beat "Fast 7" to win the box office championship in film history, all of which are the same.

"That's really a thank you senior." Chen Hao said sincerely.

"I'll give you all the support I can give you." Han Sanpin said, "I'm a senior, I'm so interesting!"

"Enough is enough, enough is enough." Chen Hao laughed.

"Of course, you will have to pay a price for giving you seven or eight months of summer vacation." Han Sanpin said, "Especially Huayi's "Tangshan Earthquake".

I am going to move it to the National Day file, and I will give some support in arranging the films. By that time, your Sihaihaotian cinema chain will have to arrange more films. "

Chen Hao frowned slightly when he heard this, because during the National Day holiday, Haotian Films had a film "Di Renjie: The Empire of Heaven".

The film also invested 1.3 million yuan. If "Tangshan Earthquake" is moved to the National Day file, I'm afraid that the box office of "Di Renjie: Tongtian Empire" will be greatly affected.

However, compared with "Inception", these sacrifices are worth it.

If it really doesn't work, let "Di Renjie: Tongtian Empire" be rescheduled.

"No problem, I agree." Chen Hao nodded.

"That's good, I will arrange these as soon as possible." Han Sanpin said, "However, the ugly words are up front, and everything depends on the movie itself. If "Inception" is really worth my effort to praise, then Naturally.

But if the early box office of "Inception" is not ideal, then don't do these useless efforts! "

Chen Hao nodded when he heard the words, "Don't worry, senior, I have confidence, and I will never let you down!"

(End of this chapter)