my return 2002

Chapter 375 The Viewers Love Watching What the TV Station Doesn't Allow
Hou Hongliang said: "Signed a contract for three sequels."

Shen Lang shook his head directly: "Not enough, there are eight units in total, and each unit can shoot a TV series, and then start a movie later, taking advantage of the current actor's salary is not so high, sign a few more, and shoot them as soon as possible , so as not to increase the salary of the actors in the future, and the production cost will be too high."

Around 2010, the salary of mainland actors was generally relatively low. For example, the salary of Chen Kun and Liu Ye was only about 150 million yuan for a film, and the salary of Shuangbing was basically around 100 million yuan. To double.

The income of TV series is limited, unlike movies that adopt the model of buying tickets. It is too difficult to pay back the cost. Excessive remuneration of actors will lead to a shortage of funds during the filming process, which will directly reduce the quality of the entire film.

Hou Hongliang couldn't help but smiled wryly: "But, Mr. Shen, the leading actors like Liu Ye also have other jobs to take, so it's impossible to keep filming our online dramas."

There is a chain of contempt in the film and television industry. Those who make movies look down on those who make TV dramas, and those who make TV dramas look down on those who make online dramas. Basically, online dramas are at the bottom of the chain of contempt. Often appearing in online dramas will lose their value.

Shen Lang thought about it, but he still reminded: "If this is the case, you'd better prepare a replacement actor, lest the actor become popular and you won't be able to afford it."

Hou Hongliang doesn't really believe how popular a web drama can be, but the boss has said so, so he has no choice but to follow through.

On January 2010, 1, [Ghost Blowing Lantern] released its first trailer.

It has been four years since the original novel of [Ghost Blowing Lantern] was published. During this period, [Ghost Blowing Lantern], relying on the author's unparalleled imagination and solid writing skills, has firmly engraved a mysterious underground world in readers' minds. in mind.

Before that, [Ghost Blowing Lantern] was adapted into an online game, and it became very popular, attracting a large number of book fans into the pit, and it has been out of control ever since.

However, there are only so many audiences for online games, and a large number of book fans are not interested in online games, but TV dramas are different, with a wider audience, and they can even break away from the original book fans.

This also made many fans of the original book of [Ghost Blowing Lantern] eagerly looking forward to it. After waiting for so long, they finally got the news that [Ghost Blowing Lantern] was launched.

Then, there was a scene that shocked everyone. The first trailer of [Ghost Blowing the Lantern], within an hour of its release, had more than 500 million hits and 30 comments.

Zhou Shengjun did not expect so many people to click to watch just a trailer, which has surpassed the popularity of an explosive TV series. Realizing this, Zhou Shengjun hurriedly added some promotion to the trailer of [Ghost Blowing the Lantern] resource.

Hou Hongliang didn't expect that the trailer of "Ghost Blowing the Lantern" would become popular for no reason. Even the actors Liu Ye and Jiang Chao were caught off guard. Ghost Blowing Lamp].

"Are there really so many people following a web drama?"

The answer is yes, the fans of the original work of [Ghost Blowing Lantern] are a huge group, and if you add the people who have read or heard about it, the number will be even more impressive.

Of course, the trailer of "Ghost Blowing the Lantern" is indeed very exciting. The weird nine-story demon tower in the Kunlun Snowfield, and the exquisite ancient city in the desert that has been sealed for thousands of years, at least from the content of the trailer, have greatly restored the original novel. style.

"This web drama is not bad. As long as the feature film is half as good as the trailer, I will directly recharge the membership for three months!"

"Fans of the original book came to report. After waiting for so long, it's finally going online. At least judging from the trailer, it still looks like the original book."

In fact, in many cases, as long as the original novel is exciting enough, and the original plot is restored directly, the final work will definitely not be bad. I am afraid that some screenwriters will carry out various magic changes in order to highlight their abilities.

Of course, there are also many viewers who sing the opposite.

"Anyway, I don't have any expectations. As we all know, if every film and television drama can be as exciting as the trailer, mainland film and television dramas will have already rushed out of Asia and entered the world."

"I guess it's another king of trailers. Damn it, Wuji's trailer is pretty similar. I fell asleep within 10 minutes after entering the cinema. RNM will refund my money!"

However, it is precisely because of some bad-mouthing voices that [Ghost Blowing the Lantern] has attracted more attention from netizens. After all, in the Internet age, if there is no debate, there will be no enthusiasm. Sometimes some film and television companies even invite trolls to blackmail themselves.

Of course, there is another very important message at the end of the trailer, which is that [Ghost Blowing the Lantern] will premiere on January 1.

It will be aired in less than two weeks, and Hou Hongliang has also devoted himself to the busier publicity. Liu Ye, Jiang Chao and other leading actors have also started to appear on some TV programs and started to promote. Although [Ghost Blowing Lantern] cannot be broadcast on satellite TV, However, it is still possible for celebrities to advertise on the show.

Under the powerful publicity campaign, the popularity of "Ghost Blowing the Lantern" is getting higher and higher. Coupled with the novel taboo theme of tomb robbery, it is easier to arouse the curiosity of the audience.

The mainland has never adopted a grading system, which has directly led to the fact that many themes were invisible to ordinary audiences before, but the more such themes, the more the audience wanted to see them. Similar to: The world's top ten banned films, and other titles that are bundled and sold, often have unexpected effects.

The waiting time always passed very slowly. The audience had to wait for the premiere of [Ghost Blowing the Lantern] after [-] days of hard work.

That night, Zhou Shengjun and Hou Hongliang sat in the background data monitoring center of the 360 ​​video, staring intently at the constantly beating data on the screen.

At seven o'clock, the data on the screen suddenly began to fluctuate violently, and one of the red lines rose straight up. Hou Hongliang was not a high-tech man, so he didn't know what this red line represented.

But Zhou Shengjun stood up suddenly and shouted: "Hurry up and start the backup server!"

After finishing speaking, Zhou Shengjun underestimated: "It's strange, why is there so much traffic tonight?"

However, this was just the beginning. Zhou Shengjun saw that the three sets of backup servers had been activated in less than 10 minutes, and the red line representing the server load rate had risen to the warning value again.

Zhou Shengjun asked the staff to activate the three sets of servers again, and at the same time asked people to check to see if there were hackers doing something.

However, after careful inspection by the technicians, they found that there was no such thing. Most of the IP addresses were normal, and there were a large number of new users among them. Zhou Shengjun was surprised to find that as of 360:200, this wave of traffic directly brought [-] More than [-] million new users came.

And there are nearly 360 users who have directly recharged [-] video members, and some have directly recharged for three months to one year.

Finally at eight o'clock, [Ghost Blowing the Lantern] officially started broadcasting. Since the series itself is relatively short, only 21 episodes, in order to maximize profits, Zhou Shengjun discussed with Hou Hongliang to release four episodes on the first day.

These four episodes are also exquisite. The first episode is the story of Hu Bayi's grandfather Hu Guohua, the second episode is about Hu Bayi's meeting with Fatty Wang in the capital, and the dispute with Da Jinya, and the third episode is about Hu Bayi. Fatty Wang went to Niuxin Mountain to find the tomb of the general of the Yuan Dynasty. At the end of the fourth episode, people light candles and ghosts blow out lamps.

At this time, Shen Lang was also watching the premiere of [Ghost Blowing the Lantern] with Liu Tianxian at home. In fact, Liu Tianxian wanted to watch it, but he didn't dare to watch it alone, so he dragged Shen Lang to accompany her.

The white paper man that appeared in the first episode startled Liu Tianxian, and went straight into Shen Lang's arms, but kept looking at the TV.

When it came to the female corpse, he was so frightened that he didn't dare to open his eyes, and he kept asking Shen Lang: "Has this happened in the past?"

Shen Lang said with a smirk: "It's over, Hu Guohua has already come out of the ancient tomb."

As a result, as soon as Liu Tianxian looked up, he saw a pale and hideous face on the screen. He was so frightened that he buried his face in Shen Lang's arms. He didn't dare to look up for a long time, and he pinched Shen Lang severely. In the second episode, Liu Tianxian began to regain the fairy style.

The web drama of [Ghost Blowing the Lantern] lasts for four to 10 minutes, and it takes less than three hours to complete the four episodes, and soon the episode will come to an abrupt end.

Liu Tiansheng was a little depressed: "Why is it gone? I am seeing a wonderful place."

Shen Lang couldn't help teasing: "Wonderful? Wonderful, so you're still trying to get on me?"

Liu Tianxian was furious, and knocked Shen Lang down headlong. During a tug, the two gradually became more and more breathing. After a hot kiss, the battle was on the verge of breaking out.
Almost at the same time, countless viewers also found out that the series ended abruptly, and they were immediately blown away.

In 2010, netizens didn’t have the habit of watching dramas, especially watching TV dramas on the Internet. Basically, the TV stations finished broadcasting them, but when they came to [Ghost Blowing the Lantern], they could only watch four episodes. How could they be addicted?
And the most deceitful thing is that after watching these four episodes, you have to wait until next week to watch two episodes, and you need to recharge your membership to watch the full version, otherwise you can only watch the first 5 minutes of trial content.

The most important thing is that if [Ghost Blowing the Lantern] is a bad movie, it’s fine, if you don’t watch it, don’t watch it, but judging from the content of the first four episodes, this drama is definitely a high-quality drama series, and even has become a masterpiece After all, the early stages are just foreshadowing, and the ancient city of Jingjue has not yet revealed its mysterious veil.

As a result, angry viewers began to leave comments on [Ghost Blowing Lantern], asking 360 Video to release the remaining episodes.

"Nowadays, 360 video really needs money. Watching an online drama requires me to become a member. Is it falling into the eyes of money?"

"That is to say, isn't this forcing us to watch pirated copies? Are you really taking yourself seriously? I don't want to serve you anymore! There are so many resources on the Internet. If you want to make money from your master, there is no way!"

There are also differences among the audience. Member users feel that they have recharged as a member, but it is only 1 minute less than others, which is a bit too uneconomical.

"This is too much. I even recharged my membership today, but I just showed me these four episodes? Is my membership recharged for nothing?"

"Hurry up and update, Hun Dan! Is there anyone like this? Just put four episodes out to whet your appetite? And update two episodes every week? Just trying to trick us into recharging our membership!"

"It's not impossible to recharge as a member, but at least there must be some preferential treatment? How about recharging as an annual member to watch all episodes directly?"

Viewers don't just express their opinions on 360 videos, similar discussions have also begun to appear in some forums and post bars, but most of them are cursing 360 videos.

Zhou Shengjun was taken aback when he saw this posture. Is this the legendary accusation? 360 Video has never received so many bad reviews since its inception.

"Mr. Hou, look, why don't we release two more episodes?"

Hou Hongliang smiled wryly: "There are only 21 episodes in total, and six episodes will be updated on the first day, and the next episodes will not last for two months. Isn't it sure to lose money?"

The biggest disadvantage of [Ghost Blowing Lantern] is that it cannot be broadcast on satellite TV. All the income depends on members and advertisements. According to the production cost of [Ghost Blowing Lantern], which is close to 5000 million, if you want to recover the cost, you can only broadcast it as much as possible. Time stretches.

Zhou Shengjun is also very helpless, it seems that he will carry this blame for a long time.

"Forget it, if you are scolded, you can be scolded, but you have to hurry up and prepare for the second season of Ghost Blowing Lantern, so don't stop for too long." Zhou Shengjun reminded.

Hou Hongliang nodded. He really didn't expect [Ghost Blowing the Lantern] to be so popular. He couldn't help but think of Shen Lang asking him to sign more drama contracts with the leading actors. Maybe he could indeed talk to Liu Ye and the others, even if it cost a little more money. , but also to retain people.

The explosion of [Ghost Blowing the Lantern] was caught off guard, especially in the film and television industry, many film and television companies have also begun to analyze the reasons why this drama became popular.

Needless to say, it is well-produced. This is a must-have for a popular drama series, and it is also difficult to replicate. After all, a 5000-episode web series was produced with a production cost of 21 million. This is Shen Lang's rich and powerful can do it.

So what about the quality itself?Many film and television companies finally set their sights on the adaptation of the original work. In their opinion, the popularity of "Ghost Blowing the Lantern" is largely due to the fan base of the original novel itself. These people alone are enough to support a TV series. ratings.

As a result, many film and television companies began to search for some influential novels on the Internet that have not yet been adapted into film and television dramas.

Among them, Xingchen Chinese Website, the leader in the online literature industry, has naturally become a treasure trove in the eyes of many film and television companies.

This incident also caused a huge sensation in the online literature circle. Many authors have received private messages from some film and television companies, wanting to discuss copyright adaptation with them.

With the popularity of "Ghost Blowing the Lantern", more and more authors are beginning to look forward to their works being put on the screen.

Of course, the biggest beneficiary is 360 Video. The popularity of [Ghost Blowing Lantern] directly brought nearly 360 million new members to 100 Video. At the same time, the advertising revenue also increased several times due to the surge in clicks. .

(End of this chapter)