my return 2002

Chapter 394 Legendary?Page game?
The Spring Festival in 2011 was very lively. The Shen family finally had a third generation, which meant that there were successors. Shen Liang drank a lot of wine on New Year's Eve. It was rare to see him so happy, and Shen Lang also drank with him Quite a lot.

That night, Shen Lang originally planned to use the wine to do some bad things, but unfortunately the little guy refused to leave Liu Tianxian desperately, Shen Lang didn't succeed.

After two months, the little guy obviously became dependent on Liu Tianxian. In the past, his aunt could carry him out to play for a while, but now he became impatient when he didn't see Liu Tianxian for 5 minutes.

This also made Liu Tianxian both happy and depressed. As a new mother, Liu Tianxian likes children, but doesn't want to spend all his energy on them.

After the Spring Festival, Shen Lang also rested at home for two or three months. The company had a lot of things to deal with, so he could only return to work.

On the first day of the new year, Shen Lang prepared a generous red envelope for the new year to distribute. In the past, the red envelope was directly transferred to the salary card, usually 200 yuan, but this year it was all 600 yuan. The guy's blessing, I thought that it would be great if the boss could give birth to one every year in the future.

In the conference room, the executives had been waiting for a long time, and Shen Lang handed out red envelopes one by one. Although the money was not much, it was a good start.

"Everyone looks good, it seems that this year is going well." Shen Lang joked.

Many executives subconsciously closed their stomachs, and there was a chuckle in the conference room.

After laughing, Shen Lang said seriously: "Last year, the group's performance was good, and everyone worked hard, but last year is in the past. Today's meeting is to discuss the group's business development plan for this year. Let's start with Xingchen Technology Bar."

He Xiaopeng stood up immediately when he heard the roll call: "The goal of Xingchen Technology this year is to seize the mobile phone operation market in the mainland, with a market share of more than 55%. In addition, our plan is to cover the products of all private car companies in the car-machine system market. At present, we have reached strategic cooperation with Geely, BYD, and Changan.”

He Xiaopeng's waist is straight, no wonder, last year among the group's businesses, Xingchen Technology was the fastest-running project, and it was also the project with the most strategic significance. The linkage between the mobile terminal and the vehicle terminal is deeply integrated.

After He Xiaopeng finished speaking, there was a burst of applause immediately, and Shen Lang was one of them.

"Well, since everyone has no objection to the group's additional investment of one billion yuan in Star Technology, let's implement it like this. Mr. He, the cowhide has already been blown out. If the task cannot be completed by the end of the year, don't blame me for whipping the corpse!" Shen Lang scolded with a smile. road.

He Xiaopeng smiled, and said: Guaranteed to complete the task!
Shen Lang nodded to signal him to sit down, and then turned his gaze to Wang Tao: "Mr. Wang, your game department is the company's pocketbook, so let's talk about your plan."

Wang Tao stood up and said with a smile: "The main goal of our game department is to make money, and this year it is expected to contribute more than 70 billion profits to the group."

Before he finished speaking, Shen Lang waved his hand: "It's less, at least [-] billion."

Wang Tao became anxious when he heard it: "Mr. Shen, your price increase is not so high. It tripled in one fell swoop, and you still let our game department live!"

Shen Lang scolded with a smile: "Don't play tricks on me. Last year, the game department contributed 65 billion in profit, plus [League of Legends], at least a few billion in a year's profit. Will you report me 70 billion?"

After being dismantled, Wang Tao blushed and argued: "Mr. Shen, it's not that I'm playing tricks. The main reason is that the [League of Legends] professional league has a large-scale investment every year, and the recent stand-alone game platform also costs a lot. Lord of the money, you can't raise it so much at once, or how about 100 billion?"

Shen Lang said unhappily: "Don't come here, 100 billion is easy for you to complete. There is no pressure at all. How can you make progress? Although the goal of 200 billion is stressful, it is actually not difficult to complete. The key lies in you How did it become open source!"

Wang Tao was a little dazed: "But, no matter how much I open source, I can't make such a profit of 100 billion."

"Don't keep your eyes on the end game market. You should pay more attention to the emerging mobile game market and web game market! How about this? After the meeting is over, you can keep this issue for a while, and we can discuss it later." Shen Lang reminded .

The popularity of web games in 2011 has already begun to emerge. For example, Moore Manor has been launched as early as 2008. However, there has not been a web game with enough ability to attract money during this period, and this market has not been deeply explored.

Wang Tao sat down with a bitter face. It seemed that the task of 200 billion was in his hands.

The rest of the executives couldn't help but gloated and laughed.

However, they were not spared. Next, Shen Lang raised the mission goals for almost every boss of the subsidiary, except for projects like 360 ​​Security Guard and 360 Smart Pinyin Input Method that had already reached the peak of market share.

After the meeting was over, as soon as the other executives left, Wang Tao was ready to complain: "Mr. Shen."

Shen Lang glared at him angrily, and then explained the potential of the web game market.

Wang Tao couldn't believe it. In his impression, web games represent shoddy production. Can this kind of game really have such a strong ability to attract money?
Shen Lang asked: "It's been ten years since Legend has been online. What do you think the post-[-]s generation who first came into contact with Legend are at in society?"

"It should be regarded as a bit of financial strength." Wang Tao compared himself. He is born in the [-]s, although he does not play legends.

Shen Lang nodded: "That's right. Generally, those born in the 2000s started to get in touch with computers and online games around [-]. They are all people who are strong in accepting new things. After ten years of experience, they have more or less With a certain amount of financial strength and free time, if there is a game that carried their youth back then, do you think they will pay for their feelings?"

"If you can have fun, then you are definitely willing to pay the bill!" Wang Tao blurted out, and immediately understood what Shen Lang meant.

"Mr. Shen, what you mean is that you want me to make the legend into a web version?"

Shen Lang nodded affirmatively, just kidding, play with Lanyue to find out, if you are a brother, come and hack me to find out?Later, there were so many such games that the media even invented a term to describe such games, called: legendary page games.

The success of legendary web games has its particularity. The most important thing is that the early post-80s generation gradually became the backbone of society. At the same time, they caught up with the bonus period of reform and opening up, making the success rate of this group of people much higher than that of the 90s. Those born in the post-[-]s are taller, and they have reached middle age, and they start to feel nostalgic.

Some people say that when a person is old, he will be nostalgic, but in fact, as long as he reaches middle age, people will start to miss the youth that has passed away.

The music of the Little Tigers, the beauty of the class next door, the first game they played, these are their youth.

There is no doubt that [Legend] is the most representative game among them. Although this game cannot be compared with [World of Warcraft] in all aspects, for those players who have experienced the most popular era of [Legend] , [Legend] is their youth, [World of Warcraft] is not, this alone is enough.

Wang Tao thought for a moment and was a little embarrassed: "However, the copyright of Legendary is very complicated. Shanda is still in a lawsuit with Yumeide. We are in competition with Shanda. I am afraid it will be difficult to obtain Shanda's authorization?"

Shen Lang thought for a while: "Isn't Chen Tianqiao trying to raise funds for Shanda's privatization recently? If it doesn't work, let's just spend money to buy the legendary IP."

At this time, the legend is obviously dead, private servers are rampant, and the money is taken away by private bosses. In fact, not many actually fall into the hands of Shanda. Before, Shanda could get "protection money" by suing the server boss. Now With the upgrading of technology, many servers are directly assumed to be located in foreign countries. Not to mention the high cost of rights protection, Shanda's income is not stable. After a long time, Shanda will break the pot and give up.

Now Legend can only bring Shanda a few hundred million yuan in revenue a year. Although this amount of money is not small, it is nothing to a former first-line game company.

As Shen Lang said, Chen Tianqiao is indeed preparing for privatization recently, and privatization is preparing for him to sell Shanda.

Due to physical reasons, Chen Tianqiao had already decided to go to the United States to recuperate from his illness, and he couldn't find anyone to trust him with the group's affairs, so he simply thought about selling Shanda directly.

However, Shanda is a listed company, and its market value is not low. Those who can afford it can't afford it, and those who can afford it can't afford it.

So Chen Tianqiao thought of delisting and privatizing, and then splitting and selling his companies, which is also in his best interest.

The only problem is the funds. Shanda needs at least 20 billion US dollars to complete the privatization. Chen Tianqiao doesn't have that much money at all, so he has been busy with fundraising recently.

That day, Chen Tianqiao was signing documents in the office. Tan Qunzhao came over and told Chen Tianqiao a very unexpected news.

"Inspur Group wants to acquire Shanda?"

Chen Tianqiao's first reaction was not to sell it!Speaking of the grievances between him and Shen Lang can be traced back to 2003, the two companies have been competing since the launch of [Jianyujianghu], but at that time Shanda was still the number one Internet company in the mainland, and Inspur Technology was still silent at that time Wuming, the status of the two sides has completely lost in eight years, how can Chen Tianqiao feel better.

Moreover, Chen Tianqiao failed to make a grand box, but Shen Lang found another way to develop a mobile phone operating system and a car-machine system, which made it flourish.

But after thinking about it, if Inspur Group can acquire Shanda, there is no need for him to privatize it. It would be a waste of time and energy. Wouldn't it be good to just use the money to go to the United States to recuperate?

He couldn't make trouble with his body and money, so Chen Tianqiao finally agreed to contact Inspur Group.

What made Chen Tianqiao very angry was that Inspur Group had no sincerity in the acquisition at all, and the price was ridiculously low. Chen Tianqiao was so angry that he almost had a heart attack several times.

Zhang Yong, who was in charge of the negotiations, sighed after several failed negotiations: "Because Mr. Chen's asking price is too high, we may not be able to reach an agreement on this acquisition."

Chen Tianqiao said coldly: "It's not that we ask for a high price, but that you don't have the sincerity to negotiate."

Zhang Yong shook his head: "Mr. Chen, you should see the reality clearly. There are actually not many really valuable industries in Shanda today."

"Then why did Inspur Group acquire Shanda? Isn't that contradictory?" Chen Tianqiao refused to budge.

Zhang Yong shrugged: "Mr. Chen can be understood as a business supplement, but since Mr. Chen is unwilling to sell, let's do it first."

After Zhang Yong and others left, Chen Tianqiao became a desktop cleaning master again.

Tan Qunzhao was a little puzzled: "Mr. Chen, what do you think their purpose is?"

While Chen Tianqiao was angry, he also wondered, if Zhang Yong came here to insult him, wouldn't it be so boring?
As a result, a few days later, Chen Tianqiao received another call from Zhang Yong, saying that he would negotiate the acquisition of Shengqu Games.

Chen Tianqiao hurriedly called Tan Qunzhao to the office: "It seems that this is the purpose of this boy Shen Lang."

Tan Qunzhao was even more puzzled: "With the current market share and R&D capabilities of Dew Games, it seems that you can't look down on these cards in the hands of Shengqu Games, right?"

But no matter what, the negotiation still needs to be carried out. This time Zhang Yong’s price for Shengqu Games is still within a reasonable range: 85 billion yuan.

But Chen Tianqiao is not satisfied with this price. He believes that the value of Shengqu Games is at least 100 billion yuan. The reason why Chen Tianqiao has such confidence is also due to the explosion of "Dragon Nest".

In Chen Tianqiao's view, Shen Lang's acquisition of Shengqu Games was mainly for [Dragon Nest], fearing that [Dragon Nest] would have a dimensionality reduction blow to [Ghost Blowing Lantern].

Seeing Chen Tianqiao's insistence, Zhang Yong stopped the negotiation without wasting any more time, and never contacted Chen Tianqiao again in the next few weeks.

At this time, a bad news came. [Dragon Nest] after the previous "Shipwreck Gate" incident, there was another vicious bug, which players called "Dragon Egg Gate".

The so-called Dragon Egg Gate means [Dragon Nest] players only need a dragon egg key to open dragon eggs indefinitely, and can collect coupons in the mall indefinitely. This also directly leads to the further destruction of the economic system in the game, and the price of gold coins in the game It plummeted, and the game planner did not roll back, but just compensated the players for reissuing some worthless props.

This also caused many players to retreat one after another, and the number of players in [Dragon Nest] was cut in half.

Chen Tianqiao was so angry that at this moment, Zhang Yong called him again. His acquisition target was no longer the entire Shengqu game, but just the ownership of the legendary game.

Zhang Yong offered a price that made Chen Tianqiao's heart flutter: 35 billion yuan. A game that has been online for ten years can still be sold at such a price. No matter how you look at it, the other party looks like a winner.

However, Shen Lang knew very well that 35 billion yuan was simply a huge profit for the future Legendary [-] billion market.

(End of this chapter)