Rebirth 05 Be a car tycoon
Chapter 147 Model Planning
Chapter 147 Model Planning
Nanshan Automobile's factory in Nancheng is now operating at full capacity.
The production capacity has reached more than 150% of the plan, and there is no room for increasing production.
Even the state of operation under the "007" model cannot be sustained for a long time.
After the Mingzhou factory and the Hanzhou factory are put into operation, some of them will definitely be transferred.
However, it is also a matter of concern to many people as to which factory the transferred 10-year production capacity will go to.
A few days ago, Qiao Shanshan accompanied people from Mingzhou to visit, and what she said was actually asking about the plans for new models in the future.
After all, according to the rhythm, the first phase of the project can be completed by the end of this year.
The second phase will also be completed by the end of next year.
At that time, the production capacity of Nanshan Automobile will suddenly increase to 180 million. How can there be so many cars to produce?
"Mr. Xiao, I think it's good to continue to launch more SUVs, but is there a market for hardcore off-road vehicles?"
Inside Nanshan Automobile, a far-reaching meeting is going on.
Except for the XH1, other new models have already been mass-produced.
Whether it is normal development needs or considering the production capacity of the Mingzhou and Hanzhou factories, it is necessary to launch more models.
"I think Minister Zheng's opinion is reasonable. Now that we have two SUVs, N5 and N7, we can definitely launch a compact SUV smaller than the N5, and then we can also consider launching a large SUV.
Models whose opinions have been proven by the market are obviously safer. "
Xiang Changle is also a little worried about the development of hardcore SUVs.
In his opinion, this kind of car is really too small.
"Yeah, moving one model from Nancheng and developing two new urban SUVs will basically fill up the production capacity of the Mingzhou and Hanzhou factories in the first phase."
As the Minister of Finance, Li Jinming also hopes that the company's model planning can be more conservative.
This is more predictable.
Otherwise, if the new model is not easy to sell at that time, the loss will be huge.
“N3、N5、N6、N7、N8,这一系列的城市SUV,自然也是都需要的。
However, I want to give it a different positioning for the Mingzhou factory.
Make it a factory dedicated to hardcore off-road vehicles.
To this end, I plan to launch a medium-sized off-road vehicle and a medium-to-large off-road vehicle, both of which use non-load-bearing bodies, so that our Nanshan Automobile's SUV will become a real hit product. "
Although in everyone's mind, the comfort of hard-core off-road vehicles is not high, and the market is small.
But Xiao Hui is very clear that this market has always existed.
With the rapid development of China's economy, this market is still expanding.
In addition, even people who don't have off-road needs will buy some because of the rough appearance and choice of hard-core off-road vehicles.
After all, at a certain level, buying a car is more than just transportation.
"The cost of a non-load-bearing body will be a bit higher, and the hard-core off-road vehicle will have much higher performance requirements for power and chassis.
The same medium-sized off-road vehicle will cost a bit more than the N5. "
Wang Fugui is obviously most concerned about cost.
At that time, all these pressures will be borne by the procurement department.
"It's easy to say, just reflect the cost in the selling price.
At present, there are very few hard-core off-road vehicles on the market. Except for the products of Kyoto Motor, the others are imported.
The selling price is 50 million at every turn, which is still too high.
At that time, as long as we suppress the price to 19.99, we will be competitive enough. "
How could Xiao Hui change his mind so easily?
The reason why such a meeting is held today is to let everyone accept this arrangement.
The next thing is to work hard.
"Mr. Xiao, the two new factories are already under construction. Since we want to produce new models, how about planning the N3, N6, and N8 mentioned earlier?
In this way, in case the market response of the two hard-core off-road vehicles is not good, can we launch new models as quickly as possible? "
Zheng Zhihua didn't care about Xiang Changle's life and death at all, and directly proposed the need to develop five new cars in one breath.
"When we had the most models in the past, we developed two models at the same time. Now if we want to make five models together, the man-hours should not be enough."
Sure enough, Xiang Changle was definitely going to stand up and express his opposition at this time.
Even if everyone wants to be good for the company, there must be some competition and conflicts between departments.
Obviously, the research institute's statement is not exactly the same as that of the sales department.
"Didn't the company recruit a large number of people last year? These people will officially join the company in two months.
At the same time, the personnel department should start a new round of recruitment soon.
At that time, there will be insufficient manpower, so we will recruit more. "
The more models there are, the easier it will be for the sales department to make results.
At this time, Zheng Zhihua would not be fooled by Xiang Changle's "insufficient working hours".
"President Xiao..."
This is, Xiang Changle looked at Xiao Hui begging for help.
Xiang Changle is very clear about the strength of the research institute.
If you really develop a model from the beginning to the end by yourself, then the research institute can successfully produce a model that satisfies everyone, which is considered good.
But if there is Xiao Hui's "golden finger", it is not impossible to develop several cars at the same time.
As long as the production time of each model is slightly staggered, it will be fine.
"Since everyone thinks that five models at the same time are the best choice, they will be developed at the same time.
Hard-core off-road vehicles are produced in Mingzhou factory, and N3 and N6 are produced in Hanzhou factory.
At that time, we will see how to balance the production capacity of the three factories according to the situation. "
Nanshan Automobile has developed to the present, and it can be regarded as having a certain foundation.
Xiao Hui felt that it was not impossible to directly make a big one.
In later generations, it is very normal for an OEM to develop five or six models at the same time, or even seven or eight models.
It's just that in this era, everyone still hasn't adapted to that rhythm.
After all, it is not every day to be busy developing a model.
This is also phased. After completing the early technical evaluation, the work is actually not so busy.
Especially with the help of Xiao Hui's "golden finger", the people of Nanshan Automobile Research Institute are more familiar with the drawing data and the physical verification of parts.
"If we make five models in one go, the news will definitely be spread. We may need to think about how to deal with doubts from the media or the industry in advance."
Zhu Zhengfeng has been sitting in the corner like a little transparent.
However, seeing that the meeting was coming to an end, he still raised a note.
"To get a new car model, the purchasing department must ask the supplier for a quotation. In this matter, there is no way to completely prevent the news from leaking."
Wang Fugui looked at Xiao Hui with a little shame.
"The outside world can say whatever they like, and we can just make it right."
(End of this chapter)
Nanshan Automobile's factory in Nancheng is now operating at full capacity.
The production capacity has reached more than 150% of the plan, and there is no room for increasing production.
Even the state of operation under the "007" model cannot be sustained for a long time.
After the Mingzhou factory and the Hanzhou factory are put into operation, some of them will definitely be transferred.
However, it is also a matter of concern to many people as to which factory the transferred 10-year production capacity will go to.
A few days ago, Qiao Shanshan accompanied people from Mingzhou to visit, and what she said was actually asking about the plans for new models in the future.
After all, according to the rhythm, the first phase of the project can be completed by the end of this year.
The second phase will also be completed by the end of next year.
At that time, the production capacity of Nanshan Automobile will suddenly increase to 180 million. How can there be so many cars to produce?
"Mr. Xiao, I think it's good to continue to launch more SUVs, but is there a market for hardcore off-road vehicles?"
Inside Nanshan Automobile, a far-reaching meeting is going on.
Except for the XH1, other new models have already been mass-produced.
Whether it is normal development needs or considering the production capacity of the Mingzhou and Hanzhou factories, it is necessary to launch more models.
"I think Minister Zheng's opinion is reasonable. Now that we have two SUVs, N5 and N7, we can definitely launch a compact SUV smaller than the N5, and then we can also consider launching a large SUV.
Models whose opinions have been proven by the market are obviously safer. "
Xiang Changle is also a little worried about the development of hardcore SUVs.
In his opinion, this kind of car is really too small.
"Yeah, moving one model from Nancheng and developing two new urban SUVs will basically fill up the production capacity of the Mingzhou and Hanzhou factories in the first phase."
As the Minister of Finance, Li Jinming also hopes that the company's model planning can be more conservative.
This is more predictable.
Otherwise, if the new model is not easy to sell at that time, the loss will be huge.
“N3、N5、N6、N7、N8,这一系列的城市SUV,自然也是都需要的。
However, I want to give it a different positioning for the Mingzhou factory.
Make it a factory dedicated to hardcore off-road vehicles.
To this end, I plan to launch a medium-sized off-road vehicle and a medium-to-large off-road vehicle, both of which use non-load-bearing bodies, so that our Nanshan Automobile's SUV will become a real hit product. "
Although in everyone's mind, the comfort of hard-core off-road vehicles is not high, and the market is small.
But Xiao Hui is very clear that this market has always existed.
With the rapid development of China's economy, this market is still expanding.
In addition, even people who don't have off-road needs will buy some because of the rough appearance and choice of hard-core off-road vehicles.
After all, at a certain level, buying a car is more than just transportation.
"The cost of a non-load-bearing body will be a bit higher, and the hard-core off-road vehicle will have much higher performance requirements for power and chassis.
The same medium-sized off-road vehicle will cost a bit more than the N5. "
Wang Fugui is obviously most concerned about cost.
At that time, all these pressures will be borne by the procurement department.
"It's easy to say, just reflect the cost in the selling price.
At present, there are very few hard-core off-road vehicles on the market. Except for the products of Kyoto Motor, the others are imported.
The selling price is 50 million at every turn, which is still too high.
At that time, as long as we suppress the price to 19.99, we will be competitive enough. "
How could Xiao Hui change his mind so easily?
The reason why such a meeting is held today is to let everyone accept this arrangement.
The next thing is to work hard.
"Mr. Xiao, the two new factories are already under construction. Since we want to produce new models, how about planning the N3, N6, and N8 mentioned earlier?
In this way, in case the market response of the two hard-core off-road vehicles is not good, can we launch new models as quickly as possible? "
Zheng Zhihua didn't care about Xiang Changle's life and death at all, and directly proposed the need to develop five new cars in one breath.
"When we had the most models in the past, we developed two models at the same time. Now if we want to make five models together, the man-hours should not be enough."
Sure enough, Xiang Changle was definitely going to stand up and express his opposition at this time.
Even if everyone wants to be good for the company, there must be some competition and conflicts between departments.
Obviously, the research institute's statement is not exactly the same as that of the sales department.
"Didn't the company recruit a large number of people last year? These people will officially join the company in two months.
At the same time, the personnel department should start a new round of recruitment soon.
At that time, there will be insufficient manpower, so we will recruit more. "
The more models there are, the easier it will be for the sales department to make results.
At this time, Zheng Zhihua would not be fooled by Xiang Changle's "insufficient working hours".
"President Xiao..."
This is, Xiang Changle looked at Xiao Hui begging for help.
Xiang Changle is very clear about the strength of the research institute.
If you really develop a model from the beginning to the end by yourself, then the research institute can successfully produce a model that satisfies everyone, which is considered good.
But if there is Xiao Hui's "golden finger", it is not impossible to develop several cars at the same time.
As long as the production time of each model is slightly staggered, it will be fine.
"Since everyone thinks that five models at the same time are the best choice, they will be developed at the same time.
Hard-core off-road vehicles are produced in Mingzhou factory, and N3 and N6 are produced in Hanzhou factory.
At that time, we will see how to balance the production capacity of the three factories according to the situation. "
Nanshan Automobile has developed to the present, and it can be regarded as having a certain foundation.
Xiao Hui felt that it was not impossible to directly make a big one.
In later generations, it is very normal for an OEM to develop five or six models at the same time, or even seven or eight models.
It's just that in this era, everyone still hasn't adapted to that rhythm.
After all, it is not every day to be busy developing a model.
This is also phased. After completing the early technical evaluation, the work is actually not so busy.
Especially with the help of Xiao Hui's "golden finger", the people of Nanshan Automobile Research Institute are more familiar with the drawing data and the physical verification of parts.
"If we make five models in one go, the news will definitely be spread. We may need to think about how to deal with doubts from the media or the industry in advance."
Zhu Zhengfeng has been sitting in the corner like a little transparent.
However, seeing that the meeting was coming to an end, he still raised a note.
"To get a new car model, the purchasing department must ask the supplier for a quotation. In this matter, there is no way to completely prevent the news from leaking."
Wang Fugui looked at Xiao Hui with a little shame.
"The outside world can say whatever they like, and we can just make it right."
(End of this chapter)
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