Yanzi Valley of Jingcheng

Chapter 283

"Old Guan, what do you think?" An investor present asked Guan Hongwei, who was referring to the renewal of Hongfeng Invesco No. 1 Fund.

Guan Hongwei tapped his knees with his fingers under the table, unhurriedly, "The scale of the Yanzigu apartment has not yet increased, but if we add some idle properties under Guan Hong Real Estate, I dare not say that the large ones, thousands of apartments must be Yes, to be honest, I don’t know what to do with these assets for a while, and I just put them away, rent them out, and still have cash flow, if you were me, would you do it?”

Guan Hongwei did not intend to evade this question. He had his own calculations, and he knew that everyone present knew what he was planning. Guan Sha, the founder of Yanzigu Apartment, was his daughter Guan Hongwei. Don't you support your daughter's entrepreneurship?It's just that no one has figured this out until now.

Everyone knows something, so there is no need to point it out.

After the "three red lines", Guan Hong Real Estate is short of cash recently. It stands to reason that Guan Hongwei should be the person present most eager to redeem funds to fill the company's hole. In order to make the short-term cash-to-debt ratio up to the standard, Guan Hongwei can even sell his own real estate , Is there any reason not to withdraw other investment funds?
In fact, compared with Guan Hong Real Estate, the success of Guan Sha's business is not that important.

If Xiao Jie hadn't come up with the idea of ​​converting business into leases to help Guan Hongwei revitalize his assets, Guan Hongwei would have taken the lead in redeeming the fund. If he loses, he can at least earn some principal. As for playing indoor golf with Xiao Jie before The things he said during the ball were just words.

"Laoguan, I've been farming all my life." An owner of a livestock company said, "The price of pigs is not good recently, and the company is planning to kill sows to stop losses. I need money...Laoguan, you really think that Yanzi Valley can revitalize you. What about commercial housing?"

Guan Hongwei smiled, and cast his eyes on Ren Tianxing again, "Xiao Ren, what do you think? What do you think about the current business-to-rent conversion?"

Ren Tianxing's heart skipped a beat and he felt nervous, why did he win the lottery today?

He hesitated, because it seemed that it was not his turn to comment on this question.

Looking around, seeing everyone looking at him, Ren Tianxing hurriedly got up, but only halfway up, Yan Li said, "Sit down and talk, everyone is just discussing."

Ren Tianxing swallowed, and stuck his butt back on the chair, "At present, there are actually a lot of commercial idle houses in first- and second-tier cities. Physical stores have been greatly impacted by e-commerce over the years, and commercial rents have been falling. I have studied private bookstores before. , The rent of bookstores in shopping malls is almost completely free, and some places around Qingyang have no merchants even if the rent is free, but these places have water and electricity, and it is entirely possible to convert them into rental housing."

"Don't you need money? I know that commercial rents are very expensive? Someone in the conference room asked, "Commercial water, electricity, and electricity are not cheap. If you change it to a long-term rental apartment, don't you use Dahongpao to make tea eggs?" "

"The ones on the financial street are very expensive, such as those near the China World Trade Center and commercial buildings, but this is actually a small part of the area." Ren Tianxing said, "Many commercial buildings around the city have no passenger flow, and some have been converted into apartments for take-out, but later This part is also included in the purchase restriction, so it suddenly became cold, and the only way to rent it out is currently.”

"It's a fact." Guan Hongwei nodded aside, "These buildings are a whole building, so it's convenient for you to rent out together. The rent is cheaper if it's cheaper. Anyway, there's no income for putting it there."

"Yes." Ren Tianxing nodded, "This property can be used as a centralized long-term rental apartment. The centralized system is indeed easier to manage. Before Yanzi Valley did not acquire this property, it is also because it is difficult to obtain a house, and the price of private houses is high. It is difficult to rent a whole building for collective renovation, but commercial housing is different, the land price of commercial housing itself is cheap, which can be half cheaper than that of private housing.”

When Ren Tianxing said this, seeing Guan Hongwei nodding frequently, he became more confident, and continued, "The big head is actually the rent, not the water and electricity. If the rent can be cut in half, the tenant will not care about the dozens of extra dollars from the water and electricity, and To be honest, what Yanzigu Apartments are currently doing is decentralized. The decentralized one can only provide online value-added services, but the centralized one can be used offline. Everyone lives in the same building, and many community activities can be held. As a post-95 generation, I think that in another 10 years, long-term rental apartments will most likely become the favorite lifestyle of young people. People from all corners of the country can study together, exercise together, and exchange interests and hobbies together... Although Yanzi Valley is currently engaged in apartments , but it is entirely possible to build close-knit communities one after another on this basis in the future.”

After the meeting room was quiet for a while, the owner of the animal husbandry industry continued to ask: "The economy is not very good now. How can we rent out so many houses at once?"

"It only needs to be 10% cheaper than the surrounding rents to be able to rent out. If 10% is not enough, it can be 20%." Ren Tianxing said, "The cost of buying a house is very low."

"Even if what you said is reasonable, even if the demand for this industry exists and the future prospects are bright, how can you prove that Yanzigu Apartment can run? As far as I know, even Tianhai's CDH is planning to integrate this business. Much bigger."

"This is how it is..." Ma Yu was interrupted by Guan Hongwei just as he opened his mouth, "Mr. Ma, tell Xiao Ren to continue. He is your soldier, isn't he? The soldiers go first, the generals follow, he can't stand it anymore. "

After hearing this, Ma Yu smiled and cast a "behave well, don't embarrass me" look at Ren Tianxing.

Faced with investors' doubts, Ren Tianxing remained calm in the face of danger. He was calm because he was very familiar with the business of Yanzigu Apartment.

Ren Tianxing first revealed the weaknesses of the apartment chains under Lian Tianhai at the meeting, and then he said seriously, "After working in Jinquan, as the number of companies I studied increased, I gradually discovered that success in starting a business is very important. Depending on luck, the probability of a company growing from scratch and growing gradually will never be higher than those star anchors produced in the live broadcast industry. The three elements of weather, location, and people are indispensable, and these three elements , I think the Yanzigu apartment has everything.”

Ren Tianxing then began to analyze his point of view in detail.

Long-term rental apartments are based on the background of young white-collar workers pursuing quality life.

At present, the post-80s have entered middle age, the post-90s have fully entered the workplace, and the post-00s have also graduated. These young people are very fond of long-term rental apartments that are clean and housekeeper-style. Coupled with the support of national policies, they are very interested in buying houses. The rectification of the market and the tax cuts and fee reductions given to rental companies are "timely".

Some time ago, long-term rental giants have fallen one after another. The first and second-tier cities have vacated a large market, and many real estate speculators have nowhere to sell. In addition, the current supply of commercial real estate exceeds demand, resulting in a large number of idle commercial buildings. Cheap prices provide Yanzigu Apartments. A very thick safety pad, which is "good location".

Whether it is Shen Li and Lei Biao's video promotion, Ye Taodu's big data research and development capabilities, the addition of Yingran's fine management team, or Jinquan's Value Mining, Jingyi, or Guanhong Real Estate's large number of idle houses, for Yanzi In terms of the establishment and development of Valley Apartment, it is "human harmony".

"It can be said that the success of Yanzigu Apartment is accidental and inevitable. Its scale expansion is not based on the basis of high rent and low rent and long-term income and short-payment. If we follow the right path, we can also have a wonderful road. As long as we work together Together, I believe this project will definitely bring you a substantial return on investment.”

After Ren Tianxing finished speaking, Yan Lichao said to the boss of the animal husbandry company who asked the question just now, "Old Chen, are you satisfied with our colleague's answer? Do you have any other doubts?"

"Not at the moment." The other party said.

Although the atmosphere in the conference room was still not relaxed, there was no applause or even laughter, but Ren Tianxing had a faint feeling that he should have performed well this time.

The issues in today's conference are inseparable from his daily research work.

Ren Tianxing used to do research because he wanted to get hired, to perform, to win more job opportunities, and to gain the approval of his colleagues around him. Later, he was really curious and wanted to know the development law of a certain industry, so he searched desperately. And to sum up, after getting to know Guan Zhenzhen, Ren Tianxing feels that doing research is a very fulfilling thing.

Every time the two of them eat together or exercise, Guan Zhenzhen has many problems, and most of these problems are related to the industry in which Yanzigu Apartment is located.

This is not difficult to understand. Guan Zhenzhen is already an employee of Yanzigu. It is understandable that she cares about the company's development. Ren Tianxing is responsible for the post-investment management of Yanzigu Apartment, so the topic of the two is more or less related to the content of today's meeting. overlapped.

Ren Tianxing can often get a sense of accomplishment by being admired by answering Guan Zhenzhen's questions, and this sense of accomplishment motivates him to continue to do research, which is a very rare positive feedback mechanism.

There was a short tea time in the middle of the meeting, someone patted Ren Tianxing on the shoulder, Ren Tianxing turned his head and saw that it was Yan Li, the big boss.

"Ren Tianxing, am I not mistaken?" Yan Li asked.

"Hello, Mr. Yan!" Ren Tianxing still had a piece of cake stuffed in his mouth at this time, and he was a little slurred.

Yan Li smiled, "How long have you been in the company?"

Ren Tianxing swallowed the half-baked cake in one gulp, and hurriedly replied, "It's been almost two years."

Yan Li nodded, at this moment he saw the badge on Ren Tianxing's neck: Assistant Investment Manager.

"Do it well." Yan Li patted Ren Tianxing on the shoulder and left.

Ren Tianxing stood there stupidly for a long time, he had a vague feeling that he seemed to be promoted, and Ren Tianxing didn't know where his confidence came from, he just felt that he was going to be promoted, if it was really because of his performance today , the first person Ren Tianxing would like to thank is Guan Hongwei.

"He does keep asking me questions, I think it's on purpose." Ren Tianxing told Guan Zhenzhen when he got home.

"Then why did he do this? Could it be... Could it be because of repaying you?" Guan Zhenzhen asked.

"I think so." Ren Tianxing said happily, "A boss is a boss. I think there is a reason why a boss can be a boss. He is very loyal. I never thought of asking him to return my favor. He took the initiative to return it, you don't know, originally a question was asked by our President Ma, but he very cleverly threw the question to me..."

"There must be two people who can manage such a large real estate group." Guan Zhenzhen was sincerely happy for Ren Tianxing, but she also became curious and asked, "If Guan Hongwei doesn't help you this time, it's up to you to report to him two times. Nianguan Sha's situation, what do you want him to give you?"

Seeing that Ren Tianxing was lost in thought, Guan Zhenzhen covered her mouth and smiled, "Would you like a flat? The one with a big kitchen! I see you talking about it all day long."

"The big kitchen is for you." Ren Tianxing said, "I can live in a farmer's house for the rest of my life."

"Okay, then tomorrow we will move to the farmer's house next door, and return to your original 'dog hole'!" Guan Zhenzhen giggled.

"Don't make trouble..." Ren Tianxing said, "But you really asked me this question. If he really asks to return my favor, what should I ask for...I think...I will ask him not to redeem it no matter what. Hongfeng, don’t divest.”

The reason why Ren Tianxing said this was that he recalled the seriousness of the daytime meeting. It seemed that all the questions had been answered smoothly, but the faces of those investors were still clouded, and the turning point had not really come. Everyone invested heavily at this time. There is still a lot of doubts about the rental network and the integration of long-term rental apartments.

Until the middle and late stage of the meeting, Yan Li told everyone: "Mr. Xiao of our Qingyang branch, who is also known to everyone here, is going to spend 95% of his personal savings to invest in Yanzigu apartment. The industrial and commercial change will be held next week. Finish."

The audience: "..."

(End of this chapter)