Rebirth starts from e-commerce

Chapter 135 Visiting Professor
According to the official figures released by Taobao, a total of 1.2 million was sold on this Double Eleven, and the original history was 0.5 million.

Because Luo Xiu, the butterfly flapped its wings, history was changed.

Only 27 brands participated in the original history, but now it has expanded to 50.

Although Luo Xiu didn't know how strong the original promotion was, but under Luo Xiu's mobilization this time, Taobao must invest much more resources than before.

Of course, this 1.2 million is still far from the limit. After all, the original history has reached 10 years on Double Eleven, and the turnover has already approached 10 billion.

Among the 1.2 million yuan, the most dazzling one is the 3000 million yuan created by Pinru, accounting for a quarter of the total amount.

Luo Xiu did a simple calculation, and after excluding all kinds of promotion and logistics costs, he made about 800 million yuan, a profit margin of 20.00%, which is not very high.

The main reason is that it is sold at a lower price, which is usually more than three times the price, but it is only about twice the price on Double Eleven.

But the significance of this activity is not only how much money is made, but to spread the reputation of Pinru.

Won the trust of Taobao and established good cooperation with them.

Closer relationships with suppliers.

Obtain a large number of loyal users.

A successful Double Eleven has too many positive effects, which is why e-commerce platforms are willing to compress a month's sales to one day's transactions.

Many merchants are not convinced when they see that Pinru accounts for the majority of sales.

They have published a lot of conspiracy theories in private.

"It's normal to sell so many products, and you don't even look at how many resources Taobao has given them."

“Taobao’s event page ranks them first, and the first-screen advertisements for several days, offline subway advertisements, and even the evening news use their brand as a display.”

"Damn, if these resources are given to us, we can also take off."

"I guess Taobao's executives have shares in Pinru in private, otherwise it would be impossible to push this brand so desperately."

……

When these remarks reached Luo Xiu's ears, he just smiled and did not refute.

Pinru did account for a quarter of the sales of the entire Double Eleven event.

However, Pinru's efforts in this event were far more than a quarter.

No one has done a large-scale online promotion for this Double Eleven like Pinru.

No one starts stocking up two months in advance like Pinru.

No boss personally led a team to Xihang to persuade Taobao to increase its investment.

If there was no Pinru, this event would not have attracted so much attention, and Taobao would not have invested so much resources. The sales volume of other merchants would only be 5 million of the original history, instead of the 9 million of the current sales of Pinru. Ten million.

Rather than saying that Pinru has encroached on the resources of other businesses, it is better to say that Pinru has allowed more businesses to drink soup.

They thought that Pinru's success was due to more resources provided by Taobao, but they never thought about whether they had the ability to carry these resources on themselves.

The simplest point is that they don't even have that many goods.

The reason why Taobao puts all these resources on Pinru is because only Pinru can bear these resources, and only Pinru can maximize the benefits of these resources.

Of course, Luo Xiu would not explain these things to them.

They love conspiracy theories, let them continue the conspiracy theory.

Continue to think that Pinru just sold out the second, the executives have shares, and even Boss Ma's relatives.

Every time you make excuses for your inferior skills, you will never discover the real reason why others are doing well.

When Luo Xiu's business grew bigger and bigger, they finally realized that it was too late when they wanted to imitate.

……

This Double Eleven has also greatly touched the school.

School leaders originally only regarded college students' entrepreneurship as a political task, and did not have high expectations for these students.

It is incredible to see that Luo Xiu has created such amazing results in just over a year.

Especially the lecturer Huang Liyuan who led the e-commerce class students to visit Pinru's office that day.

After watching Pinru sell 1000 million units within half an hour, he realized that the times had changed.

The school asked him to lead the students in the e-commerce class, which has a certain experimental nature.

With this group of students, he can be promoted smoothly from lecturer to associate professor.

So after Double Eleven ended, he immediately persuaded the school leaders to offer social practice courses in advance for the students in the e-commerce class.

The credit ratio of this course is very high and must be passed in order to graduate.

"Student Luo Xiu, we want you to be the teacher of this subject."

said the headmaster kindly.

"It's not very good, I'm afraid I can't afford this important task."

Luo Xiu didn't immediately agree.

The school had approached him once last year.At that time, the school's request was to make Pinru the practice base of Yangda's e-commerce class.

At that time, Luo Xiu agreed quickly. After all, the so-called social practice was just treating these students as free labor.

To put it simply, let them do customer service, or go to the warehouse to pack and ship.

There is no need to be responsible for these students.

Let him be the teacher of this subject now, the meaning is completely different.

"Student Luo Xiu, we understand that many students in the school are influenced by you, and they open Taobao to sell clothes by themselves, which shows that you are fully capable of this job."

"I'm just a sophomore, and my juniors may not be obedient."

Huang Liyuan smiled and said: "You can rest assured about this. Those children have seen your Double Eleven activities, and now they all regard you as an idol. Your words are probably more effective than their parents' words."

"And the school can also specially hire you as a visiting professor. Your status is not just their senior." The principal promised.

"Since the principal said so, I will do my best."

Visiting professor is just an honorary title, usually held by social celebrities, officials, and entrepreneurs.

It is reasonable for Luo Xiu to be specially hired as a visiting professor in the name of an entrepreneur.

Although the current scale of Pinru is not large enough, why is there no one in this industry that can compete?

If even Luo Xiu is not qualified, then only Lao Ma and Dong Ge are qualified.

After coming out of the principal's office, Luo Xiu saw that Su Qian's expression was a little strange.

"Teacher Su Qian, what's the matter with you?"

"Ah, I'm fine."

"Do you have anything you want to tell me?"

"No..." Su Qian hesitated, "Luo Xiutong...Professor, even if you become a professor, don't forget to study."

She is just a counselor now, who would have thought that her student would suddenly become a professor, a few grades higher than her.

"Teacher Su Qian, no matter what happens, I will always be your student, and this will not change."

……

(PS: Although the first order was only 2100 in the end, I was very moved to see that some readers subscribed to ten accounts.

Work hard to write a book, and don't engage in such wicked things. )
(End of this chapter)