Rebirth starts from e-commerce
Chapter 176 I will form the head
Chapter 176 I will form the head
"The above content is the main reason why Nike's good start can be sold well. My sharing is over here, thank you everyone!"
Luo Xiu stood on the podium and shared his experience with e-commerce majors and countless e-commerce businessmen who came to listen.
He never hides his secrets, and every class makes students gain a lot.
It's a pity that now he comes to a class at most once a week. When the class is over, the students are still unsatisfied and rush to the podium to surround him and ask questions.
Especially those girls, who are chattering and inappropriate.
Luo Xiu even suspected that someone took the opportunity to touch his butt just now, and he didn't know if it was a boy or a girl.
The students' enthusiasm for learning can only be reflected in Luoxiu's classroom.
For other courses, everyone would swarm to the cafeteria after class.
The courses taught by other professors may have more knowledge, but they cannot be applied immediately after learning. It is not possible to use them until they come out to work and convert them into their own wages.
It takes too long to get positive feedback, which leads to poor motivation for everyone to learn.
Luo Xiu's class is just the opposite. Now that he has learned it, he can use it when he goes back at night, and he may see an increase in orders the next day, which will then turn into an increase in wealth.
This is the same as playing games. It is very tiring to run dungeons and do tasks, but the level and equipment will be improved immediately, and everyone will be addicted to the game.
What's more, the pleasure of getting money is better than those virtual equipment.
As long as you have money, what equipment can't you buy?If you still can’t buy it, it means that you don’t have enough krypton money.
This is one of the reasons why Luoxiu will become the most popular teacher in the school.
Another reason is that he is handsome.This reason has not been recognized for the time being, and it is his own opinion.
The school leaders had a sudden whim one day and set up an anonymous grading system for teachers on the campus network.
Most of Luoxiu's evaluations are five-star praise, but there are also a large number of one-star reviews.
Those who give one star are usually those who don't do e-commerce themselves and don't want others to make money.
They also comment frequently:
"School is a place to learn knowledge, don't let money pollute the campus."
"Who would be so kind to share the method of making money with others? That Luo Xiu must have other plans, you people, don't be sold by him, and help him count the money."
"Isn't that what it is now? On the surface, it is teaching these students, but in fact, these students are required to be his distributors and help him sell goods."
"That's right. On the surface, these students earn their own living expenses and tuition fees, but they are actually cheap laborers who are sucked blood by him."
These people who think they are sober in the world stand behind the Internet and make irresponsible comments.
As if everyone else is a fool, only he is the smartest.
Every time Guan Shiyu saw such comments, she felt worthless and wronged for Luo Xiu.
"If you teach those students so hard, others may not remember your goodness, and even suspect that you have other purposes. It is better not to teach."
Luo Xiu touched her head and said with a smile: "Don't be angry, those people are right, I really plan to use these students to make money."
"But these students also earn money through us, so that they can afford their own tuition and living expenses, and also learn a lot of useful skills."
Guan Shiyu didn't quite understand.
"We make money, and the students make money, so who loses money?"
Seeing Guan Shiyu frowned, Luo Xiu took the initiative to explain:
"None of us lost money, we just created wealth together. We Pinru provided products, distribution platforms and services, and these students provided labor."
Of course, Luo Xiu wouldn't waste so much of his energy just to earn some distribution money.
He also has a deeper intention, which is to build the Whampoa Military Academy in the e-commerce world.
My own distribution platform is only used for military training, and the purpose is to cultivate a large number of e-commerce talents.
Since the cooperation between Pinru E-commerce and Nike got off to a good start, countless companies have called to seek cooperation.
It's a pity that due to the serious shortage of manpower in the company, for some small brands, Luo Xiu either directly rejected them, or transferred them to some friends with better relationships in Yangcheng.
He will only consider cooperation with the top two brands in the industry.
In the daily chemical industry, the company Luo Xiu chose to cooperate with is Procter & Gamble.
Procter & Gamble and Unilever are two international giants in the daily chemical industry.
The reason why Luoxiu chose to cooperate with Procter & Gamble is because Procter & Gamble's domestic headquarters is located in Yangcheng, which facilitates communication.
Regarding Procter & Gamble, there was one thing that Luo Xiu couldn't figure out.
Don't they have any requirements for design?Why are operators allowed to make the page so ugly?
Even in 2020, Luo Xiu felt blinded every time he opened their page.
The background color composition of each main picture is different. At a glance, it is colorful and colorful, and there is no uniform standard.
It is said that some e-commerce designers, every time their work is not going well and they feel that they have encountered a bottleneck, they just click on their pages and look at them for a while.Seeing such an ugly design made by such a big brand, I immediately feel confident and feel that I can do it again.
It's all about complaining, now that he is Party A's father, Luo Xiu has to meet and communicate with them, and strive to win this daily chemical giant.
With Nike as an endorsement, it is much easier to talk about cooperation with other brands.
Luo Xiu took P&G down without wasting too much energy.
For this project, the biggest difficulty the team faced was how to increase product profits.
It is not like Nike, as long as it is authorized, it can make a lot of money.
In 2010, the prospect of FMCG in e-commerce is not optimistic.
The price is transparent, the unit price per customer is low, and the cost of express delivery is high, which leads to the low profit of doing this thing.
It is impossible to set the price too high. Products such as laundry detergent and shampoo can be bought in supermarkets at the door. If the price is too high, there will be no sales.
It is also a heavy object, which is easy to break and leak, and the cost of express delivery remains high.
Luo Xiu has always been reluctant to take over this kind of product that requires a lot of effort but has little benefit.
Now that the brand has been taken down, there are naturally ways to increase profitability.
The first problem that needs to be solved is the high cost of express delivery.
Pinru's current shipments are all handed over to Zhang Jiarong's warehouse for distribution.
Shipped from a warehouse in Yangcheng to all parts of the country.
The advantage of this is that the management of goods is convenient, but for areas far from Yangcheng, the delivery cost is too high.
The first thing Luoxiu needs to do is to set up multiple warehouses across the country and adopt the principle of nearby delivery to reduce express delivery costs.
Winning the Procter & Gamble brand is precisely to help itself gradually improve its logistics outlets.
And his goal is to integrate logistics distribution with Fantuan's food delivery system, and deliver part of the express delivery to Fantuan's delivery staff.
During the meal time, the takeaway boy mainly delivers food, and the rest of the time he turns into a courier brother.
It not only improves the utilization rate of personnel, but also increases their income.
Of course, this is not Luo Xiu's ultimate goal.
The current talent training, agent operation of major brands, logistics distribution, rice ball takeaway, marketing and promotion... all these actions are just a small part of his ultimate goal.
One day, these seemingly unrelated things will be connected together.
Some make up the head, some make up the right arm, some make up the left leg...
The moment this giant rises from the ground after his ultimate transformation, the world will tremble.
(End of this chapter)
"The above content is the main reason why Nike's good start can be sold well. My sharing is over here, thank you everyone!"
Luo Xiu stood on the podium and shared his experience with e-commerce majors and countless e-commerce businessmen who came to listen.
He never hides his secrets, and every class makes students gain a lot.
It's a pity that now he comes to a class at most once a week. When the class is over, the students are still unsatisfied and rush to the podium to surround him and ask questions.
Especially those girls, who are chattering and inappropriate.
Luo Xiu even suspected that someone took the opportunity to touch his butt just now, and he didn't know if it was a boy or a girl.
The students' enthusiasm for learning can only be reflected in Luoxiu's classroom.
For other courses, everyone would swarm to the cafeteria after class.
The courses taught by other professors may have more knowledge, but they cannot be applied immediately after learning. It is not possible to use them until they come out to work and convert them into their own wages.
It takes too long to get positive feedback, which leads to poor motivation for everyone to learn.
Luo Xiu's class is just the opposite. Now that he has learned it, he can use it when he goes back at night, and he may see an increase in orders the next day, which will then turn into an increase in wealth.
This is the same as playing games. It is very tiring to run dungeons and do tasks, but the level and equipment will be improved immediately, and everyone will be addicted to the game.
What's more, the pleasure of getting money is better than those virtual equipment.
As long as you have money, what equipment can't you buy?If you still can’t buy it, it means that you don’t have enough krypton money.
This is one of the reasons why Luoxiu will become the most popular teacher in the school.
Another reason is that he is handsome.This reason has not been recognized for the time being, and it is his own opinion.
The school leaders had a sudden whim one day and set up an anonymous grading system for teachers on the campus network.
Most of Luoxiu's evaluations are five-star praise, but there are also a large number of one-star reviews.
Those who give one star are usually those who don't do e-commerce themselves and don't want others to make money.
They also comment frequently:
"School is a place to learn knowledge, don't let money pollute the campus."
"Who would be so kind to share the method of making money with others? That Luo Xiu must have other plans, you people, don't be sold by him, and help him count the money."
"Isn't that what it is now? On the surface, it is teaching these students, but in fact, these students are required to be his distributors and help him sell goods."
"That's right. On the surface, these students earn their own living expenses and tuition fees, but they are actually cheap laborers who are sucked blood by him."
These people who think they are sober in the world stand behind the Internet and make irresponsible comments.
As if everyone else is a fool, only he is the smartest.
Every time Guan Shiyu saw such comments, she felt worthless and wronged for Luo Xiu.
"If you teach those students so hard, others may not remember your goodness, and even suspect that you have other purposes. It is better not to teach."
Luo Xiu touched her head and said with a smile: "Don't be angry, those people are right, I really plan to use these students to make money."
"But these students also earn money through us, so that they can afford their own tuition and living expenses, and also learn a lot of useful skills."
Guan Shiyu didn't quite understand.
"We make money, and the students make money, so who loses money?"
Seeing Guan Shiyu frowned, Luo Xiu took the initiative to explain:
"None of us lost money, we just created wealth together. We Pinru provided products, distribution platforms and services, and these students provided labor."
Of course, Luo Xiu wouldn't waste so much of his energy just to earn some distribution money.
He also has a deeper intention, which is to build the Whampoa Military Academy in the e-commerce world.
My own distribution platform is only used for military training, and the purpose is to cultivate a large number of e-commerce talents.
Since the cooperation between Pinru E-commerce and Nike got off to a good start, countless companies have called to seek cooperation.
It's a pity that due to the serious shortage of manpower in the company, for some small brands, Luo Xiu either directly rejected them, or transferred them to some friends with better relationships in Yangcheng.
He will only consider cooperation with the top two brands in the industry.
In the daily chemical industry, the company Luo Xiu chose to cooperate with is Procter & Gamble.
Procter & Gamble and Unilever are two international giants in the daily chemical industry.
The reason why Luoxiu chose to cooperate with Procter & Gamble is because Procter & Gamble's domestic headquarters is located in Yangcheng, which facilitates communication.
Regarding Procter & Gamble, there was one thing that Luo Xiu couldn't figure out.
Don't they have any requirements for design?Why are operators allowed to make the page so ugly?
Even in 2020, Luo Xiu felt blinded every time he opened their page.
The background color composition of each main picture is different. At a glance, it is colorful and colorful, and there is no uniform standard.
It is said that some e-commerce designers, every time their work is not going well and they feel that they have encountered a bottleneck, they just click on their pages and look at them for a while.Seeing such an ugly design made by such a big brand, I immediately feel confident and feel that I can do it again.
It's all about complaining, now that he is Party A's father, Luo Xiu has to meet and communicate with them, and strive to win this daily chemical giant.
With Nike as an endorsement, it is much easier to talk about cooperation with other brands.
Luo Xiu took P&G down without wasting too much energy.
For this project, the biggest difficulty the team faced was how to increase product profits.
It is not like Nike, as long as it is authorized, it can make a lot of money.
In 2010, the prospect of FMCG in e-commerce is not optimistic.
The price is transparent, the unit price per customer is low, and the cost of express delivery is high, which leads to the low profit of doing this thing.
It is impossible to set the price too high. Products such as laundry detergent and shampoo can be bought in supermarkets at the door. If the price is too high, there will be no sales.
It is also a heavy object, which is easy to break and leak, and the cost of express delivery remains high.
Luo Xiu has always been reluctant to take over this kind of product that requires a lot of effort but has little benefit.
Now that the brand has been taken down, there are naturally ways to increase profitability.
The first problem that needs to be solved is the high cost of express delivery.
Pinru's current shipments are all handed over to Zhang Jiarong's warehouse for distribution.
Shipped from a warehouse in Yangcheng to all parts of the country.
The advantage of this is that the management of goods is convenient, but for areas far from Yangcheng, the delivery cost is too high.
The first thing Luoxiu needs to do is to set up multiple warehouses across the country and adopt the principle of nearby delivery to reduce express delivery costs.
Winning the Procter & Gamble brand is precisely to help itself gradually improve its logistics outlets.
And his goal is to integrate logistics distribution with Fantuan's food delivery system, and deliver part of the express delivery to Fantuan's delivery staff.
During the meal time, the takeaway boy mainly delivers food, and the rest of the time he turns into a courier brother.
It not only improves the utilization rate of personnel, but also increases their income.
Of course, this is not Luo Xiu's ultimate goal.
The current talent training, agent operation of major brands, logistics distribution, rice ball takeaway, marketing and promotion... all these actions are just a small part of his ultimate goal.
One day, these seemingly unrelated things will be connected together.
Some make up the head, some make up the right arm, some make up the left leg...
The moment this giant rises from the ground after his ultimate transformation, the world will tremble.
(End of this chapter)
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