Rebirth starts from e-commerce

Chapter 575 First Brother and First Sister

After satisfying everyone's appetite, Yi Qingfei finally announced in the live broadcast: "Today is the last live broadcast with me..."

When everyone thought that he was really going to leave the live broadcast, he continued to say: "Starting tomorrow, I will return to Douyin and continue to recommend affordable and easy-to-use products for my family on Douyin..."

Before he finished speaking, the live broadcast room went black.

Chaoguan immediately banned the live broadcast room.

The next moment, the top leader in charge of the live broadcast had already called.

If it were an actual anchor, it would stop broadcasting if it didn’t broadcast, and it would definitely not alarm the leaders, but Yi Qingfei is a big brother of Taobao’s live broadcast, and he is a signature.

If he retires directly, there will be no loss for Taobao, and it will be enough to start another person again.

But this time he is changing jobs, but he wants to take away the users.

The phone rang for a long time, but no one answered.

Yi Qingfei obviously didn't intend to answer his call.

Now that you've decided to leave, let's break it off completely, there's no need for any further dragging.

At this time, the Internet has exploded because of this incident.

Its popularity is no less than that of the popular Xiaoxianrou announcing their relationship.

And it's cheating on the incumbent and returning to the arms of the predecessor.

For the marketing account, there are too many points that can provoke the people who eat melons.

Soon there were several hot searches in succession, occupying major news sections.

Fans also came to comment for the first time:

"Support Qingfei, we will be there wherever Qingfei goes."

"It's normal to switch clubs. Who doesn't change jobs all their lives?"

"I thought it stopped broadcasting and had a baby, but it turned out that it was just a change of platform."

"I said, is it possible? Has he really given birth? Going back to Douyin is just an excuse."

……

Soon the fans of the opposite family also heard the news.

As long as you are a celebrity, you must have a partner.

The popular fresh meat has a counterpart, the singer has a counterpart, the movie star has a counterpart, and the sports star also has a counterpart.

Messi and Ronaldo, Kobe and James.

Even Internet writers also have opponents, and readers on both sides often quarrel because of competition for rankings.

As the first brother who brings the goods, he also has a counterpart who is the first sister who brings the goods.

Fans of the two companies often split up, arguing over who is the No. 1 live broadcaster.

Now the fans of the first sister will naturally not let go of this opportunity to beat the dog in the water, and they all ran over with a strange ambiguity.

"Don't say that you are the first brother who brings goods in the future, you are not worthy!"

"I guess you are not as good as my sister in carrying goods, so you ran away early?"

"If you have some hard-spoken fans, you don't need to go live on Douyin."

……

Fans of both sides are arguing online.

Among Yi Qingfei's fans, there are mother fans, girlfriend fans, and career fans.

They have strong personalities. On the one hand, they hope that their brother's career will get better and better.

On the other hand, the stronger one's idol is, the more confident one will be in online battles with netizens.

"Your car overturned while carrying goods, and my family is the real brother of carrying goods."

"My star has won another championship, and your star is still fishing."

"Your star is just relying on his teammates. Without teammates, he is a waste."

"My sister made a movie and won an award, but your family is still a vase."

……

Career fans are often losers in life themselves, so they pin their hopes of struggle on their idols.

They often turn themselves into strict fathers, staring at their idols and not letting him be lazy.

When an idol wins an honor, career fans will blow it up everywhere, as if he won the award himself.

When idols are lazy, they will show a look of hatred for iron and steel, and scold their idols for not working hard enough and not living up to expectations.

If idols lose to their opponents in a game, they will have no confidence in online matches with netizens, and they will blame their own idols, or even turn from fans to blacks.

Now, Yi Qingfei's career fans are like this.

They felt that Yi Qingfei would not work on a platform as big as Taobao, and insisted on moving to a small platform like Douyin.

It's as if the star was originally the captain of a wealthy team, but transferred to a small team for money.

So they scolded Yi Qingfei in various fan groups, super chats and groups.

After all, Douyin e-commerce has just started, and it is far inferior to Taobao.

Yi Qingfei actually abandoned his position as the No. [-] brother of Taobao and went to Douyin to do live broadcasts, he was simply insane.

It means that from then on, the No. 1 live delivery product has been completely given over to the first sister.

It also means that these career fans can no longer win when they are in line with others online.

Therefore, on the Internet, it is generally believed that Yi Qingfei left Taobao Live this time too impulsively, and he will definitely regret it in the future.

……

Douyin e-commerce department.

Luo Xiu didn't leave the conference room almost all day.

He must ensure that Yi Qingfei's first live broadcast on Douyin will set a new record.

There is only one purpose, which is to tell everyone that the first brother of live broadcast e-commerce, after coming to Douyin e-commerce, is still the No.1 live broadcast e-commerce.

This is also to give others a signal, a signal that Douyin e-commerce is about to rise.

Luo Xiu put his hands on the table and asked seriously: "First of all, the supply chain department, how are your goods prepared?"

"Mr. Luo, don't worry, the [-] products in the first live broadcast are all the hottest products of the year, and each product is pre-packaged in the warehouse to ensure that it will be released as soon as possible."

Luo Xiu nodded after hearing this, knowing that he didn't dare to be careless in this matter.

"Have you written the selling points of each product?"

"We have organized a marketing team to create promotional terms for each product to ensure that customers can be moved to place orders during the live broadcast."

Luo Xiu nodded, "The last thing is traffic, I want to focus on how you arrange it."

Compared with Taobao live broadcast, Douyin live broadcast has the biggest advantage in traffic.

It is only possible to create miracles in the first live broadcast by taking advantage of the maximum traffic.

The final plan is divided into three steps:

First, build momentum.

Build momentum for this premiere on major platforms to expand the influence of this event.

Second, drainage.

In addition to the various official screen-opening traffic, it also actively mobilized major shakers to participate in activities to ensure that each user was swiped several times during this period.

No. ***K.

Shout out to the first sister of Taobao, and compete for who has the highest delivery volume that day.

Although the first brother and the first sister secretly confronted each other, they were not convinced by each other, and fans often scolded each other.

But on the bright side, the two have never really had a conflict.

Now Yi Qingfei took the initiative to initiate a PK invitation to the first sister, and shouted to the first sister from the air.

Soon the other side also responded and agreed to this PK.

The two parties sell more goods than anyone else, and decide who is the real No. 1 live streaming product.

After the news came out, it immediately caused a great sensation.

Taobao's live broadcast department also contacted Yijie immediately and gave her an order to win the competition no matter what.

This is not only a contest between a brother and a sister, but also a contest between two platforms.

(End of this chapter)