Actually I just want to act

Chapter 660

Xu Zhuhua blushed, and said seriously on the phone: "Director Fang, China Computer will definitely maintain this market share next year!"

Fang Jiming said with a smile: "Don't worry, we have already done a good job. Remember, our main battlefield is not personal computers, but mobile networks. You are also clear about my layout. I can't say that I have given up on traditional PCs, but The focus should be on the mobile phone. The mobile terminal is the core of the future.”

Xu Zhuhua knew that Fang Jiming had said this many times.In fact, Xu Zhuhua is also dubious, because the price of mobile phones is still high now, and they are comparable to computers.In addition, how can a mobile phone compare to a computer?No matter in terms of function or basic conditions, there is no comparison.So Xu Zhuhua does not believe that the future is on the mobile phone.

But this is Fang Jiming's judgment on the industry, Xu Zhuhua can only follow Fang Jiming's strategic layout, and he can only play a suggestion role.

"By the way, Fang Dong, our video decoding chip has been taped out successfully."

Xu Zhuhua suddenly said excitedly, you know, the Shenzhou Elf series MP3 has been updated to the second generation, except for a version that uses AA batteries in China, all exported overseas are all with more than 7GB of memory. Support card expansion memory, 1mAh lithium battery capacity, theoretically can support listening to music for 500 hours.

The Shenzhou Genie MP3 alone has already created hundreds of millions of profits for Shenzhou, so Xu Zhuhua is more concerned about MP4 than mobile phones.You know, MP4 is a blank market, and the domestic mobile phone market in 2002 was simply a sea of ​​blood.If Shenzhou rushed in at this time, it would probably be bloody.

But what Fang Jiming thinks is that making mobile phones is an experience industry after all, and only after doing it can he know how to do it well.

Of course, Fang Jiming is also very concerned about the development of MP4, and this is also an opportunity to lead the world.

You know, the world's first hard drive MP4 in the previous life was invented in 2002 by a French company called Archos.Now, Shenzhou has only solved the problem of the video decoding chip, and the memory problem has not been solved yet.Fang Jiming has always felt that an MP2 without more than 4GB of memory is equivalent to tasteless, useless at all.

"The MP4 has to be finalized quickly, can the memory be expanded to 2GB?" Fang Jiming asked.

Xu Zhuhua was stunned: "Mr. Fang, there must be 2GB memory, but the price is too expensive. Although we have the invention patent of storage IC and have successfully taped out, it is only 256MB or 128MB. Even if it is 512MB, the failure rate is quite high. If the memory is more than 1GB, the cost will increase significantly.”

Fang Jiming smiled wryly: "If we don't hurry up, maybe other companies are also developing MP4."

Xu Zhuhua gritted his teeth and said, "Mr. Fang, can we do this? That is, we will try our best to conquer the tape-out of 1GB storage IC, and then the main type is 1GB MP4. As for 2GB MP4, as a high-end product, we try to raise the price as much as possible. Reduce the cost performance and let consumers pay more attention to the 1GB product model. At the same time, a 512MB product is also launched, as the lowest-end existence, the role is still to set off the main product of 1GB.”

Fang Jiming thought for a while and said, "You can have this."

In fact, Fang Zhiming didn't know that even the first MP4 in his previous life was only 1GB of memory.

After a pause, Fang Jiming said, "But product design must be trendy and beautiful!"

Xu Zhuhua said: "Don't worry, Fang Dong, we will do our best."

After thinking about it, Fang Jiming still said, "In two days, I'll send you a shape reference, and you try to lean on that shape."

Yes, Fang Jiming also remembered a certain small factory in the pearl market—a certain family, who started their business with MP3 and MP4.It can be said that the MP3 and MP4 of a certain family in the previous life were domestic high-end models. Fang Jiming remembered very clearly that in his previous life in 2007, the 4GB version of a certain family of MP2 cost more than 500 yuan after a price reduction. Fang Zhiming said that it was also a huge sum of money.

Moreover, a certain family's MP4 has a trendy appearance design, which is deeply loved by the student party.

It's a pity that a certain family didn't do much research and development of MP2007 in 4, and switched to research and development of mobile phones. In the end, they completely gave up the player business.

Indeed, after 2007, MP4 did not make money.

Not to mention the reduction in profits, the market competition is also very fierce.A certain family's vision is still okay, and they have spotted the smartphone market.It's a pity that a certain family's research and development direction was wrong, and in the end it was reduced to a small factory.After financing several times, the sales volume has not improved, and it is all due to the feelings of kerosene.

Xu Zhuhua has already understood Fang Jiming's temperament. He not only pursues the inner core technology, but also is very demanding on the appearance.

According to Fang Jiming's words, appearance is equal to combat power!
Yes, it’s like a person, no matter how good-looking he is, many people don’t want to know him for the first time.If you have good looks and inner personality, then you will attract the attention of others very much.

In the same way, if a product wants to sell well, it must have a beautiful appearance and strong internal strength.In a word, products that are both internal and external are products that are recognized by market consumers.

For example, the high-end models of China Computer, all equipped with LCD monitors, look high-end.The price is also a little cheaper than the Fangda computer!
If you use that kind of traditional CRT monitor, it will be even more powerful, and it will cost nearly 1000 yuan less than Fangda computer!
With such good looks and such strength, China Computer's high-end models immediately occupied the market.

Appearance equals justice... Oh no, appearance equals combat effectiveness, it makes sense.

Xu Zhuhua also attached great importance to the exterior design, and said, "Understood, Director Fang."

The matter of MP4 is so finalized.

Fang already knew that this would make another wave of money.

All in all, from U disk to MP3, from repeater to point reader, Shenzhou has already made a lot of money.This is the dividend of research and development!
Well, for the R&D personnel of Shenzhou Lab, the bonus also makes the outside world jealous and envious.

At the very least, it has driven many electronics companies to move towards educational electronic equipment.It is foreseeable that under the Chinese people's copycat talent, the market for educational electronic equipment will soon become a red sea.Why doesn't Shenzhou take root in the educational electronic equipment market? Isn't it said that children and women make the best money?
Although this is the case, it must also be divided into industries.

For example, in the field of educational electronic equipment, once there are more competitors, the profits will definitely be diluted, and the price cannot be sold.At that time, it will not only be as simple as the Red Sea, but it will be a state of hand-to-hand combat!Shenzhou is not afraid, but with less profit, it is not worth investing in research and development.

Funds must be used wisely. Fang knows that there is not enough money for research and development, so how can he develop a project that does not have much profit?

You know, Shenzhou is a commercial company, and it must pay attention to the ratio of input to output.

(End of this chapter)