Actually I just want to act
Chapter 770 Price Wars and Discounts
Chapter 770 Price Wars and Discounts
You know, Chen Dalei is the head of the Qilu Club, and when he stomps his feet in the business world, his feet become numb... Oh no, he is a shocking figure in the business world!
But the bosses of those mobile phone manufacturers don't buy his account, why?
Chen Dalei had never been so angry before, he couldn't figure it out immediately.
Liang Qinyuan said cautiously: "Mr. Chen, it's not only our loss, but Shenzhou's loss is also not small. I heard that after they produced the last batch of goods, they suspended production. Everyone knows that in fact, it is a suspension of production, which means a suspension of production. .Their shipments of the Shenzhou N1 series are only a few million. And the key point is that the export is more than the domestic sales. "
This made Chen Dalei feel better. He was not so angry when there was someone like him. "Shenzhou, is it really discontinued?"
Liang Qinyuan said: "Yes, I heard that they are preparing to launch new products, but not computers and mobile phones."
Chen Dalei nodded, it's not unusual for such commercial spies to be everywhere.You know, although China has built its own factory this year, due to production capacity and other issues, it still uses more OEMs.And in the foundry, it is too easy to get some information. Even if you sign a non-disclosure agreement, as long as people disclose ambiguous information, you can't do anything.
Therefore, there is no impenetrable wall in the world, and commercial espionage is everywhere.Just like Fangda Group makes mobile phones, they didn't even give an order to the factory, and the whole industry knew about it just when purchasing in the supply chain.Therefore, basically it is too difficult to hide from peers.
Not to mention, it is now in the Internet age, and information is transmitted faster.Therefore, it is not surprising that Liang Qinyuan knew the news about Shenzhou.
"Shenzhou..."
Chen Dalei didn't know what was wrong with him, he couldn't forget such a company.
You know, compared to the size of Fangda Group, Shenzhou is definitely a rising star.Ten Shenzhous can't beat a Fangda Group now.However, Chen Dalei just felt that Fang Ming was not in the pool, and Shenzhou would also be a company that threatened the Fangda Group, so he was so concerned.
"Chen Dong, should we block it..."
Liang Qinyuan asked.
Chen Dalei shook his head and said, "It doesn't make sense. We focus on computers, mobile phones, and other businesses. As for Shenzhou, its product line does not overlap much with ours. However, in terms of computers, we must resolutely block Shenzhou. Yes Alright, what's the result of the price adjustment?"
"Sales are up."
Liang Qinyuan said, "China Computer's share has declined."
Chen Dalei said: "Although the price war is not a clever method, it is useful! Just like this, we can't let China Computer become popular. Otherwise, it will be a terrible opponent."
Liang Qinyuan still didn't quite believe it.
Although Fang Jiming is very powerful, who in the industry doesn't know that Fang Jiming doesn't care about things?The really powerful one is Xu Zhuhua, the boss of Shenzhou. Well, this person is not yet 30 years old, but he is in charge of such a large company.Even Liang Qinyuan felt envious.
"Understood, I will keep an eye on the computer, and I won't let Shenzhou take advantage of it."
Chen Dalei nodded and said: "The computer market must be maintained. In terms of the supply chain, you can work harder to see if you can force them to make a profit. Our profit is still too low. If there is another price war, I'm afraid Shenzhou can handle it too."
"understood."
Liang Qinyuan didn't take it very seriously.
Output, scale... Shenzhou is not as good as Fangda Group in everything, can it still compete with Fangda Group on price?
As everyone knows, Shenzhou really has this confidence, but it doesn't bother to fight a price war, but steadily lowers the price to over-product.
Therefore, during the previous summer vacation, Fangda Group made a serious misjudgment.
Because it is summer vacation, students buy more computers.But students have no right to speak, even if they want to buy a computer from China—because the optimization bonus for games such as "Cross Fire" is great, but parents have never heard of a computer from China, and they still buy a Fangda computer for their children.
This is the main reason for the increase in sales of Fangda Computer.
It's a pity that either Liang Qinyuan or Chen Dalei didn't really go to the grassroots to investigate, so they rushed to the conclusion that the price war gave Fangda Computer an advantage.Actually?It's just because the right to speak is not in the hands of the children.
However, China Computer didn’t catch it without a fight, and it also launched discounts during the summer vacation—that is, selling it together with other products. For example, when students come, the salesperson will persuade parents to buy the computer and the point reader together. This helps students improve their grades.You said that no matter how thoughtless parents are, they will also see the benefits of point readers, and the price of buying them together is much cheaper.Therefore, the sales volume has actually increased.
It's just that the market has become bigger, and the increase of China Computer is not so obvious.
This method was also thought up by Xu Zhuhua. He personally went to shopping malls and flagship stores to investigate, and found that most of the people who came to buy computers were parents.Therefore, such a sales promotion was formulated.It is precisely because of this that Shenzhou's brand reputation is steadily rising.
Yanjing, in a Shenzhou specialty store.
"Sir, what product do you like, do you need me to introduce it?"
The shopping guide enthusiastically served a middle-aged man.
The middle-aged man hesitated for a moment, and said, "Do you have something called a dot reader?"
"Yes, this is our 'Good Memory Star' dot reader, which is specially designed to help children learn, and it can learn nine subjects!" The shopping guide introduced enthusiastically.
"So if you buy this, your baby's academic performance will go up?" The middle-aged man said a little nervously, "He likes to play so much, I'm afraid he won't learn."
"This...we can't guarantee it, because after all, it is an electronic product that assists learning, and there is no guarantee of learning." The shopping guide looked embarrassed, but still explained seriously. "Learning this matter depends on the individual."
The middle-aged man was a little disappointed, but he still said, "Then give me a repeater."
"For the repeater, here it is. Our repeater, if you buy it together with the dot reader, there is a discount, 100 yuan for each, which means you can save 200 yuan." The shopping guide said.
"Oh?"
The middle-aged man was taken aback, "Is there still this discount?"
"Yes, the repeater and the point reader are more effective for learning, especially for learning English." The shopping guide tried his best to sell.
"I'll call and ask..."
The middle-aged man took out his mobile phone, needless to say, it was from China.
When I asked my friends about the situation after buying a point reader, the middle-aged man still made up his mind to buy a repeater and a point reader.
"Sir, if you buy our computer now, we can give you a discount of 300 yuan." The shopping guide said with a smile.
Middle-aged man: "...you guys are too good at doing business, right?"
The shopping guide said: "This is us giving benefits to consumers!"
Such scenes are played out every day in the Shenzhou flagship store.That is to say, the Shenzhou flagship store can have this discount, but it can’t be found in the mall-the mall refuses to lower the price!
(End of this chapter)
You know, Chen Dalei is the head of the Qilu Club, and when he stomps his feet in the business world, his feet become numb... Oh no, he is a shocking figure in the business world!
But the bosses of those mobile phone manufacturers don't buy his account, why?
Chen Dalei had never been so angry before, he couldn't figure it out immediately.
Liang Qinyuan said cautiously: "Mr. Chen, it's not only our loss, but Shenzhou's loss is also not small. I heard that after they produced the last batch of goods, they suspended production. Everyone knows that in fact, it is a suspension of production, which means a suspension of production. .Their shipments of the Shenzhou N1 series are only a few million. And the key point is that the export is more than the domestic sales. "
This made Chen Dalei feel better. He was not so angry when there was someone like him. "Shenzhou, is it really discontinued?"
Liang Qinyuan said: "Yes, I heard that they are preparing to launch new products, but not computers and mobile phones."
Chen Dalei nodded, it's not unusual for such commercial spies to be everywhere.You know, although China has built its own factory this year, due to production capacity and other issues, it still uses more OEMs.And in the foundry, it is too easy to get some information. Even if you sign a non-disclosure agreement, as long as people disclose ambiguous information, you can't do anything.
Therefore, there is no impenetrable wall in the world, and commercial espionage is everywhere.Just like Fangda Group makes mobile phones, they didn't even give an order to the factory, and the whole industry knew about it just when purchasing in the supply chain.Therefore, basically it is too difficult to hide from peers.
Not to mention, it is now in the Internet age, and information is transmitted faster.Therefore, it is not surprising that Liang Qinyuan knew the news about Shenzhou.
"Shenzhou..."
Chen Dalei didn't know what was wrong with him, he couldn't forget such a company.
You know, compared to the size of Fangda Group, Shenzhou is definitely a rising star.Ten Shenzhous can't beat a Fangda Group now.However, Chen Dalei just felt that Fang Ming was not in the pool, and Shenzhou would also be a company that threatened the Fangda Group, so he was so concerned.
"Chen Dong, should we block it..."
Liang Qinyuan asked.
Chen Dalei shook his head and said, "It doesn't make sense. We focus on computers, mobile phones, and other businesses. As for Shenzhou, its product line does not overlap much with ours. However, in terms of computers, we must resolutely block Shenzhou. Yes Alright, what's the result of the price adjustment?"
"Sales are up."
Liang Qinyuan said, "China Computer's share has declined."
Chen Dalei said: "Although the price war is not a clever method, it is useful! Just like this, we can't let China Computer become popular. Otherwise, it will be a terrible opponent."
Liang Qinyuan still didn't quite believe it.
Although Fang Jiming is very powerful, who in the industry doesn't know that Fang Jiming doesn't care about things?The really powerful one is Xu Zhuhua, the boss of Shenzhou. Well, this person is not yet 30 years old, but he is in charge of such a large company.Even Liang Qinyuan felt envious.
"Understood, I will keep an eye on the computer, and I won't let Shenzhou take advantage of it."
Chen Dalei nodded and said: "The computer market must be maintained. In terms of the supply chain, you can work harder to see if you can force them to make a profit. Our profit is still too low. If there is another price war, I'm afraid Shenzhou can handle it too."
"understood."
Liang Qinyuan didn't take it very seriously.
Output, scale... Shenzhou is not as good as Fangda Group in everything, can it still compete with Fangda Group on price?
As everyone knows, Shenzhou really has this confidence, but it doesn't bother to fight a price war, but steadily lowers the price to over-product.
Therefore, during the previous summer vacation, Fangda Group made a serious misjudgment.
Because it is summer vacation, students buy more computers.But students have no right to speak, even if they want to buy a computer from China—because the optimization bonus for games such as "Cross Fire" is great, but parents have never heard of a computer from China, and they still buy a Fangda computer for their children.
This is the main reason for the increase in sales of Fangda Computer.
It's a pity that either Liang Qinyuan or Chen Dalei didn't really go to the grassroots to investigate, so they rushed to the conclusion that the price war gave Fangda Computer an advantage.Actually?It's just because the right to speak is not in the hands of the children.
However, China Computer didn’t catch it without a fight, and it also launched discounts during the summer vacation—that is, selling it together with other products. For example, when students come, the salesperson will persuade parents to buy the computer and the point reader together. This helps students improve their grades.You said that no matter how thoughtless parents are, they will also see the benefits of point readers, and the price of buying them together is much cheaper.Therefore, the sales volume has actually increased.
It's just that the market has become bigger, and the increase of China Computer is not so obvious.
This method was also thought up by Xu Zhuhua. He personally went to shopping malls and flagship stores to investigate, and found that most of the people who came to buy computers were parents.Therefore, such a sales promotion was formulated.It is precisely because of this that Shenzhou's brand reputation is steadily rising.
Yanjing, in a Shenzhou specialty store.
"Sir, what product do you like, do you need me to introduce it?"
The shopping guide enthusiastically served a middle-aged man.
The middle-aged man hesitated for a moment, and said, "Do you have something called a dot reader?"
"Yes, this is our 'Good Memory Star' dot reader, which is specially designed to help children learn, and it can learn nine subjects!" The shopping guide introduced enthusiastically.
"So if you buy this, your baby's academic performance will go up?" The middle-aged man said a little nervously, "He likes to play so much, I'm afraid he won't learn."
"This...we can't guarantee it, because after all, it is an electronic product that assists learning, and there is no guarantee of learning." The shopping guide looked embarrassed, but still explained seriously. "Learning this matter depends on the individual."
The middle-aged man was a little disappointed, but he still said, "Then give me a repeater."
"For the repeater, here it is. Our repeater, if you buy it together with the dot reader, there is a discount, 100 yuan for each, which means you can save 200 yuan." The shopping guide said.
"Oh?"
The middle-aged man was taken aback, "Is there still this discount?"
"Yes, the repeater and the point reader are more effective for learning, especially for learning English." The shopping guide tried his best to sell.
"I'll call and ask..."
The middle-aged man took out his mobile phone, needless to say, it was from China.
When I asked my friends about the situation after buying a point reader, the middle-aged man still made up his mind to buy a repeater and a point reader.
"Sir, if you buy our computer now, we can give you a discount of 300 yuan." The shopping guide said with a smile.
Middle-aged man: "...you guys are too good at doing business, right?"
The shopping guide said: "This is us giving benefits to consumers!"
Such scenes are played out every day in the Shenzhou flagship store.That is to say, the Shenzhou flagship store can have this discount, but it can’t be found in the mall-the mall refuses to lower the price!
(End of this chapter)
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