In this life, I will no longer be a childhood sweetheart

Chapter 306 Two hundred million, we want to be the exclusive sponsor of the Spring Festival Gala!
After returning from school celebrations, the busy mode started again.

The direct-sale stores in various provinces and cities are already being established in full swing, and the regional leaders who have issued military orders are also very supportive.

They are either very capable elite employees at the company headquarters, such as Liu Wanyin.

Either they have jumped over from other companies, and they are already experienced talents with rich experience.

Coupled with the fact that Su Zelin asked each province about the new construction of directly-operated stores one by one in three or two days, the heads of these regions did not dare to breathe a sigh of relief.

They also all know that if they successfully open up territory for the company today, what they will get in exchange for tomorrow will be considerable performance and generous bonus returns.

The new century adopts an incentive system that directly links the income of the regional managers with the performance commission.

Anyone who knows a little bit about arithmetic can figure it out. As long as you do a good job in the market and have excellent performance, it is very possible to earn hundreds of thousands or even millions of dollars a year.

This also gave each regional person in charge great motivation to work hard, and some people were busy day and night without feeling tired.

A few days later, Su Zelin embarked on the road to Yanjing, accompanied by Yang Fen and Kang Baohong.

The Big Three are all busy, and only very important events can allow them to travel together.

That's right, their trip to the capital this time is related to the second big operation this year-the naming rights of Yangma's Spring Festival Gala.

This year's New Year's Eve is in February. If there is no accident, the official bidding will be before New Year's Day like last year, and it has not yet started.

However, Su Zelin has never done things in an unusual way.

He does not intend to obtain the naming rights through bidding, but directly talks to Yang Ma about how to cooperate in depth.

Although the attention of the Spring Festival Gala is terribly high, the cooperation method between the sponsors and Yang Ma over the years is actually very simple.

For example, from 1984 to 1993, Combas Watches, which became a sponsor of the Spring Festival Gala nine times in total, actually got a zero o'clock time report.

This is also the reason why the watch company has sponsored the Spring Festival Gala for so many years, but it has never become popular.

Many people in later generations have never heard of this brand at all.

Even if the popularity of the Spring Festival Gala is terrifying, how much deep impression can such a pitiful exposure rate leave on consumers?
Until 2003, this situation improved somewhat, but the cooperation between Yangma and the sponsored brands in the Spring Festival Gala was still very superficial.

In Su Zelin's view, this is far from enough.

His plan is not only to win the naming rights of this Spring Festival Gala, but also to cooperate in depth!
Just like the sponsorship of the Spring Festival Gala by several Internet companies in later generations, they often send out a wave of red envelopes with an amount of hundreds of millions. It's no wonder that ordinary people don't know your brand!

Seeking in-depth cooperation with Yang Ma is an unconventional thing, and it sounds impossible.

However, as long as you have enough money in your pocket, there is nothing you can't talk about.

New Century has already prepared a large amount of banknotes, and the budget was originally higher than the sponsorship of the Spring Festival Gala last year. Su Zelin did not believe that Mother Yang would not be tempted!
The three of them went to Yanjing by plane.

For Su Zelin now, time is money, and it is impossible to spend too much time on the journey, and long-distance business trips are the most efficient way to travel.

And it's really not that expensive to fly.

When Xia Guo's aviation industry first started to develop, the prices of air tickets were all set by the government.Later, many reforms were carried out.

2004年4月确定了每公里0.75元的经济舱基准票价，以及航空公司上浮不超过25%，下浮不超过45%的空间。

The flight from Shenghai to Yanjing is more than 300 kilometers, and the cost of economy class is less than 1000 yuan.

In fact, it is lower, because it is well known that air tickets are often discounted, and there are not a few people who have fractured their bones.

In the 20 billion century, the economy of Xia Kingdom took off, and more and more business travelers chose to travel by plane.

The air ticket market in Beijing is full of gunpowder and fierce competition. Regardless of domestic airlines such as Air China, Hainan Airlines, and China Eastern Airlines, or foreign giants such as United Airlines, German Lufthansa, and Maple Leaf Airlines, they are all fighting for customers. They made "ruthless" moves one after another.

Taking Yanjing to Shenghai as an example, Air China offers a 500% discount ticket price of 4 yuan, while Hainan Airlines and Shanghai Airlines also offer 5% discount tickets one after another, and Shenghai’s family is called Jinyan.
The ticket agency company of the company set the ticket price of all flights from Shenghai to Yanjing during the New Year's Day at 400 yuan, and the ticket price is only 3% off.

I sat in the business class, and after the discount, it was about 1000 yuan per person. This kind of air travel class is also the travel treatment for executives stipulated by the company, and it can be reimbursed when I go back.

Although they are all shareholders, there is no need to be too extravagant to fly first class. The business class is actually quite comfortable, with more convenient check-in procedures, exclusive security check channels, and the possibility to rest in the VIP lounge, etc.

Of course, it is easier to talk about things on the plane than in the economy class.

You want to sit in economy class, and when you talk about our trip to Yanjing this time, and the in-depth cooperation with Yang Ma to sponsor the Spring Festival Gala, the passengers next to you think you are bragging.

Before taking off, Xiao Yang and Kang Baohong were very excited. Of course it was not because of flying. For them, flying has become a common occurrence, and there is nothing new about it.

Mainly because of the cooperation with Yang Ma this time.

This is the Spring Festival Gala, almost every household will watch the Spring Festival Gala on New Year's Eve!
As long as they can win the sponsorship rights and cooperate deeply, the name New Century Digital will be recognized by countless people in Xia Kingdom during the Chinese New Year.

Moreover, this matter is likely to become a reality.

Both are people who have seen the big scene, but this trip makes them excited.

Such a big move is extremely rare in today's new century. When Su Zelin proposed it, even knowing that this major shareholder has always been bold in doing things, Xiao Yang and Kang Baohong were still shocked.

If successful, it may be another milestone for the new century.

Su Zelin is very calm. In his opinion, apart from a few things such as the relationship with Qin Shiqing, there is nothing that money can't handle.

Before the plane took off, he even took out his mobile phone and dialed a number in Yanjing area.

"Hey, old classmate, today I went to Yanjing to do business, and now I'm on Shenghai's plane!"

"Su Zelin, what are you doing in Yanjing?"

Zhao Mingxuan's voice came out of the microphone, and his tone was quite surprised.

Su Zelin chuckled: "I'm going on a business trip. I need to do a small matter. It will be done in about three days. If not, you can ask your classmates from the capital to come out. Let's get together?"

There are a few people from Class 982 who were admitted to Yenching University and stayed in the capital to work. Although there was a class reunion for the school celebration a few days ago, two people from the capital city were not free to come back.

In fact, Su Zelin didn't know those two people very well, but his main purpose was not to reunite with his old classmates, but to meet Zhao Mingxuan's girlfriend during this trip to the capital to see if he could persuade the man with glasses to give up her.

The discord in high school did not affect his appreciation of Zhao Mingxuan, especially after he became a class monitor in college, he knew that it is not easy to manage a class well, so although he has no friendship with the man with glasses, the bastard still wants to help him, I hope Zhao Mingxuan will not be planted with an HLBE prairie in his life.

"That's it, that's fine!"

With Su Zelin's status today, it's quite normal to go on a business trip, Zhao Mingxuan quickly agreed.

"However, I have to go to work during the day, and I'm only free after the evening. The situation of other students is basically the same."

"It's okay, let's wait until you get off work, and you can make an appointment with someone else for me!"

"OK, no problem!"

They didn't talk for too long, and Su Zelin hung up the phone after they agreed.

Not long after, the plane took off.

The seats in the business class are very comfortable, the space is much better than that of the economy class, there is a dedicated toilet, and there are more types of lunch boxes to choose from. In addition, you can watch movies. Of course, you can’t make it too loud, so as not to affect other people. .

There was nothing wrong with the journey, so Su Zelin played a Zhou Xingxing movie to pass the time.

"Hi sir, would you like something to drink?"

A handsome, tall and slender spaceman came to him with a smile on his face.

Su Zelin said casually: "Please give me a cup of tea, not too strong."

"OK, just a second!"

Not long after, the stewardess came back with a cup of hot tea in her hand.

"Sir, here is your tea."

"Well, thanks!"

When Su Zelin took the tea, he found that there was something more in his hand.

A small ball of paper.

"Then I will go to work first, if you need anything else, you can call me anytime!"

The beautiful stewardess left a thought-provoking sentence, and then walked away as if nothing had happened.

Su Zelin didn't even need to open the ball of paper to know that there must be a mobile phone number inside.

He had encountered this kind of thing many times in his previous life.

Many stewardesses are very discerning, and you can tell whether you are rich or not by the way you dress and talk.

Although Su Zelin is still very young, and he is only in the business class, not the first class, but he has a faint aura of a superior person. The stewardess should be a rich man from Shenghai or the capital, and he is extremely handsome. Gao, it is normal to be handed a small note.

Stewardesses are used to seeing rich people, so it is not surprising that they want to climb high or earn some extra money. This kind of thing is not uncommon.

Unfolding the note, as expected, it was a mobile phone number.

If you feel bored in the capital, you can dial this number after you get a room, and the stewardess will definitely come here as long as you don't have to fly.

However, the bastard smiled and threw the ball of paper into the trash can.

In his previous life, there were only two types of women he had sex with.

One is the emotional, long-term pillow person.

One is the big sword JS.

On the contrary, he has no interest in this kind of dewy relationship, and it is easy to cause trouble.

After all, they don't know what kind of person the other party is at all.

If you're famous and you meet a stalker, it's easy to get shit all over.

Two hours later, the plane landed at the Capital Airport and took a taxi to the hotel to stay there.

The next morning, the three of them came to Yangma's headquarters.

This place is the old headquarters, not the iconic arched and peculiar building in Yanjing Business CBD later generations, nicknamed "Big Pants", which was also named one of the top ten architectural wonders of the world in 2007 by "Time" magazine.

It is worth mentioning that the new headquarters of Yangma also started construction in October of this year.

I met Xu Guorong, the boss of Yangma, in the headquarters building. The two parties had already contacted and made an appointment.

Although the national market strategy in the new century has just begun, it has already gained a certain reputation.

The biggest source of fame is the news that it spent billions of dollars to buy land to build a super headquarters.

Naturally, Xu Guorong would not be ignorant.

He felt that the company was rich and powerful, so he would meet him in person in order to save face.

Without this super headquarters plan, with New Century's current influence, Xu Guorong might not pay attention to a few people. After all, he is also very busy sitting in the position of CCTV boss, so it is impossible for dogs and cats to see everyone.

Therefore, gimmicks and momentum are very important. With the face-to-face, many impossible things will become reality.

In the reception room, the staff served tea and left.

Then Xu Guorong asked politely: "The bosses of the new century, do you have any advice?"

In the previous phone call, New Century Fang only said that it intends to cooperate with Yang Ma in advertising, but the details will be discussed in detail at that time, so the boss of Yang Ma does not know the inside story.

"Our company wants to talk to your TV station about the title sponsorship of this year's Spring Festival Gala!"

Su Zelin got straight to the point.

Xu Guorong was slightly surprised.

It is reasonable to say that the one who raised the matter first should be the leader of the new century, that is, Yang Fen.

"President Su is not only our company's operating director, but also the founder and largest shareholder!"

Yang Fen explained.

Xu Guorong couldn't help being shocked.

This young man looked like he had just graduated, and it was a great thing to become a senior executive of the company. He did not expect that he was the real master of the new century.

"Heroes make boys!"

Xu Guorong couldn't help sighing.

In his early twenties, he actually has such means and courage.

Then he wondered again: "I think the bosses should know that the title sponsorship of the Spring Festival Gala of our station has used bidding to determine the brand partner in recent years."

Su Zelin didn't hesitate, he stretched out two fingers: "[-] million, this is our sponsorship fee!"

That's his speaking style.

Express the best effect with the fewest words.

You have to gossip for a long time before finally saying that we paid [-] million yuan, which is not so shocking.

Sure enough, Hunzi magnified his moves as soon as he came up, and instantly suppressed Xu Guorong.

Although the bidding price for the Spring Festival Gala was high, it was far from [-] million yuan.

This kind of feeling is like meeting the other party and taking out a sack of money and throwing it in your face, which is very sour.

"As far as I know, in 2002, the advertising revenue of Yangma's Spring Festival Gala just entered the 2003 million yuan era. In [-], the final bidding price was slightly higher than that of the previous year. This year, it may be even higher, but it should be very limited."

Su Zelin said lightly.

Xu Guorong agreed with his words, but at the same time he was very puzzled.

Since New Century also knew about the bidding for the Spring Festival Gala, it would be fine to bid normally and save a lot of money, why did they come to their door with [-] million yuan and give so much money to their own TV station for free?
Of course he knows that in the new century it is impossible for people to be stupid and have a lot of money, so there should be another purpose.

Sure enough, the next moment Su Zelin said: "But we have two conditions, first, exclusive sponsorship, and second, higher exposure in the Spring Festival Gala!"

Xu Guorong was stunned.

He actually wanted to talk about exclusive sponsorship and increase his exposure.

This young man has great ambitions!

In principle, it is impossible for Yang Ma to make such a big change in the sponsorship of the Spring Festival Gala all at once.

However, he gave too much!
This is close to double the final transaction price of the normal bidding!

Xu Guorong couldn't help feeling a little moved.

……

(End of this chapter)