Chapter 83

If Gu Xiayang doesn't make a move, it's fine. Once he makes a move, almost everyone in the Hong Kong Gossip Weekly regards him as the 'father'.

First of all, the cover of the Gossip Weekly that he bought with money is the first in history, with a large picture set on a small picture, and characters on top of each other.

The characters are large, use the poster body flexibly, and use exaggerated strokes.Colors are vibrant, well saturated, and contrasty.Typesetting Gu Xiayang also draws on the storytelling of movies and comics.

All these covers were arranged by Gu Xiayang to find specific 'actors' to take pictures of various scenes, and then send them to major weekly gossip magazines.

Typesetting, with the narrative ability of the comic version, always makes your eyes shine.Driven by your primal urge, you can't help but turn a few pages quickly no matter where you are.

The second is the refinement of the title words, and the professional gossip weekly writers read it and burst into tears.

The use of words is refined. In addition to flexible verbs, one word is often used as a number.

The button words are exquisite and vivid, attracting the eye for a second, full of imagination.

The finely crafted words are combined with the bloody exaggerated rhetorical techniques.

In addition to the carving of words, the subtlety of metaphors.

The style of the title arranged by Gu Xiayang is the true biography of Ming and Qing novels and chapter chapters.Highly refined and story-based news content

……

A copy of Gossip Weekly is placed on the shelf of the newsstander, and any citizen who sees it can't help but reach out and want to buy a copy.

Curiosity hunting is one of the essential hobbies for everyone. What gossip is the most interesting in Hong Kong?Of course, it is the privacy of the popular stars and the rich.

Soon, the daily sales volume of these gossip weekly magazines, which were written by Gu Xiayang himself, skyrocketed in an instant, and these gossip reporters were shocked.

"A great talent is worthy of being a great talent! Not only is he willing to spend money, but he can also fight in battle himself. Who can stand up to this?"

"I've learned it. From now on, the titles of our weekly magazines will be like this, so it won't be easy to sell!"

"I heard from my friends in Xindi Weekly that now they all say that Gu Xiayang is the patriarch of gossip!"

"Absolute patriarch, the students used to call him the patriarch of the ditch girl, but now there is nothing wrong with being the patriarch of gossip!"

"Boss Xing is not an opponent. I don't know if ESPRIT will work, but Boss Xing will definitely not."

"When I go home these days, my wife says Boss Xing, this 'Huanchang Huatuo' is a scum, and tells my son not to wear ESPRIT..."

All of a sudden, everyone in Hong Kong knew that ESPRIT had a boss surnamed Xing. He had a famous girlfriend, but he liked to steal.

……

"The "Oriental Daily" that hit the street, these newspapers make money at both ends, what the hell."

At this time, Xing Muyuan had a gloomy face, and the "Oriental Daily" in his hand was publishing a report.

The picture above shows a Filipino maid wearing ESPRIT while cleaning. According to an interview, my young master said that the quality of ESPRIT is too poor and the grade is too low, so I gave it to her to wear.

This has a great impact on ESPRIT's brand image!

"Darling! I need an explanation from you!"

ESPRIT is located in the office of the main store on Xingfa Street. Zhang Tianai angrily threw a pile of magazines on Xing Muyuan's desk.

When Xing Muyuan picked it up and took a look, he almost passed out out of breath.

"Baby, you can tell it's fake news just by looking at it! These photos were taken at night and are blurry. It must be the EU's fault!"

It is true to say so, but there is a photo of kissing in the car, and it is indeed him, but mixed in these fake photos, of course Xing Muyuan does not recognize it at all.

"Gu Xiayang, what kind of Xiangjiang genius is he who rushes to the street! Xiangjiang genius, is that so unscrupulous?"

"I want to sue these weekly gossip magazines, unscrupulous reports, all slander, slander!"

Xing Muyuan picked up a few newspapers and began to tear them up angrily.

"Don't you give me this set! Do you think I can't tell which pictures are real and which pictures are fake?"

Zhang Tianai picked up one of the weekly gossip magazines, and slapped it on Xing Muyuan's face.

"This photo, fake? This is the door of the rich man!"

"Baby, listen to me, that day I invited the manufacturer of RB to discuss business and drank some wine, but nothing really happened..."

"Do you think I'm stupid? My dad told me to tell you, don't come to the door again!!!"

As soon as Zhang Tianai said that, he rushed forward and pawed at Xing Muyuan's face.

……

In the office of Xiacourt Building, Zhang Keyi and Xie Mingjia looked at Gu Xiayang with strange expressions.

The power of these weekly gossip magazines is fermenting, and it is the first time for Hong Kong citizens to see what a real weekly gossip magazine is.

Xing Muyuan also bought some weekly gossip magazines to engage Gu Xiayang, but those gossip reporters haven't gotten the hang of it yet, and the readers who wrote about his scandals have long been known to readers, and the titles are not attractive.

In addition, Gu Xiayang himself is considered an insider, with a lot of exposure and not enough mystery.

But Xing Muyuan is different. As one of the shareholders of Esprit Global, the agent of ESPRIT in Hong Kong, the label of a wealthy businessman and the fact that few people know it certainly arouses the public's desire to spy on their own interests.

"Ayang, you are killing without blood!"

Seeing those shocking headlines, even Zhang Keyi and the others couldn't resist buying a few copies.

"He made a move, of course we have to return him a few moves."

Gu Xiayang shook his head and said, "However, the "Dongfang Daily" is really making money on both sides, and now it has a short-term column dedicated to the EU vs ESPRIT, which is very interesting."

"It doesn't matter. According to the survey data, our EU sales are still stable. On the contrary, ESPRIT's image has been seriously damaged. You have written it as being worn by Filipino maids. It is really 'different'."

Xie Mingjia rarely showed a smile, and said, "ESPRIT sent us a lawyer's letter. Those weekly gossip magazines also received the lawyer's letter from Boss Xing."

Gu Xiayang said indifferently: "Let them sue, Gossip Weekly would love to. As for ESPRIT, we will also send a lawyer's letter back, at worst we will wait for the court together!"

ESPRIT also never expected that it would encounter such an opponent with frequent tricks. In order to ensure its image, even if it was a formality, it had to show its attitude and send a lawyer's letter.

After Gu Xiayang finished talking about things in the EU, he walked out of the Harcourt Building and couldn't help looking back.

What is the most comfortable thing to be in Hong Kong?Rent collectors of course!

"Harcourt House (HARCOURT HOUSE) can sell for about 100 billion in the future, and we should eat it if we have the chance."

(End of this chapter)

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