Huayu, my wife, I support myself

Chapter 104 104. Propaganda【Seek everything】

The young couple finished their meal.

When it's time to check out and get ready to leave.

Accidentally recognized by fans, Liu Shishi's first reaction was to push Lu Chen away.

The first reaction now is to hold Lu Chen's arm tightly.

then.

With a bang, Lu Chen and Liu Shishi were instantly surrounded.

"Liu Shishi, can you sign your name for me?"

"Director Lu."

"Director Lu, I really like your drama."

"Ah, Liu Shishi, Lu Chen, I really like "Langya Bang", please sign it for me."

"Liu Shishi, I love you!"

This time Lu Chen is going to be a flower protector.

But seeing more and more fans, Lu Chen still felt a little overwhelmed.

Unexpectedly, there will be a day when I will be surrounded by fans.

As a director, although he has quite a few fans, he is incomparable with Liu Shishi and others who are often open.

Lu Chen, who took a lot of effort to bring out his own wife.

Can't help but let out a long sigh of relief.

Really tired.

Back home at night.

Lu Chen first went to Huiwang.

When I received a call from Zeng Jia during the day, the official Jiaxing Media also announced the broadcast platform and broadcast time of "Latent".

When I learned that it was broadcast on CCTV.

The internet erupted instantly.

The effect is not much better than the previous drama announcement.

The broadcast on CCTV is regarded as a certification of the quality of "Latent".

The quality is guaranteed, and in an instant, countless people expressed their expectations,

And those drama critics who wrote to crusade against Lu Chen before disappeared instantly.

Although CCTV did not take the initiative to stand for him, the decision to broadcast "Latent" is enough to explain many problems.

To some extent, it is also supporting Lu Chen.

Therefore, these drama critics didn't dare to make a fuss. They had already planned what to criticize "Latent" drama critics.

I also put away my thoughts.

CCTV is watching dramas, so you deliberately approved one for me to watch.

Of course, CCTV is not so domineering.

How to evaluate, how to evaluate.

But deliberately smearing, CCTV will really deal with people.

Count down the celebrities who have been named and criticized by CCTV, no matter how famous you are, you have to disappear.

Lu Chen believes that about 80.00% of domestic directors don't like these drama critics.

Because these drama critics really dare to speak!

In the previous life, "The Great Wall" filmed by the National Teacher had just been released.

Some film critics publicly bombarded Guoshi on Weibo, and wrote that "Guoshi is dead" to express their disappointment with the movie.

This incident caused an uproar on the Internet, from the initial discussion on the film to the confrontation between the film and film critics.A group of people in the film industry stood up and scolded film critics: "If you have no cultural literacy, you will curse people to death."

What's more, he raised this matter to a national level: "Hollywood movies wantonly make money in China, film critics unanimously applaud foreign movies, and a magical debut movie directed by China is full of bad words. Those who worship foreigners People, if you feel extremely inferior in your heart, you will not be able to see the people of your country well!"

The next day there was an interview about the National Teacher on the news, and it was worth pondering from the title, "The National Teacher talks about being double-standard: We don't cherish our artists."

In Lu Chen's view,
In fact, there are no "real" film critics in the full sense in China at this stage. As an industry, TV dramas and movies cannot even fully support the practitioners of TV dramas and movies in China, let alone the marginalized role of film critics.

But the practitioners of TV dramas and movies themselves have not yet been supported, but the drama critics are alive.

Director Feng was talking about the derailment between film education and reality.He said: "I have a feeling that apart from the main creator, the rest of our crew are migrant workers."

In this controversial sentence, there seems to be some jokes and jokes, but it also reflects the embarrassment and helplessness of the current situation of domestic film development.

Film, as an industrial system, never refers to the work itself.

And film critics are part of this system, which strongly depends on the maturity of the industrial system itself.

Therefore, from an industry point of view, in China, there may be no or extremely lack of "real" film critics.

Many people will ask, what is a film critic in the "true sense"?

The status quo of the domestic TV drama and movie market has produced a group of "film critics" at the same time as a batch of bad movies.

On social media and official accounts, you can often see them extolling praises for a bad film in theaters, waving the flag and shouting, boasting a bad work to the extent of its well-made, wonderful plot, superb performance, and unprecedented reputation. It's not until you actually watch the movie that it's not like that at all.

Receive red envelopes, get publicity fees, ask soft articles, publish marketing articles, and even a few years ago, it was rumored that there were "film critics" with a monthly income of tens of thousands.

As a result, there was a direct confusion between movie promotion and movie reviews.

That's why Lu Chen was very angry with the drama review of 'Gu Fan'.

When will a drama critic be able to represent a production company in publicity?

Now CCTV has chosen to broadcast Lu Chen's "Latent".

To some extent, he was also supporting Lu Chen.

Therefore, these non-real drama critics in the circle suddenly became nervous.

The arrogance of attacking Lu Chen was instantly suppressed.

This is the big news that Lu Chen made, and it is also his counterattack method.

The emergence of such news is much better than his spats with those drama critics on the Internet.

The other party fell silent, and Lu Chen didn't bother to talk to them.

Compared to them, Lu Chen looked forward to the audience's reaction more.

Under Lu Chen's Weibo, today is obviously more lively than the previous few days, and many people are discussing Lu Chen's new drama.

"Director Lu's new play is coming out so soon?"

"Is this too fast?"

"I've been looking forward to it ever since Director Lu announced the shooting of a new drama on Weibo. I didn't expect the dawn of broadcasting to come so soon. Director Lu, come on, I'll definitely watch it as soon as possible."

"I hope Director Lu's "Latent" can surprise me. After "The Conspiracy", I basically don't watch spy war dramas much."

"For Director Lu, I must watch this drama."

"Recently, Director Lu has been scolded a bit miserably. I don't know the specific reason, and Director Lu didn't explain it, but I believe Director Lu. Come on, I will support you."

……

The promotion of "Latent" is still in full swing.

There are roughly three methods for the promotion of TV dramas.

The first is the promotional film. As a film and television drama, the most direct and common way to let the audience know the existence of this drama is to directly release the promotional film, also commonly known as "PV".

No matter which TV series, no matter what type of TV series, almost all of them have released promotional videos before they are released.

This is also the propaganda method that "Latent" uses the most.

The second is the cast conference.Although the development conference method is relatively old-fashioned, it is the most effective way to break out a film and television drama.

Especially for some TV series that popular idols participate in.

Many people go for these famous idols. It is impossible for the audience not to pay attention to the TV series they star in.

After the press conference, this film and television drama can almost be known by many people, and the goal has been achieved.

However, "Latent" did not!Who's coming to see a bunch of old men?
As for the third one, the Internet is becoming more and more developed now, and this can bring many conveniences, such as knowing that new dramas are about to be released through various advertisements.

In order to expose the existence of this film and television drama, advertising on the broadcasting platform is an essential part.

Because many people will know about the release of a film and television drama through the broadcasting platform, and the monthly active number of those broadcasting platforms is very high. It is difficult for people to know.

Jiaxing Media focuses on promotional videos and platform advertisements.

……

(End of this chapter)