i have a wasteland world

Chapter 81 Marketing Battle

As for how to market hype, Chang Tingting has three tastes.

price increase...

Chen Xiao: "The price increase is not a problem, but can a mid-range wine be raised to the price of a high-end wine?"

Chang Tingting shook her head: "I'm afraid not, consumers won't buy it."

From more than 500 to more than 1000, do you think consumers are fools?

Chen Xiao: "Moreover, price increases can easily lead to path dependence. The lessons learned from the summary are there, and we have to learn from them."

The price increase will be addictive, and the increase is the profit, which makes people unwilling to use their brains.

Summary When the offline sales rose to more than 700, there were no sales.

There is 1988 on the bottom, Qinghualang and Junpin on the top, and the abstract has a vague sense of existence.

Chang Tingting thought for a while: "If it doesn't work, change the packaging at that time, the new "Awakening of Insects", replace the red one with the blue one, and make some small changes to make everyone feel that it is worth the money?"

Chen Xiao shook his head, "The problem is not here, but the brand appeal of Jingzhe Liquor, can it support the real high-end wine bureau, and can it maintain its status in the world?"

"Oh."

Chen Xiao: "Brand building is a long-term process. Don't worry. It is impossible for us to break through the appeal that other wineries have formed in decades."

Chang Tingting admitted, "I don't think so. Seeing that you have merged and acquired the hospital, things are booming. You are taking your time here. I am a little anxious."

Chen Xiao patted her and said with a smile, "If you want other people to hear your words, you have to die of shame. You can achieve [-] million sales in half a year, and it's not so fast by train."

Chang Tingting: "I heard that you bought Kang'an Hospital with more than [-] million yuan. My progress here is still too slow."

"It can't be counted like this." Chen Xiao heard that,

Suddenly found that I have passed the threshold of [-] million yuan,

This is a milestone for a self-made entrepreneur.

Chang Tingting: "Anyway, I can't fall behind. This year's sales will reach one billion."

Chen Xiao: "Having confidence is a good thing, but you can't act recklessly. What are you going to do?"

Chang Tingting walked up to the map with full confidence: "I plan to divide the whole country into eight war zones: Northeast China, North China, Northwest China, Southwest China, Central China, East China, South China, and Hong Kong. , issued a military order..."

After listening to what she said, Chen Xiao asked, "Half of the recruits we recruit are newcomers, can they take on important responsibilities?"

Chang Tingting was expressionless: "We can only train in actual combat. With their quality, as long as they work hard, there is still great hope."

It worked and all is well.

If you fail, you can only be eliminated.

Chen Xiao didn't feel sorry for them, but was afraid of delaying things, "Okay, you have to formulate corresponding reward and punishment measures, and you must stimulate their blood."

Chang Tingting: "Don't worry, Qiqi has worked in a sales company before, and she will help me, no problem."

"it is good."

Chang Tingting: "Also, I want to borrow someone."

Chen Xiao smiled, "Who, it can't be Xiao Jiang?"

Chang Tingting curled her lips, "What are you borrowing her for? You can't be beaten, and you can't be scolded. I want to borrow Liu Rui."

"Liu Rui?"

Chang Tingting: "He has done a good job in the drug app, I want him to be in charge of the BJ market."

Chen Xiao: "You can decide on this kind of thing."

Chang Tingting: "There is also Wang Gang, do you want to transfer him back?"

Chen Xiao: "What's wrong?"

Chang Tingting: "It's nothing, he's been in P City for too long, and he's in charge of the new factory from the beginning to the end. If this continues, will it be too late?"

Chen Xiao: "I've thought about it, but we can't do without him now, let's wait until we get on the right track."

"Ok."

Chen Xiao: "How is Feng Yulin doing there?"

Chang Tingting shook her head: "I haven't paid attention to it. After all, he is your classmate. Wang Gang should pay attention to it."

"Let's do it for a while."

……

Feng Yulin supervised the work on the construction site wearing a hard hat.

As an employee sent by the headquarters, although Wang Gang was on guard against him, he did not deliberately target him.

Feng Yulin is the assistant to the factory director by name, and has no clear responsibility.

Speaking of it, it seems that production and sales can be mixed.

But he has self-knowledge,
The day before, he was still delivering food, but now he is the assistant to the factory manager.

Mao doesn't even understand.

I don't have enough confidence to intervene.

Moreover, Wang Gang has been operating here for a long time, so it can't be said that water can't get in, but it is also full of prestige.

If you make it difficult for him, he may not even be able to eat.

After Feng Yulin had nothing to do for a few days, he talked to Wang Gang.

First hint at your relationship (I belong to the big boss, and I will definitely not stay here for long, so don't be wary of me).

Lower your posture again (as a senior, the boss's direct lineage, you naturally gain everyone's respect).

Finally, force him (the boss entrusts you with such an important position, the ability must be nothing to say, but whether you can unite comrades and cultivate talents for the company needs to be verified).

Showdown (if I stay here for a while and accomplish nothing, I will be punished when I go back, and it will not affect you well).

……

Once the call is over, it's a game over.

Although Wang Gang could see what he was thinking, he had to admit that what the other party said made sense.

Feng Yulin's ability to come here as the assistant to the factory director shows that he is not an ordinary person.

At least get into the leadership line of sight.

Maybe there will be some chance in the future, and the mountains and rivers will meet again.

Stay on the front line when doing things, and see you in the future.

Wang Gang thought for a while, and he didn't want him to interfere in the production and sales business, so he simply sent Feng Yulin to the construction site as the deputy commander-in-chief of the first phase of project construction.

Since you have the heart to do things, start from the most difficult place.

A construction site is a melting pot.

There are all three religions and nine streams,
Here, you can meet people who have graduated from junior high school or even primary school, and you can also meet people with master's degree or even doctorate degree.
Poor people with nothing and bosses with billions of dollars...

There are both naked rules of violence and invisible human emotions.

Merchants and officials are intertwined.

It can be mixed out from here, and can adapt to most domestic environments.

Naturally, Feng Yulin didn't know what Wang Gang was thinking, so he took office happily, but he was hit hard on the first day.

In order to learn things and mingle with everyone, he lives exclusively on the construction site.

The living environment is extremely poor, dozens of people live in prefab houses or containers, and the sound insulation effect is particularly poor.

Playing cards, smoking, drinking, making phone calls, chatting video, playing games, everything...

He was so noisy that his head exploded.

But he is a person who can bear hardships, knowing that opportunities are hard to come by, so he gritted his teeth and persevered.

Ask if you don't understand, start with the project overview, construction standards, and management specifications,
Get familiar with it gradually.

When the pressure is high, I call my girlfriend to relieve the irritability and slowly get through it.
At that time, An Tiantian said that she had a boyfriend,

Feng Yulin went to find her on impulse.

Unfortunately, as soon as the two confirmed their relationship, they were faced with the separation of the two places.

His girlfriend supported his work and comforted him to work hard and visit him when he was free.

Feng Yulin was moved, so he could only work harder,

Fight for the tomorrow of the two!

(End of this chapter)