Reborn since 2005

2014 has come.

In the past year of 2013, Yan Xin's wealth skyrocketed with the listing of Feng'an Group, and he became one of the top three richest people in mainland China. There are even voices on the Internet that believe that in the next few years, he can become the richest man in the country.

Yan Xin himself does not have that much confidence.

The increase in wealth brought about by rising stock prices does have some habits after all.

In his memory, the post-2007s woman who became the richest person in China in 80 by virtue of her company being listed in Hong Kong Island had a net worth of more than 1000 billion yuan at the time. But not long after, the stock market value shrank and her wealth shrank by almost 100% to only more than billion yuan.

It is not certain whether the company's stock price can always maintain that level.

Before his stocks were cashed out, this wealth was just a number that he could see but could not use.

If there is any use for it, it is that it can be used as collateral for mortgage loans.

At present, all he can use is the company's year-end dividends and the rent collected every month.

There is also some income from Bitcoin.

In 2013, the price of Bitcoin fluctuated greatly, reaching more than 200 US dollars in the first half of the year, and then plummeted and fell back to around 20 US dollars.

However, it didn't take long for the price to go back up again, and by December, it had risen to one thousand dollars per coin.

When the price reached this level, Yan Xin sold a lot of bitcoins and cashed in tens of millions of US dollars.

He did not convert the money into RMB to spend, but instead opened an overseas account and used the money to directly buy stocks in overseas stock markets.

He lacked knowledge of overseas stock markets, but he knew that there were a few companies whose stocks would rise sharply in the future, so he bought those stocks.

There are US stock markets and Hong Kong stocks.

He cannot make huge profits, but it allows him to own some overseas assets, which makes it much more convenient when he needs foreign exchange. He does not need to spend extra money to obtain foreign exchange through some less legal channels.

Feng Xi also has such an operation, and does it more frequently.

But Yan Xin was not very clear about how much money she made or how she did it, and he never asked.

Because of reasons from his previous life, Yan Xin doesn't really trust Feng Xi's judgment on financial investment. The best way is not to get advice from her.

He trusted Sister Cat's judgment more.

From time to time, I would contact Sister Mao to chat about economic topics, and I always get good advice.

Unfortunately, Sister Cat is not online very often, and you may not even see her once a month.

Otherwise, you can ask her about many things.

Until now, he still doesn't know what Sister Mao does, he just knows that she is in business. If he asks again, she says it's confidential and he can't tell him.

Yan Xin also mentioned several times whether we should meet and have a meal together or something.

But she was rejected by Sister Mao. She first said that it was inconvenient for her. After this rejection was ineffective, she changed her reason:
"When you become the richest man in the country, let's meet again."

Now it seems that Yan Xin is not far from that goal - he was already ranked third on the domestic rich list in 2013. If he moves up two places, wouldn't he become the richest man in China?

However, Yan Xin himself knew that goal was not so easy to achieve.

In the next few years, he believes his wealth will increase.

However, the wealth of others will also increase.

Now the gap between him and the top two is huge. They are all worth hundreds of billions, while he only has tens of billions.

According to his memory, the nominal wealth of those who were once the richest man and are about to come on stage could reach hundreds of billions.

It is very difficult for him to reach that level.

Unless his Starlight short video platform can achieve the level of acne scars in his memory from his previous life, and then go public.

Otherwise, the possibility of becoming the richest man in the country is slim.

The fact that Sister Mao stated such a prerequisite showed that she didn't want to meet me.

Although it's a pity, I can only let it go.

2013 has passed and 2014 has arrived.

2014 was not so new for the reborn Yan Xin, because he had experienced it once.

However, as the time since his rebirth gets longer and longer, the changes to this world become greater and greater, and the world now is gradually becoming different from the world in his memory.

The more it is related to him, the greater the change.

He is becoming increasingly uncertain about what it means to be on the right path in the future.

The world today is different from the world in his memory. He doesn’t know whether the future he thought would appear will actually appear in the future.

On New Year's Day 2014, Yan Xin did not go anywhere and stayed at home in Beijing.

But at this time, Ai Lili and Xiao Shiyu both came to Beijing to accompany him.

On the night of December 2013, 12, they turned on their computers to watch Gu Ru’s New Year’s Eve live broadcast on Xingguang, listened to her singing, and also did some other entertainment.

Several people also gave large amounts of rewards to support Gu Ru.

Feng Xi used the official account of Xiguang Youxuan to give Gu Ruhao 5 million Starlight Coins, becoming the top celebrity in this live broadcast room and has been at the top of the live broadcast room's reward list.

The reason why she brushed so much is that there were other rich people brushing below, which threatened her position as the number one on the list.

In order to maintain my position at the top of the list, I have to keep brushing past them.

This is not simply to support Gu Ru, nor is it simply to show off in front of others, but to attract more attention.

Gu Ru's New Year's Eve live broadcast attracted a lot of attention and was vigorously promoted by the platform, so the live broadcast room was very popular.

Within one hour of the broadcast, the number of online users exceeded 50.

The peak popularity was close to one million.

The account Xiguang Youxuan has always been at the top of the list, and Gu Ru has repeatedly called on fans to follow it in between singing.

After a four or five-hour live broadcast, the e-commerce account Xiguang Youxuan actually gained hundreds of thousands of followers.

Although a large number of these fans will unfollow after a few days, some will eventually stay.

Being able to gain so many followers, the 500 million Starlight Coins are worth spending.

Most of the accounts at the top of the reward list have the same purpose as Xiguang Youxuan, which is to attract attention.

Only a very small number of them are wealthy true fans who have made it to the top of the list by relying on their true love.

But to be honest, Gu Ru's national recognition is still quite high.

After his debut, no dark history has been exposed and his public image has always been good.

And the songs she sang were very popular.

Although he has been out of the entertainment industry for several years, those songs are still popular in KTV. Now that he has made a comeback, he has indeed attracted a large number of true fans to support him.

Most of the true fans do not have sufficient financial resources and cannot make it to the top of the list.

But a small reward and support is still possible.

After a live broadcast, there were more than 100,000 people giving tips in the live broadcast room.

It’s just that most of them just spent a dime to send a little star, or a popularity ticket, or joined a fan club.

On the first day of the show, the number of Gu Ru's fans reached over 100,000 - and one only needs to spend a dime to join.

The number of viewers for Gu Ru's live broadcast exceeded 20 million.

In total, they received virtual props gifts worth more than 8 million RMB.

The platform is divided in half.

She still had more than 4 million yuan in her hands.

Of course, personal income tax has to be deducted from this amount of money, so in the end she doesn't get that much money.

But this amount is also astonishing.

After the broadcast, Gu Ru also called Yan Xin:
"No wonder Xiaoyuan is reluctant to retire after becoming a live streamer. It turns out she can make so much money! I want to live stream every day like her."

It is not necessarily possible to make so much money by holding a personal concert.

And we have to rehearse intensively.

The cost of lighting and stage design, plus the expenses of the entire team, is quite high.

Unless you are a big star with high box office, you may not be able to make money by holding a large-scale concert, and the chance of losing money is higher.

It’s different with live streaming. You only spend some money at the beginning to buy the live streaming equipment, but it can be used for a long time, and what you need to consume next is just a little electricity.

Compared with income, it is negligible.

Gu Ru has already started thinking that she can earn several million RMB from live streaming a day. If she does live streaming every day, wouldn’t that mean she can earn several hundred million RMB a year?
This temptation is a bit too great.

It’s more profitable than any other business!

"Sister Ru, you may be a little too optimistic," Yan Xin told her the truth. "Your live broadcast today is so popular and you can get so many tips. That's because you have been out of the entertainment industry for a few years. This is your comeback show and your first live broadcast. It has enough gimmicks. Many people who have heard your songs will come to take a look. In addition, the platform also gives you a lot of exposure. But if you broadcast live every day, people will not have that sense of freshness. It is impossible for people to come to your live broadcast room every day, and the platform cannot always give you such a large exposure. It is unfair to other anchors. Without such high popularity, those local tycoons who brush the charts will not have such a strong desire and will not brush so much money. It is okay for your fans to support you occasionally, but I don’t think it is likely that they will brush your money and support you every day. There are not so many people with spare money."

Live streaming every day will only make your popularity drop.

She is a star, but she is not a qualified anchor. She doesn't know how to make things happen and doesn't have that much high-quality live content. Over time, she will just keep repeating herself, and there won't be many fans who can stay with her.

By then you will be wasting your own popularity, which will not be worth it.

Xiaoyuan doesn't broadcast live every day, only four or five days a week. The popularity of her live broadcast room is also slowly declining, from over 10 people at the beginning to people online now, and sometimes there are only a few thousand people.

This is even though the user base has expanded tenfold.

The daily income is only about tens of thousands.

The goal she set for herself is that when her daily live streaming income is less than 10,000 yuan, she will be ready to quit the live streaming industry, start her retirement career, and enjoy life.

Gu Ru said "Oh" with a slightly disappointed tone.

Yan Xin smiled and said, "You are not short of money now, so there is no need to live stream every day. Wouldn't it be better to do a live stream occasionally to regain the feeling of being a star, interact with your fans and friends, and make a little money?"

"That's true." said Gu Ru.

Then he asked Yan Xin: "How often do you think it would be appropriate for me to live stream?"

"About half a month," Yan Xin said, "If you broadcast live once every half a month, your fans will still feel fresh, and it will also make you more mysterious. After all, you are a star, not a broadcaster, and you can't get too close to the audience, otherwise you will lose your status."

He hopes that Gu Ru can live broadcast on this platform, which will attract some new users.

But I don’t want her to broadcast live every day, as this will consume her audience appeal.

He also told Gu Ru that he could help Xiguang Youxuan bring goods two or three times a year.

Too many is not good, it will make fans unhappy and feel that they are being taken advantage of - although that is the fact.

But once a year is too little and cannot realize its value.

He thinks two or three times is good enough, as it won't put too much financial pressure on fans and can also ensure that each time they cut the pieces, they can get a relatively big profit.

A birthday or Double 11 are both good reasons to give benefits to your family.

If there are three live broadcasts a year, you can also add the anniversary of the broadcast as an excuse.

Gu Ru was not a very moral person, so she agreed happily.

The data of her live broadcast was off the charts, which made many anchors realize that the live broadcast limit of this platform is so high that they can earn millions in a day.

This also makes them more motivated.

After the press release was sent out, it attracted more people to register on this platform, wanting to become anchors.

For Gu Ru’s fans, it is a wonderful thing to be able to see their favorite singer sing on such a platform and have the opportunity to interact and communicate with them.

In just a few days, Gu Ru's number of fans increased by millions, and a large portion of them were newly registered accounts.

Her coming to this platform has brought relatively large economic benefits to the platform.

In the middle of the month, the Starlight platform launched a large-scale entertainment live broadcast.

——Zeng Xiyue’s first TV drama in which she played the leading female role was released during this winter vacation.

She also took a few days off from the set to promote the TV series.

One of them is to promote it by live broadcasting on the Starlight platform before the show starts.

This is an invitation issued by the Starlight Platform, which will be broadcast live by the official account, and it also promises to provide the maximum traffic support for this live broadcast.

The data from Gu Ru’s New Year’s Eve live broadcast is there, demonstrating the huge popularity of this platform.

So the crew was also tempted and accepted the invitation.

Neither party was charged.

The crew used so many stars but did not charge any appearance fees.

The platform provides so much traffic recommendations and does not charge them any placement fees.

The data of this live broadcast was also very good. In terms of popularity, it was even better than Gu Ru’s live broadcast data.

The live broadcast effect is particularly good.

This has also attracted more publicity and promotion teams to take a fancy to such a publicity platform.

(End of this chapter)