This director only makes bad movies.

Chapter 503: Bravery and Bravery

When they met, Lin Ziyi didn't exchange any greetings, and asked directly: "What are you doing here?"

Xu Nan replied: "I plan to shoot a variety show, this is a plan."

With that said, Xu Nan handed over a document.

"Variety show." Lin Ziyi murmured, and read the variety show planning proposal handed over by Xu Nan.

At first glance, Lin Ziyi saw the name of the variety show.

"Smart and brave to break through!"

"That's right." Xu Nan nodded.

"Smart and Brave Breakthrough" is the variety show that Xu Nan wants to shoot.

Variety show Xu Nan remembered a lot in his mind, such as Good Voice, Let’s Run, Extreme Challenge, etc. He remembered them all. Although he didn’t remember them very clearly, he still remembered the basic rules.

Xu Nan even remembered some classic foreign variety shows.

The reason why I chose to shoot "Wisdom and Braveness" first is because this variety show has the lowest cost and is also the easiest to produce.

Don't look at variety shows as simple, but in fact, if you want to do it well, you must have people behind the scenes, photographers, planners, venues, logistics, guarantees, etc.

So Xu Nan thought, he wanted to do a simple variety show to test the waters, and after training the manpower, he would try to do some complicated variety shows.

And, don't look at the variety show "Smart and Brave" is very simple, but the popularity is not low at all.

This is the originator of parkour variety shows.

In the previous life, after the variety show "Wisdom and Braveness" was broadcast on TV, it immediately became the most popular variety show at that time.

In less than half a year, dozens of TV stations followed suit, and then a series of follow-up programs appeared, such as "Wisdom Breakthrough", "Courage Breakthrough" and "All the Way".

At that time, as long as you turned on the TV and searched casually, you could find a TV station that was broadcasting similar variety shows.

The longest one even played for more than ten years.

Even more than ten years later, some people still try to broadcast parkour variety shows.

It is conceivable how popular this variety show is with the audience.

The shooting is simple and the heat is high.

Of course, Xu Nan would not let this variety show go.

Lin Ziyi did not see the bright future of this variety show, but the first thing she noticed was the cost of this variety show.

"The production cost is less than 1000 million?"

Lin Ziyi whispered to herself.

Xu Nan found a chair and sat down: "Yes, the cost of this variety show is very low, and the risk to the company is very small, even if it fails, it won't have much impact."

Lin Ziyi frowned slightly.

In fact, Xu Nan still didn't say a word.

The low cost also means that there is very little pressure on the variety show to pay back. As long as there is a little bit of popularity, the variety show can be maintained for a long time.

Nowadays, many companies pay attention to a cost-effective ratio, and "Smart and Brave Breakthrough" is that kind of variety show with a very friendly cost-effective ratio.

The point is, from this variety show, it can be seen that Xu Nan chose to invest money to build a video platform with her, it was definitely not a hot-headed decision, but after careful consideration.

There was an ultra-low-cost "Unexpectedly" before, and now there is an ultra-low-cost "Wisdom and Braveness".

"WanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWanWangWanWanWanWanWanWanWanWanWanWanbang, It brought a steady stream of traffic to the platform, and a large number of paying members.

If this is "Wisdom and Braveness", it will also explode.

hiss.
I don't really want to work for Xu Nan.

Lin Ziyi was a little flustered.

But on the surface, she still tried to maintain her calm: "It's good, let's try."

"Currently, there are very few self-made variety shows on the major video platforms. If our "Smart and Brave Breakthrough" is successful, it will be regarded as a precedent."

Xu Nan smiled: "Then I'll get started."

Lin Ziyi also smiled: "Fuck it, I will help you with the logistics."

After Xu Nan left, Lin Ziyi's expression changed immediately.

If you want to die, you will die, Xu Nan is too fierce, and your inspiration is endless.

If I don't take any action, I really want to work for this guy.

Resolutely, Lin Ziyi called several production teams under her to urge them.

It's just a TV series, as for the filming so slow, speed up the progress for me.

On the other side, Xu Nan began to think about how to shoot this variety show.

In fact, the variety show "Wisdom and Braveness" is very simple to shoot, so simple that even a college student can handle it.

In the previous life, there was a college student who used the four-person dormitory of his school and some simple props to shoot a dormitory version of "Zhi Yong Da Chong Guan".

It can be seen how simple this variety show is to shoot.

It is nothing more than finding a park, designing some obstacles, and then finding two hosts to host on it.

There is also a lifeguard, who must find a skilled person to prevent the guests from drowning after falling into the water.

Relatively speaking, the guests of this variety show need to be more cautious.

On the surface, "Smart and Brave Breakthrough" is attended by amateurs who signed up, but in fact, most of the people who can be broadcast in the end are not amateurs, but carefully selected actors.

The reason for this is that amateurs are not very photogenic and have no characteristics.

Even though it is a simple parkour, it also needs to find a way to attract people's attention.

A strong man with six-pack abs, a young girl with a good figure, an ordinary person, and a big fat man with a fat body.

Viewers generally prefer to watch the first two.

Xu Nan remembered that when he was a child, when "Zhi Yong Da Chong Guan" was broadcast on TV, his father would definitely turn on the TV and tune it to that TV station, and then watch the program while smiling.

Why, because at that time, the guests of "Smart and Brave Breakthrough" were all young girls with good figures, and some of them just wore bikinis for the convenience of clearing the level.

Especially the beautiful girl falling into the water, that picture, that figure.

Therefore, the choice of guests is very important to this program.

But it's not difficult for Xu Nan, just spend a little money to find some handsome men and women in art academies around the world.

There are still many people who want to go abroad on the show, this is not a problem at all, the big deal is to spend more money.

The venue layout, photographers, lifeguards, hosts, and guests, as long as these are done, the filming of "Wisdom and Braveness" will not be difficult.

And when Xu Nan was preparing for this variety show, Lin Ziyi also started to act.

The first is to attract investment, and find the sponsor to give money.

With the example of "Unexpectedly" last time, advertisers no longer dare to underestimate Xu Nan and Mu Nan's video this time.

This time when the investment was looking for an advertisement, it was not Lin Ziyi who asked for an advertiser, but the advertiser asked Lin Ziyi in turn.

The variety show hadn't been filmed yet, so a planning proposal came out, and the major advertisers were bloody for a title title.

In the end, the giant group quoted a high price of [-] million yuan, scaring away all competitors, and exclusively titled this variety show.

The other advertisers were cursing.

"It's just a variety show. As for fighting so hard."

"It's still in preparation, it hasn't been recorded yet."

"I haven't even seen the finished product, what are you playing with?"

"Sick."

Lin Ziyi was also surprised by the courage of the giant group, which is a rare high price in the circle.

However, Lin Ziyi's face darkened after seeing the products that Giant Group was going to advertise.

Because the product Giant Group wants to advertise is a health care product called Life Essence.

What's the use?

It is said that after drinking this health product, you can strengthen your body. As long as you drink it, you will feel better and feel better.

Well, health care products basically have this virtue, and they are not illegal anyway. Since the other party is willing to pay a high price, it is him.

As a result, "Smart and Brave Breakthrough" became "Smart and Brave Great Breakthrough" exclusively titled by the Giant Group's Life God Water. Drinking the Life God Water will ensure you have a good appetite, strengthen your body, and win the championship.

Then, Lin Ziyi began to run to major domestic TV stations for the variety show "Smart and Brave", to see which TV stations would like to broadcast this variety show.

Xu Nan's previous filming of "Unexpectedly" was a short play, an episode was only a few minutes, and it was less than an hour in total, so the TV station would definitely not accept it.

But TV stations may accept variety shows like "Wisdom and Braveness". As long as the program is good enough, they will not refuse.

After running around for a while, Lantai finally accepted this variety show. After reading the planning proposal, they were persuaded by Lin Ziyi, and Xu Nan's name was also quite bluffing, so the purchasing director of Lantai signed the contract on the spot.

The sale of variety shows to TV stations is good news for Munan Video.

It not only increases the audience, but also recovers the cost in advance and shares the risk.

Blue TV didn't suffer too much. After all, this is a variety show directed by Xu Nan, and it still has certain value. As long as the quality is not too low, then they have picked up a variety show for nothing.

After the two parties signed the contract, they immediately started promotional activities to announce to the industry.

The new variety show "Wisdom and Braveness" by the top domestic director Xu Nan will be broadcast on Blue Channel soon, please look forward to it.

After the news spread, it immediately attracted the attention of the whole network.

(End of this chapter)