This celebrity is too rich

Chapter 296 Crazy Speed ​​of Follower Growth
After the plan was finalized, Li Chuan was not in a hurry to negotiate with Netac Design, because March 3 was Saturday, and he was going to broadcast live again.

Although it is important to "negotiate with Netac Design and determine the development plan for the headquarters building and the live broadcast base", in comparison, it is more important to make money through live broadcast.

Earning money from live streaming is a serious matter, and it cannot be delayed in any case.

Therefore, Li Chuan just called Netac Design and asked the other party to come up with a complete design plan as soon as possible, and the specific negotiation matters will be discussed in a few days.

After the phone call, he started to work on the live broadcast.

In the live broadcast on the night of March 3, he once again made more than 22 million sales.

The specific data are as follows:

Live broadcast duration: 5 hours and 32 minutes
Viewers: 4860.7 million

Peak popularity: 111.9 million

Average popularity: 58.3

Average customer unit price: 76.7 yuan

Conversion rate: 5.6%
Total sales: 20877.7 million

Average profit margin: 38%
Fan increase: 68.8

The total sales are 2.1 million, the conversion rate is 5.6%, and the calculated profit is... 7933.5 million.

After deducting returns and platform commissions, the final net profit is... 7140.2 million.

A live broadcast, earned more than 7000 million!
It is also worth mentioning that after this live broadcast, the number of Douyin fans of Mr. Mori became 4249.1 million, officially surpassing Di Lieba, and became No.2 in the "Douyin Fan Ranking"!
As of 3 o'clock in the evening on March 22th, the data of the top three in the "Douyin Fan Ranking" are as follows:
1. Chen He: 4402.6w
2. Mr. Sen: 4250.3 million

3. Dear-Di Lieba: 4182.5w
After Mr. Sen's Douyin fans surpassed Di Lieba, only Chen He remained in the front row.

Although Chen He is not a big-name star, but like Di Lieba, he has participated in the phenomenal variety show - "Run, Brother" before, so he is very well-known.

Nowadays, there are not so many celebrities who have settled in Douyin. For a particularly well-known star like Chen He, the Douyin official will of course provide traffic support to a certain extent.

Moreover, Chen He is more traffic-minded, and the videos are updated very quickly, and he posts one in two or three days. It is not crudely produced, but the kind with more content, so he gains followers very quickly, averaging five followers a day. Sixty thousand followers.

In this way, it is quite difficult for Li Chuan to surpass him in the number of fans.

Of course, it's just difficult.

Although there are difficulties, they are not that great, and Li Chuan doesn't need to do anything, he just needs to maintain the current live broadcast rhythm.

According to the current trend, as long as he broadcasts normally every Saturday, the number of fans will surpass that of Chen He. It will be a matter of time, but it will take a little longer.

……

After the live broadcast ended on March 3, Li Chuan was finally free.

As soon as he was free, he drove back to Taohuayuan Villa.

He hasn't been back to Taohuayuan Villa for more than half a month, and Cheng Lulu is almost growing hair, and recently sent him WeChat messages every day, saying, "Husband, I miss you, when are you coming back?".

He was also rushed, so he went back while he was free.

That night, he and Cheng Lulu "fighted fiercely" until four o'clock in the morning.

When I woke up the next day, it was already noon.

Li Chuan got dressed, went downstairs to have a "breakfast", and then went to the basement to play billiards.

He played for more than an hour, and got a little tired of playing, so he went to the private theater again, looked for a movie and watched it.

However, the movie had just played for 2 minutes, and before the title ended, he suddenly remembered "Sister Wei's Workplace Diary".

'"Sister Wei's Workplace Diary"...has been online for a week now, so I don't know what's going on? '

'I was too busy at work before, so I didn't have time to pay attention, and I have nothing to do now, why don't I... ask Yu Jie? '

'Ask, anyway, idle is idle. '

With a thought, Li Chuan paused the movie, then took out his mobile phone and called Yu Jie.

The phone rang three times and was connected.

Yu Jie: "Hello, Mr. Sen."

Li Chuan: "Old Yu, what are you doing?"

Yu Jie: "I'm not doing anything, I'm staying at home, I finally took a day off, I don't want to do anything, I just want to have a good rest."

Li Chuan: "You're blocking me with words."

Yu Jie: "How dare you... If you have any tasks, just tell me directly. Even if I am exhausted, I will get up and work for you."

Li Chuan: "Okay, don't complain, I have nothing to do, I just want to ask about the situation of "Sister Wei's Workplace Diary"."

Yu Jie: "Oh, "Sister Wei's Workplace Diary" is doing pretty well, with a high volume of views. The seventh episode, which was just released yesterday, has reached more than 24 million views in less than 8000 hours. The broadcast volume of the episode has now exceeded [-] million."

Li Chuan: "Oh? That's quite hot."

Yu Jie: "Well, the popularity is very good. On the Douyin side, the speed stream and the hot list have never stopped, and they are still on it. The influence of the external network is also very strong. On the Weibo side, it will be on the hot search from time to time. , I uploaded one last night, did you read it?"

Li Chuan: "I didn't watch it. I broadcast live last night and didn't have time to watch it."

Yu Jie: "Oh... Last night's trending search was very popular. It rushed to the first place after seven o'clock, but it only stayed for half an hour before going down."

Li Chuan: "What are the most popular titles?"

Yu Jie: "Sister Wei is still Sister Wei."

Li Chuan: "What do you mean?"

Yu Jie: "Sister Wei is the nickname given to Wei Yingluo by the audience when "Story of Yanxi Palace" was broadcast...

Li Chuan: "I know that."

Yu Jie: "Uh, it's like this... Yesterday, in the seventh episode we released, the plot progressed to Wei Ying killing the first villain in the play, which is similar to Wei Yingluo's performance back then. The viewers of Jubilee Raiders expressed their feelings, so there is such a trending search."

Li Chuan: "Oh, this is good news, it means that the audience has entered into it."

Yu Jie: "That's right."

Li Chuan: "Well, what about public opinion? Are there still many people scolding?"

Yu Jie: "Not much more, it's been a week, and the audience has accepted the form of the 'series of short dramas', what should go is gone, what should be left is also left, "Sister Wei's Workplace Diary" It has now entered a period of steady development.”

"Well, that's good news too."

Li Chuan nodded, and then asked, "How is Wu Jinyan's popularity going?"

"Very good. I watched it during lunch. She already has 2109 million fans."

"What?!"

Li Chuan couldn't help widening his eyes, and said, "Breakthrough 2000 million so quickly?!"

"Well, Wu Jinyan can gain more than 100 million fans in a day now."

"Lying... in the trough!"

Li Chuan couldn't help but swear.

Previously, when he learned that "the popularity of "Sister Wei's Workplace Diary" remains high and word-of-mouth is gradually warming up", he roughly guessed in his heart that Wu Jinyan's popularity will not be bad.

However, he did not expect to exaggerate to this extent.

More than 100 million fans a day, what kind of concept is this?
This reminded Li Chuan of Andy Lau in later generations.

The veteran Uranus superstar Andy Lau has never opened a social account before, but in 2021 later, he has settled in Douyin with a high profile.

"Andy Lau settled in Douyin" is a commercial act, and the reason is that Jay Chou has settled in Kuaishou.

Who is Jay Chou?
In the eyes of ordinary audiences, Jay Chou is a superstar who has released many popular songs and has a large number of fans; but in the eyes of business people, Jay Chou is not a simple singer, but a "traffic king".

This matter goes back to 2016.

In May 2016, a video appeared on the Internet, in which Chen Nian, the founder of Fancl Eslite, was interviewed, saying: "I think 5 years later, everyone will still remember Mu Dan, and Jay Chou must be rubbish."

As soon as this video came out, there was an uproar.

Chen Nian was insulted by countless Jay Chou fans, and Fanke Eslite was also boycotted by the entire network.

Since then, Fancl Eslite has become an abandoned son of capital.

You know, Vancl Eslite was a well-known star company at that time. With the support of Lei Jun, a business tycoon, it was sought after by countless capitals. At that time, many people believed that Vancl Eslite was expected to surpass Vipshop and rival JD. A big faucet.

However, as soon as the Jay Chou incident happened, everything went to waste.

Those capitals who were chasing after giving money to Fancl Eslite all ran away.

Fanke Eslite has become an abandoned son of capital. Under the general trend, even if it is as strong as Lei Jun, there is no way to turn the tide.

Lei Jun is the largest investor in Fancl Eslite. He invested [-] million US dollars in it. After the Jay Chou incident, almost nothing left.

There are not many cases of Lei Jun's investment failures. The Fancl Eslite project can be said to be the most failed investment in his life.

Because of this, Lei Jun deeply remembered Jay Chou.

Although he didn't retaliate against Jay Chou, he would talk about Jay Chou and say a few words from time to time.

Of course, he said some nice words.

Those who didn't know thought Lei Jun was a fan of Jay Chou.

But those who really know the inside story understand that Lei Jun's resentment has not disappeared, and he has not yet passed the threshold in his heart.

As a well-known business tycoon in China, Lei Jun has always been known for his "precise vision". There are very few cases of his investment failures and many successful ones.

Fancl Eslite, as the most failed investment case in Lei Jun's life, will of course be praised by people from all walks of life.

In addition to Lei Jun himself, Jay Chou will be mentioned from time to time, and others will never forget it.

In this way, after several times of praise, Jay Chou has changed from a famous singer to a "traffic king" in the eyes of many business people.

"Traffic Demon King" has settled in Kuaishou, and of course Douyin must be prepared.

So, they found Andy Lau.

Perhaps in the eyes of Douyin, the only star who can compete with the "traffic king" is the veteran superstar Andy Lau.

Douyin's signing of Andy Lau is due to the strategic need of "competing with Kuaishou". In this way, they must of course provide the highest standard of traffic support.

On the day Andy Lau entered Douyin, he obtained the largest speed stream in Douyin history, and there were no shortage of advertisements on the screen.

Andy Lau's opening screen advertisement is IP locked.

What does lock IP mean?
It is to lock the user's IP, and then make 100% coverage recommendations. The specific performance is: when the user opens Douyin, he can see Andy Lau at the first time, but after logging out and opening it, he may not be able to see it.

The opening screen advertisement obtained by "Sister Wei's Workplace Diary" is also in this mode, but it only lasts for two hours, while Andy Lau lasted for several days.

With the support of Douyin's huge traffic, Andy Lau's number of fans exceeded 2000 million on the day he entered Douyin, and within a month after that, it rose to more than 7000 million in one go.

Wu Jinyan's fan growth rate is not so exaggerated, but in comparison, the overall effect is similar.

'Wu Jinyan said that this speed of increasing fans can be regarded as phenomenal. '

Li Chuan sighed secretly, and said, "It seems... "Sister Wei's Workplace Diary" is really popular!"

Yu Jie: "Zhou Mengxue also gained a lot of fans."

Li Chuan: "Zhou Mengxue?"

Yu Jie: "Well, when Wu Jinyan posts a video, he will post Zhou Mengxue's TikTok account @ in the comments, so Zhou Mengxue's fan growth is relatively fast, and she now has more than 100 million fans."

Li Chuan: "Oh, that's right, it's not surprising, the two of them have a good relationship."

Yu Jie: "Yes."

Li Chuan: ""Sister Wei's Workplace Diary" has been broadcast until now, have you encountered any problems?"

Yu Jie: "Problem? Well... there is indeed a problem."

Li Chuan: "What's the problem?
Yu Jie: "There are a lot of people stealing our videos from other sites."

Li Chuan: "Which platform?"

Yu Jie: "Every platform has it, Kuaishou, Weibo, Bilibili, Xiaohongshu, QQ Watch..."

Li Chuan: "Is it serious?"

Yu Jie: "It's serious."

Li Chuan: "Report and request removal."

Yu Jie: "I know, we have reported everything we saw, but the effect is not very good. There are so many accounts stealing videos. We don't have enough manpower, and we have to be busy with other tasks, so we can't handle it."

Li Chuan: "You don't need to deal with everything. "Sister Wei's Workplace Diary" is not a movie or a TV series. It doesn't need to sell tickets or sign up for membership. It's just a series of short dramas. It's free. Others can watch it if they want... …Look for the ones that show up, and deal with them first, and leave the ones that don’t show up, as the water will be clear and there will be no fish, it’s too turbulent, and it’s not good for us.”

Yu Jie: "I understand, but... I still feel a bit at a loss for people to steal videos like this."

Li Chuan: "Then what are you going to do?"

Yu Jie: "I have an idea, since other platforms are stealing our videos, we might as well go directly to the past, open an official account on all platforms, and the videos will be updated synchronously, so..."

Li Chuan: "No!"

Yu Jie: "Uh...why?"

Li Chuan: "Why do you say that "Sister Wei's Workplace Diary" became popular, all thanks to Douyin's promotion and assistance, you have settled on other platforms, what do you think on Douyin?"

Yu Jie: "That's what you say, but we... haven't signed a contract with Douyin."

Li Chuan: "Although we didn't sign a contract, we have a verbal agreement... And don't forget, "Sister Wei's Workplace Diary" is still in the period of vigorous promotion. You entered other platforms and made Douyin feel sick. Will it give you the speed stream? Will it give you the hot list? Without the speed stream and the hot list, can "Sister Wei's Workplace Diary" still maintain its current popularity?"

Yu Jie: "Oh, I see. What do you mean...after the promotion period of "Sister Wei's Workplace Diary" is over, we will go to other platforms to settle in?"

Li Chuan: "When did I say that?"

Yu Jie: "Didn't you mean that?"

Li Chuan: "Of course not! Old Yu, you have to understand that the purpose of our project "Sister Wei's Workplace Diary" is to increase followers of Wu Jinyan's Douyin account, why should we increase followers of her Douyin account? do you remember?"

Yu Jie: "In order to...bring goods live?"

Li Chuan: "Of course! Wu Jinyan will live broadcast on Douyin in the future... Now, her live broadcast has not yet started. If Douyin is disgusted, what good will it do to Wu Jinyan and us ?”

Yu Jie was silent for a while, and then said: "I understand, anyway, everything is for live streaming."

"What do you mean?" Li Chuan frowned and said in a displeased tone.

(End of this chapter)