This celebrity is too rich

Chapter 416 Wu Jinyan is going to broadcast live

Chapter 416 Wu Jinyan is going to broadcast live
Three days later, Chen Chen successfully passed the defense and received his graduation certificate and degree certificate.

In this regard, some people may say that Chen Chen is now the shareholder and person in charge of Chenchuan Agriculture, with assets of tens of millions and social status. Does a person like her still need a diploma and degree certificate?

This is correct, Chen Chen really doesn't need graduation certificates and degree certificates now.

In fact, it's not just now.

Since she became Li Chuan's established fiancée half a year ago, her future has been determined...Since then, her graduation certificate, degree certificate, family conditions, social background, etc. have become different. important.

However, unimportant things cannot be discarded at will.

Chen Chen started going to school at the age of seven, and now he graduated from university, 16 years have passed in between.

For 16 years, studying has been the main theme of her life.

It contains the past of her struggle, as well as her childhood and youth, which is an extremely unforgettable experience.

An unforgettable experience is over, and there must be a result, so that it is complete.

That's what diplomas and degree certificates are about.

For Chen Chen, the graduation certificate and degree certificate are the results of her student days. Only when this result is complete, will she have more confidence to face the next stage of her life.

This is still very important on a psychological level.

Chen Chen got his graduation certificate and degree certificate around ten o'clock in the morning, followed by a series of procedures such as holding a conference and taking pictures.

After the process was over, it was already two o'clock in the afternoon.

After Chen Chen packed his things, he declined the party invitations of his classmates, took out his mobile phone, and called Li Chuan.

After Li Chuan heard the news, he immediately put down his work and drove to Zhejiang University by himself.

At around 02:30 in the afternoon, he picked up Chen Chen and drove straight to the Porsche 4S shop.

What to do in a 4S store?
To buy a car of course.

Before, when Li Chuan sent Chen Chen back to his hometown to build a greenhouse, he mentioned that he would buy Chen Chen a car.

However, Chen Chen did not agree.

She felt that she hadn't graduated yet, and driving seemed too ostentatious. She wanted to buy it after she graduated, which would be more appropriate.

Li Chuan also respected her idea at the time.

This was a few months ago.

Now, a few months later, the situation has changed.

A few days ago, when Li Chuan heard that Chen Chen was going back to Hangzhou to prepare his defense, he thought of "buying a car" in his mind.

So, he told Zhu Chenwei to find a high-end Porsche Panamera.

Zhu Chenwei contacted the local Porsche 4S store and prepared a ready-made car in advance.

This current car is now in the warehouse of the 4S shop.

Li Chuan and the others can see it when they pass by. If there is no problem, they can place an order and drive the car away on the spot.

This arrangement is to speed up the efficiency of car purchases, and it also shows Li Chuan's inner self-confidence.

In Li Chuan's view, the Porsche Panamera is specially prepared for girls, and the conditions in all aspects are good. Chen Chen should be satisfied with seeing it.

As it turned out, he was right.

After seeing the current Porsche Panamera, Chen Chen really liked it.

She watched it back and forth many times, experienced it in detail, and finally said to Li Chuan without hesitation, "That's it, I like it very much."

In this way, the car purchase was confirmed.

At around 04:30 in the afternoon, the two parties signed a car purchase contract.

Porsche Panamera 4 Executive Extended Edition 2.9T, the landing price is 135.6 million, paid in full in one lump sum.

The money came from Li Chuan, but the car belonged to Chen Chen.

After signing the contract and paying the payment, the 4S store responded to Li Chuan's request and helped to apply for a temporary license plate urgently.

At around six o'clock in the evening, after everything was dealt with, Li Chuan and Chen Chen drove a Mercedes-Benz S and a Panamera, and left the 4S shop.

They went to a nearby five-star hotel, had a big meal, and then stayed in the hotel and had a pleasant night.

When I woke up the next day, it was already past ten o'clock in the morning.

The two got up, cleaned up briefly, then called the hotel front desk and ordered a "breakfast".

After the "breakfast", they went back to bed and started a "battle".

The "battle" was over, each of them washed up, and when they checked out around two o'clock in the afternoon, they checked out and left the hotel together.

They didn't go anywhere else, and they parted after leaving the hotel.

Chen Chen drove the Panamera back to Wenzhou City, while Li Chuan drove the Mercedes-Benz S back to the company.

……

At around 02:30 in the afternoon, Li Chuan came to the company.

The first thing he did when he came to the company was to call Wang Chengyong to his office.

Wang Chengyong was called over to ask about Wu Jinyan's situation.

Wu Jinyan is not in Hangzhou now. A week ago, she was called back by Huanyu Film and Television to participate in business activities.

Huanyu Film and Television has been a bit outrageous recently. They always want to make money from Wu Jinyan, and they squeeze it endlessly. After one wave of commercial activities is over, the next wave is arranged immediately, without any scruples.

Many people don't know what kind of madness they have, including Wu Jinyan.

However, from Li Chuan's point of view, he can guess something.

He thinks that Huanyu Entertainment may think that they sold Wu Jinyan's short video brokerage appointment and live broadcast brokerage appointment too cheap.

Wu Jinyan's short video brokerage contract and live broadcast brokerage contract were sold to Sanmu Network in December last year, and the package price at that time was 800 million.

Eighteen million is definitely not a small number.

Being able to sell at this price, Huanyu Film and Television felt that it had made a lot of money.

Because in their view, such things as short video brokerage appointments and live broadcast brokerage appointments are completely tasteless and will not produce much economic benefit.

At the time, they were right to think so.

But half a year later, the situation has changed dramatically.

In December last year, short videos just became popular, and they have not yet entered the commercialization stage, and live streaming is also in its infancy.

Now, the commercialization of short videos has been fully launched, and live streaming has also entered a stage of rapid development.

Changes in the industry will naturally lead to an increase in the value of certain important assets. Stars' short video brokerage contracts and live broadcast brokerage contracts are typical examples.

In May of this year, Wang Zulan started live streaming on Taobao and achieved great success.

Wang Zulan's success has allowed various capitals to see the potential and advantages of stars in live broadcasting. As a result, the value of short video brokerage contracts and live broadcast brokerage contracts of stars has ushered in a wave of skyrocketing.

Things that no one wanted in the past tens of millions may not be available to tens of millions now.

Hundreds of tens of millions, that is the price of an ordinary star. Wu Jinyan is not an ordinary star. In this regard, she belongs to the top group.

Why do you say that?

Because Wu Jinyan gained extremely high popularity and popularity through "Sister Wei's Workplace Diary", and also gained nearly 7000 million fans.

(After "Sister Wei's Workplace Diary" ended, the popularity continued for another half a month. During this period, the number of Wu Jinyan's TikTok fans continued to rise. Today, it has reached 6905.6 million, in an absolute leading position. )
The high popularity and enthusiasm, and the huge number of fans on the account make Wu Jinyan one of the stars with the highest commercial value in the field of short video and live broadcast.

In this regard, veteran traffic stars such as Yang Mi, Zhao Liying, Lu Han, etc. may not be able to compare.

In the eyes of many business people, Wu Jinyan's short video brokerage contract and live broadcast brokerage contract are worth at least [-] million yuan!
At the beginning, Huanyu Film and Television sold Wu Jinyan’s short video agency contract and live broadcast agency contract, and only took 8000 million. Now it has only been half a year, but it has soared to more than [-] million... This kind of thing, whoever it is, will know I don't feel happy.

From Li Chuan's point of view, Huanyu Film and Television just felt that they had lost money and felt unbalanced, so they tried to fortify themselves to get money from Wu Jinyan, trying to make up for the part of the lost profits.

This kind of thinking is understandable, but understanding does not mean acceptance.

By doing so, Huanyu Film and Television harmed the interests of Sanmu Network.

As a party whose interests have been harmed by Sanmu Network, it is naturally impossible to swallow their anger.

Therefore, when Huanyu Film and Television proposed to let Wu Jinyan go back to participate in commercial activities, they forcibly detained Wu Jinyan and expressed their protest to Huanyu Film and Television.

Huanyu Film and Television had nothing to worry about. They threatened Sanmu Network, saying that if they did not let people go, they would investigate the infringement responsibility of "Sister Wei's Workplace Diary".

They have used this trick before and successfully achieved their goal. Now they are repeating the old plan, obviously with the same idea.

However, they wanted to go wrong.

This time, Miki Network did not back down.

After obtaining Li Chuan's consent, Wang Chengyong said to Huanyu Film and Television: You can pursue it, but we are not afraid. The contract in black and white is there. Although the description is not clear enough, this lawsuit, some will fight!If you want to fight, we will accompany you to the end. If you drag it on for a year or two, Wu Jinyan's contract will almost expire. By then, you won't be able to achieve it for a penny!Moreover, if we win the lawsuit, we will file a countersuit against you and hold you accountable for breach of contract...

Having said these words, Huanyu Film and Television was also a little timid.

However, they didn't want to give up, so they changed their way and continued to negotiate with Sanmu Network.

The two parties debated for a long time, and finally reached an agreement, that is: Wu Jinyan can go back to participate in commercial activities this time, but in the future, if a similar situation occurs again, he must report to Sanmu Network half a month in advance; if the event arrangement affects Sanmu Network Sanmu Network has the right to refuse the work plan without any legal responsibility.

After this agreement was reached, Wu Jinyan left.

It was the end of May.

At that time, Wu Jinyan had been studying at Sanmu Network for half a month.

Bringing goods live is not complicated. In half a month, I basically learned everything that should be learned.

Wu Jinyan is like this.

She has been studying for half a month, and she has almost mastered all aspects. If she leaves at this time, it will not affect anything.

However, before she left, Li Chuan held a special meeting for her.

One thing that was mainly discussed at the meeting was when she would start broadcasting.

Since Wu Jinyan has learned enough, it is natural to consider the issue of starting the broadcast.

Now, more and more stars are participating in live streaming, and the bonuses are getting less and less. If it takes too long, it will increase many unnecessary risks.

With this in mind, Li Chuan decided to finalize this matter as soon as possible, and then continue the work.

In this regard, the opinions of the participants were surprisingly unanimous, and almost everyone felt that 618 was the best choice.

The reason is simple, 618 is a well-known shopping festival, with extra traffic blessing, no need to do a lot of marketing, and the time is relatively reasonable, only more than half a month... More than half a month, there is enough preparation time, and there is no delay Too late, belongs to "just right".

Due to the unanimous opinion of everyone, "Wu Jinyan premiered on 618" was easily confirmed.

After that, everyone began to act according to plan.

The first step in the plan is to test and guide public opinion.

At this stage, the public opinion on the matter of "stars participating in live streaming" is negative, especially for popular and popular stars like Wu Jinyan, which can easily arouse the resistance of the whole society.

Once this matter is not handled well, Wu Jinyan's reputation will take a turn for the worse, and may even be reduced to the point where everyone shouts and beats him.

In this way, Wu Jinyan must test and guide public opinion before live streaming.

Li Chuan handed over this work to Wang Chengyong, and at the same time asked Zhu Chenwei and Yu Jie to help.

Now, a week has passed.

Right now, Li Chuan called Wang Chengyong over just to inquire about the progress and results of this work.

"Mr. Mori."

Wang Chengyong walked into the office, greeted him, and walked to the desk.

"Sit and sit."

Li Chuan raised his hand in greeting.

When Wang Chengyong sat down at the desk, he asked directly: "Wu Jinyan, how's the test going?

"almost."

"Is there a big rebound?"

"Pretty big."

Wang Chengyong curled his lips and said, "Before, we released news through several self-media that Wu Jinyan was going to live stream the goods, and most people in the comment area were scolding."

"How many people are there?"

"90.00%."

"So much?!" Li Chuan's face changed slightly.

"I was surprised too."

Wang Chengyong spread his hands and said: "No one thought that Wu Jinyan's live streaming would cause such a big backlash. I don't understand why those netizens have such a big prejudice against live streaming. Isn't live streaming just a thing? Is there any form of e-commerce, haven’t they been exposed to e-commerce?”

"Don't say that."

Li Chuan waved his hand and said, "So many people scold you, how do you deal with it?"

"According to the original plan, delete the comments, block them, and then hire the navy to review the comments."

"How's the effect?"

"The effect is not bad, basically under control, but... it cost a lot of money."

"How much did it cost?"

"About, 200 million."

"Two million... is not bad."

Li Chuan thought for a while, and said: "This matter must be controlled, and those negative comments cannot be allowed to flood, otherwise, all our previous efforts will be in vain... Now, since we can spend money to solve it, don't be stingy, When it's time to spend, you must spend!"

"I get it, I do it all the time."

"Well, where is the progress now?"

"Yesterday afternoon, we released the news that 'Wu Jinyan plans to start broadcasting on 618'. Up to now, in about 24 hours, there have been more than 2000 million exposures."

"How about public opinion feedback?"

"The water army we prepared in advance formed a rhythm in the comment area as soon as the news was released. So far, there have been no surprises."

"Ah."

Li Chuan nodded, and asked again: "Is it almost done after finishing this time?"

"Yes, this time it's over, basically there will be no problem, next, we can prepare for the official announcement and product selection."

"When will the official announcement be made?"

"In a few days, around the tenth."

"Have you communicated with Wu Jinyan?"

"We communicated and she agreed."

"Ah."

Li Chuan nodded again, and said, "Okay, then follow your plan and report to me in time if you have any problems."

"it is good."

"..."

(End of this chapter)

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