Chapter 7 Is there room for decline?

"National-Basketball-association Industry Survey Brief."

"Big category of industry: sports and entertainment."

"Brief history and introduction: Founded in 1946, from a small basketball league in the northeastern United States with only 11 teams, after more than 60 years of development and growth, it has become the highest level basketball league with teams all over the United States, broadcast and influence all over the world. Together with NFL, MLB, and NHL, it is listed as the four major professional sports leagues in North America."

(Comment: It has a long history and a long history. It is known as the Big Four and only ranks third.)
"The scale of output value: 40 billion US dollars (2009), ranking third in the four major leagues."

(Comment: Not as good as the output value of the real estate market in China's second-tier cities.)
"Annual revenue: $2.34 million (2009), up about 4% from the previous year."

(Comment: It is not comparable to the annual sales of real estate in third-tier cities.)
"League structure: 30 affiliated teams together constitute the main body of the league, and there is no relegation system. The league is divided into regular season and playoffs, and the time is from the end of October to June of the following year. There are 10 regular season games, a home and away round-robin system, In the playoffs, the top eight teams in the region will play a seven-match four-win knockout match and three rounds to determine the division champion. The division champion will go to the finals to determine the championship.”

(Comment: There are a lot of competitions, more than 2500 competitions a year, and the circus does not bring such performances.)
"Revenue structure: 1 broadcasting rights income, signing broadcasting contracts with TV stations, accounting for about 30%.

2 Ticket revenue, the box office purchased by spectators watching football in the stadium, accounts for about 40%.

3 Advertising sponsor income, including jerseys, drinks, stadium side advertisements, etc., accounts for about 20%.

4 Other income, mainly including peripheral products, various authorizations, related activities, etc., accounted for about 10%. "

(Comment: The revenue structure is relatively balanced, but box office revenue accounts for too much, which may be adversely affected in the future.)
"Draft system: a talent selection system unique to American professional sports and related to college sports. Draw lots and select players in April and May every year, and allocate selection rights according to certain rules according to the team's record, so as to select players who sign up for the draft from all over the world. Basketball talents, adding fresh blood to the team and the league."

(Comment: Searching for talents from all over the world demonstrates the monopoly position of the industry.)
"Development prospects: In 2009, the output value of the American sports market was about 2100 billion US dollars, accounting for about 2% of the total output value of the US GDP. The output value of the NBA's 40 billion was only ranked third among the four major leagues. From the perspective of the popularity of basketball, there is still room for improvement. space, especially the development of the global market. Rugby, ice hockey, and baseball all have more restrictions, and only basketball is suitable for global promotion and popularization.”

"There are problems: there is no in-depth understanding, and further investigation and research are urgently needed."

Out of work habits, after waking up from a nap, Min Congda used his laptop in the apartment to look up NBA-related materials and compiled a briefing on the NBA's industry investigation.

Through this briefing, he had a preliminary understanding of the NBA, a professional basketball league.

The comments on the briefing are all notes added by himself, which is also a professional habit.

"Although the output value is only more than 40 billion, it is not easy to destroy such a professional league with a long history and great cultural influence. But fortunately, I only need to destroy one team, 1/30, Los Angeles Clippers..."

After finishing the industry briefing, Min Congda opened his exclusive email.

It contains various materials related to the Los Angeles Clippers sent by Ada.

These materials are all in English, including the team's financial report, player list, personnel list and so on.

"It's too complicated, it's too complicated, forget it, I'd better look at Baidu Encyclopedia first, and get an overview of the situation!"

Baidu Encyclopedia played the role of science popularization at this time.

It took 3 minutes for Min Congda to get a general understanding of the situation of the Clippers.

There was only one thought in his mind: "Is there any need for such a bad team? Does it still have room to decline?"

The Clippers were founded in 1970. After many relocations and name changes, they settled in Los Angeles and changed their name to the Clippers.

It has a history of 40 years.It can also be regarded as a long history and an orderly inheritance.

But Min Congda was pleasantly surprised to find that the Clippers' 40-year history of playing in the NBA has won the team honors: 0!

Needless to say, the highest honor of the championship.Others, such as the regular season championship, the Western Conference championship, and even the first place in the Pacific Division, they have never won!

The best result in the playoffs was reaching the semi-finals in 06, and the number of times in history reaching the playoffs is one of the few: 7 times.

From 1977 to 1991, he did not make the playoffs for 15 consecutive years.

"Just such a bad team, do I still need to make a move? If you stumble him a little bit, won't this team be ruined?"

"It seems that the system is still very reasonable. Although the second task is much more difficult than the first task, the difficulty is limited."

"I think it won't be long before I can successfully complete this task, start the next task, and move towards a higher peak in life!"

Min Congda was full of confidence. He thought that when he brought down the Clippers and got 3 million US dollars, he started the next mission and continued to perform poorly. Maybe he could become the richest man in the world all the way and reach the pinnacle of life!

He remembered that he had read an online novel called "Becoming the Richest Man Starts from the Game", so his experience was "Being the Richest Man Starts from the NBA".

But he can't remember the specific content of the novel, otherwise he can use it as a reference.

"By the way, there are 3 million US dollars for the completion of the task, but if it is not completed, what will happen to my daily expenses? How did I sign the contract?"

Thinking of this, Min Congda took out the alarm clock and tapped it, and started a conversation with the system.

"Master, I have to bankrupt the Clippers to get 3 million US dollars, so how do I calculate my usual salary?"

The system responded quickly:

[Your income will be divided into three parts, which are closely related to the team's performance and asset valuation, including year-end settlement dividends, losing wages and penalty bonuses. 】

[Year-end settlement dividend: The team's valuation in each season is used as the initial value, and the valuation at the end of the season is the settlement value. The initial value minus the settlement value is your year-end dividend. 】

[Remarks: If the valuation of the team increases, the dividend amount will be reduced to [-]/[-], but the initial value of the valuation will also be updated and covered. 】

[Example: In the 2009-2010 season, the current Clippers team valuation is 3 million US dollars. At the end of the season, if the valuation is 2.5 million US dollars, your year-end dividend will be 5000 million US dollars.If the valuation at the end of the season is 3.5 million U.S. dollars, the year-end dividend will be 5000 U.S. dollars, but the initial value of next season will become 3.5 million U.S. dollars. 】

[Losing salary: During the season, the team's record is inspected every week. The system will issue a salary of 2000 US dollars (after tax) for each game lost. There is no salary for winning. 】

[Remark 1: Summer League and preseason games are discounted, $200 and $500 salaries are paid for losing games, but not for winning games. 】

[Remark 2: If the team enters the playoffs, $3000 will be deducted for each game won, and there will be no salary for losses. 】

[Fine bonus: When you are fined by the alliance for some reason, the system will pay the fine for you, and the same amount will be subsidized to your salary account (after tax)]

Min Congda saw that the arrangement of the system was quite clear. Salary, dividends, and bonuses were all available.

Judging from the rules, dividends are obviously the big head. Once the team's valuation declines, it will be tens of millions of income.

But this is obviously the most difficult to complete, because team valuation is related to many factors, including team record, box office revenue, fixed assets, goodwill, and even inflation.

Fortunately, if the valuation rises, the initial value will also increase accordingly.

"If the team's valuation rises to 10 billion US dollars and then goes bankrupt, won't I get 10 billion in dividends? Why do I feel that this routine is so familiar, first raise the valuation, and then cash out..."

Min Congda felt that the system was very deep.

"After the team appreciates, the dividend is only one ten-thousandth? I am RTNN, isn't this the same as when I went to work! The system, you are insulting me! No, it is better to go bankrupt as soon as possible and get 3 million US dollars."

Min Congda facilitated a financing of hundreds of millions at a time in the bank, creating tens of millions of interest income for the bank, and the bonus he got was almost one ten thousandth.

As for losing wages, Min Congda feels very satisfied.

According to the previous year's data, the Clippers had a regular season record of 19 wins and 63 losses.

According to this result, Min Congda can get a salary of 12 US dollars.

According to the exchange rate of 09 in 6.8, there are 85 yuan!And it's after tax!
According to the pre-tax calculation, the proper annual salary is one million, and the treatment is really good. This is 2009.

And with the summer league and preseason bonuses, the treatment is really good.

"With Curry selected this season, the team must make persistent efforts and set new lows!"

Min Congda is full of confidence in Curry. It seems that he is not good at playing and is too thin.

As for the playoffs, Min Congda is not worried at all that the team will enter the playoffs.

For the final fine and bonus, Min Congda doesn't know the relevant rules for the time being, so the bonus cannot be forced.

Due to the excellent bad team tradition of the Clippers, Min Congda decided to stay the same and wait for the opportunity.

"Maybe I don't have to do anything, and the Clippers will continue to rot until they go bankrupt. Isn't it beautiful?"

(End of this chapter)

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