Wind Rises 2005
Chapter 94 Let's hype it up!
Chapter 94 Let's hype it up!
"Senior Feifei, why don't you call senior sister Mo Mo to help, isn't it more likely to win?" Liu Feiyu instigated from the side.
It was already evening, Liu Feiyu brought two part-time classmates, and accompanied Liu Feifei to the second-phase apartment for food tasting activities.
And Chu Jian did the same, and accompanied Jiang Yinqiu to the fifth-phase apartment for food tasting.
Because the apartments in the second and fifth phases are the farthest from the store of [Red Lips Chuan Chuan Xiang], so it is the most suitable for tasting.
The student apartments in Phases [-], [-], and [-] are much closer, and they can already attract traffic through leaflets.
Before setting off, Liu Feifei acted like a demon again, and insisted on comparing with Jiang Yinqiu who attracted the most guests. The two groups each brought hundreds of vouchers, and prepared to try food and attract people.
The face value of the voucher is not high, that is, a small amount of 2 yuan can be deducted from the purchase of [-] yuan.
After all, it is only 2005 now, and ordinary students can only spend ten or eight yuan at most to order a Chuan Chuan Xiang, and it doesn’t make sense if the face value is too large.
The second-phase apartment is the home of Liu Yaonv, while the fifth-phase apartment is the home of Miss Jiang University.
The competition between the two teams is very fair.
But Arthur was still thinking about seeing the goddess in his dream, so he used the winning or losing of the tasting event as an excuse to encourage Liu Feifei to call out his best friend Yu Mo to help out.
Liu Feifei immediately glared at him after hearing this: "You mean I can't compare to her in charm?"
"Senior Feifei, I'm not saying that you are not attractive, the key point is that you don't know the influence that Senior Sister Jiang has in our Huazheng.
Listen to my persuasion, let's call senior sister Mo Mo over to have a tasting together, don't look back and really lose. "In order to make his petty thoughts succeed, Liu Feiyu directly threatened him.
Unexpectedly, Liu Feifei didn't buy it at all: "I won't shout, I will crush them with my own strength today."
As soon as he said that, he took the lead and rode his bicycle to the second-phase apartment.
On the other end, Jiang Yinqiu led Chu Jian and Fang Zhiyu to set up a posture at the door of the fifth-phase apartment, and started to try food.
As soon as the drawing board was put down, two simple posters were put up in a hurry to catch up with work.
[[Red Lips String Fragrance], the new store has a big promotion, try it on the spot! ]
Originally, Fang Zhiyu was going to go with Liu Feifei, but she was dragged over by University Sister Jiang abruptly, which made the demon girl very angry.
That's why I was holding my breath, thinking about competing with sister Jiang University in the food tasting event.
But Jiang Yinqiu didn't take it to heart.When a person's realm reaches a certain level, he will not take those provocations that are beyond his control in his eyes.
No, as soon as Ms. Jiang University put on a stance, many students came to watch.
"Sister, why are you still setting up a stall?"
"Senior Jiang, is this a string shop you opened yourself?"
"Student Jiang, give me a taste."
"Wow, the taste is really good. Senior sister gave me a voucher, and I'll eat it when I'm free."
Eight out of ten of the students who gathered around could recognize Jiang Yinqiu. This is the influence of her school beauty.
After all, sister Jiang University is not only a cadre of the student union, but also the president of the Huazheng Association, and is often active in various school activities. In addition, her appearance is beyond the charts. It can be said that there are not many students in Huazheng who do not know her .
Even freshmen who have just entered school, many people have heard of her name.
It didn't take long for a lot of vouchers to be sent out, and more than half of the tasting skewers were quickly consumed.
Fortunately, tasting is just a taste, and it is impossible to serve according to the normal portion.Not many students really have such a thick skin, deliberately come to the food tasting event to eat.
Fang Zhiyu said excitedly: "Senior sister, you are really amazing, most of the classmates are here for you."
"Needless to say, our sister Jiang yelled casually in Huazheng, and countless people responded." Chu Jian then sent a rainbow fart.
Fang Zhiyu nodded fiercely, and cast a very admiring look at Jiang Yinqiu.
But in the second-phase apartment, the situation is different. Although Liu Feifei, Liu Feiyu and others tried their best to yell, the effect was not satisfactory.
The number of vouchers issued was less than [-].
In fact, this is also very normal. After all, even if it is a free trial that is often offered in supermarkets, not everyone is willing to try it.
If it weren't for Liu Feifei's personal charm, she wouldn't even have this amount.
"Senior sister, why don't we call senior sister Mo Mo to help out, if this continues, we will definitely lose." Liu Feiyu agitated on the sidelines again.
Liu Feifei was furious: "Even if this girl loses, she must lose in an upright manner, what's the matter with calling Momo here.
Wouldn't it be even more embarrassing if you still lose after shouting? "
"Uh, well, I'll just have to yell a few more words!" Arthur replied regretfully, "Students, come and take a look, take a look, [Red Lips Chuan Chuan Xiang] new store opening tasting event, no It’s delicious and doesn’t cost money.”
Liu Feifei also followed the passing boys to try it, and she refused to let any of them go.
Fortunately, her beautiful appearance is the best weapon. No boy will feel disgusted, but she will feel flattered.
Although the tasting effect was not as lively as Jiang Yinqiu's, it gradually caught up with the progress.
Although there are many people in the evening, the competitive pressure of setting up stalls is not small.
Surrounded by various stalls such as fried rice, grilled gluten, fried skewers, meat sandwiches, roasted sweet potatoes, etc., the tasting activity of [Red Lips Chuan Chuan Xiang] does not have special advantages like selling pirated discs.
After 9 o'clock in the evening, Liu Feifei, Arthur and others who finished the food tasting activity returned to the store.
And Jiang Yinqiu's group came back more than half an hour earlier than them, which made the witch very angry.
"How is it? Is the business much better at night?" Liu Feifei asked anxiously as soon as she entered the shop.
Jiang Yinqiu shook his head: "It seems that we have all overestimated our own charm, and it is better than noon, and it is not too exaggerated."
"What? It's impossible." The witch couldn't believe it at all. She worked hard to send out so many vouchers, but it didn't work, which made her very shocked.
At this moment, Liu Feifei and Jiang Yinqiu, who had learned about the sales situation, could no longer care about who won and who lost.
Because the drainage effect of the food tasting activities is not good, so there is no need to compete.
Ma Liang reassured: "How come, if you didn't come today, it doesn't mean you won't come in the next few days.
After all, there are very few students who consume impulsively. Someday, when I think about it, I will definitely come and try it.
The sales at night are 50% higher than at noon, which is already very successful, which is enough to prove that the two goddesses of [Red Lips and Chuanchuanxiang] have extraordinary charm, haha."
This is the case when there is no fame and word of mouth. Even if Jiang Yinqiu and Liu Feifei tasted it on the spot, it would be difficult to convert it into consumption for a while.
If it is on-site sales, the realization rate may be much higher.You can let the students go from the apartment to the Chuan Chuan store to spend, which makes it more difficult to realize.
After all, there are so many snacks at the entrance, and there are many alternative products for students to choose from. Most of them are not happy to travel so far.
Unless you are just interested in visiting the commercial street, you will stop by to eat.
Traffic is traffic, and monetization is another matter.
Anyone who has a bit of Internet traffic thinking knows that every time an additional process is added, the conversion rate will lose a lot.
This is why the conversion of TV advertisements is a long-tail effect, while the effect of TV shopping or live streaming is immediate, because people can place orders directly.
So even if the students have tried it, it is not enough to come to the store to consume easily.
Because you can't buy it on the spot, and the Chuan Chuan shop is far away, tasting has become a long-tail effect.
The business at night has increased by 50% compared to noon, which is enough to show that the food tasting activity held by Jiang Yinqiu and Liu Feifei was a success.
Besides, after all, trying to eat can't cover too many people, and the publicity base is limited.
Ma Liang also knew some flow thinking in his previous life, so how could he not understand this truth.As the boss, he must stand up again to appease everyone and act as the sea god.
Starting a small company is usually not just a small boss coaxing all the employees to do things every day, how can there be so much arrogance and business miracles.
But comfort is comfort, but Ma Liang is still a little anxious in his heart.
Adding up noon and evening, more than 400 guests were received, and the per capita consumption was 5-10 yuan, and the part of the voucher was deducted.
Overall, today's revenue is just over 2000 yuan, and the gross profit is around 1300 yuan.
If it is really an ordinary catering and snack bar, this revenue is already very good.Even considering the special nature of weekends, the revenue should be more than 5 yuan in a month.
After deducting all the ingredients, rent, and labor costs, the monthly net profit is about [-] to [-] yuan, which is enough to beat the average urban white-collar worker.
Even if the business can only be done for nine months a year, the investment cost can be recovered in just over half a year, which is considered a good business.
But in Ma Liang's view, this is very abnormal.
It took me a long time to come up with such a thing?
【Red Lips】This Internet celebrity snack that created a sales myth in the previous life only has this kind of hip-pull performance?
But Ma Liang, who had never done business before, couldn't think of any good ideas for a while.
"Yes, don't be discouraged.
In fact, it's not that our skewers are not delicious, nor is it that the marketing promotion is ineffective. The main reason is that the popularity of the new store has not increased.
So no matter whether it's handing out leaflets or doing food tasting, the motivation for the students is not enough.
Once word of mouth slowly spreads, business will improve sooner or later. "Sister Jiang University comforted everyone again.
At this time, Liu Yaonv also regrouped and said: "Yes, everyone should have confidence in the spicy sauce I prepared, you have all tasted it yourself.
Don't worry, [Red Lips Chuan Chuan Xiang] will sooner or later become popular in the whole university town. "
A boss and two prospective bosses all sent messages to cheer everyone up, and everyone cheered up.
It's time to be busy, and it's time to clean up.
On the first day of opening, it was not considered a complete failure, thanks to the income of more than 2000 yuan.
"That... that, I actually have a good idea." Suddenly, Fang Zhiyu, who had been silent all this time, raised his hand weakly and said.
Ma Liang immediately looked at her, and asked in surprise, "What's your idea?"
"How about, let's hype it up!" Fang Zhiyu hesitated for a moment, and finally mustered up the courage to speak out.
After several days in a row, I don't know why I'm not in the state these two days.
I will still insist on more updates, thank you brothers for your support!
(End of this chapter)
"Senior Feifei, why don't you call senior sister Mo Mo to help, isn't it more likely to win?" Liu Feiyu instigated from the side.
It was already evening, Liu Feiyu brought two part-time classmates, and accompanied Liu Feifei to the second-phase apartment for food tasting activities.
And Chu Jian did the same, and accompanied Jiang Yinqiu to the fifth-phase apartment for food tasting.
Because the apartments in the second and fifth phases are the farthest from the store of [Red Lips Chuan Chuan Xiang], so it is the most suitable for tasting.
The student apartments in Phases [-], [-], and [-] are much closer, and they can already attract traffic through leaflets.
Before setting off, Liu Feifei acted like a demon again, and insisted on comparing with Jiang Yinqiu who attracted the most guests. The two groups each brought hundreds of vouchers, and prepared to try food and attract people.
The face value of the voucher is not high, that is, a small amount of 2 yuan can be deducted from the purchase of [-] yuan.
After all, it is only 2005 now, and ordinary students can only spend ten or eight yuan at most to order a Chuan Chuan Xiang, and it doesn’t make sense if the face value is too large.
The second-phase apartment is the home of Liu Yaonv, while the fifth-phase apartment is the home of Miss Jiang University.
The competition between the two teams is very fair.
But Arthur was still thinking about seeing the goddess in his dream, so he used the winning or losing of the tasting event as an excuse to encourage Liu Feifei to call out his best friend Yu Mo to help out.
Liu Feifei immediately glared at him after hearing this: "You mean I can't compare to her in charm?"
"Senior Feifei, I'm not saying that you are not attractive, the key point is that you don't know the influence that Senior Sister Jiang has in our Huazheng.
Listen to my persuasion, let's call senior sister Mo Mo over to have a tasting together, don't look back and really lose. "In order to make his petty thoughts succeed, Liu Feiyu directly threatened him.
Unexpectedly, Liu Feifei didn't buy it at all: "I won't shout, I will crush them with my own strength today."
As soon as he said that, he took the lead and rode his bicycle to the second-phase apartment.
On the other end, Jiang Yinqiu led Chu Jian and Fang Zhiyu to set up a posture at the door of the fifth-phase apartment, and started to try food.
As soon as the drawing board was put down, two simple posters were put up in a hurry to catch up with work.
[[Red Lips String Fragrance], the new store has a big promotion, try it on the spot! ]
Originally, Fang Zhiyu was going to go with Liu Feifei, but she was dragged over by University Sister Jiang abruptly, which made the demon girl very angry.
That's why I was holding my breath, thinking about competing with sister Jiang University in the food tasting event.
But Jiang Yinqiu didn't take it to heart.When a person's realm reaches a certain level, he will not take those provocations that are beyond his control in his eyes.
No, as soon as Ms. Jiang University put on a stance, many students came to watch.
"Sister, why are you still setting up a stall?"
"Senior Jiang, is this a string shop you opened yourself?"
"Student Jiang, give me a taste."
"Wow, the taste is really good. Senior sister gave me a voucher, and I'll eat it when I'm free."
Eight out of ten of the students who gathered around could recognize Jiang Yinqiu. This is the influence of her school beauty.
After all, sister Jiang University is not only a cadre of the student union, but also the president of the Huazheng Association, and is often active in various school activities. In addition, her appearance is beyond the charts. It can be said that there are not many students in Huazheng who do not know her .
Even freshmen who have just entered school, many people have heard of her name.
It didn't take long for a lot of vouchers to be sent out, and more than half of the tasting skewers were quickly consumed.
Fortunately, tasting is just a taste, and it is impossible to serve according to the normal portion.Not many students really have such a thick skin, deliberately come to the food tasting event to eat.
Fang Zhiyu said excitedly: "Senior sister, you are really amazing, most of the classmates are here for you."
"Needless to say, our sister Jiang yelled casually in Huazheng, and countless people responded." Chu Jian then sent a rainbow fart.
Fang Zhiyu nodded fiercely, and cast a very admiring look at Jiang Yinqiu.
But in the second-phase apartment, the situation is different. Although Liu Feifei, Liu Feiyu and others tried their best to yell, the effect was not satisfactory.
The number of vouchers issued was less than [-].
In fact, this is also very normal. After all, even if it is a free trial that is often offered in supermarkets, not everyone is willing to try it.
If it weren't for Liu Feifei's personal charm, she wouldn't even have this amount.
"Senior sister, why don't we call senior sister Mo Mo to help out, if this continues, we will definitely lose." Liu Feiyu agitated on the sidelines again.
Liu Feifei was furious: "Even if this girl loses, she must lose in an upright manner, what's the matter with calling Momo here.
Wouldn't it be even more embarrassing if you still lose after shouting? "
"Uh, well, I'll just have to yell a few more words!" Arthur replied regretfully, "Students, come and take a look, take a look, [Red Lips Chuan Chuan Xiang] new store opening tasting event, no It’s delicious and doesn’t cost money.”
Liu Feifei also followed the passing boys to try it, and she refused to let any of them go.
Fortunately, her beautiful appearance is the best weapon. No boy will feel disgusted, but she will feel flattered.
Although the tasting effect was not as lively as Jiang Yinqiu's, it gradually caught up with the progress.
Although there are many people in the evening, the competitive pressure of setting up stalls is not small.
Surrounded by various stalls such as fried rice, grilled gluten, fried skewers, meat sandwiches, roasted sweet potatoes, etc., the tasting activity of [Red Lips Chuan Chuan Xiang] does not have special advantages like selling pirated discs.
After 9 o'clock in the evening, Liu Feifei, Arthur and others who finished the food tasting activity returned to the store.
And Jiang Yinqiu's group came back more than half an hour earlier than them, which made the witch very angry.
"How is it? Is the business much better at night?" Liu Feifei asked anxiously as soon as she entered the shop.
Jiang Yinqiu shook his head: "It seems that we have all overestimated our own charm, and it is better than noon, and it is not too exaggerated."
"What? It's impossible." The witch couldn't believe it at all. She worked hard to send out so many vouchers, but it didn't work, which made her very shocked.
At this moment, Liu Feifei and Jiang Yinqiu, who had learned about the sales situation, could no longer care about who won and who lost.
Because the drainage effect of the food tasting activities is not good, so there is no need to compete.
Ma Liang reassured: "How come, if you didn't come today, it doesn't mean you won't come in the next few days.
After all, there are very few students who consume impulsively. Someday, when I think about it, I will definitely come and try it.
The sales at night are 50% higher than at noon, which is already very successful, which is enough to prove that the two goddesses of [Red Lips and Chuanchuanxiang] have extraordinary charm, haha."
This is the case when there is no fame and word of mouth. Even if Jiang Yinqiu and Liu Feifei tasted it on the spot, it would be difficult to convert it into consumption for a while.
If it is on-site sales, the realization rate may be much higher.You can let the students go from the apartment to the Chuan Chuan store to spend, which makes it more difficult to realize.
After all, there are so many snacks at the entrance, and there are many alternative products for students to choose from. Most of them are not happy to travel so far.
Unless you are just interested in visiting the commercial street, you will stop by to eat.
Traffic is traffic, and monetization is another matter.
Anyone who has a bit of Internet traffic thinking knows that every time an additional process is added, the conversion rate will lose a lot.
This is why the conversion of TV advertisements is a long-tail effect, while the effect of TV shopping or live streaming is immediate, because people can place orders directly.
So even if the students have tried it, it is not enough to come to the store to consume easily.
Because you can't buy it on the spot, and the Chuan Chuan shop is far away, tasting has become a long-tail effect.
The business at night has increased by 50% compared to noon, which is enough to show that the food tasting activity held by Jiang Yinqiu and Liu Feifei was a success.
Besides, after all, trying to eat can't cover too many people, and the publicity base is limited.
Ma Liang also knew some flow thinking in his previous life, so how could he not understand this truth.As the boss, he must stand up again to appease everyone and act as the sea god.
Starting a small company is usually not just a small boss coaxing all the employees to do things every day, how can there be so much arrogance and business miracles.
But comfort is comfort, but Ma Liang is still a little anxious in his heart.
Adding up noon and evening, more than 400 guests were received, and the per capita consumption was 5-10 yuan, and the part of the voucher was deducted.
Overall, today's revenue is just over 2000 yuan, and the gross profit is around 1300 yuan.
If it is really an ordinary catering and snack bar, this revenue is already very good.Even considering the special nature of weekends, the revenue should be more than 5 yuan in a month.
After deducting all the ingredients, rent, and labor costs, the monthly net profit is about [-] to [-] yuan, which is enough to beat the average urban white-collar worker.
Even if the business can only be done for nine months a year, the investment cost can be recovered in just over half a year, which is considered a good business.
But in Ma Liang's view, this is very abnormal.
It took me a long time to come up with such a thing?
【Red Lips】This Internet celebrity snack that created a sales myth in the previous life only has this kind of hip-pull performance?
But Ma Liang, who had never done business before, couldn't think of any good ideas for a while.
"Yes, don't be discouraged.
In fact, it's not that our skewers are not delicious, nor is it that the marketing promotion is ineffective. The main reason is that the popularity of the new store has not increased.
So no matter whether it's handing out leaflets or doing food tasting, the motivation for the students is not enough.
Once word of mouth slowly spreads, business will improve sooner or later. "Sister Jiang University comforted everyone again.
At this time, Liu Yaonv also regrouped and said: "Yes, everyone should have confidence in the spicy sauce I prepared, you have all tasted it yourself.
Don't worry, [Red Lips Chuan Chuan Xiang] will sooner or later become popular in the whole university town. "
A boss and two prospective bosses all sent messages to cheer everyone up, and everyone cheered up.
It's time to be busy, and it's time to clean up.
On the first day of opening, it was not considered a complete failure, thanks to the income of more than 2000 yuan.
"That... that, I actually have a good idea." Suddenly, Fang Zhiyu, who had been silent all this time, raised his hand weakly and said.
Ma Liang immediately looked at her, and asked in surprise, "What's your idea?"
"How about, let's hype it up!" Fang Zhiyu hesitated for a moment, and finally mustered up the courage to speak out.
After several days in a row, I don't know why I'm not in the state these two days.
I will still insist on more updates, thank you brothers for your support!
(End of this chapter)
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