Wind Rises 2005

Chapter 95
The aroma of wine is also afraid of deep alleys. No matter how good a product is, it will go through a hard development process at the beginning.

This is why commercial real estate is so bullish, it is because there are so many customer traffic every day, which can directly help you pass the primitive accumulation stage.

It's just that the more commercial real estate with a large passenger flow, the higher the rent will be.

Traffic has never been free. Whether it is online or offline, no matter what business there is, there is a customer acquisition cost.

[Red Lips String Fragrance] The new store opened, but it still lacks customer flow. Who makes this bird place not yet popular?

There is not enough customer flow, even the legendary Internet celebrity snacks will stop serving.

After hearing Fang Zhiyu's words, Liu Feifei was even more excited than Ma Liang, and immediately grabbed the little girl's hand and asked, "How do you hype it?"

At this time, everyone in the store looked at Fang Zhiyu, making the girl very nervous.

"That, that..." Fang Zhiyu was originally a cowardly doormat, and her idea was a bit unconventional, so she dared not speak even when she was surrounded by everyone.

Chu Jian couldn't wait in such a temper, he couldn't help urging loudly: "If you have an idea, just say it, why are you standing still?"

"Don't be fierce, let me think about what to say." Fang Zhiyu replied aggrievedly.

Seeing her gruff face, Chu Jian wished he could rub her little cheeks a few times, he was really anxious to death.

Ma Liang stretched out his hand to comfort him: "There's no rush, just speak slowly, as long as it's a good idea, there will be a reward."

"Really?" Fang Zhiyu immediately became excited when he heard it, "I think we can post some soft text posts on the BBS of the major universities in the university city to hype it up."

Jiang Yinqiu was in a hurry now: "How to hype? Advertise on BBS?"

"No, um. That," Fang Zhiyu stammered again.

She looked at Jiang Yinqiu and then at Liu Feifei, and seeing that no one was in a hurry to urge her, she said the answer with peace of mind, "You can hype up the two senior sisters."

Although it wasn't specified clearly, everyone's first reaction was to know who the two seniors she was talking about were Jiang Yinqiu and Liu Feifei.

Ma Liang pointed to University Sister Jiang and Yaoyao Liu, and reconfirmed: "You mean to hype them?"

"Well, you can take a photo of the two seniors working as shop assistants in the Chuan Chuan shop, and then post the photos on the forums of various schools for hype.

Don't just make hard advertisements, just hype that the two senior girls are the most beautiful school girls in the university town.

In this way, not only the topicality is easier to spread, but also it is easy to cause disputes among students. The more disputes, the higher the attention.

It may even cause students from other schools to be unconvinced and compare the beautiful girls in their school.

But I think there should be no more beautiful girls in the university town than the two senior sisters, hehe!
When the time comes, I can't help being curious, the students will definitely rush to the store as soon as possible to see the true colors of the two senior sisters.

Such hype, are you afraid that there will be no customer flow in the store? "Fang Zhiyu said confidently.

When Student Fang explained in this way, everyone was amazed and cast admiring glances at her.

One word, high!
Appearance is justice, and gossip is the greatest driving force for human curiosity.

As long as the topic of hyping the most beautiful school flowers becomes popular, won't the shop of [Red Lips String Fragrance] become famous.

With gossip hunting as the driving force, with the pissing nature of tens of thousands of wolf cubs in the university town, it is impossible not to come to the store to check in and watch people.

Moreover, the gossip of the girls is not a bit stronger than that of the boys, and besides, the same sex is light on each other, maybe they want to come and see if the two school beauties are in vain.

The key to this, of course, is that Jiang Yinqiu and Liu Feifei, the two super-beautiful seniors, must be good enough to fight.

Without this prerequisite, topic hype is doomed to fail.

But no one in the store thought it would be a problem. If Jiang Yinqiu and Liu Feifei couldn't compete because of their good looks, who in the entire Songjiang University City would dare to say that they could do it by themselves?
The reason for this marketing sensitivity is that Fang Zhiyu majored in e-commerce.

Although she is only a freshman, she liked to learn Internet marketing knowledge by herself when she was in high school, otherwise she would not choose e-commerce as a major.

Fang usually likes to ponder all kinds of messy things on the Internet, and he is really talented in this aspect.

Although the term hype has only been born for a year or two, she has done a lot of research on related operation cases.

Today, I followed Jiang Yinqiu to go out to a stall for a food tasting event. Seeing the popularity of University Sister Jiang gave her a big shock, and then I came up with this idea in a flash of inspiration.

As long as the first wave of customer flow comes to the store, there will naturally be conversion and retention.

After eating Chuan Chuan Xiang and approving the taste of the product, the first batch of repeat customers accumulated, and word of mouth spread.

At that time, it will be like [come to a bowl] noodle shop, no matter how remote the location is, many students will come here every day.

What's more, the position of [Red Lips String Fragrance] is not biased, just because of the lack of motivation for students to come all the way to try it for the first time.Once this problem is solved, there will be no need to start the game as hard as it is now.

The more Ma Liang thought about it, the happier he became, Fang Zhiyu's idea was very practical.

Otherwise, how could there be a legend of tofu Xishi since ancient times, which fully demonstrates the advantages of beauty in marketing.

It's like Dong Ge, don't you want to use the incident of marrying the milk tea sister to create momentum for Gou Dong?

If you just think that Brother Dong is just lustful, then you would be really stupid, and you would also think simply about the public relations department of Goudong.

With Brother Yidong's ability, this kind of thing can be kept hidden for a long time.

But just a milk tea sister, almost equaled the efforts of half of Goudong's public relations department for many years, and defeated Ali's entire marketing department in an instant.

Not only has it brought hundreds of millions of traffic to Goudong for many years, but it also reversed the unfavorable situation of Goudong in an instant, saving Goudong tens or tens of billions of marketing expenses.

This trick is not limited to Brother Dong, who is known as the Disciplinary Inspection Commission of the entertainment industry, and the rich and young tearing onion is also a good player in playing traffic.

It can be said to kill two birds with one stone by constantly making Internet celebrities.

Not only playing with beautiful girls, but also attracting traffic.

Black and red are also red, and red has attention.Tear Onion started several times because of its own traffic, which saved a lot of marketing expenses.

If you simply think that he is just an eye-catching, stupid and rich second generation, then you don't know who is the real traffic leek.

So as soon as Fang Zhiyu's idea came out, Ma Liang immediately felt that it couldn't be better.

The only problem is that this requires the cooperation of Jiang Yinqiu and Liu Feifei, if they are not willing, then there is nothing to play.

Ma Liang looked at the second daughter Jiangliu anxiously, feeling ashamed to say such a thing.

Although one is his new girlfriend and the other is a minority shareholder of the Chuan Chuan shop, this kind of thing is after all a difficult task.

They are not celebrities, ordinary people of course wish to be as low-key as possible.

"What do you think I'm doing? I'm sure it's fine!
I also have shares in the Chuan Chuan shop. The better the business, the happier I am. How could I not want to.

You should ask your good senior sister! "Liu Feifei complained angrily.

Ma Liang turned his head and looked at Jiang Yinqiu with a wry smile: "Sister, this."

"It's just this one time, it's not an example!" Jiang Yinqiu sighed, and could only reluctantly agree.

An outsider like Liu Feifei can do this for Ma Liang, if her real girlfriend doesn't want to make any sacrifices, wouldn't she be compared for nothing.

Alas, anyway, Huazheng itself is well-known enough, so I don’t worry if there are too many lice, and I don’t care about going to other universities to get a sense of presence.

Jiang Yinqiu comforted herself in this way, but she was thinking about the school beauty showdown in her heart.

If the hype really started, is it because of her own popularity, or Liu Feifei's fans are more serious.

Although he is very confident in his appearance, who knows if the little boys are more attracted to the charming temperament of Liu Yaonv.

Wouldn't it be embarrassing to be compared by Liu Feifei.

I have to say that Miss Jiang University has always been far-sighted and quick-thinking, so she immediately decided to go all out and show her best performance in the store.

Liu Feifei, a demon girl, is absolutely not allowed to stir up trouble and charm sentient beings. Her arrogance must be suppressed.

"That's great, thanks to the two fairies for supporting Xiao Ma!" Ma Liang was so happy that she almost jumped up, and hurriedly bowed her hands jokingly, expressing her gratitude in her heart.

"In this way, we will operate it tomorrow morning, and post it directly to the BBS of each school in the afternoon to start hype.

It's just that the two seniors have to work hard. For the next few days, it's best to come to the store to show your face whenever you have time. "

"I promised to hype it up for you, is that still a problem?" Jiang Yinqiu shook his head helplessly and smiled bitterly, somehow he was able to do such a thing for Ma Liang willingly.

This was completely unimaginable for her before.

(End of this chapter)