I can see the commodity price curve
Chapter 451: Your boss is so deceitful that it’s hard to guard against him.
"Boss Du, are the Tianxiang cans still in stock? Can you send me a thousand boxes first?"
"Boss Du, I want the agency rights of Tianxiang Canned Food in the Loire River. The price is negotiable."
"Boss Du, do you think we can set up a five-year sales contract? I can pay the deposit first."
"..."
Seeing the expectant looks on the faces of these blond foreigners, Du Zhijian smiled and nodded:
“Thank you for your trust in our Tianxiang cans. The supply of Tianxiang cans is currently sufficient, so you don’t have to worry.
But that’s the price, to be honest.
Because it is a prize sale and the probability of winning is high, I don’t have much profit anymore.
If you want to sell it, you won't make as much as other cans. "
"It doesn't matter, small profits but quick turnover, we understand this."
The supermarket owners hurriedly patted their chests and assured them that there would be no problem. They did not have to sell Tianxiang cans.
But now when customers come to the supermarket, the first thing they ask is whether there are cans of Tianxiang.
As long as they answer no, most people just turn around and leave.
Supermarkets and other industries do not use it. Once customers come in, they rarely buy just the same thing.
Everyone buys things in shopping carts.
They were heartbroken to see the sales they had made slip away, so they were willing to sell the Tianxiang cans even if they didn't make any money, not to mention the low profits.
Du Zhijian smiled and said: "That's good. Bosses, I wish you a prosperous business and prosperity."
"Let's make a fortune together."
After these people left, Du Zhijian couldn't help but jumped up excitedly.
Although Zhang Yue's roadside stall lottery method is effective, it has a drawback.
That is, if three million cans are to be sold out within a month, the number of roadside stalls required cannot be less than 500.
In fact, roadside stalls are easy to say, you can just find a factory to customize them.
The key is people. Five hundred roadside stalls require at least five hundred workers, and in France, the most expensive thing is labor.
In addition, Tianxiang cans have no profit in the first place, and if labor costs are deducted, it will be even less.
Moreover, personnel management is also a big problem. Since they are not familiar with the place, as long as these workers are a little bit crooked, the customized roadside stalls and Tianxiang cans may be gone.
This is not a small probability event. As of now, Du Zhijian has lost more than 30 roadside stalls.
The reason is also very simple. Du Zhijian recruits temporary workers. Many of those who are willing to work as temporary workers are unemployed vagrants who are not diligent and lazy.
Let alone Du Zhijian, even if the saint comes, there is nothing he can do against these people.
Therefore, the arrival of these supermarket owners can be considered as indirectly helping Du Zhijian.
Of course, the biggest gain for Du Zhijian from this lottery sales event is not this, but the establishment of brand image.
He had previously engaged in prize-based marketing at Zhang Yue's suggestion, just to get his capital back.
If the capital cannot be recovered, not only will his Tianxiang cannery collapse, but he himself will also have to bear a large amount of debt.
He was ready to start all over again.
However, under the strategy of prize sales, a magical scene happened.
The originally notorious Tianxiang canned food instantly became a popular fragrant steamed bun.
Especially those who originally bought a large number of cans for cheap, but when they took the cans home and tasted them, they found that the cans were unexpectedly delicious.
Especially the sugar content of canned food is lower than other brands.
This kind of low-sugar not only tastes healthier, but also highlights the fragrance of the fruit because it is not too sweet.
In addition, Tianxiang cans use only the best fruits. Du Zhijian strictly controls the process during production so that the taste will not be destroyed by bad fruits and microorganisms.
In short, the more everyone eats, the more delicious it becomes. If they buy other brands of canned food, they feel like they are in heaven and on earth.
So much so that many people buy Tianxiang cans not because of his high winning rate, but because of the can itself.
In this way, even if Du Zhijian lowers the winning rate in the future, it will not affect sales.
Even if other canneries do not take effective countermeasures, Tianxiang Can will become the leader in the European can market in the next few years.
He shared the good news with Zhang Yue, who smiled slightly.
Although the development of Tianxiang cans is a bit beyond my expectations, it seems normal that this marketing model can even open up the green tea market and help a canned brand win the sales championship.
After giving Du Zhijian a few words of relief and letting him continue to deal with the Tianxiang Cannery, Zhang Yue turned his attention to the bidding for the decoration of the main venue of the Paris Olympic Games.
Looking at Shi Manman, Zhang Yue smiled and said, "How is it? Are you confident?"
Unexpectedly, Shi Manman shook his head: "No."
Zhang Yue was stunned: "No? You're not kidding me, are you?"
During this trip to France, if you ask Zhang Yue what he is most confident about, it is definitely the renovation bid for the main venue of the Paris Olympic Games.
Tianyou Decoration Company has proved this with its own strength, especially under the premise that Mendeleev separated the decoration of the main stadium and the catering for athletes.
If you can't win even this, then you're too weak.
Shi Manman smiled bitterly: "I originally thought the same as you, but after getting to know our competitors in detail, I realized that I had been looking at the sky from the bottom of a well.
In particular, the decoration of the main Olympic venues not only has good profit margins, but is also a very rare advertising opportunity.
No matter who it is, as long as they win, it will definitely be of great benefit to the future development of their company. "
Zhang Yue nodded. After Shi Manman's explanation, he found that he had indeed taken it for granted.
"Then how sure are you?"
Shi Manman said: "Thirty percent."
"so little?"
Shi Manman nodded and took out a document: "This is the information I collected about my competitors.
We have two main competitors. The first is Youtu Design Company of Beautiful Country.
Youtu Design Company is the most powerful interior design company in the beautiful country. They have the best design team and the most sufficient funds.
Especially since this company has been established for 120 years and is a standard century-old brand.
In the beautiful country's interior design market, they alone have a market share of nearly 40%.
The biggest advantage of our Tianyou Decoration Company is our considerate service, but many aspects of our services are designed with reference to excellent pictures.
Many of them were even eliminated by the other party.
So if we really take these things out when the time comes, it will most likely make people laugh. "
Zhang Yue's brows also wrinkled.
He actually knew that Tianyou Decoration Company was studying Youtu Design.
When Zhang Yue founded Tianyou Decoration Company, the concept of considerate service he proposed was his own idea.
But just having a concept is not enough, and Zhang Yue doesn’t know much about decoration.
So he asked Shi Manman to learn humbly from other companies and make corresponding improvements.
Therefore, Shimanman not only draws on the service concepts of Youtu Design, but also the service concepts of other decoration companies around the world.
After launching this kind of service in China, the reason why it scorns other peers is not that Tianyou Decoration Company has great interests, but that those domestic peers are just rubbish. To use a popular saying, "It's not that I am too good, it all depends on the support of my peers."
Seeing Zhang Yue thinking deeply, Shi Manman added: "In addition to Youtu Design and Decoration, there is also Blue Romance Decoration Company.
Compared with Youtu Design, Blue Romance is much worse in all aspects, but the problem is that this is a local French company.
After Mendeleev announced the bidding plan, it immediately aroused national discussion in France.
What everyone talks about most is that since the Paris Olympics is being held in Paris, why are other foreign companies invited to participate in the bidding?
This is what domestic companies should do, and giving it to foreigners for free is a form of worshiping foreigners. "
Zhang Yue's expression suddenly became strange.
He originally thought that the term "favoring foreigners and favoring foreigners" only existed in China, but he didn't expect that it would also attract so much attention in France.
But it makes perfect sense if you think about it carefully.
After all, patriotism is a noble and sensitive theme for people of any country.
If a person doesn't even have a basic sense of national honor, even if the other person is a foreigner, Zhang Yue will not have a good impression of him.
Shi Manman said: “Because the decoration of the main stadium of the Paris Olympic Games is the most profitable project, Blue Romance is bound to win.
Although they are not strong enough, they use the patriotic feelings of the French people to hype up the situation.
The effect of this kind of hype is very obvious. Now the French people are very vocal about Blue Romance winning the decoration contract for the main stadium of the Paris Olympics.
Mendeleev was also French. Whether it was from his personal sense of honor, his future career development, or the pressure of public opinion, he would subconsciously favor Blue Romance. "
Zhang Yue suddenly said: "Wait a minute, I remember you said before that we must win the decoration rights of the main stadium of the Paris Olympic Games?
Why are there suddenly so many competitors? "
Shi Manman looked at Zhang Yue in surprise: "Didn't I tell you just now? Mendeleev separated the decoration rights of the main venues of the Paris Olympics from the food and beverage supply for the athletes.
As long as you are willing, we can get the athletes' food supply at any time.
But the decoration rights..."
Zhang Yue slapped his forehead, could this be the legendary lost in the east, reaped in the mulberry tree?
Shi Manman glanced at Zhang Yue: "Actually, if we want to improve our winning rate, there is a way."
Zhang Yue was stunned: "What method?"
“Work with Leye Home.”
"Leyezhijia, you mean Lou Meiqing?"
Shi Manman nodded: "That's right. Although Leye Home lost to us in the last bid for the Universiade, what we won was not creativity, but service.
If we just talk about creativity, we cannot compare with Leye Home.
As long as both parties join forces, we will have both creativity and services.
In this way, although there is still a gap between it and Youtu Design, the gap is no longer so obvious.
If you add a little bit of luck, there is still hope of defeating the opponent. "
Zhang Yue's expression became strange: "How about we give up?
Or take over the catering project for the athletes of the Paris Olympic Games, and I will grant you a sum of funds.
If you do this well, you might even be able to turn it into a profitable project. "
Shi Manman looked at Zhang Yue in surprise: "Give up? Why?"
Zhang Yue was helpless: "I would like to invite Lou Meiqing, but I'm afraid she won't agree!"
Last time Zhang Yue gave the project he got to Lou Meiqing, but he cheated him hard.
Although Zhang Yue stepped in to solve the problem in the end, he was still very guilty.
Shi Manman looked at his boss helplessly: "If you're embarrassed, I can do it for you."
Zhang Yue nodded quickly: "In that case, I'll leave this matter to you, come on!"
Then he breathed a sigh of relief.
Shi Manman picked up the phone: "Hello, Mr. Lou, hello!"
Lou Meiqing's familiar voice came: "It's Manager Shi, long time no see."
Shi Manman didn't waste any time: "Mr. Lou, are you in France now?"
"France? I'm not here."
"Not there?" Now it was Shi Manman's turn to be stunned. "The bidding for the decoration of the main venue of the Paris Olympic Games will begin soon. Don't you need to make preparations?"
Lou Meiqing: "That's what you said!
Sorry, our Leye Home has given up the bid for the decoration of the main stadium. "
"Give up? Why?"
"Why else? Leye Home is a loser of your Tianyou Decoration Company. Wouldn't it be humiliating myself to bid against you again?"
And I have figured out that Leye Home has been developing for so many years, although it is the leader in the decoration industry in Beijing.
But our country is so big, and a small capital city is nothing.
I should look at the decoration across the country, especially those in second and third tier cities.
I believe that with the strong design team of Leye Home and learning more about your service concept, we will have great potential in the future.
So I’ll leave it to you to expand overseas!
I am content with taking good care of one-third of an acre in China. "
Shi Manman was stunned: "Is that so? That's okay! I wish you good luck in your career."
Lou Meiqing smiled and said: "Thank you for your encouragement. By the way, did you call me for anything?"
Shi Manman told the situation in Paris, and then said: "I called you because I wanted to cooperate with you.
Since you no longer have this ambition, let me think of other ways! "
Unexpectedly, Lou Meiqing said: "Wait, you want to cooperate with me? No problem!
I will take the designer there now. "
Shi Manman was a little stunned: "Wait a minute, Mr. Lou, didn't you say that Leye Home is going to change its business strategy?"
Lou Meiqing said helplessly: "I really want to change the business strategy, but the reason for the change is really helpless.
Now that there is an opportunity to win the bid for the decoration of the main stadium of the Paris Olympic Games, I will definitely have to fight for it. "
"Ah? Didn't you mean..."
"I said why don't you understand?
I gave up the right to bid for the decoration of the main stadium of the Paris Olympic Games entirely because of your boss Zhang Yue!
If it weren't for him, how could I take the initiative to adjust my strategy? "
Shi Manman was a little confused: "Because of our boss? Why?"
"Why else, of course your boss is too cheating.
I have been running Leye Home for so many years, and this is the first time I have encountered such a shameless guy.
Especially his deceptive methods are hard to detect. If I compete with him again, I don’t know when he will betray me.
It's different now.
Cooperating with you means that we are tied into the same boat. Even if he cheats others, he is still cheating others. I can just watch the show with a smile. "
(End of this chapter)
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